Data Driven

What Data Driven does

Data Driven is a privately held, boutique Google Cloud consulting firm headquartered in the Boston area (Somerville, MA) with 11-50 employees. The firm specializes in implementing data and AI infrastructure on Google Cloud Platform, with core practices in BigQuery data warehousing, Looker business intelligence and embedded analytics, Vertex AI and Gemini generative AI deployment, and dbt-based data transformation. Its certified team (Professional Data Engineer, Professional Cloud Database Engineer, Associate Data Practitioner, LookML Developer) holds Google Cloud SELECT Services Partner, Co-sell Partner, Looker Consulting Partner (Delivery Verified), and Google Public Sector Partner designations.

The company's revenue model is professional services: project-based consulting engagements structured as advisory partnerships, co-development pairings, or full delivery implementations, with quote-based and negotiated per-project pricing. Go-to-market is sales-led and direct, combining website-driven discovery calls, case-study-led demand generation, content marketing (blog, LinkedIn), and Google Cloud co-sell pipeline. Customers span five verticals with SaaS as the primary segment, complemented by public sector/municipal government, healthcare and life sciences, financial services, and retail/consumer. Named and described engagements include the City of Chattanooga (14+ system unification), Numerated (embedded analytics for digital lending), and undisclosed enterprise clients in retail technology (9,000+ chatbot log analytics), biomedical research (multi-cloud cost consolidation), construction technology, privacy compliance SaaS (Domo to Looker migration), and AI commerce (Series A embedded analytics).

Beyond consulting delivery, Data Driven has built internal AI tooling - an agentic CLI integrating a decade of production Looker expertise - suggesting a nascent productization direction. The firm operates remotely across the United States, has delivered 200+ projects to 150+ clients, and is privately held with no disclosed external investors or funding rounds.

Name

Data Driven

Legal name

Data Driven

Website

https://datadriven.works

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Data Driven is a boutique Google Cloud consulting firm specializing in BigQuery, Looker, and Gemini AI implementations for SaaS, government, healthcare, financial services, and retail clients across the United States from its Boston-area base.

Ownership category

akta.pro rank

Product category

Cloud Data Analytics Consulting

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

Cloud Data Platforms & Analytics Migration (BPAEACAI)

akta.pro secondary industries

Data Platforms & Modern Data Stack Services (Lakehouse, DW, MDM) (BPAEAHAC), Data Platform (Unified Data & Analytics) Suites (HDAEABAD), Cloud Data Warehouses (HDAEABAA)

Keywords

• Data cloud consulting
• Bigquery implementation
• Looker development
• Embedded analytics services
• AI implementation services

Headquarters

HQ city

Somerville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Professional Services / Consulting Engagements: Project-based consulting engagements delivering Google Cloud implementations, data platform builds, and AI applications. Engagements are structured around hands-on co-development with knowledge transfer, ranging from advisory partnerships to full delivery engagements. The company serves clients across public sector, healthcare, financial services, SaaS, and retail industries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Data Driven is a boutique Google Cloud consulting firm that designs, implements, and operationalizes data warehouses, business intelligence platforms, and AI applications on Google Cloud. Core offerings include BigQuery data warehouse builds and cloud data migration, Looker BI and embedded analytics with LookML modeling, and Vertex AI/Gemini AI application deployments, delivered as hands-on co-development engagements with knowledge transfer.

Product overview

Data Driven is a Google Cloud consulting firm that offers professional services rather than a packaged software product. The company provides five core service offerings: Gemini Enterprise (implementing Google Vertex AI/Gemini), Technical Partnership (co-development with client teams), Looker (BI platform implementation and LookML development), Cloud Data Migration (to BigQuery), and Marketing Analytics. These services are delivered through hands-on consulting engagements focused on building data platforms and AI applications that organizations can maintain long-term. The company specializes in Google Cloud technologies including BigQuery, Vertex AI/Gemini, and Looker.

Differentiator

Problem solved

Functional benefit

Products and services

• Gemini Enterprise Implementation and deployment service for Google Gemini (Vertex AI) enterprise AI applications, including governance frameworks and responsible AI deployment. Built for organizations that need senior expertise to put generative AI into production under security and compliance constraints.
• Technical Partnership Hands-on co-development engagement in which Data Driven works alongside client teams to build data infrastructure and AI applications on Google Cloud, with knowledge transfer built into the delivery model.
• Looker Implementation Implementation, customization, and optimization of the Looker BI platform, including LookML modeling, embedded analytics, and dashboard creation. Delivered by LookML Developer-certified consultants with Looker Consulting Partner (Delivery Verified) status.
• Cloud Data Migration Migration of data infrastructure to Google Cloud BigQuery, including unification of data from multiple sources and transition from legacy reporting systems such as Domo.
• Marketing Analytics Analytics service focused on marketing data integration, attribution modeling, and performance measurement, leveraging BigQuery, Looker, and BigQuery ML.

Quantifiable outcome

• Unified 14+ data systems into a single platform for municipal government
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Partnerships

One partnership is on record.

• Google CloudcoreTechnology or IntegrationPrimary technology partnership as a Google Cloud SELECT Services Partner and Co-sell Partner. Specializations include BigQuery, Looker, Vertex AI, and Gemini AI implementations. Also holds Google Public Sector partner status for government engagements. Team members hold multiple Google Cloud certifications including Professional Data Engineer, Professional Cloud Database Engineer, Associate Data Practitioner, and LookML Developer. Looker Consulting Partner (Delivery Verified) status demonstrating verified Looker/LookML implementation expertise.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AHEAD: US-based cloud and data platform consultancy that designs and implements cloud data, analytics, and AI infrastructure for enterprises — a broader incumbent that often competes for the same data modernization budgets.
• Slalom: Large global technology consultancy with a dedicated Google Cloud alliance delivering data, analytics, and AI implementations — competes for the same enterprise RFPs but with a much broader portfolio and larger bench.
• Deloitte Google Cloud practice: Global SI with a major Google Cloud alliance delivering BigQuery, Looker, and AI/GenAI enterprise transformations at scale — represents the upper-bound competitive threat on large enterprise and regulated-industry deals.
• Rackspace Technology: Multi-cloud managed services and consulting firm with Google Cloud expertise covering data analytics and AI — competes with Data Driven on cloud data platform and managed analytics engagements, particularly for mid-market and enterprise.

Direct peers

• SADA: A Google Cloud-focused consultancy and multiple-time Google Cloud Partner of the Year, SADA delivers cloud migration, data analytics, and AI/ML implementations on BigQuery and Looker — directly overlapping Data Driven's core offerings and customer profile.
• Datatonic: Data and AI consultancy with deep Google Cloud and BigQuery expertise, delivering analytics modernization and ML/AI applications — a direct competitor for GCP-centric data platform engagements.
• Pythian: Data analytics and cloud services firm with a strong Google Cloud practice covering BigQuery, Looker, and data engineering — overlapping with Data Driven on managed data platform and BI delivery.
• Quantiphi: AI and data engineering consultancy that builds BigQuery, Looker, and Vertex AI solutions for enterprises, with similar sales-led consulting motions and a focus on applied AI/ML — closely matching Data Driven's technical positioning.
• 66degrees (formerly SpringML): Boutique Google Cloud Premier Partner specializing in data analytics, BigQuery, Looker, and AI/ML implementations for mid-market and enterprise clients — a near-twin of Data Driven in size, stack, and go-to-market.
• Onix: Google Cloud Premier Partner with a heavy focus on data analytics, Looker, and AI implementations, including public-sector work — comparable in service catalog, certifications, and regulated-industry experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/data-driven-works

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Data Driven