Jacquet Brossard
Jacquet Brossard is a French industrial bakery and pastry manufacturer producing 100+ varieties of specialty breads (Jacquet), pastries (Brossard) and Belgian waffles (Milcamps), distributed via French retail, private label, food service and export to 50+ countries under Limagrain cooperative ownership.
- Company typePrivate
- Founded1885
- HeadquartersParis, France
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Jacquet Brossard does
Jacquet Brossard is a French industrial bakery and pastry producer operating three heritage consumer brands — Jacquet (specialty breads, founded 1885), Brossard (pastries, founded 1931) and Milcamps (Belgian waffles, founded 1932) — under the ownership of the Limagrain agricultural cooperative since 1995. The company manufactures more than 100 product varieties across sandwich breads, burger buns, appetizer breads, ethnic breads, crispbreads, marble cakes, brownies, layer cakes, fruit cakes, lady fingers, French crêpes and waffles, across 7 production facilities (6 in France and 1 in Belgium) and approximately 4 logistics platforms, employing ~1,400 people and generating ~€380M in FY2024 turnover.
The business operates a multi-channel go-to-market: branded retail distribution through French hypermarkets and supermarkets (Carrefour, E.Leclerc, ITM Supermarkets and others) supported by a field sales force of Responsables de Secteur; private label manufacturing for French and international distributors; food service / professional supply to caterers and manufacturers; and export to over 50 countries serving 80+ international customers. Revenue mix is approximately 60% breads, 35% pastries, 3% crunchy bread and 2% biscuits. The company sources French wheat from 450 Limagrain cooperative farmer members, has 100% Nutri-Score labeling since 2020, achieved EcoVadis Silver (69/100, top 15%) in 2024, and is committed to SBTi-validated targets (-42% scope 1-2, -25% scope 3 by 2030). Recent strategic emphasis has been on nutritional reformulation (sugar reduction, palm oil elimination, fiber increase) and on heritage brand reinvestment, including a 2022 Jacquet visual identity refresh and consecutive product launches through 2025.
Jacquet Brossard firmographics
Firmographics- Name
- Jacquet Brossard
- Legal name
- JACQUET BROSSARD DISTRIBUTION
- Website
- https://jacquetbrossard.com
- Company type
- Private
- Founded year
- 1885
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Jacquet Brossard is a French industrial bakery and pastry manufacturer producing 100+ varieties of specialty breads (Jacquet), pastries (Brossard) and Belgian waffles (Milcamps), distributed via French retail, private label, food service and export to 50+ countries under Limagrain cooperative ownership.
- Ownership category
- akta.pro rank
Jacquet Brossard industry classification
Industry- Product category
- Industrial Bakery and Pastry
- NAICS
- Bread and Bakery Product Manufacturing (31181), Commercial Bakeries (311812), Frozen Cakes, Pies, and Other Pastries Manufacturing (311813)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Bread & Rolls Manufacturing (AFAKAAAA)
- akta.pro secondary industries
- Frozen Bakery Products Manufacturing (AFAKAAAF), Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused) (AFAKAAAG), Wholesale / Commercial Bakeries (B2B Supply) (THAFAFAF)
Keywords
Where Jacquet Brossard is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices9 records
Markets served
Jacquet Brossard business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Branded Product Sales: Sale of Jacquet, Brossard, and Milcamps branded bakery and pastry products through retail chains. Revenue breakdown: 60% breads, 35% pastries, 3% crunchy bread, 2% biscuits.
- Private Label Manufacturing: Production of breads and pastries for French and international distributors under their own brands (minimum volume required)
- Export Sales: Export of products to over 50 countries serving more than 80 international customers
- Food Service/Professional: Offering expertise and products to manufacturers and catering industry professionals
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Jacquet Brossard product offering
Product offeringCore offering
Jacquet Brossard is a French industrial bakery and pastry manufacturer producing over 100 varieties of specialty breads, pastries, and Belgian waffles under three heritage brands: Jacquet (breads, founded 1885), Brossard (pastries, founded 1931), and Milcamps (Belgian waffles, founded 1932). The company operates seven manufacturing facilities in France and Belgium, sells branded products to retail chains and food service operators, produces private-label bakery goods for distributors, and exports to more than 50 countries.
Product overview
Jacquet Brossard is a major French industrial bakery and pastry company operating under three heritage brands: Jacquet (specialty breads, founded 1885), Brossard (pastries, founded 1931), and Milcamps (Belgian waffles, founded 1932). The company produces over 100 varieties of products including sandwich breads, burger buns, appetizer breads, ethnic breads, crispbreads, marble cakes, brownies, layer cakes, fruit cakes, lady fingers, French crêpes, and waffles. Products are distributed through retail, food service, export (50+ countries), and professional channels. The company operates 7 manufacturing facilities in France and Belgium with approximately 1,400 employees, generating €380-360 million in annual turnover. Jacquet Brossard is a subsidiary of the Limagrain agricultural cooperative.
Differentiator
Problem solved
Functional benefit
Brands
- Jacquet: Pre-packaged bread market: sandwich breads, appetizer breads, part-baked breads, crispbreads. Over 50 varieties including burger buns and hot dog buns. Made in France from 100% French wheat.
- Brossard
- Milcamps
Products and services
- Jacquet Specialty Breads
- Brossard Pastries
- Milcamps Belgian Waffles
Quantifiable outcome
- 42% emissions reduction target across scopes 1-2 by 2030
- +5 more outcomes
Companies that use Jacquet Brossard
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Jacquet Brossard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Jacquet Brossard partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Casino GroupminorParticipating in Casino Group's Carbon Forum alongside 30+ other suppliers, with goal to reduce Casino's direct emissions by 10% by 2025. Sharing best practices and accelerating decarbonization aligned with Paris Agreement.
- CarrefourcoreJoined Carrefour's France Food Transition Pact in June 2022, committing to work together on climate, biodiversity, and nutrition issues. Hosted consumer field visits at production facilities through Le Champ des Rencontres initiative.
- Limagrain GroupcoreJacquet Brossard belongs to Limagrain, Europe's leading wheat producer and French agricultural cooperative. 450 Limagrain farmer members produce wheat for Jacquet across four production facilities. Limagrain has presence in 53 countries with 9,500 employees.
- ADEME (French Environment and Energy Management Agency)minorPartnered with ADEME on IAA Témoins project (food industry waste reduction), achieving 60-tonne food waste reduction and €30K annual savings at Jacquet 2000 site.
- French Bird Protection League (LPO)minorPartnership to protect Montague's harrier, an endangered bird of prey. Farmer partners report signs of birds on their farms to LPO and protect nests in cereal fields.
- Limagrain Co-op Farmerscore450 farmer members of Limagrain cooperative producing wheat for Jacquet. 80% do not plough their land, 10% of agricultural land classified as ecologically-significant. Part of production charter for sustainability and traceability.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Jacquet Brossard competitors and assessment
Company assessmentDirect peers
- Harrys (Barilla Group): Harrys is a leading French industrial bread brand (brioche buns, sandwich bread, hot dog rolls), owned by Barilla. It competes directly with Jacquet in the ambient packaged bread category sold through French retail and foodservice.
- Brioche Pasquier: Brioche Pasquier is a major French industrial bakery producing breads, brioche, pastries and cakes for retail and foodservice. Direct overlap with Jacquet's sandwich breads, burger buns and Brossard pastry portfolio across French supermarket shelves.
- Saint-Michel Biscuits: Saint-Michel Biscuits is a French industrial bakery producing madeleines, cakes and biscuits sold through French retail and export. Competes directly with Brossard in packaged French pastries and with Jacquet in ambient baked goods.
- La Fournée Dorée: La Fournée Dorée is a French industrial bakery producing breads, viennoiseries and pastries for retail and foodservice. Comparable in scale, channel mix, and product overlap with Jacquet Brossard in packaged French baked goods.
Broad incumbents
- Bahlsen: Bahlsen is a German industrial bakery specializing in cookies and biscuits. Comparable in scale and product overlap to Brossard's cookies, brownies and pastries business in European grocery.
- Barilla Group: Barilla is one of the largest Italian/global pasta and baked goods groups and the parent of Harrys. Indirect competitor to Jacquet Brossard through Harrys in French retail and through pan-European private label and branded bakery exposure.
- Mondelez International: Mondelez is a global snacks and biscuits giant with a broad portfolio (Belin, LU, Oreo). Adjacent competitor to Brossard in packaged biscuits, cakes and sweet snacking categories sold through French grocery.
- Délifrance (Vandemoortele): Délifrance, part of Vandemoortele, is a large European supplier of bakery products to foodservice and retail. Competes with Jacquet Brossard's food service channel and private label manufacturing, with broader geographic reach across Europe.
- Lotus Bakeries: Lotus Bakeries is a Belgian baked goods group with strong positions in speculoos, waffles and natural snacks. Direct competitor to Milcamps in the Belgian waffle category and to Brossard in sweet baked goods across European retail.
Regional players
- Panzani (Cevital): Panzani is a major French packaged food brand (pasta, sauces, breads) and historically a Limagrain brand. Adjacent peer sharing French retail channels and private label capabilities, though focused on pasta rather than baked goods.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Jacquet Brossard social profiles
Digital presenceJacquet Brossard compliance and trust
Trust signalCompliance11 records
Jacquet Brossard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jacquet Brossard leadership team
Management profileNumber of profiles
Profiles10 records
Jacquet Brossard subsidiaries and ownership
Company hierarchySubsidiaries4 records
Jacquet Brossard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jacquet Brossard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jacquet Brossard
What does Jacquet Brossard do?
Jacquet Brossard is a French industrial bakery and pastry manufacturer producing over 100 varieties of specialty breads, pastries, and Belgian waffles under three heritage brands: Jacquet (breads, founded 1885), Brossard (pastries, founded 1931), and Milcamps (Belgian waffles, founded 1932). The company operates seven manufacturing facilities in France and Belgium, sells branded products to retail chains and food service operators, produces private-label bakery goods for distributors, and exports to more than 50 countries.
Is Jacquet Brossard a public or private company?
Jacquet Brossard is a private company. It is classified as corporate owned and is currently operating.
When was Jacquet Brossard founded?
Jacquet Brossard was founded in 1885. It employs 1,001 to 5,000 people.
Where is Jacquet Brossard based?
Jacquet Brossard is headquartered in Paris, France, in the Europe region.
How does Jacquet Brossard make money?
Four revenue lines are on record. Branded Product Sales are the primary driver. The others are private Label Manufacturing, export Sales and food Service/Professional.
Who are Jacquet Brossard's main competitors?
Direct peers on record are Harrys (Barilla Group), Brioche Pasquier, Saint-Michel Biscuits and La Fournée Dorée. Broad incumbents are Bahlsen, Barilla Group, Mondelez International, Délifrance (Vandemoortele) and Lotus Bakeries. Panzani (Cevital) is listed as a regional player.
Does Jacquet Brossard have an API?
No public API is recorded for Jacquet Brossard.
What industry is Jacquet Brossard in?
Jacquet Brossard's product category is Industrial Bakery and Pastry. Its primary akta.pro industry code is AFAKAAAA, Bread & Rolls Manufacturing, with a secondary code of AFAKAAAF, Frozen Bakery Products Manufacturing. Its NAICS code is 31181 and its SIC code is 2050.