National Grange

What National Grange does

The National Grange, formally the National Grange of the Order of Patrons of Husbandry, is a nonprofit fraternal organization founded in 1867 and headquartered at 1616 H St. NW, Suite 300, Washington, DC. It operates as the nation's oldest rural advocacy and service organization, structured across four hierarchical levels — Community, County/District, State, and National — with membership flowing upward through a grassroots decision-making model. Full membership is open to individuals age 14 and older; the Junior Grange serves children ages 5-14, and the Grange Youth program develops leadership among young adults. Women have been equal members since inception, and the family is the base unit of the organization.

The organization's core technology is Grange Engage, an online member engagement hub hosted at members.nationalgrange.org that provides membership management, event registration, communication preferences, forum activity, and a Find-a-Grange locator. Additional products include Good Day! Magazine (the official publication), the bi-weekly Grange Today Newsletter, and the Grange Hall Podcast. Programmatic offerings include the Rural Life Initiative grant program, the 2025 Rural Health Report, and affiliated entities Grange Advocacy (a 501(c)(4)) and the Grange Foundation (a 501(c)(3)).

Revenue is generated through five streams: membership dues (Individual, Associate, Junior, Youth tiers — annual, undisclosed pricing), commercial trademark licensing of the GRANGE mark to businesses such as daycare centers, museums, housing developments, and restaurants, affiliate referral commissions from approximately 13 member-benefit partners (Office Depot, UPS, AFLAC, Nationwide Pet Insurance, Harvest Hosts, Comfort Keepers, etc.), annual convention and regional event registration fees, and publication subscriptions. The organization is privately held as a nonprofit, with no parent company, no venture funding, and no public ticker. Membership ownership and governance rest with elected delegates at annual conventions.

Name

National Grange

Legal name

National Grange (of the Order of Patrons of Husbandry)

Website

https://nationalgrange.org

Company type

Private

Founded year

1867

Operating status

Operating

Headcount range

1–10 employees

Short description

The National Grange is a 158-year-old nonprofit fraternal organization headquartered in Washington, DC, serving rural Americans, families, and farmers through a four-level grassroots structure of community chapters, member-benefit programs, trademark licensing, and nonpartisan policy advocacy on agriculture, healthcare, and rural issues.

Ownership category

akta.pro rank

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Membership Dues: The National Grange generates revenue through membership dues from individual members, associate members, junior members, and youth/young adult members across its four levels (Community, County/District, State, National).
2. Trademark Licensing: The National Grange licenses the GRANGE trademark to commercial businesses including daycare centers, museums, housing developments, restaurants, and prepared food vendors. Licensing arrangements are available at reasonable annual rates for goods and services consistent with Grange culture and norms.
3. Member Benefits Partner Commissions: Through partnerships with Office Depot, TSYS Merchant, Member Deals, UPS Savings Program, Lands' End, Comfort Keepers, Hear in America, Start Hearing Benefits, Harvest Hosts, AFLAC, Bob Clouse Insurance Service, Nationwide Pet Insurance, and American Income Life Insurance Company, the organization receives referral commissions when members shop or purchase services through these partners.
4. Convention and Event Revenue: Revenue generated from the annual National Grange Convention, regional conferences, and events including registration fees.
5. Publications: Good Day! Magazine (official magazine) and Grange Today Newsletter provide publications to members and subscribers, with subscription revenue generated.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels11 records

Core offering

The National Grange (of the Order of Patrons of Husbandry) is a nonprofit fraternal organization founded in 1867 that provides community-based membership programs, agricultural education, nonpartisan legislative advocacy, and member benefits services. It operates a four-level grassroots structure (Community, County/District, State, National) delivering service projects, leadership development, youth and junior programs, publications, and member discounts through partnerships and an online engagement portal.

Product overview

National Grange is a nonprofit fraternal organization (Order of Patrons of Husbandry) offering a member engagement platform called Grange Engage, along with publications (Good Day! Magazine, Grange Today Newsletter), the Grange Hall Podcast, and advocacy programs including Grange Advocacy (501c4), the Grange Foundation, the Rural Life Initiative grant program, and the 2025 Rural Health Report. The organization also operates Youth and Junior Grange programs for members of different age groups.

Differentiator

Problem solved

Functional benefit

Products and services

• Grange Engage Online member engagement hub providing access to membership management, event registration, communication preferences, forum activity, messaging, and the Find-a-Grange locator. Parents/guardians can link Junior Grange member profiles under adult supervision.
• Good Day! Magazine The official magazine of the National Grange, published as a publication for members and featuring Grange news, member stories, and organizational updates.
• Grange Today Newsletter Bi-weekly e-newsletter keeping members and subscribers informed about Grange events and information.
• Grange Hall Podcast Podcast featuring interviews with Grange members about their history and the Grange's future, hosted by Meagan McDonald (WA) and Philip Vonada (PA).
• Grange Advocacy 501(c)(4) organization affiliated with National Grange, serving as the advocate voice for responsible stewards of rural and small-town America, focused on grassroots education, civic engagement, and advocacy on public policy issues including agriculture, food, healthcare, telecommunications, infrastructure, and rural economics.
• Grange Foundation Affiliated 501(c)(3) foundation supporting the National Grange mission and programs, separate charitable arm for charitable giving and foundation activities.
• Rural Life Initiative Grant program supporting local Granges' event-based projects that bring the community together and help engage new Grange members, with 'Bridging the Gaps' grants available for community projects.
• Junior Grange Program Program for children ages 5 to 14 helping the youngest members learn about community values and citizenship. Junior member profiles can be linked under adult supervision in Grange Engage.
• Grange Youth Program Program developing the leadership skills of young adults and young married couples within the organization.
• Commercial Trademark License Program Commercial licensing of the GRANGE trademark to businesses such as daycare centers, museums, housing developments, restaurants, and prepared food vendors. Annual rates are set at reasonable levels considering business size, with licensees required to carry comprehensive commercial general liability insurance of at least $1,000,000 per occurrence and $2,000,000 in aggregate.
• 2025 Rural Health Report Report shedding light on persistent disparities and barriers to care that rural Americans face, covering healthcare access, chronic illness, and behavioral health services. Notes that approximately 20% of Americans call rural areas home.

Quantifiable outcome

• Rural Life Initiative grants support local Granges' event-based projects that bring communities together and engage new members

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

22 partnerships are on record, tiered core and minor.

• Grange AdvocacycoreStrategic or Co-development PartnerGrange Advocacy is a 501(c)4 organization affiliated with the National Grange with shared mission to be the advocate voice for responsible stewards of rural and small-town America. Builds capacity for local, state, and national Grange communities to operate as a premier grassroots education, civic engagement, and advocacy network on public policy issues.
• Agriculture Workforce Coalition (AWC)coreStrategic or Co-development PartnerUnified voice of agriculture ensuring farmers, ranchers and growers have access to a stable and secure workforce. Addresses agricultural labor shortages and guest worker program improvements.
• Alliance for Patient AccessminorStrategic or Co-development PartnerPatient-centered care organization with members advocating for policies supporting clinical decision making and limiting abusive utilization management techniques.
• Caregiver Action Network (CAN)minorStrategic or Co-development PartnerNation's leading family caregiver organization working to improve quality of life for family caregivers caring for loved ones with chronic conditions, disabilities, or diseases.
• Citizens for Responsible Energy Solutions (CRES)minorStrategic or Co-development Partner501(c)4 organization engaging Republican policymakers and the public about responsible, conservative solutions to address energy, economic, and environmental security while increasing America's competitive edge.
• Connect Everyone CoalitioncoreStrategic or Co-development PartnerBroad-based coalition educating public and policymakers on the role of innovators in low Earth orbit (LEO) satellite connectivity delivering services to help live, work and communicate better. Supports modernizing space policies for broadband deployment to remote areas.
• National Sustainable Agriculture Coalition (NSAC)coreStrategic or Co-development PartnerAlliance of grassroots organizations advocating for federal policy reform to advance sustainability of agriculture, food systems, natural resources, and rural communities.
• Main Street Business CoalitionminorStrategic or Co-development PartnerRepresents millions of Main Street businesses operating in every industry and community in America advocating for practices allowing businesses to survive and thrive in local communities.
• Modern Medicaid AlliancecoreStrategic or Co-development PartnerPartnership between Americans who value Medicaid and leading advocacy organizations working to protect and sustain Medicaid programs vital to rural healthcare.
• Small Business and Entrepreneurship Council (SBE Council)minorStrategic or Co-development Partner501c(4) advocacy, research and education organization dedicated to protecting small business and promoting entrepreneurship through network of supporters including entrepreneurs, small business owners, and corporate partners.
• Tax Aggies CoalitioncoreStrategic or Co-development PartnerWorking group of organizations representing the U.S. agriculture industry advocating for fair and common-sense business tax policies for farmers, ranchers, and forest landowners.
• 340B Working GroupcoreStrategic or Co-development PartnerComposed of patient groups, grassroots organizations, health care groups working to assure patients receive significantly reduced prices for certain health facilities or programs. Supports the 340B Drug Pricing Program for rural hospitals.
• Office DepotminorGTM or Marketing PartnerMember benefits partner providing special deals to Grange members when they shop at Office Depot locations.
• UPS Savings ProgramminorGTM or Marketing PartnerMember benefits partner offering discounted UPS shipping services to Grange members.
• Lands' EndminorGTM or Marketing PartnerMember benefits partner providing special deals on Lands' End products to Grange members.
• Comfort KeepersminorGTM or Marketing PartnerHealthcare partner offering eldercare services and peace of mind for members through one of the top companies in the eldercare industry.
• Hear in America and Start Hearing BenefitsminorGTM or Marketing PartnerHealthcare partners offering members access to free annual hearing screenings and consultations as well as discounted hearing aid prices.
• Harvest HostsminorGTM or Marketing PartnerTravel partner offering RVers unlimited overnight stays at 5,500+ unique locations across North America.
• AFLACminorGTM or Marketing PartnerInsurance partner providing supplemental insurance coverage and protection to National Grange members.
• Nationwide Pet InsuranceminorGTM or Marketing PartnerInsurance partner offering discounted pet insurance rates to National Grange members.
• American Income Life Insurance CompanyminorGTM or Marketing PartnerInsurance partner providing life insurance coverage and supplemental benefits to National Grange members.
• Grange FoundationcoreStrategic or Co-development PartnerAffiliated foundation supporting the National Grange mission and programs, separate 501(c)(3) organization for charitable giving and foundation activities.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• American Farm Bureau Federation: The largest U.S. general farm organization, focused on agricultural advocacy, policy, and rural community issues. Directly comparable to the Grange as a national membership-based agricultural and rural advocacy body.
• National Farmers Union: A national farmer- and rancher-led advocacy organization promoting family agriculture and rural communities. Closely comparable mission, member base, and advocacy approach to the National Grange.
• National FFA Organization: Youth leadership organization rooted in agriculture and ag education, comparable to the Grange's Junior Grange and Youth programs in mission, member base, and grassroots chapter model.
• 4-H: The nation's largest youth development organization with deep agricultural roots and a network of community clubs. Comparable in serving youth, families, and rural communities through grassroots chapters and agricultural education.
• Cooperative Extension Service (USDA NIFA): Federally supported outreach network delivering research-based education to rural communities on agriculture, family, and youth topics. Comparable in mission and rural community education focus, though not a membership organization.

Broad incumbents

• Knights of Columbus: A large Catholic fraternal benefit society with a local council model and insurance/fraternal benefits. Comparable as a U.S. fraternal membership organization, though focused on Catholic men and not rural advocacy.
• Lions Clubs International: A global service club organization with local chapters focused on community service. Comparable as a long-standing U.S. fraternal/service membership organization with local chapter structure.
• Rotary International: A large global civic and service organization with local clubs. Comparable as a civic-membership fraternal model with grassroots chapters, though oriented toward professional networking.

Emerging players

• Sierra Club: A major U.S. environmental advocacy organization with a grassroots chapter model. Comparable in grassroots advocacy structure and policy focus, though oriented toward environmental rather than rural/agricultural issues.
• National Rural Health Association: A national nonprofit dedicated to rural health advocacy, education, and policy. Comparable in advocacy focus on rural healthcare, which is also a major policy pillar for the National Grange as evidenced by its 2025 Rural Health Report and partnerships with the Modern Medicaid Alliance and 340B Working Group.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/nationalgrange
• Facebookfacebook.com/nationalgrange
• LinkedInlinkedin.com/company/national-grange
• Xx.com/NationalGrange

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Grange