BlockBlueLight

What BlockBlueLight does

BlockBlueLight Limited is a direct-to-consumer e-commerce company founded in 2016 and headquartered in North Charleston, United States. The company sells evidence-based blue light management products—blue light blocking glasses, blue light-free LED lighting, red light therapy panels, and blackout sleep masks—targeting individual consumers concerned with digital eye strain, sleep disruption, light sensitivity, and general wellness. It operates exclusively through owned regional online storefronts across five English-speaking markets: the United States, Canada, the United Kingdom, Australia, and New Zealand, with localized currency and shipping.

The company's core technology centers on proprietary pigment-based blue light filtering lenses rather than reflective coatings. The eyewear line is organized into four wavelength-targeted tiers—ScreenTime Clear (filters ~50% of blue light at 455nm), DayMax Yellow (blocks 100% of blue light in the 400–455nm range), SunDown Amber (blocks 100% of blue light up to 500nm), and NightFall Red (blocks 100% of blue and green light up to 550nm)—manufactured in optical laboratories and verified via spectrometer testing. The portfolio extends to flicker-free, ultra-low EMF red light therapy panels (PowerPanel MEGA, PRO, Mini, and Target Torch), blue light-free lighting with zero flicker, and contoured blackout sleep masks. Products are available in adult, kids, fitover, and clip-on variants, with prescription and reader options.

The business model is entirely direct-to-consumer with one-time hardware purchases and no disclosed subscription or recurring revenue. Pricing spans $21.95 for entry-level sleep light bulbs to $1,499.95 for the flagship PowerPanel MEGA red light therapy panel. Payment options include Shop Pay, PayPal, Apple Pay, Google Pay, Afterpay installments, and HSA/FSA acceptance for eyewear. The company is family-owned and operated by Founder & CEO Daniel Ebbett, with a small team of 1–10 employees. No external funding, institutional investors, acquisitions, or partnerships have been disclosed in available data, indicating a bootstrapped operating posture.

Name

BlockBlueLight

Website

https://blockbluelight.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

BlockBlueLight Limited is a direct-to-consumer e-commerce company founded in 2016 that sells evidence-based blue light blocking glasses, red light therapy panels, blue-light-free lighting, and blackout sleep masks across five English-speaking markets.

Ownership category

akta.pro rank

Product category

Blue Light Blocking Eyewear

NAICS

Optical Goods Retailers (456130)

SIC

Ophthalmic Goods (3851)

akta.pro industry

PRIMARYCRAAAKAG

Reading Glasses (OTC)

Consumer Products & Retail/Apparel, Footwear & Accessories/Eyewear (Frames & Sunglasses)

SECONDARYHSALADAJ

LED Light Therapy Treatments

Home & Personal Services/Personal Care & Beauty Services/Skincare & Facial Services

Keywords

• Blue light glasses
• Red light therapy
• Sleep accessories
• Circadian lighting
• Eye protection eyewear

Headquarters

HQ city

North Charleston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Blue Light Blocking Eyewear: One-time purchase revenue from prescription and non-prescription blue light glasses, including ScreenTime clear lens, DayMax yellow lens, SunDown amber lens, and NightFall red lens options. Available in adult and kids sizes.
2. Sleep-Enhancing Lighting Products: One-time purchase revenue from blue light free light bulbs, lamps, night lights, book lights, torches, and strip lighting. Includes amber and red light options.
3. Red Light Therapy Devices: One-time purchase revenue from PowerPanel red light therapy panels ranging from portable torches to full-body panels (MEGA, PRO, Mini). Premium pricing with professional-grade features.
4. Sleep Accessories: One-time purchase revenue from blackout sleep masks including Deluxe Delta, Sweet Dreams, and Low Profile options.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

BlockBlueLight Limited supplies and sells direct-to-consumer evidence-based blue light management products: blue light blocking glasses in four lens tiers (ScreenTime Clear, DayMax Yellow, SunDown Amber, NightFall Red), red and near-infrared light therapy panels (PowerPanel MEGA, PRO, Mini and Target Torch), blue-light-free LED lighting (sleep bulbs, full-spectrum bulbs, night lights, book lights), and blackout sleep masks. Products are sold exclusively through BlockBlueLight's own online storefronts (US/Canada, UK, Australia, NZ).

Product overview

BlockBlueLight is a direct-to-consumer e-commerce company specializing in evidence-based blue light management products. The product portfolio is organized around four core product categories: (1) Blue Light Filtering Glasses with four lens tiers—ScreenTime Clear (50% blue light filtering for daytime computer/gaming use), DayMax Yellow (maximum daytime protection blocking 100% of 400-455nm blue light), SunDown Amber (100% blue light blocking for early evening use), and NightFall Red (100% blue/green light blocking up to 550nm for maximum sleep support)—available in adult, kids, fitover, and clip-on variants; (2) Red Light Therapy Devices including the PowerPanel MEGA, PowerPanel PRO, PowerPanel Mini, and Target Torch, all featuring flicker-free technology and ultra-low EMF; (3) Blue Light-Free Lighting including Sweet Dreams Sleep Lights, Twilight Red Night Lights, BioLight Full Spectrum Bulbs, and NoBlue Amber Book Lights with zero flicker and low EMF; and (4) Blackout Sleep Masks including Deluxe Delta, Sweet Dreams, and Low Profile options. The company also offers prescription and reader lens options across its eyeglass range.

Differentiator

Problem solved

Functional benefit

Products and services

• Blue Light Blocking Glasses (ScreenTime Clear, DayMax Yellow, SunDown Amber, NightFall Red) Tiered line of blue light filtering glasses for individual consumers, available in non-prescription, prescription, and reader formats across multiple frame styles (Taylor, Billie, Wayfarer, Elton, Aviator, Oscar, Elite, Wrap, Fitover, Clip-on). ScreenTime Clear lenses filter ~50% of blue light at 455nm for daytime use; DayMax Yellow lenses block 100% of blue light in the 400-455nm range; SunDown Amber lenses block 100% of blue light up to 500nm for evening wear 2-3 hours before bed; NightFall Red lenses block 100% of blue and 100% of green light up to 550nm for maximum melatonin support.
• Kids Blue Light Blocking Glasses Blue light filtering glasses sized for children, available in Kids ScreenTime Computer Glasses (clear lens, daytime), Kids DayMax Yellow, Kids SunDown Amber, and Kids NightFall (red lens, nighttime, blocking 100% of blue and green light). Designed for parents purchasing to protect developing eyes and support healthy sleep routines in children. Kids NightFall Blue Blocking Glasses priced at $69.95.
• Fitover Blue Blocking Glasses Lightweight fit-over glasses designed to be worn over prescription or reading glasses, available in ScreenTime, DayMax, SunDown, and NightFall lens options. Targeted at consumers who need blue light protection without switching from their existing prescription eyewear.
• Clip-on Blue Blocking Glasses Clip-on blue light blocking glasses that attach to existing eyewear, available in ScreenTime, DayMax, SunDown, and NightFall lens variants. Starting around $74.95 for clip-on options.
• PowerPanel MEGA Red Light Therapy Panel The most powerful red light therapy panel in the line for full-body home use, featuring flicker-free technology and ultra-low EMF, certified for use in USA and Canada. Delivers red and near-infrared light without harmful UV rays. Priced at $1,499.95.
• PowerPanel PRO Red Light Therapy Panel Professional-grade red light therapy panel with red and near-infrared wavelengths, no UV or harmful EMFs, designed for skin health, post-activity recovery, and wellness support. Features flicker-free and ultra-low EMF certification. Priced at $899.95.
• PowerPanel Mini Red Light Therapy Panel Compact red light therapy panel offering targeted light therapy with the same flicker-free and ultra-low EMF features as larger panels, suitable for portable or localized use. Priced at $499.95.
• Red Light Therapy Target Torch Handheld red light therapy device for targeted treatment of specific body areas, providing concentrated red light therapy for localized therapeutic applications. Priced at $199.95.
• Sweet Dreams Sleep Light Bulb Blue light-free LED light bulb with zero flicker and low EMF emissions designed for evening use to avoid circadian disruption and support natural melatonin production. Priced at $21.95; carries 1,135+ reviews.
• BioLight Full Spectrum Light Bulb Full spectrum LED light bulb that simulates natural daylight, designed to support positive mood and wellbeing during daytime hours by replicating natural sunlight. Flicker-free technology. Priced at $30.99.
• Twilight Red Motion Night Light Motion-activated red night light with zero flicker and no blue light emissions, providing minimal illumination for nighttime navigation without disrupting sleep. Priced at $24.95.
• NoBlue Amber Book Light Blue light-free amber book light with zero flicker technology, designed for reading in bed without disrupting melatonin production or causing headaches from LED flicker. Priced at $28.95.
• Deluxe Delta Blackout Sleep Mask 100% blackout sleep mask with contoured eye patches connected by velcro for adjustable fit, designed to block all light for maximum deep and REM sleep enhancement. Priced at $44.95.
• Sweet Dreams Black Out Sleep Mask Blackout sleep mask designed for complete light blocking, suitable for side and back sleepers with lightweight and breathable construction. Priced at $67.00.
• Low Profile Blackout Sleep Mask Slim-profile blackout sleep mask designed for comfort during sleep, with lightweight construction for minimal pressure. Currently listed as sold out on the storefront.

Quantifiable outcome

• Blocks 100% of blue light at 400-500nm range with NightFall red lenses
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• LightStim: LightStim makes FDA-cleared LED red light therapy devices for skincare and wellness, overlapping with BlockBlueLight's PowerPanel red light therapy line on the consumer/wellness application side.
• Gunnar Optiks: Gunnar is a long-established DTC and retail brand specializing in blue light filtering and gaming/computer glasses, directly overlapping BlockBlueLight's core eyewear category with similar lens technology and screen-use value proposition.
• Joovv: Joovv is a leading DTC red light therapy panel brand with a premium price ladder (Mini to full-body), directly overlapping BlockBlueLight's PowerPanel line in both product category and consumer wellness positioning.
• Cyxus: Cyxus is a DTC blue light glasses brand sold primarily through Amazon and its own storefront, directly competing in the same screen-time blue light eyewear category with comparable pricing tiers.
• Bon Charge: Bon Charge offers a holistic sleep and wellness product suite including blue light glasses, amber lighting, and sleep accessories, directly mirroring BlockBlueLight's multi-category sleep/wellness platform approach.
• PlatinumLED Therapy Lights: PlatinumLED is a high-end red and near-infrared therapy panel brand targeting home and professional users, directly competing with BlockBlueLight's premium PowerPanel MEGA at the top end of the price ladder.
• Mito Red Light: Mito Red Light manufactures and sells DTC red light therapy panels with comparable professional-grade claims, directly competing with BlockBlueLight's PowerPanel MEGA and PRO offerings in the home red light therapy category.
• Swanwick Sleep: Swanwick sells blue light blocking glasses and sleep accessories DTC with a circadian/sleep optimization angle, mirroring BlockBlueLight's nighttime lens positioning (SunDown, NightFall) and target consumer.

Broad incumbents

• Warby Parker: Warby Parker is an established DTC eyewear incumbent with prescription glasses, sunglasses, and blue light filtering options across physical retail and e-commerce. As a broad incumbent, it competes in the broader eyewear category while offering blue light filtering as a feature.
• Zenni Optical: Zenni is a mass-market online optical retailer offering prescription eyewear including blue light filtering lenses at low price points. As a broad incumbent, it overlaps with BlockBlueLight's prescription and readers offerings but at a much lower price tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BlockBlueLight1
• Facebookfacebook.com/BlockBlueLightOfficial
• LinkedInlinkedin.com/company/blockbluelight

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BlockBlueLight