NürnbergMesse

What NürnbergMesse does

NürnbergMesse GmbH is one of the 15 largest exhibition companies in the world, founded in 1974 in Nuremberg, Germany. The group operates the Nuremberg Exhibition Centre — featuring the Zaha Hadid-designed Halls 3A and 3C, the first exhibition halls worldwide to receive DGNB Platinum certification — and runs approximately 120 national and international exhibitions, congresses, and conferences. Its portfolio is organized into five vertical segments: Building & Construction, Electronics & Security, Process Technology, Retail & Consumer Goods, and Social & Public. Notable brands include BIOFACH, embedded world, IWA OutdoorClassics, Spielwarenmesse, SPS, CHILLVENTA, and BrauBeviale.

The business operates a venue-plus-events model: revenue comes from exhibitor booth fees, visitor registration fees, and conference/convention services at three Convention Centres with capacities from 15 to more than 12,800 attendees, complemented by subsidiary service lines in catering (Lehrieder), stand construction (Holtmann), and media (Componeers). Distribution is through direct sales at the Nuremberg venue, seven international subsidiaries (Brazil, China, India, Italy, Greece, Austria, USA), and around 50 International Sales Partners covering more than 100 countries. Supporting technology includes digital event platforms (it-sa 365, myBeviale.com) and an AI-powered trade visitor verification system built on a third-party platform with EU-only data processing.

In 2024 the company reported €367.8 million in revenue, 1,181 employees, 33,196 exhibitors (44% international), 1,578,135 visitors, and 189,191 sqm of net exhibition space sold across 154 events worldwide. NürnbergMesse is privately held as a GmbH, owned ~99.9% by public-sector entities (City of Nuremberg 49.969%, Free State of Bavaria 49.969%, plus minority stakes by the Nuremberg Chamber of Industry and Commerce and the Chamber of Crafts for Middle Franconia). Recent strategic activity includes the December 2023 acquisition of a 75% stake in trendfairs GmbH and the January 2025 acquisition of WEKA FACHMEDIEN, both expanding the portfolio into adjacent B2B verticals.

Name

NürnbergMesse

Legal name

NürnbergMesse GmbH

Website

https://nuernbergmesse.de

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

501–1,000 employees

Short description

NürnbergMesse is one of the world's 15 largest exhibition companies, organizing 120+ trade fairs and conferences across Building & Construction, Electronics & Security, Process Technology, Retail & Consumer Goods, and Social & Public, serving 33,000+ exhibitors and 1.5M+ visitors annually from 15 locations and 100+ sales-partner countries.

Ownership category

akta.pro rank

Product category

Trade Fair and Exhibition Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA)

akta.pro secondary industries

Conference Centers & Dedicated Meeting Venues (THAHAAAB), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Professional & Association Conferences (MPAGAGAB)

Keywords

• Trade fair organization
• Exhibition management
• B2B event services
• Convention hosting
• Exhibition venue rental

Headquarters

HQ city

Nürnberg

HQ country

Germany

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Trade Fair and Exhibition Fees: Revenue from exhibitor fees, visitor registration fees, and exhibition space rental for trade fairs organized at the Nuremberg Exhibition Centre and international venues. The portfolio includes approximately 120 national and international exhibitions and conferences.
2. Congress and Convention Services: Revenue from hosting congresses and conventions at three Convention Centres with capacities from 15 to more than 12,800 attendees.
3. Subsidiary Services: Services from subsidiaries including catering (Lehrieder CATERING-PARTY-SERVICE), exhibition stand construction (Holtmann GmbH & Co. KG), and media services (Componeers GmbH).
4. Corporate Events: Revenue from hosting corporate events in exhibition halls, lobbies, and Frankenhalle for private organizations.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

NürnbergMesse organizes approximately 120 national and international trade fairs, exhibitions, congresses, and conferences across five industry verticals (Building & Construction, Electronics & Security, Process Technology, Retail & Consumer Goods, and Social & Public) at the Exhibition Centre Nuremberg and at international venues. Beyond event organization, the company operates a physical exhibition venue with modern halls including the Zaha Hadid-designed Halls 3A and 3C, three Convention Centres, and complementary services such as exhibition stand construction, catering, and digital event platforms (it-sa 365, myBeviale.com).

Product overview

NürnbergMesse is a trade fair and exhibition organizer offering a diverse portfolio of over 120 national and international exhibitions and conferences. The company's products and services are organized into five main industry segments: Building & Construction (including HOLZ-HANDWERK, FENSTERBAU FRONTALE, CHILLVENTA, and international variants), Electronics & Security (including embedded world, it-sa, and Enforce Tac), Process Technology (including EUROGUSS, BrauBeviale, European Coatings Show, and FACHPACK), Retail & Consumer Goods (including BIOFACH WORLD events, IWA OutdoorClassics, Spielwarenmesse), and Social & Public. The company operates the NürnbergMesse Exhibition Centre in Nuremberg with Zaha Hadid-designed halls, offers convention services through NürnbergMesse ConventionCenter, and provides the Start-up Hub with subsidized exhibition stands. Through international subsidiaries in Brazil, China, India, Italy, Greece, USA, and Austria, as well as over 100 International Sales Partners, NürnbergMesse organizes events globally.

Differentiator

Problem solved

Functional benefit

Products and services

• HOLZ-HANDWERK

Quantifiable outcome

• 367.8m EUR in sales (2024)
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• trendfairs GmbHcoreStrategic or Co-development Partner · 19 December 2023NürnbergMesse acquired a majority stake (75%) in trendfairs GmbH, a trade fair organizer based in Fürth and Munich. Trendfairs organizes high-quality B2B events in Germany, Austria, and Switzerland, focusing on interior, lifestyle, and technology sectors. The partnership aims to leverage synergies in event management, procurement, and know-how transfer, including new fairs such as the Swiss interior expo in Bern starting November 2024.
• Componeers GmbHminorStrategic or Co-development PartnerNürnbergMesse holds 100% of shares in Componeers GmbH, a media partner for specialist information, events and services in electronics.
• AMA Service GmbHminorStrategic or Co-development PartnerNürnbergMesse holds 49% stake in AMA Service GmbH, which produces the SENSOR+TEST trade fair in Nuremberg.
• Holtmann GmbH & Co. KGcoreStrategic or Co-development PartnerTrade fair construction service provider (66.67%) based in Langenhagen near Hanover, one of two service partners in exhibition stand construction at Nuremberg venue since 2009.
• Lehrieder CATERING-PARTY-SERVICE GmbH & Co. KGcoreStrategic or Co-development PartnerCatering specialist and wholly-owned subsidiary since 2021, providing exhibition and event catering for celebrations with 30 guests to major events with 30,000 participants.
• Yontex GmbH & Co. KGcoreStrategic or Co-development PartnerNürnbergMesse holds 50% of shares. Yontex is a network of beverage and liquid food industry promoting knowledge and technology exchange, organizing drinktec and BrauBeviale.
• Exponova Exhibitions and Conferences (India) Pvt. Ltd.minorStrategic or Co-development PartnerNürnbergMesse holds 24.5% stake in Indian exhibitions and conferences company.
• Hiria a NürnbergMesse Brasil Business Ltda.minorStrategic or Co-development PartnerNürnbergMesse holds 55% stake in Brazilian subsidiary.
• Bayern InternationalminorGTM or Marketing PartnerBavarian state export promotion company supporting international business activities.
• noris inklusionminorStrategic or Co-development PartnerPartnership since 2025 to strengthen regional economic growth and local collaboration.

Scale indicators17 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Messe Frankfurt: Messe Frankfurt is the world's largest trade fair, congress and event organizer with its own exhibition grounds, running flagship events like Ambiente and ISH that directly compete with NürnbergMesse's consumer-goods, building and security portfolios across similar B2B customer segments.
• Messe München (Messe Munich): Messe München runs flagship events including BAU, IFAT and electronica that overlap directly with NürnbergMesse's Building & Construction and Electronics & Security verticals, and is a fellow publicly-influenced German exhibition venue operator.
• Deutsche Messe (Hannover Messe): Deutsche Messe organizes HANNOVER MESSE and other leading industrial exhibitions, competing with NürnbergMesse in Process Technology and industrial automation (overlapping with SPS, POWTECH and EUROGUSS) for the same industrial exhibitor base.
• Koelnmesse: Koelnmesse is a German trade fair and exhibition venue running leading events in food (Anuga), interior design (imm cologne) and leisure, directly overlapping with NürnbergMesse's Retail & Consumer Goods and interior portfolio expanded via trendfairs.
• Messe Düsseldorf: Messe Düsseldorf runs flagship trade fairs including drupa, K and MEDICA, competing with NürnbergMesse in international B2B verticals, especially Process Technology (packaging via interpack-adjacent events) and medical technology (MedtecLIVE).
• Messe Berlin: Messe Berlin organizes IFA, ITB and other consumer/tech events, competing for exhibitor and visitor share with NürnbergMesse's Electronics & Security and consumer goods trade fairs in the DACH region.
• GL Events: GL Events is a major French-headquartered exhibition venue operator and trade fair organizer with significant international venue assets, comparable to NürnbergMesse in integrating venue ownership with trade fair organization across multiple countries.
• Fiera Milano: Fiera Milano is Italy's leading exhibition center and trade fair organizer operating the Rho-Pero complex, directly comparable to NürnbergMesse as a Southern European venue-and-fair operator with similar vertical portfolios in design, fashion and technology.

Broad incumbents

• RX (Reed Exhibitions, RX Global): RX is the world's largest exhibition organizer (a division of RELX) running hundreds of B2B trade shows globally, representing a much larger incumbent competing with NürnbergMesse for international exhibitors across virtually every vertical it operates in.
• Informa Markets: Informa Markets is the exhibitions arm of Informa plc, one of the world's largest trade show organizers, competing with NürnbergMesse in beauty, food, healthcare and technology segments through events like Cosmoprof and Arab Health.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/nuernbergmesse
• YouTubeyoutube.com/channel/UCZ9lJKi7uY_4y4R4eLwXc8w
• Facebookfacebook.com/nuernbergmesse
• LinkedInlinkedin.com/company/n-rnbergmesse-gmbh
• Instagraminstagram.com/nuernbergmesse

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NürnbergMesse