What 4OVER4 does

4OVER4 is a privately held, US-based custom printing e-commerce platform operating since 1999, headquartered in Astoria (New York). The company sells more than 1,000 SKUs across business stationery, marketing materials, packaging and labels, signs and banners, stickers, invitations and cards, branded merchandise, trade show displays, posters, and celebratory print products, serving primarily small and medium-sized businesses alongside individual consumers and select vertical segments (real estate, automotive, food service, religious, political, cannabis). The platform is accessed exclusively through 4over4.com and combines a browser-based Online Designer, free design templates, a Free QR Code Generator, free samples, and a 110% Price Match Guarantee to enable self-service ordering 24/7 without design-software expertise. Revenue is generated on a per-order basis with no subscription requirement, supported by a new Loyalty Program and a Free Business Cards acquisition offer, while a Same-Day NYC Printing service provides localized speed differentiation for the New York City metropolitan market.

The underlying technology is a standard web-based e-commerce storefront with SEO-optimized product pages, a browser-based design tool, and templated content. The company operates with 11-50 employees, has not raised external capital, and reports no subsidiaries, acquisitions, or strategic partnerships in the available data. Product breadth (standard, premium, metallic foil, lenticular, holographic, die-cut, dry erase) and price range ($13 to $3,030) span commodity to specialty tiers, with no disclosed management team, no patents, no regulatory actions, and no disclosed revenue figures. The go-to-market motion is product-led growth via SEO and content marketing, with email and loyalty driving repeat purchases.

Name

4OVER4

Legal name

4OVER4.COM

Website

https://4over4.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

4OVER4 is a privately held US-based custom printing e-commerce platform founded in 1999, selling 1,000+ printed products (business cards, marketing materials, packaging, signage, merchandise) primarily to SMBs and individual consumers through its self-serve website with same-day NYC delivery.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Converted Paper Product Manufacturing (3222), Folding Paperboard Box Manufacturing (322212), Paperboard Container Manufacturing (32221)

SIC

Converted Paper & Paperboard Prods (No Contaners/Boxes) (2670), Paperboard Containers & Boxes (2650), Wholesale-Paper & Paper Products (5110)

akta.pro primary industry

Secondary & Multipack Packaging (IMALAHAB)

akta.pro secondary industries

Paper Bags & Sacks (retail, industrial, multiwall) (IMAMAHAC), Household Paper Multipacks & Value Packs (CRAJAFAI), Greeting Cards, Gift Wrap & Party Paper Goods Distribution (CRAOALAJ)

Keywords

• Commercial printing services
• Custom business cards
• Online printing platform
• Marketing materials printing
• Large format signage

Headquarters

HQ city

Astoria

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Printing Products: One-time purchase of custom printed products including business cards, marketing materials, signs, banners, packaging, invitations, and branded merchandise. Customers pay per order with no subscription required for basic purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

4OVER4 is an online commercial printing e-commerce platform that lets customers design, customize and order custom printed products such as business cards, postcards, flyers, brochures, packaging, labels, signs, banners, invitations, branded merchandise, posters and trade show displays. Orders are placed through the company's website using in-house browser design tools, free templates and a free QR code generator, with free shipping offered on all orders and same-day production available in the New York City market.

Product overview

4OVER4.COM is a custom printing e-commerce platform offering over 1,000 print products across ten main categories: Business Stationery (business cards, presentation folders, envelopes, letterheads), Marketing Materials (postcards, flyers, brochures, door hangers, booklets, menus, catalogs), Packaging & Labels (hang tags, product labels, custom boxes, bottle/wine/food labels), Signs & Banners (vinyl banners, yard signs, aluminum signs, flags, trade show displays), Sticker & Label Printing (stickers, decals, wall graphics, window clings), Invitations & Cards (wedding invitations, greeting cards, thank you cards), Branded Merchandise (magnets, bookmarks, tote bags, keychains, t-shirts, mugs), Trade Shows & Events (displays, table covers, booth kits, event badges), Posters & Wall Art (posters, canvas prints, acrylic prints, framed prints), and Celebrations (wedding, birthday, holiday items). The platform also provides design tools including an Online Designer, Design Templates, and Free QR Code Generator, along with services like Same-Day NYC Printing, a Loyalty Program, Free Samples, and a 110% Price Match Guarantee. The company positions itself as a one-stop shop for both individual consumers and business customers needing custom printed materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Cards Customizable business card printing with various finishes including standard, premium, metallic foil, velvet laminated, spot UV, and specialty options like 3D lenticular, die-cut, and ultra-thick materials, sold to SMBs, professionals and individuals.
• Free Business Cards Free business card printing offering available in multiple sizes, used as a customer acquisition promotion for new buyers.
• Postcards Custom postcard printing in various sizes and finishes including standard, metallic foil, spot UV, velvet laminated, folded, and 3D lenticular options, intended for direct mail and marketing campaigns.
• Flyers Marketing flyers available in standard and specialty options including staggered cut, direct mail, and industry-specific designs for SMB marketing campaigns.
• Brochures Custom brochure printing with multiple fold styles and industry-specific designs for medical, dental, veterinary, and general marketing use.
• Booklets & Catalogs Self-cover and perfect bound booklets and catalogs in various sizes with saddle stitch, spiral coil, and wire-o binding options for product catalogs, programs and reports.
• Presentation Folders Professional pocket and presentation folders with various finishes including silk laminated, raised foil, foil, and linen, targeted at SMBs and professional services firms.
• Labels & Stickers Custom labels and stickers in various shapes, sizes, and materials including standard, premium, roll, shaped, waterproof, and specialty finishes for product labeling and promotional use.
• Signs & Banners Large format printing including vinyl banners, yard signs, coroplast signs, aluminum signs, feather flags, and trade show displays for outdoor and indoor signage.
• Packaging Products Custom packaging including hang tags, boxes, bottle labels, wine labels, food labels, and specialty packaging for retail and product branding.
• Invitations & Cards Wedding invitations, greeting cards, save the date cards, RSVP cards, and specialty occasion cards with various finishes including velvet, foil, and raised spot UV for personal celebrations.
• Trade Show Displays Trade show and event materials including pop-up displays, table covers, table tents, event badges, booth kits, and SEG backlit displays for exhibitors and event organizers.
• Branded Merchandise Promotional products including magnets, bookmarks, tote bags, keychains, notepads, t-shirts, mugs, drink coasters, buttons, and calendars with custom printing for brand marketing and gifting.
• Envelopes Custom printed envelopes including invitation, printed, blank, donation, remittance, and offering envelopes in various sizes for personal and business correspondence.
• Letterheads Custom letterhead printing including standard, direct mail, hotel, church, law firm, and specialty foil letterheads for professional and institutional correspondence.
• Posters & Wall Art Large format poster printing including standard, mounted, framed, acrylic, and canvas prints for wall art and decorative purposes.
• Menus Restaurant and catering menu printing with standard, laminated, and specialty options for food service establishments.
• Gift Cards & Plastic Cards Plastic gift cards, membership cards, VIP cards, and holographic plastic cards with custom printing for retail, loyalty and membership programs.
• Custom Boxes Custom printed boxes including golf ball boxes, pillow boxes, cannabis packaging, kraft boxes, eco-friendly boxes, and retail boxes for product packaging and gifting.
• Same-Day NYC Printing Service Same-day printing and delivery service for select products ordered by customers located in the New York City area.

Quantifiable outcome

• Free shipping on all orders reduces total cost of ownership for customers
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Canva: Canva is a global design platform that integrates print-on-demand services for business cards, invitations, and marketing materials. While primarily a design tool, its built-in print fulfillment competes with 4OVER4's online designer and template-driven ordering workflow.
• Shutterfly: Shutterfly is a large-scale online personalized printing and photo products platform with significant scale in invitations, greeting cards, and photo gifts. It is a broader incumbent adjacent to 4OVER4's invitations and cards category, with stronger consumer brand awareness.
• VistaPrint (Cimpress): VistaPrint is the dominant online custom printing platform serving SMBs with business cards, marketing materials, signage, and apparel. It is the most direct large-scale comparable to 4OVER4, competing across nearly every product category with significantly greater scale and marketing investment.
• FedEx Office: FedEx Office is a national print and document services network offering business cards, banners, posters, and same-day printing across physical locations. It is a broader incumbent that competes with 4OVER4 on speed-sensitive and walk-in commercial printing.

Direct peers

• PsPrint: PsPrint is an online commercial printer serving SMBs with business cards, flyers, brochures, postcards, and banners. It competes head-to-head with 4OVER4 in the small-volume custom printing segment with similar online customization and quick-turn capabilities.
• Moo: Moo is an online custom printing brand focused on premium business cards, postcards, and marketing materials with design-forward finishes. It directly competes with 4OVER4 in the custom business card and stationery category, particularly on premium finishes like letterpress, foil, and cotton stocks.
• PrintRunner: PrintRunner is an online printing platform offering business cards, postcards, flyers, booklets, and large-format products with self-serve ordering. It competes with 4OVER4 on SMB custom printing with comparable product breadth and pricing-driven positioning.
• GotPrint: GotPrint is an online commercial printing company offering business cards, brochures, postcards, banners, and packaging with a self-serve e-commerce ordering experience. It is a direct SMB-focused competitor to 4OVER4 with similar product breadth and price-driven positioning.

Emerging players

• Packola: Packola is an online custom packaging printing company offering custom boxes, mailers, and retail packaging with low minimum order quantities. It directly competes with 4OVER4's growing custom packaging category, particularly for DTC and SMB e-commerce customers.
• Printful: Printful is a print-on-demand dropshipping platform specializing in custom apparel, accessories, and branded merchandise. It competes with 4OVER4's branded merchandise category with an integrated e-commerce/fulfillment model favored by online sellers.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/4over4
• LinkedInlinkedin.com/company/4over4-com

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4OVER4