Avantida
Avantida, a product of e2open, operates a cloud-based container exchange network connecting 13 ocean carriers, 15,300 trucking companies, and depots across 37 countries to optimize empty container repositioning, depot changes, and invoicing for global ocean freight logistics.
- Company typePrivate
- Founded2012
- HeadquartersAntwerp, Belgium
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Avantida does
Avantida, founded in 2012 and headquartered in Antwerp, Belgium, operates a cloud-based container exchange platform that connects ocean carriers, trucking companies, and depot operators to optimize the repositioning of empty containers in global ocean freight logistics. Its core product, Avantida Container Management, enables reuse matching of import containers for export bookings, depot change management for drop-off and pick-up adjustments, simplified invoicing and payment processing, and free integration with TMS and planning systems. The platform positions itself as the world's largest online container exchange network, with stated coverage of 13 ocean carriers, 15,300 trucking companies across 37 countries, 660k cumulative re-use transactions, and 4,500+ daily approved requests, claiming average distance savings of 184 km per reuse and 256k tons of CO2 reduction annually.
The business is operated as 'Avantida by e2open' under e2open, LLC, a publicly traded supply chain management software company on the NYSE, meaning distribution, marketing, and enterprise sales are channeled through the parent's broader logistics, planning, and global trade platform suite. Revenue is described as subscription-based, though pricing is not publicly disclosed; the go-to-market combines self-serve onboarding via platform.avantida.com with enterprise 'Request demo' engagement. Leadership consists of Luc De Keyser as Chief Executive Officer and Mark De Keyser as Chief Operations Officer. The company serves a three-sided market: ocean carriers seeking to reduce detention and repositioning costs, freight shippers sourcing export containers, and trucking companies optimizing load profitability, all of which benefit from the network's liquidity and standardized workflow.
Avantida firmographics
Firmographics- Name
- Avantida
- Legal name
- e2open, LLC
- Website
- https://avantida.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Avantida, a product of e2open, operates a cloud-based container exchange network connecting 13 ocean carriers, 15,300 trucking companies, and depots across 37 countries to optimize empty container repositioning, depot changes, and invoicing for global ocean freight logistics.
- Ownership category
- akta.pro rank
Avantida industry classification
Industry- Product category
- Logistics Optimization Software
- NAICS
- Freight Transportation Arrangement (488510)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731), Water Transportation (4400)
- akta.pro primary industry
- Ocean Export Forwarding (Booking/VGM/SI/BL) (TLACABAF)
- akta.pro secondary industry
- Ocean Import Forwarding (Destination Handling/DO/ISF) (TLACABAE)
Keywords
Where Avantida is headquartered
LocationHeadquarters
- HQ city
- Antwerp
- HQ country
- Belgium
- HQ region
- Europe
Markets served
Avantida business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Container Management Platform Subscription: Avantida operates as a platform connecting ocean carriers, trucking companies, and depot operators for empty container repositioning. Revenue appears to derive from subscription or transaction-based fees for platform access and container exchange facilitation, aligned with the empty container repositioning optimization platform market which shows cloud deployment leading at 62% share.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise platform access with container exchange network connectivity |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Avantida product offering
Product offeringCore offering
Avantida operates a cloud-based container exchange network platform that connects ocean carriers, trucking companies, and depots to optimize empty container repositioning. The platform enables reuse matching of import containers with export bookings, manages depot drop-off and pick-up changes, and handles invoicing and payment processing. It is positioned as the world's largest online container exchange network, covering 37 countries with 13 ocean carriers and 15,300 trucking companies.
Product overview
Avantida is a single unified platform (Avantida Container Management) that provides container reuse optimization for the logistics industry. The platform connects users to the world's largest container exchange network, enabling reuse matching of import containers for export bookings, depot change management, drop-off and pick-up adjustments, and simplified invoicing and payment processing.
Differentiator
Problem solved
Functional benefit
Products and services
- Avantida Container Management Cloud-based container exchange platform that connects trucking companies, ocean carriers, and depots to optimize empty container repositioning. It enables reuse matching of import containers with export bookings, depot change management for drop-off and pick-up location changes, simplified invoicing and payment processing, and no-cost integration with TMS/planning systems. The product is intended for ocean carriers, freight shippers, trucking companies, and depots participating in the container logistics ecosystem.
Quantifiable outcome
- 660k re-use transactions facilitated
- +3 more outcomes
Companies that use Avantida
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Avantida technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Avantida partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- e2opencoreAvantida operates as a product under the e2open brand, integrated into e2open's broader logistics and supply chain management platform. The platform is marketed as 'Avantida by e2open' and leverages e2open's enterprise sales infrastructure, customer base, and integration ecosystem.
Scale indicators8 records
Recent moves4 records
Expansion highlights4 records
Avantida competitors and assessment
Company assessmentBroad incumbents
- e2open: Avantida's parent company and the broader supply chain SaaS platform under which Avantida operates. Directly comparable as the parent owns and distributes Avantida, with overlapping customer base in ocean carriers and shippers.
- Descartes Systems Group: Canadian logistics technology provider offering transportation management, customs, and visibility solutions. Comparable as a broad incumbent SaaS platform serving ocean carriers, shippers, and 3PLs with workflow software.
Direct peers
- Container xChange: Hamburg-based digital marketplace for container trading, leasing, and repositioning. Directly comparable business model — a network platform connecting container owners with users seeking container availability in specific locations.
Emerging players
- Project44: Supply chain visibility platform with container tracking and ocean schedule APIs. Comparable as an emerging player expanding from visibility into actionable container workflow optimization for shippers and carriers.
- FourKites: Real-time supply chain visibility platform with dynamic ocean, road, and yard tracking. Comparable as an emerging player increasingly competing for workflow ownership in container logistics adjacent to Avantida's reuse use case.
- Turvo: Cloud-based transportation management system for shippers, brokers, and 3PLs. Comparable as an emerging TMS player whose integration ecosystem overlaps with Avantida's free TMS integration strategy for trucking and intermodal workflows.
- Portchain: Copenhagen-based terminal operating system and berth planning platform serving container terminals and ocean carriers. Comparable as an emerging player in adjacent container workflow software that competes for carrier IT budget alongside Avantida's reuse platform.
- GoComet: Singapore-headquartered supply chain visibility and container tracking platform. Comparable as an emerging player in container logistics software for shippers and forwarders in Asia-Pacific, a key operating region for Avantida.
Others
- Kuehne+Nagel: World's largest sea freight forwarder with internal digital platforms (e.g., KN FreightNet, myKN) for container booking and visibility. Comparable as a major forwarder/incumbent that could build or acquire capabilities competing with Avantida's empty container matching.
- Maersk: Largest global ocean carrier and integrated logistics provider. Comparable as a strategic counterpart that has historically pursued (via TradeLens) and could in-house container visibility and repositioning capabilities competing with Avantida.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Avantida social profiles
Digital presenceAvantida financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avantida leadership team
Management profileNumber of profiles
Profiles2 records
Avantida funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avantida M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avantida
What does Avantida do?
Avantida operates a cloud-based container exchange network platform that connects ocean carriers, trucking companies, and depots to optimize empty container repositioning. The platform enables reuse matching of import containers with export bookings, manages depot drop-off and pick-up changes, and handles invoicing and payment processing. It is positioned as the world's largest online container exchange network, covering 37 countries with 13 ocean carriers and 15,300 trucking companies.
Is Avantida a public or private company?
Avantida is a private company. It is classified as corporate owned and is currently operating.
When was Avantida founded?
Avantida was founded in 2012. It employs 11 to 50 people.
Where is Avantida based?
Avantida is headquartered in Antwerp, Belgium, in the Europe region.
How does Avantida make money?
One revenue line is on record: container Management Platform Subscription.
Who are Avantida's main competitors?
Broad incumbents on record are e2open and Descartes Systems Group. Container xChange is listed as a direct peer. Emerging players are Project44, FourKites, Turvo, Portchain and GoComet. Others are Kuehne+Nagel and Maersk.
Does Avantida have an API?
No public API is recorded for Avantida.
What industry is Avantida in?
Avantida's product category is Logistics Optimization Software. Its primary akta.pro industry code is TLACABAF, Ocean Export Forwarding (Booking/VGM/SI/BL), with a secondary code of TLACABAE, Ocean Import Forwarding (Destination Handling/DO/ISF). Its NAICS code is 488510 and its SIC code is 4731.