MileSplit, Inc.

What MileSplit, Inc. does

MileSplit, Inc. (legally FloSports, Inc., d/b/a MileSplit) is the dominant US digital platform for high school cross country and track & field coverage. Founded around 2003 by Jason Byrne, the company operates a web-based platform that combines an athlete performance database, a free meet registration system, a live results streaming service (MileSplit Live), national and state-level rankings, and an extensive editorial content operation covering news, photos, videos, and athlete profiles. The platform serves high school and middle school athletes, coaches, athletic directors, timing companies, and college recruiting programs, and is used for thousands of meets annually across all competition levels.

The underlying technology includes pre-populated rosters with seed times drawn from MileSplit's historical athlete database, integrations with industry timing systems (FinishLynx, FieldLynx, Hytek, IPICO/Trident), and connections to TFRRS and DirectAthletics for college-level results. The platform supports a suite of products including the COROS MileSplit50 national ranking leaderboard, Virtual Meets, a Conversion Calculator (dating to 2003), Training Videos, and the MileSplit All-City Honors recognition campaign. RaceTab, a desktop meet manager, was discontinued in 2017. No AI/ML capabilities are disclosed in the platform's product surface.

MileSplit employs a product-led, freemium go-to-market model. Core meet registration is free for hosts and teams, driving platform adoption and content generation. The MileSplit PRO subscription provides premium features such as athlete comparison tools and profile claiming. Advertising and content-driven traffic monetization supplement subscription revenue. The company is a wholly-owned subsidiary of FloSports, Inc. and operates with 11-50 employees from Longwood, United States.

Name

MileSplit, Inc.

Legal name

FloSports, Inc.

Website

https://milesplit.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

MileSplit is the US national portal for high school cross country and track & field, providing meet registration, live results, athlete rankings, and editorial coverage. A subsidiary of FloSports, Inc., it serves athletes, coaches, timing companies, and college recruiters via a freemium web platform.

Ownership category

akta.pro rank

Product category

High School Sports Media Platform

NAICS

Spectator Sports (71121)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Road Running Events (Marathons, Half Marathons, 10K/5K) (MPAKAIAA)

akta.pro secondary industry

Virtual & Hybrid Participation Events (App-Based, Remote/Hybrid Races) (MPAKAIAH)

Keywords

• High school athletics
• Track and field coverage
• Cross country rankings
• Meet registration platform
• Live race results

Headquarters

HQ city

Longwood

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Operations

Revenue model

1. MileSplit PRO Subscription: Premium subscription tier offering advanced features including athlete comparison tools and exclusive content
2. Free Meet Registration Platform: Core meet registration platform provided free to coaches and timing companies to drive platform adoption and content generation
3. Content & Event Coverage: News articles, photos, and videos covering national meets generating traffic and platform engagement

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

MileSplit operates a web-based platform that provides free online meet registration, real-time live results, athlete rankings, and editorial content (news articles, photos, videos) covering US high school cross country and track & field. The platform connects athletes, coaches, timing companies, and college recruiters through an integrated ecosystem including athlete profiles, national/state rankings, college signings tracking, and virtual meets.

Product overview

MileSplit operates as a unified platform for United States high school track and field and cross country coverage. The core MileSplit platform delivers meet results, live timing, athlete rankings (including COROS MileSplit50 national leaders), news articles, video highlights, and photo albums. Supporting modules include MileSplit PRO (premium subscription for athlete comparison features), MileSplit Live (real-time results streaming), Virtual Meets (online competition management), Meet Registration (free registration and team management), College Signings (recruitment tracking), Training Videos (workout content), Conversion Calculator (metric/English conversions), and the MileSplit All-City Honors recognition campaign. The discontinued RaceTab meet manager software (no longer supported) previously integrated with timing systems including FinishLynx, FieldLynx, Hytek, IPICO/Trident, and TFRRS. The platform also offers XC Team Scores for cross country ranking and a Calendar for event scheduling.

Differentiator

Problem solved

Functional benefit

Brands

• MileSplit United States: The primary US-facing platform for high school running and track & field coverage
• MileSplit Network

Products and services

• MileSplit Platform Free web-based platform providing US high school cross country and track & field coverage including meet results, athlete rankings, news articles, video highlights, photo albums, and athlete profile pages. Serves athletes, parents, fans, coaches, and timing companies with comprehensive coverage across all skill levels.
• MileSplit PRO Premium monthly subscription tier unlocking advanced features such as athlete comparison tools, enhanced profile claiming for race videos, and personal content notifications. Targeted at engaged high school athletes, parents, and serious fans.
• MileSplit Live Real-time live results streaming service for track and field meets operating at milesplit.live. Allows fans, coaches, and families to follow competitions with live timing data as events occur.
• Meet Registration Platform Free online meet registration platform for cross country and track and field events. Features include pre-populated rosters, seed times from the MileSplit athlete database, local league and classification data, and coordination with timing companies. Used by thousands of meets annually across high school, middle school, college, and club levels.

Quantifiable outcome

• Thousands of meets registered annually across high school, middle school, college, and club levels
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

One partnership is on record.

• FloSports, Inc.coreTechnology or IntegrationMileSplit is a subsidiary of FloSports, a sports media company. The platform operates under the FloSports umbrella and uses their technology infrastructure including privacy policy and terms of service frameworks. The copyright notice shows '© 2026 FloSports Inc.'

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Athletic.net: Athletic.net is a direct competitor providing online meet registration, results, and athlete profiles for high school track & field and cross country, serving the same US high school athletics market as MileSplit with overlapping free registration and ranking features.
• DirectAthletics: DirectAthletics is a meet registration and entry platform specifically serving track & field and cross country at the high school and college levels, competing head-to-head with MileSplit's registration product for coach and timing company customers.
• DyeStat: DyeStat is a long-standing high school track & field and cross country media and results platform covering national meets, athlete rankings, and interviews. It operates as a sister property of MileSplit under FloSports, providing parallel editorial coverage of the same sport.
• RunnerSpace: RunnerSpace is a track & field and distance running media platform providing meet coverage, videos, and athlete interviews. It competes with MileSplit for audience attention in US track & field content and uses similar editorial and video strategies.
• Track & Field News: Track & Field News is the legacy print and digital publication covering track & field with rankings, results, and meet coverage. It competes with MileSplit for the high school and elite track & field audience, though with a more print/editorial heritage.

Broad incumbents

• Flotrack: Flotrack is a FloSports-owned streaming and media platform covering elite and professional track & field, distance running, and cross country. As a sister property under the same parent, it provides overlapping content and subscription infrastructure to MileSplit.
• Runner's World: Runner's World is a major running media brand covering training, gear, and race coverage across all levels. It overlaps with MileSplit in the distance running audience but serves a broader consumer running market rather than focusing on high school competition infrastructure.
• SportsEngine: SportsEngine is a youth sports league management and registration platform owned by NBC Sports. It competes more broadly across multiple youth sports with registration and roster management tools, overlapping with MileSplit's meet registration and team management functionality.

Emerging players

• LeagueApps: LeagueApps is a youth and amateur sports management platform offering registration, scheduling, and communication tools. While not a direct high school track & field specialist, it serves the same youth sports organizer customer base that MileSplit addresses with its registration product.
• GoFan: GoFan is a digital ticketing platform for high school athletics that has expanded into event management and content. It serves the same high school athletic director and fan customer base that MileSplit addresses, with growing overlap in event-related digital services.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/milesplit
• Facebookfacebook.com/104136371855
• LinkedInlinkedin.com/company/milesplit-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MileSplit, Inc.