Jake Rosen Entertainment

What Jake Rosen Entertainment does

Jake Rosen Entertainment is a privately held digital talent agency headquartered in New York, founded in 1997 and operating with 11-50 employees. The company represents an exclusive roster of digital content creators organized across at least nine content verticals — Family, Couples, Lifestyle/Beauty, Foodies, Travel, Finance, Teachers, Outdoors, and Fitness — and connects that talent with major consumer brands for sponsored content campaigns and brand partnerships. The company claims a combined talent audience reach exceeding 800 million followers across social platforms and reports thousands of completed brand deals to date, with notable enterprise partners spanning Disney, McDonald's, Walgreens, Netflix, Dunkin, Hello Fresh, Chipotle, Cleveland Clinic, Capital One, Coca-Cola, Airbnb, Target, L'Oreal, Pepsi, DoorDash, Gap, Old Navy, KFC, and many others across consumer goods, food and beverage, retail, financial services, entertainment, healthcare, travel, and technology sectors.

The business operates as a traditional talent agency model with no proprietary technology platform disclosed, no APIs, and no AI capabilities evidenced. Revenue is generated exclusively through commissions on completed brand deals, with pricing negotiated on a per-campaign basis and not publicly disclosed. Go-to-market is direct and inquiry-based: separate contact forms on the company website serve talent seeking representation, brands seeking partnerships, and media inquiries. Marketing channels are limited to organic social presence on Instagram and LinkedIn, email newsletter, and earned media coverage. Founder Jake Rosen remains the principal operator, and the company is recognized by four independent 2024 industry citations — Inc. Magazine "Fastest Growing Media Company," Inc. 5000 ranking at #970, Business Insider "Top Talent Agency," and Adweek "Fastest Growing Agencies of 2024" — as the primary external validation of recent growth.

Name

Jake Rosen Entertainment

Legal name

Jake Rosen Entertainment

Website

https://jakerosenentertainment.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Jake Rosen Entertainment is a New York-based talent agency that represents an exclusive roster of digital content creators across multiple verticals and connects them with major consumer brands for sponsored campaigns, earning commission-based revenue on completed brand deals.

Ownership category

akta.pro rank

Product category

Influencer Marketing Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (71141), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Creator Talent Management & Representation (MPAAAHAB)

akta.pro secondary industries

Talent Agency & Representation Services (HSACAHAK), Creator Partnerships & Sponsorship Sales (Brand Partnerships) (MPAAAHAK), Brand Partnerships & Endorsement Agencies (MPAIAGAF), Celebrity & Influencer Talent Booking (HSACAHAE)

Keywords

• Talent representation services
• Influencer marketing agency
• Creator brand partnerships
• Digital talent management
• Sponsored content deals

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Brand Deal Management and Commission: Jake Rosen Entertainment generates revenue by representing digital creators and facilitating brand partnerships. The company earns commissions or fees from successful brand deal placements. With thousands of successful brand deals completed and an exclusive roster connecting brands to an audience of over 800 million followers, the revenue is generated through commission-based arrangements on brand partnerships facilitated through their talent.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Jake Rosen Entertainment is a digital talent management agency that represents influencers and content creators and connects them with brand partners for sponsored campaigns. The company earns commissions by pitching, negotiating, and managing brand deals between its exclusive roster of creators and enterprise advertisers such as Disney, McDonald's, Netflix, Chipotle, and Walgreens. Service offerings include campaign pitching, deal negotiation, contract execution, and ongoing campaign management for both creators and brands.

Product overview

Jake Rosen Entertainment is a talent agency and media company that specializes in scaling digital talent and maximizing brand partnerships. The company operates as a service-based business connecting brands with creators through their exclusive roster of talent across multiple content verticals including Family, Couples, Lifestyle/Beauty, Foodies, Travel, Finance, Teachers, Outdoors, and Fitness categories. Their service offering centers on facilitating brand deals and sponsored content partnerships, with reported success of thousands of brand deals including partnerships with major brands such as Disney, McDonald's, Walgreens, Netflix, and Dunkin'. The company connects brands to an audience of over 800 million loyal followers. No distinct named software products, modules, or platforms are offered—the company functions as a traditional talent management and brand partnership agency.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent Representation Services

Quantifiable outcome

• 800 million+ combined follower reach across exclusive talent roster
• +1 more outcomes

Named customers20 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Digital Brand Architects: Influencer-focused talent management and marketing agency specializing exclusively in digital creators and brand partnerships. The closest direct functional peer to JRE, operating the same two-sided model connecting rostered creators with brand campaigns, though with a longer roster and history in the beauty/lifestyle vertical.
• Shine Talent Group: Boutique talent management agency representing digital creators, influencers, and personalities across lifestyle verticals. Comparable to JRE as a creator representation firm focused on brand deal facilitation for mid-to-top-tier social media talent.
• Select Management Group: Boutique talent management agency focused on social media creators, influencers, and digital personalities. Direct competitor to JRE in the creator representation and brand partnership space, with comparable headcount scale and revenue model.
• Authentic Talent and Literary Management: Talent management company representing digital creators and influencers with a strong emphasis on lifestyle, parenting, and family verticals — directly overlapping JRE's family and lifestyle/beauty categories and operating the same creator-to-brand matchmaking model.
• Verve Talent and Literary Agency: Talent and literary agency with a dedicated digital creators division representing influencers across verticals including lifestyle, family, and food. Directly comparable to JRE as a creator-focused talent agency facilitating brand partnerships.
• A3 Artists Agency: Talent agency with a digital and social media influencer division representing creators for brand partnerships, endorsements, and campaigns. Comparable to JRE in operating a creator roster model that monetizes through brand deal commissions.

Emerging players

• PMA (Philymack Management / Philymack Talent Agency): Boutique talent management firm representing digital creators and social media personalities for brand partnerships and endorsements. Comparable to JRE in the creator-to-brand matchmaking function, particularly across lifestyle and entertainment verticals.

Broad incumbents

• Creative Artists Agency (CAA): Major full-service talent and sports agency that has aggressively expanded into digital creator representation and brand partnerships. Comparable to JRE in the creator-brand deal facilitation function, though CAA operates at global scale with significantly deeper resources and cross-segment capabilities.
• United Talent Agency (UTA): One of the largest global talent and literary agencies with a dedicated digital talent division representing creators and influencers alongside traditional entertainers. Directly comparable to JRE as a talent representation business serving creators seeking brand partnerships, but at vastly greater scale and with broader services.
• WME (William Morris Endeavor): Global entertainment and talent agency with substantial digital talent representation capabilities through Endeavor's broader portfolio. Comparable to JRE in connecting creators with brand deals, but operates as part of a publicly-traded entertainment conglomerate with sports, events, and content arms.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/jake-rosen-entertainment
• Instagraminstagram.com/jakerosenentertainment/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jake Rosen Entertainment