Trademark Realty

What Trademark Realty does

Trademark Realty is a privately held residential real estate brokerage headquartered at 4614 Memorial Highway, Suite 200, Mandan, North Dakota, serving the Bismarck-Mandan metropolitan area and roughly 14 surrounding North Dakota communities (including Lincoln, Baldwin, New Salem, Wilton, Washburn, Underwood, Dawson, Steele, St. Anthony, Flasher, and Elgin). Founded in 2004 and operating with 11-50 employees, the firm represents buyers and sellers of single-family homes, patio homes, twin homes, condos, land lots, and 55+ active-adult community properties such as Meadowlark Crossing in Bismarck. The firm holds North Dakota real estate license #2893 and has no identified parent company, institutional investors, or external funding.

The company's technology layer is entirely built on the Real Geeks IDX platform (Real Geeks is an FNF RE Tech Company), which powers trademarknd.com with property listings synchronized from the Bismarck Mandan Board of Realtors MLS every 15 minutes. Consumer-facing features include interactive map search with draw-boundary filtering, advanced search by price/beds/sqft/style, saved searches with daily email alerts, custom market reports, and an instant property valuation tool. Distribution occurs through the company website, organic social channels (Facebook, Instagram), email alerts, the regional MLS, and direct agent contact. Marketing segmentation is horizontal across residential use cases, with a notable concentration in the 55+ active-adult segment.

Commercially, Trademark Realty runs a traditional commission-based brokerage model with no publicly disclosed rates; commissions are negotiable per transaction. Revenue is not disclosed, no funding rounds have been identified, and growth signals are limited to incremental community-coverage expansion and modest social-channel presence. The firm is highly dependent on a third-party technology vendor (Real Geeks) for its entire digital infrastructure.

Name

Trademark Realty

Legal name

Trademark Realty

Website

https://trademarknd.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Trademark Realty is a privately held Bismarck-Mandan, North Dakota residential real estate brokerage founded in 2004, serving roughly 14 surrounding ND communities through a Real Geeks-powered MLS-integrated website, with a notabe focus on 55+ active-adult properties.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Buyer Representation Services (BPAJAAAJ), Seller Representation & Listing Services (BPAJAAAK)

Keywords

• Residential real estate brokerage
• Property search platform
• MLS property listings
• Buyer seller representation
• Property market reports

Headquarters

HQ city

Bismarck

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission: Traditional real estate brokerage earning commissions on residential property sales and purchases. The company represents buyers and sellers in transactions, with agents facilitating the purchase, sale, and valuation of properties including homes, condos, land lots, and commercial properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Trademark Realty is a residential real estate brokerage serving the Bismarck-Mandan region of North Dakota. The firm represents buyers and sellers in property transactions for homes, condos, land lots, and commercial properties, earning commissions on each closed deal. Its customer-facing website integrates live MLS data updated every 15 minutes, providing interactive map search, advanced filtering, saved searches with email alerts, instant property valuations, and custom neighborhood market reports.

Product overview

Trademark Realty operates a real estate search platform built on the Real Geeks IDX (Internet Data Exchange) technology, providing property listings synchronized from the Multiple Listing Service (MLS) database. The core offering consists of an Interactive Map Search tool for geographic property exploration, an Advanced Search tool with filtering by price, beds, baths, square footage, year built, and property style, Market Reports for neighborhood analysis, and Property Valuation tools for instant home value estimates. The platform supports Email Alerts for new listings and price changes, plus user account features for Saved Searches and Favorites. All listings include detailed property information, photos, and comprehensive descriptions sourced from the Bismarck Mandan Board of Realtors MLS.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Real Estate Brokerage Services Traditional real estate brokerage representing buyers and sellers in residential property transactions, including single-family homes, patio homes, twin homes, condos, and land parcels. Agents guide clients through property search, pricing, negotiation, and closing in the Bismarck-Mandan region and surrounding North Dakota communities.
• Real Estate Search Platform (trademarknd.com) Public-facing property search website synchronized with the Bismarck Mandan Board of Realtors MLS every 15 minutes, enabling self-service exploration of homes, condos, land, and foreclosure listings. Includes map-based search with boundary drawing, advanced filters, daily email alerts, and saved-search functionality for registered users.
• Custom Market Reports Custom-generated neighborhood market reports showing active, under-contract, and sold comparable properties, used by buyers and sellers to evaluate pricing and market trends in specific North Dakota neighborhoods.
• Property Valuation Tool Free instant home valuation service for homeowners considering selling or refinancing, providing immediate estimated property values to support listing and pricing decisions.
• Commercial Real Estate Brokerage Services Brokerage representation for the purchase, sale, and valuation of commercial real estate properties in the Bismarck-Mandan region.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Real Geeks LLCcoreTechnology or IntegrationReal Geeks provides the IDX website platform powering trademarknd.com, enabling MLS data integration with property listings updated every 15 minutes, interactive map search, saved search functionality, and market report generation tools. Real Geeks is an FNF RE Tech Company.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Emerging players

• Compass: Tech-forward residential brokerage that integrates IDX-driven search, CRM, and marketing automation — overlap with Trademark on technology-enabled buyer/seller representation, though Compass currently concentrates in major metros.
• HomeSmart: Fast-growing commission-based brokerage with a tech-enabled platform and flat-fee structure — comparable model and customer segment to Trademark, with potential to undercut traditional brokerages in secondary markets.

Broad incumbents

• Coldwell Banker: Global franchise residential real estate brand offering traditional buyer/seller representation — directly competes with Trademark for the same customer segments (residential home buyers and sellers) via affiliated independents and franchisees.
• Real Broker: Tech-enabled, agent-centric residential brokerage leveraging a cloud-based platform — comparable to Trademark Realty in commission-based buyer/seller representation, but operating at national scale with proprietary digital tooling.
• Berkshire Hathaway HomeServices: National residential brokerage franchise network — directly comparable in core service (residential buyer/seller representation), with franchisees that could expand into or already overlap Trademark's Bismarck-Mandan market.
• eXp Realty: Cloud-based residential brokerage with a virtual model and revenue-sharing program — directly comparable as a commission-driven brokerage using digital infrastructure to serve agents and clients, though at much greater scale.
• Century 21: Established global real estate franchise operating traditional residential brokerage offices across North America — comparable to Trademark in commission model and buyer/seller representation, with significantly broader geographic reach.
• RE/MAX: Largest franchised residential real estate network globally with a strong agent-centric commission model — directly comparable service offering (residential buy/sell representation) and very likely already present in the Bismarck-Mandan area.
• Redfin: Tech-enabled residential brokerage combining an IDX-powered consumer site with salaried-plus-bonus agents — overlapping model with Trademark on agent-led representation and digital listing search, but with a discount-fee positioning that pressures incumbents.

Regional players

• Douglas Elliman: Residential brokerage with strong regional/metro concentration and agent-led representation — comparable commission model and luxury/high-end segment exposure (similar to Trademark's patio-home and 55+ active-adult focus).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/trademarkrealtynd
• Instagraminstagram.com/trademarkrealtynd
• Xx.com/trademarknd
• LinkedInlinkedin.com/company/trademark-realty

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trademark Realty