City-Link Express
City-Link Express, founded 1979, is Malaysia's oldest courier and integrated logistics company offering domestic and international delivery, air/sea freight, 3PL warehousing, and e-commerce API integration. It serves B2B and B2C customers across 100+ branches, authorized agents, digital platforms, and subsidiaries in five Southeast Asian markets.
- Company typePrivate
- Founded1979
- HeadquartersSelangor, Malaysia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What City-Link Express does
City-Link Express is Malaysia's oldest courier and integrated logistics company, founded in 1979 by Dato David Tan and headquartered in Shah Alam, Selangor. The company offers door-to-door domestic and international courier services, air and sea freight forwarding (via the City-Link Sea & Air subsidiary), 3PL warehousing and e-fulfillment, ParcelGuard shipment insurance, and value-added services such as same-day delivery within the Klang Valley, frozen/cold-chain delivery, motorcycle courier (MOTOPX), bulk/pallet delivery, and direct inland trucking to Singapore, Thailand, and Brunei. It serves both B2B customers (banks, corporate accounts with dedicated mailroom management, e-commerce sellers integrated via API/EDI) and B2C consumers (prepaid document and parcel booklets, walk-in branches, mobile app). The company holds ISO 9001, ISO 14001, TAPA, GDPMD, and IATA dangerous goods certifications, and was certified by the Malaysian Book of Records in 2020 as the country's oldest courier. It operates wholly-owned subsidiaries in Singapore, Indonesia (Jakarta, Surabaya), Thailand, and Vietnam.
The underlying technology stack centers on a proprietary Online Shipment Creator (OSC) platform, a token-authenticated WebAPI (with 7-day access token validity), EDI integration with WooCommerce, Shopify, and Bizapp, and a real-time mobile application (E-Courier) with GPS-based shipment tracking and WhatsApp/email notifications. A fully automated sorting system at the SuperHub in Bandar Saujana Putra anchors domestic throughput, and a 5G-IoT cargo tracking proof-of-concept with U Mobile and Qualcomm (April 2026) demonstrated 90% faster location verification and 70% faster operational review. Distribution combines 100+ owned branches across Malaysia (including East Malaysia), an authorized agent and drop-in center network reaching rural and outskirt areas, marketplace presence on Shopee, Lazada, and TikTok, and an E-Shop for prepaid products and shipping materials.
The revenue model is primarily transaction-based (weight-based courier pricing with 18% fuel and 18% handling surcharges, plus 6% GST), complemented by managed services revenue from 3PL warehousing, usage-based ParcelGuard insurance (1% of invoice, RM5 minimum, RM30,000 maximum coverage), recurring corporate dispatch and mailroom management contracts, and one-time prepaid booklet sales. Customer segments are horizontally structured into Business & Corporate Accounts, Individual Consumers, Freight & Logistics, and E-Commerce Sellers, with no single disclosed dominant logo. The company is privately held by the founding family, led by CEO Ronald Tan (also President of AMEC since 2024), with no public revenue, funding history, or institutional investors disclosed in the available sources.
City-Link Express firmographics
Firmographics- Name
- City-Link Express
- Legal name
- City-Link Express (M) Sdn Bhd
- Website
- https://citylinkexpress.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- City-Link Express, founded 1979, is Malaysia's oldest courier and integrated logistics company offering domestic and international delivery, air/sea freight, 3PL warehousing, and e-commerce API integration. It serves B2B and B2C customers across 100+ branches, authorized agents, digital platforms, and subsidiaries in five Southeast Asian markets.
- Ownership category
- akta.pro rank
City-Link Express industry classification
Industry- Product category
- Courier & Logistics Services
- NAICS
- Couriers and Express Delivery Services (4921), Local Messengers and Local Delivery (49221), Freight Transportation Arrangement (488510), Local Messengers and Local Delivery (4922)
- SIC
- Trucking & Courier Services (No Air) (4210), Air Courier Services (4513), Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Integrated Express Parcel Carriers (Air + Ground) (THABAEAB)
- akta.pro secondary industries
- International Express (Time-Definite Cross-Border) (TLAAABAB), Premium B2B Express & Scheduled Time-Window Delivery (TLAAABAE), Office Mailroom & Interoffice Shuttle (Corporate Campus Routes) (TLAAAEAC)
Keywords
Where City-Link Express is headquartered
LocationHeadquarters
- HQ city
- Selangor
- HQ country
- Malaysia
- HQ region
- Asia
Offices10 records
Markets served
City-Link Express business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Courier & Delivery Services: Core domestic and international courier services including door-to-door delivery, same-day delivery within Klang Valley, and express international logistics. Revenue generated through weight-based pricing with surcharges for fuel, handling, and GST.
- Air & Sea Freight: Freight forwarding services including import/export, multi-modal transport, LCL/FCL sea freight, land transportation, custom brokerage, and consolidation services. Covers shipments up to 45kg for air freight to East Malaysia and overseas.
- Warehousing & E-Fulfillment: 3PL warehousing and fulfillment services including receiving, storage, labeling, order processing, and distribution. Storage rental services also available at company warehouses.
- ParcelGuard Insurance: Shipment protection insurance starting from RM5 per consignment, providing coverage up to RM30,000 for high-valued shipments from collection to delivery.
- Prepaid Products & Shipping Materials: Prepaid document and parcel booklets sold through e-shop, branches, and third-party marketplaces (Shopee, Lazada, TikTok). Also includes shipping materials such as boxes, envelopes, and flyers.
- Corporate Services: Dedicated dispatch services for banks and corporate clients, corporate mailroom management, and bulk delivery services at discounted rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Prepaid Document Envelope - KL & Selangor 1kg |
| Unit Pricing | Pay-as-you-go | Prepaid Document Envelope - Peninsular Malaysia 1kg |
| Unit Pricing | Pay-as-you-go | Prepaid Document - East Malaysia 1kg |
| Unit Pricing | Pay-as-you-go | Prepaid Parcel - Peninsular Malaysia 2kg |
| Unit Pricing | Pay-as-you-go | Prepaid Parcel - Peninsular Malaysia 10kg |
| Unit Pricing | Pay-as-you-go | Prepaid Parcel - East Malaysia 2.5kg |
| Unit Pricing | Pay-as-you-go | Bulk Delivery - Peninsular Malaysia |
| Usage-based | Pay-as-you-go | ParcelGuard Insurance |
| Other | Pay-as-you-go | Maximum Liability Compensation |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels7 records
City-Link Express product offering
Product offeringCore offering
City-Link Express is a courier and integrated logistics provider that handles door-to-door domestic and international express delivery, air and sea freight forwarding, 3PL warehousing and fulfilment, and value-added services such as ParcelGuard insurance and same-day delivery. The company serves both B2B customers (corporate accounts, e-commerce sellers, banks) and B2C consumers through 100+ owned branches, authorized shipping centres, drop-in centres, an e-shop, and digital self-service platforms including a mobile app, Online Shipment Creator (OSC), and a developer WebAPI.
Product overview
City-Link Express operates as a comprehensive logistics and courier services company offering a multi-module platform for domestic and international shipping. The core offering includes Courier & Delivery Services (B2B/B2C door-to-door), Logistic & Supply Chain Management (warehousing), and Freight Services (Air & Sea). The platform is complemented by digital tools including the Mobile App, Online Shipment Creator (OSC), WebAPI, Ship With Us portal, Track Your Shipment, Rate Calculator, and E-Shop. Additional value-added services include ParcelGuard insurance, Same Day Delivery, Frozen Delivery, Bulk Delivery, Reverse Collection, Motorcycle Courier (MOTOPX), and international services to Singapore, Thailand, Brunei. The company also provides API-Application Integration and EDI for e-commerce platforms through WooCommerce and Shopify plugins.
Differentiator
Problem solved
Functional benefit
Brands
- ParcelGuard: Shipment protection and insurance coverage service starting from RM5 per consignment, protecting up to RM30,000.
- E-Courier
Products and services
- Courier & Delivery Service Door-to-door service catering for both B2B and B2C customers with domestic and international last-mile delivery capabilities.
- Logistic & Supply Chain Management (3PL Warehousing & Fulfilment) Complete warehousing solutions from receiving, storage, labeling, order processing up to distribution for businesses and e-commerce sellers.
- Freight Services (Air & Sea) Air, sea, and land freight forwarding including customs clearance, LCL/FCL sea freight, and consolidation; delivers shipments up to 45kg to East Malaysia and overseas destinations.
- ParcelGuard Shipment Protection
- Same Day Delivery (Klang Valley)
- International Courier Express
- Pre-paid Parcel & Document
- Corporate Mailroom Management
- Reverse Collection
- Bulk Delivery (Pallet)
- Direct Inland Trucking (Singapore, Thailand & Brunei)
- Frozen Delivery
- Storage Rental
- Motorcycle Courier (MOTOPX)
- City-Link Express Mobile App
- Online Shipment Creator (OSC)
- City-Link WebAPI & Digital Integration
- City-Link E-Shop
- Ship With Us (Online Booking Portal)
Quantifiable outcome
- 90% improvement in shipment location verification time during 5G-IoT cargo tracking trial
- +2 more outcomes
Companies that use City-Link Express
Customer profileSegments4 records
Ideal customer profiles4 records
City-Link Express technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature5 records
City-Link Express partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered strategic, technology provider, sustainability partnership, service partnership, core, marketplace partnership and integration partner.
- U Business (U Mobile)strategicCity-Link Express participated in a 5G-IoT cargo tracking proof-of-concept trial with U Business (enterprise division of U Mobile) and Qualcomm. The trial demonstrated a 90% improvement in shipment location verification time and 70% reduction in operational review time for high-value air shipments across Malaysian airports.
- Qualcommtechnology providerTechnology provider for positioning technology integrated into the 5G-IoT cargo tracking solution used in the proof-of-concept trial with City-Link Express and U Business.
- Weststar Maxussustainability partnershipCollaboration with Weststar Maxus to implement EV vehicles for sustainable and greener last-mile delivery operations.
- Xtra Deliveryservice partnershipCollaboration with Xtra Delivery for frozen and drop-in center services, enabling City-Link Express customers to ship 100% chilled and frozen items through selected branches.
- Major AirlinescoreGlobal partnership with major airlines for air freight operations, enabling consolidation and charter services, IATA agent status for international cargo handling.
- Shopeemarketplace partnershipCollaboration agreements signed between Shopee and courier companies to coordinate parcel handling and improve network sharing across Malaysia, enhancing City-Link Express's e-commerce fulfillment capabilities.
- WooCommerceintegration partnerE-commerce platform integration enabling WooCommerce store owners to seamlessly connect with City-Link Express for shipment creation and tracking.
- Shopifyintegration partnerE-commerce platform integration enabling Shopify merchants to connect with City-Link Express services for automated shipping and tracking.
- Bizappintegration partnerIntegration with Bizapp platform for order management and shipping automation.
Scale indicators5 records
Recent moves17 records
Expansion highlights7 records
City-Link Express competitors and assessment
Company assessmentBroad incumbents
- Pos Malaysia: Malaysia's national postal service operator and the dominant legacy courier in Malaysia. Competes directly with City-Link across domestic and international parcel delivery, with a much larger branch network and government backing. Most directly comparable in terms of geographic coverage and service breadth within Malaysia.
- DHL Express (Malaysia): Global integrated express carrier operating in Malaysia, offering premium international and domestic time-definite delivery, supply chain, and freight services. Competes with City-Link on international express and B2B enterprise accounts as part of a global network.
- FedEx (Malaysia): Global integrator with significant Malaysia operations, competing in international and time-sensitive B2B express. Overlaps with City-Link's international express and high-value air freight business.
Direct peers
- J&T Express: Fast-growing regional courier operating across Southeast Asia, including Malaysia, Indonesia, Thailand, Vietnam, Singapore, and the Philippines. Backed by significant venture funding, J&T is a direct competitor in domestic and cross-border e-commerce parcel delivery, often competing on price.
- Ninja Van: Tech-first last-mile courier operating across Southeast Asia (Malaysia, Singapore, Indonesia, Vietnam, Thailand, Philippines). Strong e-commerce focus with digital platforms and tracking. Direct competitor for City-Link's B2C parcel and e-commerce fulfillment business across the same geographies.
- GDEX (GD Express Carrier): Malaysian-listed courier and logistics company providing domestic and international parcel delivery, freight forwarding, and e-fulfillment. Most directly comparable in scale, business model mix, and Malaysian market focus, and is publicly listed so offers a useful valuation benchmark.
- Skynet Worldwide Express (Malaysia): Malaysian courier company offering domestic and international express delivery, e-commerce logistics, and freight services. Direct domestic competitor in Malaysia with similar B2B and B2C parcel focus.
Regional players
- Aramex: Middle East-headquartered express and logistics company with Asia Pacific operations. Comparable in its mix of courier, freight forwarding, and supply chain services, though primarily serves a different geography (Middle East) while overlapping in Asia Pacific cross-border.
- Tiong Nam Logistics: Malaysian-listed integrated logistics provider offering warehousing, freight forwarding, and supply chain services. Comparable on the 3PL warehousing and freight forwarding dimensions of City-Link's business, particularly for B2B customers.
Emerging players
- Lalamove: On-demand intra-city delivery platform operating across Southeast Asia. Overlaps with City-Link's same-day Klang Valley delivery and MOTOPX motorcycle courier, but with a tech-first gig-economy model rather than owned fleet.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
City-Link Express social profiles
Digital presenceCity-Link Express compliance and trust
Trust signalCompliance5 records
City-Link Express financial estimates
Financial estimateRevenue estimate
Valuation estimate
City-Link Express leadership team
Management profileNumber of profiles
Profiles2 records
City-Link Express subsidiaries and ownership
Company hierarchySubsidiaries5 records
City-Link Express funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City-Link Express M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City-Link Express
What does City-Link Express do?
City-Link Express is a courier and integrated logistics provider that handles door-to-door domestic and international express delivery, air and sea freight forwarding, 3PL warehousing and fulfilment, and value-added services such as ParcelGuard insurance and same-day delivery. The company serves both B2B customers (corporate accounts, e-commerce sellers, banks) and B2C consumers through 100+ owned branches, authorized shipping centres, drop-in centres, an e-shop, and digital self-service platforms including a mobile app, Online Shipment Creator (OSC), and a developer WebAPI.
Is City-Link Express a public or private company?
City-Link Express is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was City-Link Express founded?
City-Link Express was founded in 1979. It employs 1,001 to 5,000 people.
Where is City-Link Express based?
City-Link Express is headquartered in Selangor, Malaysia, in the Asia region.
How does City-Link Express make money?
Six revenue lines are on record. Courier & Delivery Services are the primary driver. The others are air & Sea Freight, warehousing & E-Fulfillment, parcelGuard Insurance, prepaid Products & Shipping Materials and corporate Services.
Who are City-Link Express's main competitors?
Broad incumbents on record are Pos Malaysia, DHL Express (Malaysia) and FedEx (Malaysia). Direct peers are J&T Express, Ninja Van, GDEX (GD Express Carrier) and Skynet Worldwide Express (Malaysia). Regional players are Aramex and Tiong Nam Logistics. Lalamove is listed as an emerging player.
Does City-Link Express have an API?
Yes. City-Link Express offers a WebAPI for developers to integrate shipping and tracking functionality. The API uses JSON input/output format with token-based authentication. Access token validity is seven days. API operations include: Token Request (pre-requisite for all API calls), Shipment Request (for submission of shipment details with optional shipping label or A4 Consignment note printing), Tracking (check shipment information via HAWB or Customer Reference number), and Multiple Shipments Tracking (batch tracking via list of HAWB or Customer Ref numbers). Developer documentation is at www.citylinkexpress.com/wp-content/uploads/2026/05/City-Link-WebAPI-Technical-Document-V1.21-Testing.pdf.
What industry is City-Link Express in?
City-Link Express's product category is Courier & Logistics Services. Its primary akta.pro industry code is THABAEAB, Integrated Express Parcel Carriers (Air + Ground), with a secondary code of TLAAABAB, International Express (Time-Definite Cross-Border). Its NAICS code is 4921 and its SIC code is 4210.