The Ward Law Group PL

What The Ward Law Group PL does

The Ward Law Group PL is a privately held, founder-controlled personal injury law firm headquartered in Miami Lakes, Florida, with additional offices in Orlando, Florida and Manhattan, New York. The firm represents English- and Spanish-speaking individuals in roughly 30 personal injury practice areas spanning car, truck, motorcycle, bicycle, pedestrian, bus, rideshare, MTA/subway, boating, slip-and-fall, premises liability, construction-site (including scaffolding, welding, and elevator), catastrophic injury (TBI, spinal cord, burns), whiplash, distracted/drunk driving, hit-and-run, commercial-vehicle, medical malpractice, nursing-home abuse, wrongful-death, and insurance-dispute matters. The firm markets itself heavily to the Hispanic community in South Florida and the New York metro via a vanity 855-DOLOR-55 number, a bilingual website with localized landing pages, embedded YouTube client testimonials, and recurring Univision placements in Miami and New York.

The firm's revenue model is a single stream of contingency-fee personal injury representation, with no retainer, hourly, or subscription pricing; clients pay nothing upfront and the firm is compensated as a percentage of recovery only if the matter is won, with free 24/7 consultations across phone, online form, and in-office channels. Reported cumulative case results include nearly $1 billion in client compensation over the firm's roughly ten-year history and a single settlement exceeding $100 million. There is no proprietary technology stack disclosed; the technology footprint is standard legal practice-management tooling plus the content-heavy marketing site. The firm employs 51-100 people with 13+ named attorneys across Florida and New York, is organized as a Florida professional limited entity (PL), and is owned and operated by founder Gregory C. Ward and co-founder/managing partner Jany Martínez-Ward, with no disclosed institutional investors, parent company, or external funding.

Name

The Ward Law Group PL

Legal name

The Ward Law Group, PL

Website

https://855dolor55.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

The Ward Law Group PL is a founder-owned, contingency-fee personal injury law firm with headquarters in Miami Lakes, Florida and offices in Orlando and Manhattan, representing English- and Spanish-speaking accident and injury victims across roughly 30 practice areas in Florida and New York.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (541110), Legal Services (5411), Other Legal Services (54119)

SIC

Services-Legal Services (8111), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industries

Litigation Support & Expert Witness Services (BPAHALAG), Claims Advocacy & Loss Recovery Services (FSAEADAH)

Keywords

• Personal injury law
• Car accident lawyer
• Contingency fee legal
• Wrongful death attorney
• Premises liability representation

Headquarters

HQ city

Miami Lakes

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D

Revenue model

1. Contingency-fee personal injury representation: Core revenue is earned via contingency fee agreements on personal injury cases (car accidents, motorcycle, truck, bus, bicycle, pedestrian, slip-and-fall, wrongful death, spinal cord, traumatic brain injury, construction site, rideshare, premises liability, etc.). Clients pay $0 upfront; the firm collects a percentage of recovery only if they win. This is the dominant and effectively sole revenue stream.

Pricing tiers

Go-to-market motion4 records

Core offering

The Ward Law Group PL delivers contingency-fee personal injury legal representation to English- and Spanish-speaking individuals in Florida and New York. Its core service is plaintiff-side accident and injury litigation, organized into roughly 30 practice areas (car, truck, motorcycle, bus, bicycle, pedestrian, rideshare, MTA/subway/train, boating, slip-and-fall, premises liability, construction-site/scaffolding/welding/elevator accidents, catastrophic injuries such as TBI and spinal cord, medical malpractice, nursing home abuse, wrongful death, and insurance disputes). Representation is offered at $0 upfront with fees collected only as a percentage of recovery, supported by free 24/7 consultations in English and Spanish.

Product overview

The Ward Law Group PL operates as a single, unified personal injury legal practice — not a multi-product software platform — anchored by one core service offering (personal injury representation for accident victims) extended across roughly thirty distinct practice-area modules. Each module in the products array (e.g., Car Accidents, Truck Accidents, Motorcycle Accidents, Bicycle Accidents, Pedestrian Accidents, Bus Accidents, Rideshare (Uber/Lyft) Accidents, MTA/Subway/Train Accidents, Boating Accidents, Slip & Fall Accidents, Premises Liability, Construction Site Accidents, Scaffolding Accidents, Welding Accidents, Elevator Accidents, Traumatic Brain Injuries, Spinal Cord Injuries, Catastrophic Injuries, Burn Injuries, PTSD Injuries, Whiplash Injuries, Distracted Driving Accidents, Drunk Driving Accidents, Hit and Run Accidents, Commercial Vehicle Accidents, Medical Malpractice, Nursing Home Abuse, Wrongful Death, and Insurance Claims) is a sub-practice of that core service, organized around injury type, accident cause, or liable party. The firm's geographic and infrastructure footprint is similarly extended — it operates across Florida offices and expanded into New York, anchored by its Miami Lakes headquarters (the Kislak Building acquisition). There is no platform-plus-modules product architecture in the software sense; the "modules" here are legal practice specializations rather than discrete software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Accidents Legal Representation Contingency-fee legal representation for victims of passenger-car collisions, including auto-related sub-issues such as distracted, drunk, drowsy, and texting-while-driving accidents, hit-and-run, rear-end, T-bone, head-on, and rollover crashes. Targeted at injured drivers, passengers, and families in Florida and New York.
• Truck Accidents Legal Representation
• Motorcycle Accidents Legal Representation
• Bicycle Accidents Legal Representation
• Pedestrian Accidents Legal Representation
• Bus Accidents Legal Representation
• Rideshare (Uber/Lyft) Accidents Legal Representation
• MTA / Subway / Train Accidents Legal Representation
• Boating Accidents Legal Representation
• Slip & Fall Accidents Legal Representation
• Premises Liability Legal Representation
• Construction Site Accidents Legal Representation
• Scaffolding Accidents Legal Representation
• Welding Accidents Legal Representation
• Elevator Accidents Legal Representation
• Traumatic Brain Injuries Legal Representation
• Spinal Cord Injuries Legal Representation
• Catastrophic Injuries Legal Representation
• Burn Injuries Legal Representation
• PTSD Injuries Legal Representation
• Whiplash Injuries Legal Representation
• Distracted Driving Accidents Legal Representation
• Drunk Driving Accidents Legal Representation
• Hit and Run Accidents Legal Representation
• Commercial Vehicle Accidents Legal Representation
• Medical Malpractice Legal Representation
• Nursing Home Abuse Legal Representation
• Wrongful Death Legal Representation
• Insurance Claims Legal Representation

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves8 records

Expansion highlights4 records

Direct peers

• Morgan & Morgan: The largest contingency-fee personal injury firm in the U.S., with multi-state offices and a heavy TV/digital advertising budget. Closest direct competitor on model, multi-office structure, and broad PI practice-area coverage.
• The Barnes Firm (formerly Cellino & Barnes): National contingency-fee PI firm built on brand-led, advertising-intensive intake with multiple offices. Comparable in go-to-market motion and emphasis on high-volume personal injury claim routing.
• Rubenstein Law: Florida-headquartered personal injury firm with multi-office presence and contingency-fee model. Direct overlap on Florida market, Spanish-language outreach, and broad PI practice-area structure.
• Jim Adler, The Texas Hammer: Brand-led personal injury firm with a founder-centric marketing identity and heavy television advertising. Comparable in the use of a charismatic founder brand to drive contingency-fee intake at scale.
• The Perecman Firm: New York City personal injury firm with deep presence in the Manhattan market. Most direct NY-side competitor given the Ward Law Group's recent expansion to 535 5th Avenue.
• Dolman Law Group: Multi-office personal injury firm operating across the Southeast U.S. on a contingency-fee model with significant advertising investment. Comparable in size, multi-state footprint, and intake-driven growth model.
• GJEL Accident Attorneys: California-based personal injury firm built on a strong digital brand and contingency fee model. Comparable on marketing-led, founder-branded acquisition and broad PI practice area coverage.
• Burger Law: Mid-size PI firm led by a high-profile founder with strong advertising presence. Comparable on founder-led marketing, contingency fee model, and broad negligence practice-area set.
• TopDog Law: Personal injury firm with a heavy digital marketing motion and contingency-fee model. Comparable on GTM reliance on paid acquisition and broad PI intake.
• Pazer, Epstein, Jaffe & Latz: New York personal injury firm with a multi-decade presence and contingency fee model. Comparable on NY-side overlap, broad negligence practice areas, and advertising-driven intake.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/TheWardLawGroup
• LinkedInlinkedin.com/company/the-ward-law-group-pl

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ward Law Group PL