Import Export TV

What Import Export TV does

Import Export TV (IETV) is a Melbourne-based, privately-held streaming broadcaster and video production company founded in 2020 that operates as a niche media channel dedicated to international trade, logistics, and supply chain content. The company produces and distributes four flagship industry programs — Smart Logistics Solutions, Trade Finance Insights, Digital Commerce Trends, and Customs & Regulations — alongside sub-brand shows such as Global Trade Talks, Logistics Showcase, International Networking, and Corporate Keynotes. Its core technical asset is a 24/7 streaming platform with global distribution, supplemented by an on-site broadcast and live event coverage capability used to cover trade conferences and exhibitions worldwide.

The business operates a dual revenue model. The first stream is subscription-based access to the streaming platform, where viewers register via sign-in to consume expert interviews, market analysis, and industry programming on demand. The second stream is project-based B2B content production services, including corporate videos, product photography, event coverage, on-site broadcasts, company case studies, launch event coverage, and strategic media partnerships designed for trade conferences, awards, exhibitions, and global events. Customer engagement data disclosed by the company indicates a self-reported audience actively seeking supply chain connections (86%), new market entry information (77%), and host networking (96%).

IETV serves importers, exporters, supply chain and logistics professionals as primary segments, with secondary segments including government agencies, industry associations, and academic institutions. Geographic content distribution spans Asia Pacific, the Middle East, Southeast Asia, and East Asia, despite the company's Australian domicile. Strategic media partnerships with events such as Expo 2020 Dubai, CeMAT Australia 2023, Manila FAME 2023, the IFCBAA National Conference 2023, and InvestHK's Hong Kong Market Update 2023 serve as both content acquisition channels and customer acquisition mechanisms for the production services arm.

Name

Import Export TV

Legal name

IMPORTEXPORTTV.COM

Website

https://importexporttv.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Import Export TV operates a 24/7 streaming broadcaster and video production company focused on international trade, logistics, and supply chain. It serves importers, exporters, and supply chain professionals globally through subscription streaming and B2B content production services.

Ownership category

akta.pro rank

Product category

Trade Media Broadcasting

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

International TV Broadcasters (Free-to-Air/Satellite/Cable) (MPABAEAJ)

akta.pro secondary industries

Business, Politics & Current Affairs Documentaries (MPADADAJ), International TV Program Distribution (Sales/Output Deals) (MPABAMAD)

Keywords

• Trade media broadcasting
• Supply chain video content
• Logistics industry coverage
• International trade news
• B2B video production

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Streaming Subscription Access: Revenue generated from viewer subscriptions to access the 24/7 streaming platform featuring international trade content, market analysis, expert interviews, and industry programs
2. Professional Content Production Services: B2B services including corporate videos, product photography, event coverage, on-site broadcasts, company case studies, and launch event coverage for trade and logistics companies

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Import Export TV (IETV) operates a 24/7 streaming broadcaster dedicated exclusively to international trade, logistics innovations, and end-to-end supply chain content. It produces and streams industry-specific programs covering Smart Logistics Solutions, Trade Finance Insights, Digital Commerce Trends, and Customs & Regulations, supplemented by professional content production services including corporate videos, product photography, event coverage, on-site broadcasts, company case studies, launch event coverage, and strategic media partnerships for trade conferences and exhibitions.

Product overview

Import Export TV (IETV) operates as a unified streaming platform and production company offering video-based content focused on international trade, logistics, and supply chain. The core offering is the IETV streaming platform providing 24/7 global coverage through multiple industry programs including Smart Logistics Solutions, Trade Finance Insights, Digital Commerce Trends, and Customs & Regulations. These programs are complemented by a suite of content production services including corporate videos, product photography, event coverage, on-site broadcasts, company case studies, and launch event coverage. The company also offers strategic media partnerships for industry events. The platform serves importers, exporters, supply chain professionals, logistics specialists, warehouse managers, distribution networks, technology partners, global investors, government agencies, industry associations, and academic institutions.

Differentiator

Problem solved

Functional benefit

Brands

• Global Trade Talks: Program featuring global trade discussions and insights.
• Logistics Showcase
• International Networking
• Corporate Keynotes

Products and services

• IETV (Import Export TV) Streaming Platform A 24/7 streaming broadcaster delivering global coverage of international trade, logistics innovations, and end-to-end supply chain solutions through video content, available worldwide with sign-in required access.
• Corporate Videos Production Professional video production service that showcases brand story and values for trade and supply chain companies, providing corporate videos tailored to the trade sector.
• Product Photography Service High-quality product imagery service that highlights product features for trade and export purposes, supporting trade-sector companies' marketing and catalog needs.
• Event Coverage Service Comprehensive photography and videography services for corporate events in the trade and logistics sector, including complete media coverage for product or service launches.
• On-site Broadcasts Service Live and recorded broadcast services delivered from client locations or events, enabling real-time coverage distributed to global online audiences.
• Company Case Studies Service In-depth visual storytelling service that documents business success in the trade sector through case study video content.
• Strategic Media Partnerships Media partnership services for trade conferences, awards, exhibitions, and global events, providing tailored event media packages, post-event campaigns, and direct content production services to corporate clients.

Quantifiable outcome

• 96% of viewers want to connect with hosts
• +1 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Global Shippers' Roundtable (Malaysia)minorGTM or Marketing PartnerIETV provides media coverage and event documentation for this trade event held in Malaysia, creating content for the global trade community through its platform.
• CeMAT Australia 2023minorGTM or Marketing PartnerIETV served as media partner for the CeMAT Australia 2023 logistics and materials handling exhibition, providing event coverage and content creation.
• Expo 2020 DubaicoreGTM or Marketing PartnerIETV provided comprehensive media coverage of Expo 2020 Dubai, one of the world's largest international trade exhibitions, featuring interviews and content from participating global trade professionals.
• Manila FAME 2023 (Philippines)minorGTM or Marketing PartnerIETV covered Manila FAME 2023, a premier export-oriented trade show in the Philippines focused on design and lifestyle products.
• InvestHK Hong Kong 2023 Market UpdateminorGTM or Marketing PartnerIETV provided media coverage for Hong Kong's market update event organized by InvestHK, supporting investment and trade promotion activities.
• IFCBAA National Conference 2023 (Australia)minorGTM or Marketing PartnerIETV covered the International Freight and Customs Brokers Association of Australia (IFCBAA) National Conference 2023, supporting industry knowledge sharing and professional development.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Bloomberg Television: Bloomberg's TV network is one of the largest international business news broadcasters. While not exclusively focused on trade, it covers global markets, trade, and supply chain extensively and competes for the same professional audience IETV targets.
• CNBC International: CNBC's international feed delivers 24/7 business and market news with significant trade, logistics, and supply chain coverage. It competes directly for the time and subscription wallet of IETV's target viewer.
• CGTN (China Global Television Network): CGTN is a major international broadcaster with substantial coverage of global trade, Belt and Road, and supply chain topics. It competes for the same international trade professional audience from a much larger, state-funded platform.
• France 24 English: France 24's English channel is an international broadcaster covering global business and trade. It competes for international trade professional viewership and advertising, particularly across EMEA and APAC.
• S&P Global Commodity Insights: S&P Global Commodity Insights (formerly Platts) provides news, data, and analysis on global commodities, energy, and trade flows. While primarily data-focused, it competes for the same professional audience seeking trade-related insights and analytics.

Direct peers

• Lloyd's List: Lloyd's List is a long-standing news outlet focused on global shipping, trade, and maritime logistics. It is one of the closest direct competitors to IETV in serving international trade professionals with deep, specialized content.
• FreightWaves: FreightWaves is a digital media and data platform covering freight, logistics, and supply chain. Its mix of video programming, news, and analytics competes with IETV's value proposition to logistics and trade professionals.
• The Loadstar: The Loadstar provides news and analysis on container shipping, logistics, and global trade — a directly comparable niche media product serving the same audience as IETV's logistics programming.

Emerging players

• Splash 24/7: Splash 247 covers maritime trade, shipping, and freight with a digital-first news approach. It overlaps with IETV's trade and logistics content focus, particularly in the maritime vertical.
• Nikkei Asia: Nikkei Asia provides deep coverage of Asian business, trade, and supply chains. While text-first rather than video, it competes for the same B2B trade professional audience that IETV targets in APAC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/importexporttv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Import Export TV