West Australian Newspapers Limited

What West Australian Newspapers Limited does

West Australian Newspapers Limited is the publisher of The West Australian, Western Australia's principal metropolitan daily newspaper, tracing its origins to 1831 as the state's oldest continuously published newspaper. The company operates a multi-platform news media portfolio anchored by thewest.com.au and the print edition, and includes wholly-owned sub-brands such as The Nightly (evening digital news), PerthNow (local news aggregation), West Rewards (loyalty program), West Travel Club, The Game (sports gaming), Timespool (lifestyle), STM (Sunday Times Magazine), and Today's Paper (digital edition of the print newspaper). Content spans local WA news, national and world news, politics, sport (AFL, cricket, WAFL, etc.), business, lifestyle, travel, and entertainment, supported by podcasts (Behind the White Line, Up Late) and a dedicated regional network covering eight WA regions.

Name

West Australian Newspapers Limited

Legal name

West Australian Newspapers Limited

Website

https://thewest.com.au

Company type

Public

Founded year

1831

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

West Australian Newspapers Limited publishes The West Australian, Western Australia's dominant metropolitan daily newspaper and a multi-platform digital portfolio (The Nightly, PerthNow, West Rewards, West Travel Club) serving WA consumers with news, sport, business, lifestyle, and travel content via subscriptions and advertising.

Ownership category

akta.pro rank

Product category

Newspaper Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Metropolitan newspaper publishing
• Digital news subscriptions
• Print newspaper circulation
• Online news media
• Display advertising

Headquarters

HQ city

Ocean Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Digital Subscriptions: Paid digital subscriptions providing access to premium content, exclusive articles, and subscriber-only features. Tiered subscription packages with different access levels.
2. Advertising: Display advertising, sponsored content, and promotional placements across the website and associated digital properties. The site is ad-funded.
3. Print Subscriptions: Physical newspaper subscription services for print edition delivery.
4. Classifieds and Place an Ad: Classified advertising services via placeanad.thewest.com.au for personal and business listings.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

West Australian Newspapers Limited publishes The West Australian, Western Australia's principal daily metropolitan newspaper, in both print and digital formats. The company sells digital and print subscription packages that unlock premium news, sport, business, politics, lifestyle, entertainment, and travel content, and monetises its audience through display advertising, sponsored content, and classified listings. Its portfolio also includes digital sub-brands, podcasts, a digital edition replica, and a subscriber loyalty program.

Product overview

West Australian Newspapers Limited operates a multi-platform news media portfolio anchored by The West Australian, the state's principal daily newspaper available in print and digital formats. The portfolio includes digital-native sub-brands such as The Nightly (news aggregation), Timespool (lifestyle), STM (magazine), The Game (gaming), PerthNow (local news), and West Travel Club (travel content). Subscriber-exclusive premium content, puzzles, podcasts (Behind the White Line, Up Late), a loyalty program (West Rewards), and a digital edition of Today's Paper round out the offering. The portfolio functions as a unified subscription-driven media ecosystem rather than a single product.

Differentiator

Problem solved

Functional benefit

Products and services

• The West Australian (newspaper) Western Australia's primary daily metropolitan newspaper, delivered in print and digital formats. Offers subscribers exclusive content, latest news, and access to its digital edition through the website and mobile applications. Target audience: WA residents and other readers seeking local, national, and international news.
• The Nightly A supplementary digital news publication covering national and world news, business, politics, and entertainment, curated and linked from The West Australian platform. Target audience: general news consumers seeking an evening news digest.
• Timespool A lifestyle and entertainment sub-brand under The West Australian offering content on food, drink, health, fashion, motoring, and real estate. Target audience: readers interested in lifestyle content.
• West Rewards A customer loyalty and rewards program associated with The West Australian, offering benefits to subscribers and participants. Target audience: subscribers of The West Australian and participants in the program.
• The Game A gaming-focused digital platform under The West Australian network offering sports and entertainment gaming content. Target audience: readers interested in gaming and sports gaming.
• PerthNow A real-time news aggregation platform providing breaking news and coverage for the Perth region. Target audience: Perth metropolitan readers seeking breaking local news.
• West Travel Club A travel-focused sub-brand offering travel guides, destination coverage, and travel-related editorial content. Target audience: readers interested in travel content and offers.
• STM (Sunday Times Magazine) A weekly Sunday magazine covering lifestyle, food, arts, entertainment, and feature stories, published in print and digital formats. Target audience: readers of The West Australian interested in Sunday lifestyle and feature content.
• Today's Paper (Digital Edition) A digital replica of The West Australian's print edition, accessible online via subscription, allowing users to read the daily paper digitally on multiple devices. Target audience: print and digital subscribers who want a replica of the printed paper.
• Classifieds (Place an Ad) Classified advertising service via placeanad.thewest.com.au for personal and business listings, monetised through transaction fees. Target audience: individuals and small businesses placing personal or commercial classified listings.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• Seven West MediacoreStrategic or Co-development PartnerParent company and primary strategic partner. West Australian Newspapers Limited is part of Seven West Media group, sharing content, technology, and distribution infrastructure across network including 7NEWS, 7plus, and other media properties.
• The NightlycoreTechnology or IntegrationCurated evening news platform powered by The West Australian, providing additional news content and analysis.
• PerthNowmajorChannel Partner/ Reseller/ DistributorNews aggregation and content syndication partner distributing WA news content.
• West Travel ClubminorGTM or Marketing PartnerTravel-focused membership program offering travel deals and content to West Australian readers.
• 7plusmajorChannel Partner/ Reseller/ DistributorVideo streaming platform partnership for multimedia content distribution within Seven West Media network.
• 7NEWSmajorChannel Partner/ Reseller/ DistributorNews content sharing and cross-promotion within Seven West Media network.
• AAT KingsminorGTM or Marketing PartnerTravel partner offering early bird travel deals featured in The West Australian travel sections.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Daily Mail Australia: Major digital news aggregator competing directly for Australian online news audience and ad inventory. Comparable digital advertising-driven model and broad content scope, though lacking subscription depth and regional specialization.
• Australian Broadcasting Corporation (ABC): Australia's national public broadcaster operating ABC News with dedicated Western Australian regional coverage. Competes for the same WA news audience and advertiser attention, though funded via government appropriation rather than subscriptions.

Direct peers

• The Guardian Australia: Digital-native national news outlet with strong Australian editorial coverage. Comparable as a subscription-supported news brand competing for Australian national/international news readership, though without a regional WA network.
• Australian Community Media (ACM): Operates a large portfolio of regional and community newspapers across Australia. Comparable regional-news subscription and advertising model with similar digital transition challenges, though focused on non-metropolitan markets outside capital cities.
• News Corp Australia: Australia's largest newspaper publisher (The Australian, Herald Sun, The Daily Telegraph, The Courier-Mail). Directly comparable as a multi-title metropolitan and national newspaper operator with subscription, advertising, and digital subscription revenue models.
• Nine Entertainment: Owner of Sydney Morning Herald, The Age, Brisbane Times, and Australian Financial Review. Direct competitor in Australian metropolitan and business news publishing, with similar subscription + advertising revenue mix and digital transformation profile.

Emerging players

• Crikey: Independent Australian digital news outlet with subscription-based business model. Comparable subscription-first approach and Australian political/news focus, though smaller scale and without WA regional presence.
• The Conversation: Australian academic and news commentary platform with a sponsored-content monetization model. Comparable as a digital news publisher targeting Australian audiences, with partial overlap in opinion and politics coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/westaustralian
• YouTubeyoutube.com/channel/UCby2ufdAO3PbD7x33hc8VvQ
• Facebookfacebook.com/thewestaustralian
• Instagraminstagram.com/thewestaustralian
• LinkedInlinkedin.com/company/west-australian-newspapers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about West Australian Newspapers Limited