Idan Foods

What Idan Foods does

Idan Foods is a private, custom food-ingredient blending company founded in 2009 and headquartered in Hawthorne, New Jersey. Its core capability is dry-blend manufacturing of batters, breadings, starch coatings, and snack seasonings, with packaging formats spanning horizontal form-fill-seal pouches, 50 lb craft bags, totes, and bag-in-box configurations. The company differentiates on formulation: it develops locked proprietary formulas exclusive to a single franchise customer, supported by reverse-engineering services that rebuild existing flavor and texture profiles into proprietary blends. Manufacturing operates under FDA, HACCP, and GMP compliance frameworks, with Halal and Kosher certification capability enabling multi-market geographic reach.

The business model is co-manufacturing and private label: Idan Foods sells custom-formulated dry blends to multi-unit restaurant franchise groups, food processors, and food service distributors across the United States under a quote-based, volume-tiered pricing structure with flexible minimum order quantities suited to mid-market chains (10-100 units) that exceed the complexity threshold of local repackers but fall below the volume threshold of large enterprise co-manufacturers. Go-to-market is direct enterprise field sales through corporate chefs and procurement managers, complemented by a content-marketing funnel (website and blog) aimed at top-of-funnel awareness. Revenue also comes from branded SKUs (Texas Fried Chicken Breading, Khyber, Khyber Express, Salt & Pepper portion-control packets, and Cornbread Mix) sold alongside the custom service offering.

The company is privately held with no disclosed investors, parent entity, funding history, M&A activity, or public-market intent. No management team, awards, patents, or formal partnerships are documented in the available source material; certifications and compliance details are referenced qualitatively rather than through formal registry references.

Name

Idan Foods

Legal name

Idan Foods

Website

https://www.idanfoods.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Idan Foods is a private, Hawthorne, NJ-based custom dry-blend manufacturer of batters, breadings, starch coatings, and snack seasonings for U.S. multi-unit franchise groups, food processors, and food service distributors.

Ownership category

akta.pro rank

Headquarters

HQ city

Hawthorne

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Custom Breading and Battering Products: Manufactures and sells custom-formulated dry blends including chicken breading, batters, starch coatings, and seasonings to restaurant franchises, food processors, and food service distributors. Revenue is generated through product sales with minimum order quantities and volume-based pricing tiers.
2. Private Label Dry Blending: Provides private label dry blending services where products are manufactured under customer brand names. Customers receive proprietary formulas that are exclusive to their brand.
3. Product Development Services: Offers custom product development for batters, breadings, seasonings and baking mixes, including reverse engineering services for customers looking to match existing products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Idan Foods is a custom food ingredient blending company that formulates and manufactures batters, breadings, seasonings, and coatings to client specifications. The company supplies these tailored ingredient blends to restaurant franchises, food processors, and food service distributors from its facility in Hawthorne, New Jersey.

Product overview

Idan Foods is a custom food ingredient blending company specializing in batters, breadings, and seasonings for the foodservice industry. Their core product portfolio centers on chicken breading products including Texas Fried Chicken Breading (their signature offering with classic southwest flavor), Seasoned Chicken Breading, Extra Seasoned Chicken Breading, Western Chicken Breading, and Spicy Fried Chicken Breading variants. They also offer Khyber® branded products, PC Salt & Pepper Packets, and Cornbread Mix. Beyond finished products, Idan Foods provides custom product development services for batters, breadings, baking mixes, and seasonings, with reverse engineering capabilities. They serve multi-unit franchises, industrial food processors, and food service distributors. Packaging options include Horizontal Form Fill & Seal Pouches, 50 lb Craft Bags, Totes, and Bag-In-A-Box formats. The company operates as a custom co-manufacturer and private-label dry-blending partner.

Differentiator

Problem solved

Functional benefit

Brands

• Texas Fried Chicken Breading: A signature chicken breading product with classic southwest flavor that fries to a perfect golden color.
• Khyber
• Khyber Express

Products and services

• Custom batters
• Custom breadings
• Custom seasonings
• Custom coatings

Quantifiable outcome

• A 4% increase in purchased food waste (from 4% to 6%) due to inconsistent breading can cost a restaurant with annual sales of $1.2 million $24,000 in food waste
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Newly Weds Foods: Leading global supplier of batters, breadings, seasonings, and coatings for the food industry, with deep QSR customer overlap. Directly comparable to Idan Foods in core breading/batter dry-blend manufacturing for multi-unit chains, though at much larger scale.
• Batory Foods: US-based ingredient distributor with custom dry-blending capabilities serving food manufacturers. Comparable to Idan Foods in dry-blend manufacturing model and customer base of mid-market food producers and restaurant chains.
• Southeastern Mills: US food ingredients manufacturer specializing in breadings, batters, seasonings, and coating systems for foodservice and retail customers. Directly comparable to Idan Foods in dry-blend breading and seasoning manufacturing for mid-market customers.
• House of Autry: Specialty breading, batter, and cornmeal mix producer serving foodservice and retail customers. Comparable to Idan Foods as a direct peer in breading and dry-mix manufacturing with a similar mid-market, branded-plus-private-label model.
• Advanced Food Systems: Specialty food ingredient systems manufacturer focused on coatings, seasonings, sauces, and batter systems for foodservice and industrial customers. Directly comparable to Idan Foods in custom dry-blend and coating system manufacturing.

Broad incumbents

• Griffith Foods: Global custom food ingredient solutions provider for foodservice and food processing customers. Comparable to Idan Foods in custom formulation and co-manufacturing model but with broader portfolio, deeper R&D, and geographic scale.
• Kerry Group: Global taste and nutrition company serving food and beverage manufacturers and foodservice operators. Comparable to Idan Foods in flavor and seasoning systems but with vastly broader capabilities across taste, nutrition, and functional ingredients.
• McCormick & Company: Global leader in flavor, seasonings, and spices for retail, foodservice, and industrial customers. Comparable to Idan Foods in seasoning and dry-blend capabilities but at consumer-brand scale with much larger R&D and distribution.
• Symrise: Major global flavors and fragrances manufacturer serving food, beverage, and nutrition customers. Comparable to Idan Foods in flavor and seasoning systems but at vastly larger scale with full flavor science and application services.
• Givaudan: World's largest flavors and fragrances company, serving food, beverage, and consumer goods manufacturers. Comparable to Idan Foods in flavor/seasoning capabilities but with global scale and integrated taste and wellbeing portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/idanfoodshop
• LinkedInlinkedin.com/company/idanpackagingltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idan Foods