SourceTree
SourceTree is a free desktop Git and Mercurial GUI client for macOS and Windows, owned by Atlassian. It serves individual developers, teams, and enterprise Windows organizations, and functions as a product-led funnel into Atlassian's Bitbucket ecosystem.
- Company typePublic
- Founded2013
- HeadquartersBostan, Iran
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What SourceTree does
SourceTree is a free desktop Git GUI client for macOS and Windows, developed and owned by Atlassian Corporation plc (NASDAQ: TEAM). The product provides a visual interface for Git and Mercurial distributed version control, replacing command-line operations with graphical branch management, commit visualization and staging (by file, hunk, or line), interactive rebase, local commit search, and a remote repository manager. It supports Git-flow workflows, Git LFS, and submodules out of the box, and integrates natively with Bitbucket via Data Center credential sign-in. The product serves two primary segments: individual developers and small teams who prefer a GUI over the command line, and enterprise Windows organizations that require centralized, MSI-based deployment with silent installation and managed updates.
SourceTree does not operate as a standalone commercial business. It is a product/brand within Atlassian's developer-tools portfolio, launched in 2013 (the standalone entity records a founding year of 2010). It is offered completely free of charge for both personal and commercial use, with no paid tiers, subscriptions, or premium features. Its economic role is strategic rather than transactional: as a product-led-growth funnel that drives adoption of Atlassian's paid platforms — principally Bitbucket for remote repository hosting and code collaboration — and reinforces the broader Atlassian ecosystem (Jira, Bitbucket, Git tutorials).
Distribution is fully digital and self-serve, via direct downloads from sourcetreeapp.com and Atlassian's download servers, with a dedicated Windows Enterprise MSI track for managed IT environments. Go-to-market is channel-driven through the Atlassian ecosystem, developer documentation and tutorials, the SourceTree blog, and social channels, rather than paid acquisition. The product remains under active maintenance, with recent 2026 releases (Mac 4.2.18, Windows 3.4.31) and an ongoing beta program.
SourceTree firmographics
Firmographics- Name
- SourceTree
- Legal name
- Atlassian Corporation plc
- Website
- https://sourcetreeapp.com
- Company type
- Public
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SourceTree is a free desktop Git and Mercurial GUI client for macOS and Windows, owned by Atlassian. It serves individual developers, teams, and enterprise Windows organizations, and functions as a product-led funnel into Atlassian's Bitbucket ecosystem.
- Ownership category
- akta.pro rank
SourceTree industry classification
Industry- Product category
- Version Control Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Open-Source & Developer Communities (BPAMABAM)
- akta.pro secondary industry
- Developer & Open-Source Communities (MPACAJAK)
Keywords
Where SourceTree is headquartered
LocationHeadquarters
- HQ city
- Bostan
- HQ country
- Iran
- HQ region
- Middle East
Markets served
SourceTree business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations
Revenue model
- Free Desktop Client: SourceTree is provided completely free of charge as a desktop Git GUI client. The product serves as a developer tool within the Atlassian ecosystem, designed to drive adoption of Atlassian's code collaboration platform Bitbucket rather than generate direct revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free - Complete application at no cost |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
SourceTree product offering
Product offeringCore offering
SourceTree is a free desktop Git GUI client for Mac OS X and Windows that provides a visual interface for interacting with Git and Mercurial distributed version control systems. The application offers visual branch management, commit staging, interactive rebase, local commit search, Git LFS support, submodules management, and direct remote repository cloning, with built-in sign-in to Bitbucket Data Center. A separate Enterprise MSI build enables centralized installation and update management in managed Windows environments.
Product overview
SourceTree is a unified product portfolio consisting of two offerings: the free SourceTree desktop application (available for Mac and Windows) serving individual developers and small teams, and SourceTree Enterprise for Windows targeting large organizations requiring centralized deployment and management. Both products are Git GUI clients that provide visual repository management, branch visualization, commit staging, and support for Git and Mercurial version control systems. The products differ primarily in deployment and management capabilities rather than core functionality.
Differentiator
Problem solved
Functional benefit
Brands
- SourceTree Enterprise: Enterprise version for Windows with centralized installation, update management, and MSI deployment capabilities for large organizations.
Products and services
- SourceTree A free desktop Git GUI client for Windows and Mac that simplifies how developers interact with Git and Mercurial repositories through visual branch management, commit staging, code diff visualization, interactive rebase, Git LFS support, Git-flow integration, submodules management, local commit search, and Bitbucket Data Center authentication. Targeted at software developers of all skill levels.
- SourceTree Enterprise for Windows
Companies that use SourceTree
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
SourceTree technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature10 records
SourceTree partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BitbucketcoreBitbucket is SourceTree's primary integration partner. SourceTree offers seamless Bitbucket sign-in allowing users to authenticate using existing Bitbucket Data Center credentials without additional account signup. The product prominently promotes Bitbucket integration as a complementary code collaboration tool, with SourceTree serving as the Git client while Bitbucket provides the remote repository hosting and code management platform.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
SourceTree competitors and assessment
Company assessmentDirect peers
- GitHub Desktop: GitHub's official free desktop Git client for Mac and Windows. It is the closest direct competitor to SourceTree, offering a visual Git GUI aimed at individual developers and small teams, distributed free by GitHub/Microsoft.
- GitKraken: A cross-platform Git GUI client (Mac, Windows, Linux) with visual commit graph, built-in merge conflict editor, and integrations with major Git hosts. Directly competes with SourceTree for developer mindshare in the Git GUI category.
- Tower: A premium paid Git desktop client for Mac and Windows. Competes head-to-head with SourceTree on visual branch management, commit history, and workflow features, but is differentiated by a paid subscription model.
- Fork: A fast, feature-rich Git client for Mac and Windows with visual diff, branch management, and merge conflict resolution. Directly comparable to SourceTree in target audience and feature scope.
- SmartGit: A cross-platform Git, Mercurial, and SVN client with a visual interface. Directly comparable to SourceTree because it similarly supports multiple VCS systems and targets developers who prefer GUI workflows.
- Sublime Merge: A Git client from the makers of Sublime Text, offering a fast visual diff/merge tool and cross-platform support. Competes with SourceTree for performance-focused developers who want a polished GUI Git client.
Broad incumbents
- Visual Studio Code: Microsoft's free source code editor ships with increasingly capable built-in Git support (stage, commit, branch graph, merge editor). As a broad incumbent, it absorbs demand that would otherwise go to dedicated Git GUIs like SourceTree.
- GitHub: The dominant Git hosting platform owned by Microsoft, which also ships GitHub Desktop. As the broader incumbent in code collaboration, GitHub competes with the SourceTree/Bitbucket pairing for developer mindshare and tooling stack.
- JetBrains: Maker of IDEs (IntelliJ IDEA, PyCharm, etc.) with deeply integrated VCS/Git UIs. While not a standalone Git GUI, JetBrains competes with SourceTree indirectly by removing the need for a separate Git client for many professional developers.
Others
- Atlassian Bitbucket: Atlassian's Git code hosting and collaboration platform. SourceTree is positioned as the desktop client for Bitbucket, so Bitbucket is the sister/companion product rather than a direct competitor, and is a key distribution and authentication integration.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
SourceTree social profiles
Digital presenceSourceTree financial estimates
Financial estimateRevenue estimate
Valuation estimate
SourceTree leadership team
Management profileNumber of profiles
SourceTree funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SourceTree M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SourceTree
What does SourceTree do?
SourceTree is a free desktop Git GUI client for Mac OS X and Windows that provides a visual interface for interacting with Git and Mercurial distributed version control systems. The application offers visual branch management, commit staging, interactive rebase, local commit search, Git LFS support, submodules management, and direct remote repository cloning, with built-in sign-in to Bitbucket Data Center. A separate Enterprise MSI build enables centralized installation and update management in managed Windows environments.
Is SourceTree a public or private company?
SourceTree is a public company. It is classified as public and is currently operating.
When was SourceTree founded?
SourceTree was founded in 2013. It employs 1 to 10 people.
Where is SourceTree based?
SourceTree is headquartered in Bostan, Iran, in the Middle East region.
How does SourceTree make money?
One revenue line is on record: free Desktop Client.
Who are SourceTree's main competitors?
Direct peers on record are GitHub Desktop, GitKraken, Tower, Fork, SmartGit and Sublime Merge. Broad incumbents are Visual Studio Code, GitHub and JetBrains. Atlassian Bitbucket is listed as an others.
Does SourceTree have an API?
No public API is recorded for SourceTree.
What industry is SourceTree in?
SourceTree's product category is Version Control Software. Its primary akta.pro industry code is BPAMABAM, Open-Source & Developer Communities, with a secondary code of MPACAJAK, Developer & Open-Source Communities. Its NAICS code is 5132 and its SIC code is 7371.