The O'Dell Corporation

Name

The O'Dell Corporation

Legal name

O'Dell Corporation

Website

https://odellcorp.com

Company type

Private

Founded year

1945

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Commercial Cleaning Products

NAICS

Broom, Brush, and Mop Manufacturing (339994)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Mops, Buckets & Floor Cleaning Systems (CRAJAIAB)

akta.pro secondary industries

Brooms, Brushes & Dustpans (CRAJAIAA), Eco-Friendly Cleaning Tools & Accessories (Reusable/Compostable) (CRAJAOAJ)

Keywords

• Commercial cleaning products
• Professional mop manufacturing
• Microfiber cleaning systems
• Janitorial supplies
• Eco-friendly cleaning tools

Headquarters

HQ city

Ware Shoals

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Cleaning Products Sales: The company manufactures and sells professional cleaning products including mops, brooms, brushes, microfiber products, dusters, squeegees, handles, and accessories. Products are sold directly through their website and through a network of sales representatives. The company also offers private labeling services for custom branding.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

The O'Dell Corporation manufactures and sells professional cleaning products including wet mops, dust mops, brooms, brushes, microfiber products, dusters, squeegees, handles, and accessories. The company sells directly through its e-commerce website and through a network of regional sales representatives, and offers private labeling services for customers wanting custom-branded products.

Product overview

The O'Dell Corporation offers a comprehensive portfolio of performance-driven cleaning products primarily serving commercial and institutional cleaning markets. The core product lines include wet mops, dust mops, brooms, brushes, and microfiber cleaning systems. The company emphasizes eco-friendly solutions through its EchoMop Series (made from recycled PET bottles) and Green Products Collection, alongside its innovative Advantage+ Bucketless Mopping System designed to reduce chemical use and cross-contamination. The product portfolio is organized around key categories: traditional mops and brooms, microfiber cleaning technology (Core2 line), healthcare-grade products, and environmentally sustainable offerings. Accessories include handles, frames, dust pans, and utility equipment. The company also offers private labeling and custom product development services.

Differentiator

Problem solved

Functional benefit

Products and services

• EchoMop Series Eco-friendly wet mop line made from minimum 95% recycled PET plastic bottles; available in 10 varieties comprising 194 products, all earning UL Environmental Claims Validation (ECV) Badge.
• Advantage+ Bucketless Mopping System Bucketless mopping system with microfiber pads that enables direct application of uncontaminated cleaning solution, reducing chemical use and cross-contamination.
• Microfiber Single Use Floor Pad Disposable floor pad made with 95% recycled content, engineered to clean up to 400 sq. ft. with proprietary layered construction for uniform chemical dispersion.
• BioFiber Dry Dusting Sheet Biodegradable disposable dry dusting sheet that builds electrostatic charge to attract 99% of bacteria without chemicals; certified biodegradable per ASTM D6400-99.
• Wet Mops Full line of wet mops including loop end, cut end, finish mops, deck mops, and specialty healthcare synthetics for commercial cleaning applications.
• Dust Mops Dust mops in various configurations including disposable, magnetic, hospital-grade, and industrial cotton options.
• Upright Brooms Brooms made from corn, fiber blends, and polypropylene including warehouse, janitor, household, and jail variants.
• Push Brooms and Brushes Push brooms, deck scrub brushes, hand scrub brushes, utility scrub brushes, toilet brushes, and wash brushes for various cleaning applications.
• Dusters and Applicators Dusting tools including counter dusters, feather dusters, lambswool dusters, and synthetic dusters.
• Core2 Microfiber Line Microfiber cleaning products made from 80% polyester and 20% polyamide, including loop mops, wet pads, dry pads, cloths, handles, frames, and charging buckets.
• Squeegees Floor and auto squeegees for professional cleaning applications.
• Carpet Bonnets Carpet bonnet attachments for floor cleaning equipment.
• Handles Mop and broom handles including wet mop handles, dust mop handles, squeegee handles, microfiber aluminum telescope handles, and color-coded fiberglass handles.
• Cleaning Accessories Cleaning accessories including dust pans, janitor carts, laundry nets, mop buckets, safety signs, plungers, tool holders, and utility pails.
• Pocket Starter Kit Healthcare-focused starter kit with pocket frame and four pocket spun loop microfiber pads for hands-free soiled pad removal.
• Hook and Loop Starter Kit Advantage+ kit with hook and loop frame and four premium microfiber wet pads.
• Echo Dust Mop Dust mop manufactured using high quality recycled yarns, available in cut end or looped end configurations.
• EchoLine Microfiber Wet Pads High fabric weight microfiber wet pads with color flag coding for HACCP compliance; lasts hundreds of launderings.
• Edge Non-Woven Wet Mop Non-woven wet mop exhibiting 70% greater absorption and 68% greater liquid release than cotton; available in cut end and looped end versions.
• Enviro Clean Mops Synthetic nonwoven mops designed for cleanroom (Class 1000) applications, food service, and hospitals; mildew resistant with minimal linting.
• Healthcare Synthetic Mops Premium quality synthetic blend mopheads for healthcare applications using 4 ply and 6 ply rayon/acrylic/polyester yarn for durability and absorbency.
• Private Labeling Services Custom product development and private labeling services for customers wanting custom-branded cleaning products.

Quantifiable outcome

• EchoMop absorbs over 4.4 times its weight in water and releases almost 30% upon wringing
• +4 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• United GroupminorOthersListed as a proud affiliation on the company website. United Group is likely a partner or industry affiliation.
• SMAminorOthersListed as a proud affiliation. SMA appears to be an industry organization or partner.
• Network DistributionminorChannel Partner/ Reseller/ DistributorListed as a proud affiliation. Network Distribution likely serves as a distribution partner.
• ISSAminorOthersListed as a proud affiliation. ISSA is the global trade association for the cleaning industry.
• DPA Buying GroupminorChannel Partner/ Reseller/ DistributorListed as a proud affiliation. DPA Buying Group likely provides group purchasing services.
• AfflinkminorChannel Partner/ Reseller/ DistributorListed as a proud affiliation. Afflink is a supply chain management and marketing company for the cleaning industry.
• EPA Green Power PartnershipcoreOthersEnvironmental Protection Agency program recognizing organizations using green power. O'Dell achieved Green Power Partner status as the first 100% green power supplied manufacturer in South Carolina.
• Laurens Electric CooperativecoreOthersLocal utility cooperative partnered with O'Dell to provide 100% green power to their manufacturing facility in South Carolina.
• Cleaning Industry Climate InitiativecoreOthersIndustry initiative for climate action. O'Dell is a Green Level Participant and has achieved carbon neutral certification through this program.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rubbermaid Commercial Products: Newell Brands' commercial division offering mops, brooms, microfiber systems, buckets, and janitorial tools. Most direct competitor in O'Dell's core categories (wet mops, dust mops, brooms, brushes), serving the same healthcare, education, and janitorial segments at greater scale.
• Freudenberg Household Products (Vileda): Manufacturer of mops, microfiber cleaning systems, brooms, and household/professional cleaning tools. Closely comparable product portfolio to O'Dell's Core2 microfiber line, with a similar focus on split microfiber and color-coded hygiene systems for institutional buyers.
• Carlisle FoodService Products: Manufacturer of commercial cleaning tools, sanitation equipment, and foodservice supplies including brushes, squeegees, and color-coded cleaning systems. Directly comparable in foodservice and industrial cleaning categories O'Dell serves.
• Impact Products: Mid-sized US manufacturer of professional cleaning tools, restroom supplies, and safety products for janitorial, industrial, and institutional markets. Directly comparable in product range (mops, brooms, brushes, microfiber) and target customers.
• Spartan Chemical Company: US-based manufacturer of cleaning chemicals and tools serving janitorial, foodservice, healthcare, and industrial markets. Comparable customer base and channel model, though focused primarily on chemical formulations with an adjacent tools portfolio.

Broad incumbents

• Diversey Holdings: Global commercial cleaning and hygiene solutions provider serving hospitality, healthcare, food service, and facilities management. Overlaps with O'Dell in healthcare/industrial cleaning tools but operates at much broader portfolio scale, including chemical solutions and dispensing systems.
• Ecolab: Global leader in water, hygiene, and infection prevention solutions serving healthcare, food service, and industrial customers. Competes with O'Dell in healthcare and food service cleaning protocols but offers a much wider portfolio including chemicals, sanitizers, and integrated hygiene programs.
• 3M Commercial Solutions Division: 3M's commercial cleaning and facility maintenance portfolio includes floor pads, cleaning chemicals, and safety products. Overlaps with O'Dell's Microfiber Single Use Floor Pad and healthcare cleaning lines but operates as part of a much larger diversified industrial conglomerate.
• S. C. Johnson Professional: B2B division of SC Johnson producing cleaning, hygiene, and infection control products for healthcare, hospitality, and industrial facilities. Overlaps with O'Dell in healthcare/facility cleaning but at much larger global scale and with broader chemical offerings.
• Kimberly-Clark Professional: B2B division offering wipers, towels, cleaning supplies, and facility hygiene products for industrial and institutional customers. Adjacent competitor in cleaning tools and supplies, particularly in the disposable wiper and microfiber categories where O'Dell's BioFiber competes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/odellcorp
• Facebookfacebook.com/odellcorp
• LinkedInlinkedin.com/company/the-odell-corporation

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The O'Dell Corporation