Affinity (Shipping)
Affinity (Shipping) LLP is an independent London-headquartered shipbroker with ~180 staff across 20 offices in 13 countries, providing chartering, sale & purchase, valuations, research, and advisory services to shipowners, banks, charterers, and investors across 150+ countries.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Affinity (Shipping) does
Affinity (Shipping) LLP is an independent shipbroking firm headquartered at 44th Floor, The Leadenhall Building in London, operating as a UK limited liability partnership. Founded in 2015, the firm employs approximately 180 staff across 20 offices in 13 countries spanning Europe, Asia, the Middle East, North America, Oceania, and South America, serving customers in more than 150 countries. Its go-to-market centers on direct broker relationships delivered through a 24/7 global coverage model rather than scale-based positioning, supported by a published research operation that distributes weekly market intelligence to over 2,000 subscribers.
The firm's core product is a portfolio of nine shipbroking service lines: Dry Cargo, Tankers, LNG, LPG, Newbuilding, Offshore, Sale & Purchase, Research, and Valuations, with Carbon advisory and trading services added as a tenth vertical tied to the energy transition. Underlying the service offering is a proprietary research platform and in-house vessel databases tracking 4,000+ offshore vessels and 1,500+ tanker fixtures annually covering 100M+ DWT, with 400+ research reports published in 2024 alone. Revenue is generated through three streams: transaction-based commissions on charter and sale & purchase deals, advisory fees for valuations and strategic consulting, and subscription revenue from research publications. Pricing is bespoke and negotiated per transaction rather than standardized, and customer segments span shipowners and operators, banks and financial institutions, commodity charterers and traders, and shipping-focused investors.
The company is privately held under LLP structure with no external investors, parent company, or funding rounds disclosed. Operational signals indicate steady activity including ISO 27001 certification via LRQA, active website operations through 2026, and ongoing research publication cadence. There is no evidence of AI/ML capability development; the technology footprint is limited to website analytics (Google Analytics, PostHog), hosting infrastructure (Vercel), and proprietary human-authored research. The firm has no recorded M&A, partnerships, or alliances in the supplied data.
Affinity (Shipping) firmographics
Firmographics- Name
- Affinity (Shipping)
- Legal name
- Affinity (Shipping) LLP
- Website
- https://affinityship.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Affinity (Shipping) LLP is an independent London-headquartered shipbroker with ~180 staff across 20 offices in 13 countries, providing chartering, sale & purchase, valuations, research, and advisory services to shipowners, banks, charterers, and investors across 150+ countries.
- Ownership category
- akta.pro rank
Affinity (Shipping) industry classification
Industry- Product category
- Shipbroking Services
- NAICS
- Freight Transportation Arrangement (488510), Freight Transportation Arrangement (48851)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Ocean Freight Brokerage (FCL/LCL) (TLADAMAF)
Keywords
Where Affinity (Shipping) is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Affinity (Shipping) business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Shipbroking Commissions: Commission-based compensation for arranging vessel charters, sale & purchase transactions, and other shipping services. Commissions are earned on completed transactions and form the core revenue stream.
- Advisory Services: Advisory fees for consulting services including market analysis, valuation services, and strategic guidance for shipowners, banks, and financial institutions.
- Research Subscriptions: Subscription-based access to market research reports and intelligence content. Content may be provided free of charge for initial periods with charges applicable thereafter per Terms of Business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Bespoke shipbroking services with quote-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Affinity (Shipping) product offering
Product offeringCore offering
Affinity (Shipping) is an independent shipbroker delivering chartering (voyage, COA, time), sale & purchase brokering, independent vessel valuations, and advisory services across dry cargo, tankers, LNG, LPG, offshore, newbuilding, and carbon markets. The firm supplements these transaction services with proprietary weekly market research publications and a 24/7 global desk coverage model spanning 20 offices in 13 countries.
Product overview
Affinity (Shipping) is an independent shipbroker offering a unified platform of shipbroking services centered on expertise rather than scale. The core offering comprises nine specialized service lines—Dry Cargo, Tankers, LNG, LPG, Newbuilding, Offshore, Sale & Purchase, Research, and Valuations—supplemented by Carbon advisory services. Supporting the service portfolio is a suite of weekly research publications including the Affinity Dry Cargo Weekly, S&P and Newbuilding Weekly, and Affinity Tanker Weekly, which provide regular market intelligence and analysis. Together, these services and publications enable clients to access chartering, advisory, vessel transactions, and market insights across all shipping sectors globally.
Differentiator
Problem solved
Functional benefit
Products and services
- Dry Cargo Brokering Voyage, COA (Contract of Affreightment), and time chartering services for global dry bulk shipments across all vessel sizes, from Capesize to Handysize. Designed for shipowners, charterers, and commodity traders moving dry bulk cargoes.
- Tanker Brokering Brokering of crude and product tankers, offering tailored solutions for chartering, operations, and logistics support worldwide, with deep market insight for efficient transactions. Serves oil majors, traders, and shipowners across 20+ tanker markets.
- LNG Chartering Spot LNG tanker chartering services leveraging top-tier oil industry relationships. Targeted at LNG cargo owners, traders, and vessel operators requiring specialized gas carrier brokerage.
- LPG Chartering Global LPG market navigation services for chartering and market advisory. Designed for LPG producers, traders, and industrial buyers requiring gas carrier capacity.
- Newbuilding Brokering Assistance to shipowners and investors in placing newbuilding orders with reputable shipyards. Includes yard selection, contract negotiation, and project oversight through delivery.
- Offshore Shipbroking Offshore shipbroking services covering OSVs including Platform Supply Vessels (PSVs), Anchor-Handling Tug Supply Vessels (AHTSs), and Subsea/Construction Support Vessels. Serves offshore operators, rig owners, and vessel investors.
- Sale & Purchase Brokering Comprehensive sale and purchase services for second-hand vessels across all shipping sectors, connecting buyers and sellers globally with market insight, valuation support, and deal execution.
- Maritime Market Research Maritime market intelligence delivering forward-looking insights across commodities, freight, and fleet trends, with regular weekly publications and special reports. Available via subscription to clients globally.
- Vessel Valuations Independent, data-backed vessel valuations for owners, banks, and financial institutions worldwide. Supports loan security assessments, sale/purchase decisions, and investment analysis.
- Carbon Markets Advisory Client-specific advisory and trading services across global carbon markets for the energy transition. Targets shipping companies, energy firms, and industrial participants navigating carbon compliance and trading.
Quantifiable outcome
- 2,000+ research subscribers worldwide
- +3 more outcomes
Companies that use Affinity (Shipping)
Customer profileSegments4 records
Ideal customer profiles4 records
Affinity (Shipping) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Affinity (Shipping) partnerships and signals
Strategic signalScale indicators12 records
Recent moves5 records
Expansion highlights5 records
Affinity (Shipping) competitors and assessment
Company assessmentDirect peers
- Poten & Partners: Poten & Partners is a long-established independent shipbroker with deep specialization in tankers and LNG, alongside dry cargo and S&P. Comparable to Affinity's tanker and LNG franchise, though more concentrated in liquid cargo segments. Both target similar owner, bank, and charterer clients.
- Barry Rogliano Salles (BRS): BRS is a French-headquartered independent shipbroker with global presence, offering chartering, S&P, and research across bulkers, tankers, containers, and specialized vessels. Closely comparable to Affinity in independent structure, service mix, and global office model.
- GFI Brokers / BRS Brokers (Fearnleys group): GFI Brokers (acquired by BRS, which is itself now part of Fearnleys Group) operates as a global shipbroker with strong tanker and dry cargo desks. Comparable to Affinity in tanker broking scale and transactional volume, though now embedded in a larger group structure.
- Howe Robinson Partners: Howe Robinson is an independent shipbroking group with London origins and global offices, providing chartering, S&P, and valuations across dry cargo, tankers, containers, and offshore. Directly comparable to Affinity in boutique full-service independent positioning and customer segments served.
- Fearnleys: Fearnleys is a Norwegian-headquartered independent shipbroker with global offices, offering chartering, S&P, newbuilding, offshore, and research. Comparable to Affinity in independent positioning, multi-segment coverage, and office network breadth, with stronger offshore and Norwegian tonnage relationships.
- Lorentzen & Stemoco: Lorentzen & Stemoco is a Norwegian independent shipbroker with global reach, providing chartering, S&P, and offshore services. Comparable to Affinity in independent, expertise-led positioning and multi-segment offering, with stronger Nordic towner relationships.
- Braemar ACM (formerly Braemar Seascope): Braemar ACM is an independent shipbroking and advisory group covering chartering, S&P, valuations, and research across tankers, dry, offshore, and specialized segments. Closely comparable to Affinity as a multi-segment independent broker with both shipbroking and advisory revenue streams. Recently merged with ACM to scale up, making it a more direct competitive reference point.
- Simpson Spence Young (SSY): SSY is one of the largest independent shipbrokers globally, offering chartering, S&P, and research across tankers, dry cargo, offshore, and specialized sectors. Directly comparable to Affinity in independent positioning and full-service offering, though larger and longer-established. Closest direct peer by business model and service breadth.
- Maersk Broker / MB Shipbrokers: MB Shipbrokers (formerly Maersk Broker) is an independent global shipbroker covering chartering, S&P, and operations across tankers, dry cargo, containers, and offshore. Closely comparable to Affinity in service breadth and independent (now externalized from Maersk) positioning, with longer operating history.
Broad incumbents
- Clarkson PLC (Clarksons): Clarksons is the world's largest shipbroker and shipping investment bank, listed on the London Stock Exchange. It offers the same core services as Affinity (chartering, S&P, research, valuations) but at vastly greater scale, with deeper capital, proprietary data platforms (Clarksons Research), and broader financial services. The most direct comparable in terms of business model and service mix, but materially larger and publicly listed.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Affinity (Shipping) social profiles
Digital presenceAffinity (Shipping) compliance and trust
Trust signalCompliance1 record
Affinity (Shipping) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Affinity (Shipping) leadership team
Management profileNumber of profiles
Profiles1 record
Affinity (Shipping) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Affinity (Shipping) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Affinity (Shipping)
What does Affinity (Shipping) do?
Affinity (Shipping) is an independent shipbroker delivering chartering (voyage, COA, time), sale & purchase brokering, independent vessel valuations, and advisory services across dry cargo, tankers, LNG, LPG, offshore, newbuilding, and carbon markets. The firm supplements these transaction services with proprietary weekly market research publications and a 24/7 global desk coverage model spanning 20 offices in 13 countries.
Is Affinity (Shipping) a public or private company?
Affinity (Shipping) is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Affinity (Shipping) founded?
Affinity (Shipping) was founded in 2015. It employs 101 to 250 people.
Where is Affinity (Shipping) based?
Affinity (Shipping) is headquartered in London, United Kingdom, in the Europe region.
How does Affinity (Shipping) make money?
Three revenue lines are on record. Shipbroking Commissions are the primary driver. The others are advisory Services and research Subscriptions.
Who are Affinity (Shipping)'s main competitors?
Direct peers on record are Poten & Partners, Barry Rogliano Salles (BRS), GFI Brokers / BRS Brokers (Fearnleys group), Howe Robinson Partners, Fearnleys, Lorentzen & Stemoco, Braemar ACM (formerly Braemar Seascope), Simpson Spence Young (SSY) and Maersk Broker / MB Shipbrokers. Clarkson PLC (Clarksons) is listed as a broad incumbent.
Does Affinity (Shipping) have an API?
No public API is recorded for Affinity (Shipping).
What industry is Affinity (Shipping) in?
Affinity (Shipping)'s product category is Shipbroking Services. Its primary akta.pro industry code is TLADAMAF, Ocean Freight Brokerage (FCL/LCL). Its NAICS code is 488510 and its SIC code is 4731.