What Lumentus does

Lumentus is a New York-based, full-service integrated digital communications agency founded in 2009 by Laurence Moskowitz. The firm delivers strategic communications, public relations, advertising and creative, digital reputation management, digital strategy and website development, and social media services to enterprise clients across financial services, healthcare and life sciences, nonprofit/advocacy, political campaigns, and general corporate verticals. Named engagements include Premier Research, FMC Technologies, Leviton, and Protect Our Power, with ongoing senior-partner-led client delivery typical of a boutique consultancy.

The firm's distinguishing technology asset is Lightbox Search, a proprietary software platform that analyzes Google search results, assigns FICO-equivalent scores for online reputation, aggregates analytics from multiple data sources, and produces customized reporting for agencies and in-house communications teams. Lightbox Search is offered both as an embedded capability within Lumentus engagements and as a standalone subscription-style product, giving the firm a software-adjacent revenue stream uncommon for an agency of its size.

Lumentus operates a direct, partner-led go-to-market motion, engaging enterprise clients through consultative selling led by Moskowitz and the firm's managing partners and senior partners. Marketing channels include a content-heavy website, white papers, webinars, industry events, and active social presence on LinkedIn, Twitter, Facebook, and Instagram. Revenue is generated through professional-services engagements and emerging Lightbox Search subscriptions; no pricing is publicly disclosed and the firm has not raised institutional capital beyond a 2013 REACH partnership with no disclosed dollar amount. The company is privately held and independently operated from its headquarters at 135 Madison Avenue, New York.

Name

Lumentus

Legal name

Lumentus

Website

https://lumentus.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Lumentus is a New York-based digital communications agency offering strategic communications, PR, advertising, social media, and digital reputation management to enterprise clients across financial services, healthcare, nonprofits, and political campaigns, supported by its proprietary Lightbox Search platform.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Strategic Communications Consulting: Lumentus generates revenue through professional services engagements as a strategic communications consulting firm. Services include corporate communications, public relations, public affairs, digital reputation management, social media, advertising, and branding. The firm practices a discipline-agnostic approach delivering integrated communications solutions.
2. Lightbox Search Platform: The Lightbox Search technology platform is available as a stand-alone offering for communications professionals at companies, associations, and agencies, potentially generating software/subscription revenue.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels9 records

Core offering

Lumentus is a full-service integrated digital communications agency that sells strategic communications, advertising and creative, digital reputation management, digital strategy and website development, and social media services to corporations, financial institutions, healthcare organizations, not-for-profits, and political clients. The firm also sells Lightbox Search, a proprietary online software platform providing Google search results intelligence, multi-source data analytics, and customized reporting features to agencies and in-house communications teams.

Product overview

Lumentus operates as a full-service integrated digital communications agency offering a portfolio of services including advertising and creative, digital reputation management, digital strategy and website development, social media, and strategic communications. The company's core technology product is Lightbox Search, an online software platform that provides Google search results intelligence, data analytics, and customized reporting features. Lightbox Search serves as the technology backbone that supports Lumentus's agency services, enabling clients to monitor and improve their search rankings and online reputations.

Differentiator

Problem solved

Functional benefit

Brands

• Lightbox Search: Online software platform that provides agencies and in-house communications teams with Google search results intelligence, data analytics, and customized reporting features for improving online reputation and strategic communications.

Products and services

• Advertising and Creative Services Creative advertising services offered as part of Lumentus's full-service digital communications practice, supporting client brand-building, perception management, and integrated multichannel campaigns for enterprise clients.
• Digital Reputation Management Digital reputation management service for monitoring, protecting, and improving online reputations by optimizing Google search results, managing digital presence, and rehabilitating digital profiles for enterprise clients.
• Digital Strategy and Website Development Digital strategy consulting and website development services for enterprise clients, supporting brand presence and integrated digital communications.
• Social Media Services Social media strategy, content development, and channel management services for enterprise clients across financial services, healthcare, not-for-profit, and other verticals.
• Strategic Communications Strategic communications consulting covering corporate communications, public relations, public affairs, advertising, branding, and crisis communications for corporations, financial services companies, healthcare organizations, and not-for-profits.
• Lightbox Search Online software platform providing critical Google search results intelligence, data analytics from various sources, and customized reporting features in an easy-to-use visual format. The platform analyzes Google search results to assess the online "health" of corporations, organizations, and individuals, providing scores equivalent to FICO scores for specific Google results. It is available as a standalone subscription for agencies, in-house communications teams, companies, and associations.

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Protect Our PowercoreStrategic or Co-development Partner · 6 April 2017Protect Our Power (POP), an advocacy organization dedicated to strengthening the nation's electrical grid against potential threats, appointed Lumentus as its strategic communications firm. Lumentus assists POP's efforts to unite key industry groups, utilities, security experts, government authorities, and public policy influencers. The firm actively manages POP's communication assets and helped assemble a panel of 20 advisors with expertise in energy policy, power production, and delivery operations. The partnership was renewed in November 2018.
• Premier ResearchcoreStrategic or Co-development Partner · 3 December 2012Premier Research, a leading global contract research organization serving biotech, pharmaceutical, and medical device companies, appointed Lumentus as its multichannel communications firm. Lumentus was tasked with developing, projecting, and protecting its brand across audiences, including advertising, public relations, branding, and social media outreach.
• Lightbox SearchcoreTechnology or IntegrationLightbox Search is the proprietary technology platform created by Lumentus that provides search results intelligence for agencies and in-house communications teams. The platform analyzes Google search results and provides scores equivalent to FICO scores for specific Google results, along with data analytics and customized reporting. Lightbox Search is available as a stand-alone offering separate from Lumentus consulting services.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Walker Sands: Mid-size integrated B2B marketing and PR agency with strong technology and professional services verticals. Comparable integrated model combining PR, content, and digital strategy services.
• Ruder Finn: Independent, founder-influenced global communications agency offering PR, digital, and content services with strong healthcare and corporate verticals. Comparable integrated communications model and independent ownership profile.
• PAN Communications: Mid-size integrated marketing and PR agency with B2B technology and healthcare focus. Comparable in scale and integrated services model, with similar digital-first positioning.
• ICR (ICR Inc.): Specialized communications and advisory firm focused on investor relations, public relations, and digital for healthcare, technology, and financial services. Closely comparable to Lumentus's financial services and healthcare comms positioning.
• 5W Public Relations: Independent NYC-based PR and digital communications agency offering integrated PR, social media, and crisis communications to consumer and corporate clients — directly comparable mid-size competitor to Lumentus in the digital comms agency space.
• Prosek Partners: Independent NYC-based PR and investor communications firm with deep financial services, asset management, and PE client base — overlapping with Lumentus's financial services segment and digital reputation management capabilities.
• Finn Partners: Independent, founder-led global PR and integrated marketing agency headquartered in NYC. Comparable to Lumentus in its integrated communications model, vertical specializations (including financial services and health), and independent ownership structure.

Broad incumbents

• Edelman: Largest independent global PR firm offering PR, digital, and reputation services at scale across every major vertical. Competes with Lumentus for enterprise mandates but at a much larger scope, with broader geographic reach and deeper benches.
• Yext: Public SaaS platform providing search results management, digital presence, and reputation intelligence for enterprises. Larger-scale competitor to Lightbox Search in the structured search results intelligence category.

Emerging players

• Reputation.com: Enterprise reputation management SaaS platform focused on online reviews, listings, and search results intelligence. Directly comparable technology-side competitor to Lightbox Search in the broader reputation management category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/lumentuscom
• Facebookfacebook.com/Lumentus
• LinkedInlinkedin.com/company/lumentus

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lumentus