Organized Living
Organized Living is a Cincinnati-based, privately held U.S. manufacturer of closet and storage organization systems (founded 1919), serving homeowners, single-family builders, multifamily developers, and a nationwide network of installing dealers through six hardware product lines and three proprietary software platforms.
- Company typePrivate
- Founded1919
- HeadquartersCincinnati, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Organized Living does
Organized Living is a Cincinnati-based, privately held building products manufacturer founded in 1919 that designs, produces, and distributes closet and storage organization systems across the United States (with some Canadian distribution) through six core product lines: Lifetime and Shelftech (ventilated wire shelving), VUE (fixed wood shelving), freedomRail (truly adjustable rail-based storage), Select (built-in storage), and Classica (custom luxury built-ins), plus the newer freedomRail EDGE modular garage system launched in 2026. The company's proprietary hardware is anchored by the patented freedomRail rail system (50% more steel than competitors, 170 lbs/linear foot load capacity), the patented Select rail, and the proprietary Tri-Loc anchor hardware for VUE, all manufactured at a U.S. facility in Bloomington.
The business operates three proprietary software platforms that are central to its go-to-market: Closet Selector for single-family builders, Bid360 (AI-powered) for multifamily professionals covering estimating through installation, and a consumer-facing AI Design Tool. Revenue is generated through three streams: hardware sales (one-time product purchases across price points from budget Shelftech to premium Classica), software access for the proprietary platforms, and professional installation services delivered through a nationwide network of Authorized Installing Dealers.
Organized Living serves four primary customer segments: individual homeowners (via e-commerce, Design Tool, and dealer-installed projects), single-family builders (via Closet Selector and field sales), multifamily professionals including Owner Developers, Architects, and General Contractors (via Bid360 and enterprise programs such as Custom Project Spec Level and Unit Remodeling), and its dealer/installer channel. Named enterprise customers include Gables, Northpoint Development, Javeri Capital, and Holman Inc. The company has no disclosed outside funding, no parent company, and no public listing, operating as Organized Living, Inc. under Ohio jurisdiction.
Organized Living firmographics
Firmographics- Name
- Organized Living
- Legal name
- Organized Living, Inc.
- Website
- https://organizedliving.com
- Company type
- Private
- Founded year
- 1919
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Organized Living is a Cincinnati-based, privately held U.S. manufacturer of closet and storage organization systems (founded 1919), serving homeowners, single-family builders, multifamily developers, and a nationwide network of installing dealers through six hardware product lines and three proprietary software platforms.
- Ownership category
- akta.pro rank
Organized Living industry classification
Industry- Product category
- Home Storage and Organization Systems
- NAICS
- Showcase, Partition, Shelving, and Locker Manufacturing (337215), Home Furnishings Retailers (44912)
- SIC
- Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540), Miscellaneous Furniture & Fixtures (2590)
- akta.pro primary industry
- Closet Systems & Storage Built-Ins (HSAPAIAI)
- akta.pro secondary industries
- Closet Systems & Custom Closet Retail (CRAIAJAA), Closet & Wardrobe Storage Systems (Non-Construction) (HSAFAHAA), Closet Systems & Storage Installation (closet organizers, wall racks) (HSAGAHAD), Garage, Basement & Utility Storage Retail (Workbenches, Cabinets, Heavy-Duty Storage) (CRAIAJAH)
Keywords
Where Organized Living is headquartered
LocationHeadquarters
- HQ city
- Cincinnati
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Organized Living business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware/Product Sales: Sale of closet storage systems including ventilated wire shelving, wood shelving, adjustable systems (freedomRail, freedomRail EDGE), built-in systems (Select, Classica), and accessories. Products are sold through e-commerce (shop.organizedliving.com), direct dealer sales, and builder/multifamily project contracts. Revenue is primarily one-time hardware with various finish and accessory options.
- Software Subscriptions/Tool Access: Access to proprietary design and project management software including Closet Selector (for builders), Bid360 (for multifamily professionals), and Design Tool (for homeowners). These tools facilitate product specification, ordering, and project management, often bundled with hardware purchases or provided as standalone services to professionals.
- Professional Services (Installation): Installation services provided through the nationwide network of Installing Dealers. Dealers handle measurement, installation, and project completion for end customers.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Organized Living product offering
Product offeringCore offering
Organized Living manufactures and distributes closet and storage organization systems spanning ventilated wire shelving, fixed wood shelving, adjustable storage, and built-in solutions, sold under proprietary brands including freedomRail, freedomRail EDGE, Select, VUE, Classica, Lifetime, and Shelftech. The company complements its hardware portfolio with three proprietary software platforms—Closet Selector for single family builders, Bid360 for multifamily professionals, and Design Tool for homeowners—and reaches customers through e-commerce, a nationwide network of Installing Dealers, and direct B2B sales to builders and multifamily developers.
Product overview
Organized Living offers a comprehensive portfolio of closet and storage solutions consisting of six core product lines spanning wire shelving, wood shelving, and built-in systems. The product portfolio includes Lifetime and Shelftech (ventilated wire shelving), VUE (refined fixed wood shelving), freedomRail (truly adjustable system), Select (traditional built-in storage), and Classica (custom luxury built-in). A newer addition, freedomRail EDGE, extends the adjustable system into garage storage. The company also operates three proprietary software platforms: Closet Selector for builders to manage closet selections, Bid360 for multifamily professionals to manage projects from bid through installation, and an AI-powered Design Tool for homeowners and professionals to create custom closet designs. Products are available through online shopping, a nationwide network of Installing Dealers, and direct partnerships with builders and multifamily developers. The company has over 100 years of experience and manufactures products sustainably in the USA with industry-leading warranties.
Differentiator
Problem solved
Functional benefit
Brands
- freedomRail: Truly adjustable storage system used throughout the entire home without tools.
- freedomRail EDGE
- Lifetime
- Shelftech
- VUE
- Select
- Classica
- Closet Selector
- Bid360
- Design Tool
Products and services
- freedomRail EDGE Modular garage storage system that builds on the freedomRail platform, offering exceptional load capacity, modular flexibility, and contemporary aesthetic for garage organization. Designed for homeowners seeking limitless modular storage that adapts to busy lives and changing needs.
- freedomRail The only truly adjustable storage system that can be used throughout the entire home. Features patented rail installation directly into studs, supporting up to 170 pounds per linear foot with no blocking required. Contains 50% more steel than competitive adjustable systems. Fully ADA compliant with furniture-grade laminate and smooth radius edgebanding. Can be reconfigured after move-in without tools.
- Select Traditional built-in storage combining modern innovation with classic built-in style. Features full-extension soft-close drawer glides and hinges, furniture-grade laminate with 2mm-thick radius edgebanding, and supports up to 170 pounds per linear foot. Patented Select rail system delivers superior strength and effortless installation.
- VUE Refined fixed wood shelving with no exposed hardware and proprietary gap-free installation. Features 3/4 inch thick thermal fused laminate wood shelving with Tri-Loc anchor hardware and heavy-duty brackets, holding up to 85 pounds per foot. Smooth radius edgebanding for durable, elevated finish. Can be configured for ADA compliance.
- Classica Custom storage with built-in luxury combining beauty and strength to create custom storage solutions designed to last a lifetime. Maximizes form and function with crown molding options and premium finishes for homeowners with clearly defined storage needs.
- Lifetime Strongest fixed wire shelving on the market, supporting up to 75 pounds per linear foot. Epoxy powder-coated finish resists cracking, chipping, peeling, and discoloration with no harmful VOCs. Installs 100% after paint with no blocking required and can be configured for ADA compliance.
- Shelftech Budget-friendly wire shelving designed for price-conscious projects matching competitive big-box brands. Offers same steel quality as competitors at economical pricing.
- Closet Selector Digital tool for single family builders that simplifies the closet selection process. Homebuyers can choose custom storage solutions from home or at a Design Center. Builders can offer standard and upgrade closet options without complicating their internal processes.
- Bid360 All-in-one AI-powered platform for multifamily professionals covering estimating, designing, selling, ordering, and installing closet systems. Delivers custom designs in seconds, connects every stakeholder on one intelligent platform, standardizes specs, streamlines bids, and ensures every unit stays on time and on budget. Features project oversight, accurate bids, and real-time installation tracking to minimize change orders.
- Design Tool Online AI-powered closet planning tool that allows users to design custom closets. AI-powered Design Libraries generate professionally designed layouts based on user dimensions and product selections. Users can plan, save, share, and order directly or send designs to an Authorized Installing Dealer.
Quantifiable outcome
- freedomRail supports up to 170 pounds per linear foot (vs competitors)
- +4 more outcomes
Companies that use Organized Living
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Organized Living technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature8 records
Organized Living partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
Organized Living competitors and assessment
Company assessmentDirect peers
- ClosetMaid: ClosetMaid (a subsidiary of Emerson Electric) is one of Organized Living's closest direct competitors, offering wire and modular shelving systems for closets, garages, and pantries through big-box retail and dealer channels. Competes head-to-head across multiple product tiers including builder-grade and premium adjustable systems.
- EasyClosets: EasyClosets is a direct-to-consumer online custom closet company offering design tools and shipped-to-home kits. Competes with Organized Living's Design Tool and e-commerce motion for the self-service homeowner segment, though without a comparable dealer installation network.
- California Closets: California Closets is a leading custom closet and home organization franchise, serving homeowners with designer-driven, installed solutions. Closely comparable to Organized Living's Classica and Select lines in the custom-built premium closet segment with a comparable dealer/installer network model.
- The Container Store: The Container Store sells storage and organization products including its proprietary ELFA system directly to consumers through retail stores and e-commerce. Overlaps with Organized Living in modular shelving, closet accessories, and DIY home organization, though with a stronger retail-store presence.
- ShelfGenie: ShelfGenie designs and installs custom pull-out shelves and storage solutions for existing cabinets, pantries, and closets via a franchise dealer network. Mirrors Organized Living's dealer-driven installation model in the kitchen, pantry, and closet retrofit segment.
Broad incumbents
- MasterBrand Cabinets: MasterBrand Cabinets is the largest manufacturer of residential cabinets in North America serving big-box, dealer, and builder channels. While primarily cabinetry rather than closet storage, it is highly comparable to Organized Living's Select and Classica built-in lines and shares the same builder and dealer distribution model.
- IKEA (PAX and ELFA systems): IKEA offers modular closet and storage systems (PAX, ELFA) through its global retail and e-commerce channels. Competes with Organized Living in the modular shelving category, particularly for budget-conscious and DIY consumers, though without a comparable US dealer installation network.
- Rubbermaid (Home Products): Rubbermaid is a mass-market storage and home organization brand sold through big-box retail, with broad product breadth spanning closets, garages, kitchens, and outdoor storage. Comparable to Organized Living's Shelftech and Lifetime lines at the lower price tiers, with much wider retail distribution but less custom installation focus.
Emerging players
- John Louis Home: John Louis Home manufactures closet and storage systems sold through home centers and online retailers, including adjustable shelving and wood organization systems. Comparable to Organized Living's VUE and freedomRail lines at accessible price points, though without an equivalent proprietary AI design platform.
Regional players
- Inspired Closets: Inspired Closets (formerly Closets by Design) is a national franchise network designing and installing custom closet and home organization systems. Directly comparable to Organized Living's Classica custom line and dealer-network business model, with similar installed-product positioning but franchise rather than authorized dealer structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Organized Living social profiles
Digital presenceOrganized Living financial estimates
Financial estimateRevenue estimate
Valuation estimate
Organized Living leadership team
Management profileNumber of profiles
Profiles1 record
Organized Living funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Organized Living M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Organized Living
What does Organized Living do?
Organized Living manufactures and distributes closet and storage organization systems spanning ventilated wire shelving, fixed wood shelving, adjustable storage, and built-in solutions, sold under proprietary brands including freedomRail, freedomRail EDGE, Select, VUE, Classica, Lifetime, and Shelftech. The company complements its hardware portfolio with three proprietary software platforms—Closet Selector for single family builders, Bid360 for multifamily professionals, and Design Tool for homeowners—and reaches customers through e-commerce, a nationwide network of Installing Dealers, and direct B2B sales to builders and multifamily developers.
Is Organized Living a public or private company?
Organized Living is a private company. It is classified as unknown and is currently operating.
When was Organized Living founded?
Organized Living was founded in 1919. It employs 101 to 250 people.
Where is Organized Living based?
Organized Living is headquartered in Cincinnati, United States, in the North America region.
How does Organized Living make money?
Three revenue lines are on record. Hardware/Product Sales are the primary driver. The others are software Subscriptions/Tool Access and professional Services (Installation).
Who are Organized Living's main competitors?
Direct peers on record are ClosetMaid, EasyClosets, California Closets, The Container Store and ShelfGenie. Broad incumbents are MasterBrand Cabinets, IKEA (PAX and ELFA systems) and Rubbermaid (Home Products). John Louis Home is listed as an emerging player. Inspired Closets is listed as a regional player.
Does Organized Living have an API?
No public API is recorded for Organized Living.
What industry is Organized Living in?
Organized Living's product category is Home Storage and Organization Systems. Its primary akta.pro industry code is HSAPAIAI, Closet Systems & Storage Built-Ins, with a secondary code of CRAIAJAA, Closet Systems & Custom Closet Retail. Its NAICS code is 337215 and its SIC code is 2540.