AMMARKT
AMMARKT AG is a Swiss full-service advertising agency with offices in St. Gallen and Zürich, serving enterprise clients across retail, banking, healthcare, and industry. It combines strategy, creative, and performance marketing services with its proprietary NOVA platform for automated, CI-compliant advertising material production.
- Company typePrivate
- Founded1999
- HeadquartersStallen, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AMMARKT does
AMMARKT AG is a Swiss advertising agency founded in 1999, headquartered in St. Gallen with a second office in Zürich. The firm operates as a full-service strategy, marketing, and creative agency, delivering services across five areas: strategy and leadership, performance and distribution (social, SEO/SEA, programmatic, Google Display and Video), automation, creation and content, and Expert as a Service for interim marketing leadership. Its client base spans Swiss enterprises in retail (SPAR, TopCC, Livique, Lumimart, Mobilezone, Shopping Arena), banking (acrevis, Glarner Kantonalbank), healthcare (BioMed, Nahrin, Klinik Schloss Mammern), automotive (MG Motor), tourism (Resort Hof Weissbad), and industrial B2B (Lüchinger).
The company's principal proprietary technology is NOVA, a Swiss Made advertising material automation platform. NOVA connects predefined layout masters with brand guidelines and generates CI-compliant advertising materials — animated HTML5 banners, MP4 videos with music or voice-over, and print-ready PDFs — in multiple variants, formats, and languages. It comprises two modules: NOVA Campaign, which enables marketing teams to produce CI-compliant assets without design skills via template-based creation, and NOVA Retail, which fully automates production by integrating directly with enterprise data sources such as CRM, PIM, product feeds, and ERP systems. All NOVA development, hosting, and data storage occur exclusively in Swiss data centers.
AMMARKT generates revenue through two streams: traditional professional services (agency retainers and project-based creative, strategy, performance, and content work) and NOVA platform licensing. The NOVA pricing model is hybrid, combining a one-time setup and master cost for template configuration and data integration with recurring monthly hosting and license fees scaled to data volume. Pricing is custom-quoted per enterprise scope, with multi-year contracts reported as the standard cadence. The company is privately held with no disclosed external investment, and is led by CEO Danijel Sljivo.
AMMARKT firmographics
Firmographics- Name
- AMMARKT
- Legal name
- AMMARKT AG
- Website
- https://ammarkt.ch
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AMMARKT AG is a Swiss full-service advertising agency with offices in St. Gallen and Zürich, serving enterprise clients across retail, banking, healthcare, and industry. It combines strategy, creative, and performance marketing services with its proprietary NOVA platform for automated, CI-compliant advertising material production.
- Ownership category
- akta.pro rank
AMMARKT industry classification
Industry- Product category
- Marketing & Advertising Services
- NAICS
- Advertising Agencies (541810), Graphic Design Services (54143), Indoor and Outdoor Display Advertising (541850)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)
Keywords
Where AMMARKT is headquartered
LocationHeadquarters
- HQ city
- Stallen
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
AMMARKT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Marketing Agency Services: Full-service advertising agency offering strategy and leadership, performance and distribution, automation services, creation and content, and Expert as a Service. Works as an external marketing department taking responsibility for leadership, planning, and execution.
- NOVA Platform Licensing: NOVA consists of two cost blocks: one-time setup and master costs for template setup and data connection, plus monthly hosting and license costs that vary depending on data volume. Custom quotes provided after initial consultation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Multi-year contract | Custom enterprise pricing based on scope |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
AMMARKT product offering
Product offeringCore offering
AMMARKT is a Swiss full-service advertising agency that operates as an external marketing department for B2B clients, taking responsibility for leadership, planning, and execution from strategy through to finished advertising material production. Its service lines cover strategy and leadership, performance and distribution, automation via the proprietary NOVA platform, creation and content, and Expert as a Service for interim marketing leadership and specialized creative roles. The NOVA platform automates CI-compliant advertising material production at scale, integrating with CRM, PIM, ERP, and product feed systems to generate banners, videos, and POS materials automatically.
Product overview
AMMARKT is a Swiss advertising agency with locations in St. Gallen and Zürich, offering strategic marketing services alongside its proprietary NOVA platform for automated advertising material production. The product portfolio consists of the NOVA platform with two distinct modules: NOVA Campaign provides template-based CI-compliant material creation for marketing teams without design skills, while NOVA Retail enables full automation through enterprise data source integration (CRM, PIM, ERP, product feeds). NOVA is positioned as Swiss Made technology with all development, hosting, and distribution conducted exclusively in Switzerland.
Differentiator
Problem solved
Functional benefit
Brands
- NOVA: Automated advertising material production platform that generates CI-compliant marketing materials in minutes, in any number of variants, for all channels and languages. NOVA is 100% Swiss Made with development, hosting and distribution occurring exclusively in Switzerland.
Products and services
- Marketing Agency Services Full-service advertising agency offering for B2B clients, operated as an external marketing department that takes responsibility for leadership, planning, and execution from strategy to finished advertising material production. Covers strategy and leadership, performance and distribution, creation and content, and Expert as a Service for interim marketing leadership and specialized creative roles.
- NOVA Campaign Module of the NOVA platform that enables marketing teams to create CI-compliant advertising materials without design skills by working with predefined templates for texts, images, videos, and animations. Automatically generates all required formats including animated HTML5 banners, MP4 videos with music or voice-over, and print-ready PDFs.
- NOVA Retail Module of the NOVA platform providing fully automated advertising material production through direct integration with existing enterprise data sources such as CRM systems, product feeds, and PIM systems. When new data such as products, price promotions, or regional offers becomes available, NOVA automatically generates corresponding advertising materials for all relevant channels and formats.
Quantifiable outcome
- Time-to-market reduced from days to minutes/hours
- +3 more outcomes
Companies that use AMMARKT
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles4 records
AMMARKT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability5 records
Feature3 records
AMMARKT partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
AMMARKT competitors and assessment
Company assessmentDirect peers
- Hinderling Volkart: Swiss brand and advertising agency based in Zurich with comparable size and full-service creative offering. Most directly comparable peer given shared Swiss market, similar mid-sized agency model, and full-funnel creative/digital capabilities.
- Jung von Matt: Swiss-origin (and Hamburg-based) creative agency network competing for the same enterprise brand and digital mandates in the DACH region. Comparable on creative services, scale, and customer profile.
- Webrepublic: Swiss performance and digital marketing agency with comparable mid-market positioning in Switzerland, overlapping on performance media, SEO/SEA, and digital campaign execution for similar enterprise clients.
- Wirz Group: Long-standing Swiss independent advertising and communications agency with Zurich presence, broad enterprise client base, and a similar integrated creative-services + activation model to AMMARKT.
Emerging players
- Frontify: Swiss-based brand management and digital asset management platform. Closely comparable on the brand-guideline-driven asset production layer that NOVA also operates within, though focused more on DAM than ad-output automation.
Broad incumbents
- Dept Agency: Large global digital creative and engineering agency offering end-to-end creative + technology services. A larger incumbent with overlapping capabilities around digital experience, content, and marketing technology integration.
- Serviceplan Group: Europe's largest independent agency group operating broadly across advertising, digital, and tech-enabled content production. Overlaps with AMMARKT on creative + marketing automation for enterprise clients across DACH.
- Adobe (Adobe Express / GenStudio): Global martech incumbent that has launched template-driven, CI-compliant, multi-format creative automation (GenStudio, Express for Enterprise) with native DAM and PIM-style data flows — the most credible software-side competitive threat to NOVA.
- Publicis Groupe: Global advertising and marketing services holding company with deep enterprise agency and martech/Content + Commerce capabilities. Competes at the top end of the same enterprise RFPs AMMARKT pursues.
- Wunderman Thompson: Large global agency combining creative, data, and technology commerce services for enterprise brands. Comparable customer verticals and a similar hybrid strategy-execution-plus-tech proposition.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AMMARKT social profiles
Digital presenceAMMARKT compliance and trust
Trust signalCompliance2 records
AMMARKT financial estimates
Financial estimateRevenue estimate
Valuation estimate
AMMARKT leadership team
Management profileNumber of profiles
Profiles15 records
AMMARKT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AMMARKT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AMMARKT
What does AMMARKT do?
AMMARKT is a Swiss full-service advertising agency that operates as an external marketing department for B2B clients, taking responsibility for leadership, planning, and execution from strategy through to finished advertising material production. Its service lines cover strategy and leadership, performance and distribution, automation via the proprietary NOVA platform, creation and content, and Expert as a Service for interim marketing leadership and specialized creative roles. The NOVA platform automates CI-compliant advertising material production at scale, integrating with CRM, PIM, ERP, and product feed systems to generate banners, videos, and POS materials automatically.
Is AMMARKT a public or private company?
AMMARKT is a private company. It is classified as management employee owned and is currently operating.
When was AMMARKT founded?
AMMARKT was founded in 1999. It employs 11 to 50 people.
Where is AMMARKT based?
AMMARKT is headquartered in Stallen, Switzerland, in the Europe region.
How does AMMARKT make money?
Two revenue lines are on record. Marketing Agency Services are the primary driver. The others are NOVA Platform Licensing.
Who are AMMARKT's main competitors?
Direct peers on record are Hinderling Volkart, Jung von Matt, Webrepublic and Wirz Group. Frontify is listed as an emerging player. Broad incumbents are Dept Agency, Serviceplan Group, Adobe (Adobe Express / GenStudio), Publicis Groupe and Wunderman Thompson.
Does AMMARKT have an API?
No public API is recorded for AMMARKT.
What industry is AMMARKT in?
AMMARKT's product category is Marketing & Advertising Services. Its primary akta.pro industry code is CRAOAOAH, Product Information Management (PIM), Digital Shelf & Content Syndication Services. Its NAICS code is 541810 and its SIC code is 7311.