Food Supply

What Food Supply does

Food Supply Inc. is a third-generation, family-owned foodservice distributor founded in 1905 and headquartered in South Daytona, Florida. The company distributes produce, meat (including USDA-inspected beef hand-cut to NAMP standards by expert butchers with 50+ years of experience), dairy, seafood, poultry, frozen foods, and complementary categories such as beverages, coffee, and restaurant chemicals to restaurants and foodservice operators across the Greater Florida Marketplace. Its 51-100 employee operation runs from a single SQF-certified facility located 7 miles from the I95/I4 corridor, with triple-redundant power (FPL feed, transfer switch to an alternate substation, and full generator backup) and a full fleet of refrigerated trucks to maintain cold-chain integrity through Florida storm conditions.

The business model is a multi-revenue-stream broadline distribution model. Core revenue comes from product distribution (5,000+ stocked SKUs and access to 15,000+ partner SKUs) earned on transactional product margins, augmented by value-added custom meat processing, full-service beverage/coffee/chemical programs with associated equipment servicing, and managed cold storage, cross-docking, and freight forwarding services. Pricing is quote-based rather than list-based, consistent with industry norms for foodservice distribution. Distribution is conducted via dedicated account representatives for relationship-led sales and via two self-serve digital channels — the legacy TargetNet web portal and a 2024-launched mobile app — with same/next-day delivery on the owned refrigerated fleet. The company is a member of UniPro Foodservice, the largest U.S. foodservice distribution cooperative, which provides collective purchasing power across 500+ manufacturers and access to the 'Great Menus Start Here' program.

The go-to-market motion is a hybrid of direct relationship selling and digital self-serve targeting both mid-market and enterprise foodservice operators across multiple cuisine types (Italian, Mexican, Asian, Caribbean, plus white-tablecloth to fast-casual restaurants). The stated order fill rate above 99.38% and 119 years of continuous family operation are the primary credibility anchors supporting customer retention within the company's regional Florida footprint.

Name

Food Supply

Legal name

Food Supply Inc.

Website

https://foodsupply.com

Company type

Private

Founded year

1905

Operating status

Operating

Headcount range

51–100 employees

Short description

Food Supply Inc. is a third-generation, family-owned foodservice distributor in South Daytona, Florida, distributing premium meats, fresh produce, dairy, seafood, and specialty programs to restaurants and institutional foodservice operators across the Greater Florida Marketplace, supplemented by cold storage and logistics services.

Ownership category

akta.pro rank

Product category

Foodservice Distribution

NAICS

Meat and Meat Product Merchant Wholesalers (42447), Fish and Seafood Merchant Wholesalers (42446), Poultry and Poultry Product Merchant Wholesalers (42444)

SIC

Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Noncommercial/Institutional Broadline Distributors (K-12, Higher Ed, Healthcare, Government) (AFAIAAAC)

akta.pro secondary industry

Meat, Poultry & Seafood Wholesale Distribution (CRAOAAAD)

Keywords

• Foodservice distribution
• Cold storage services
• Premium meat supply
• Restaurant supply
• Full line distribution

Headquarters

HQ city

Daytona Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Foodservice Distribution: Revenue generated from distributing food products including premium meats, fresh produce, dairy, seafood, poultry, frozen foods, pizza and pasta, small wares, and disposables to foodservice operators. The company acts as a full-line distributor purchasing from national brands and independent manufacturers, earning margins on product sales.
2. Custom Meat Processing: Value-added service where expert butchers cut quality steaks and chops to customer specifications based on NAMP standards, adding margin through processing services.
3. Specialty Programs: Full-service programs including beverage, coffee, and chemical programs where the company provides products and equipment servicing, generating revenue through product markup and service fees.
4. Cold Storage Services: Short- and long-term storage services in ambient, refrigerated, and freezer environments for food grade products, with picking, cross-docking, and freight forwarding capabilities. Revenue from storage fees and handling charges.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Food Supply Inc. is a full-line foodservice distributor that sells premium meats, fresh produce, dairy, seafood, poultry, frozen foods, pizza and pasta, small wares, and disposables to restaurants and institutional foodservice operators across the Greater Florida Marketplace. The company supplements distribution with value-added services including custom meat cutting (NAMP standards), cold storage, cross-docking, freight forwarding, and picking, and supports ordering through the TargetNet online platform and a mobile app.

Product overview

Food Supply Inc. is a third-generation family-owned foodservice distributor founded in 1905, operating as a full-line distributor serving the Greater Florida Marketplace. The company offers a portfolio of core food products centered around Premium Meats (quality beef cuts processed by expert butchers) and Fresh Produce (farm-fresh produce), supported by Full Line Distribution services with access to over 5000 stocked items and 15000+ partner items. Beyond core products, the company provides complementary programs including Full Service Coffee, Beverage, and Chemical programs, along with logistics services such as cold storage, freight forwarding, cross-docking, and picking operations. The company also offers digital ordering capabilities through a mobile app. Food Supply operates as a member of the UniPro Foodservice cooperative, the largest foodservice distribution network in the United States.

Differentiator

Problem solved

Functional benefit

Products and services

• Premium Meats Premium meat products distributed to restaurants, processed by expert butchers with 50+ years of cutting experience in NAMP-standard cuts such as ribeyes, strip loins, tenderloins, briskets, and sirloins.
• Fresh Produce Farm-fresh produce distributed to restaurants, delivered with an emphasis on ripe and crisp quality for menu applications.
• Full Line Distribution Full-line distribution providing comprehensive menu coverage from starters to desserts with more than 5,000 stocked items and access to over 15,000 partner items spanning Italian, Mexican, Asian, and Caribbean cuisines.
• Full Service Beverage Program Full-service beverage program supplying sweet tea and related drink products to complement restaurant operations.
• Full Service Coffee Program Full-service coffee program offering multiple varieties and roasts from local roasters and national brand providers, including whole bean products and equipment support.
• Full Service Chemical Program Full-service restaurant chemical and cleaning supplies program provided through a partnership with a local chemical manufacturer, including dish machine programs.
• Cold Storage Services Short- and long-term cold storage services in ambient, refrigerated, and freezer environments for food grade products, delivered from an SQF certified facility strategically located 7 miles from the I95/I4 corridor.
• Freight Forwarding and Cross-Docking Freight forwarding, cross-docking of pallets between trucks, and load reconfigurations for distribution centers, plus local freight forwarding.
• Picking Services Batch picking for staging orders to trucking companies for delivery, plus customer self-pickup options from pallets.
• Digital Ordering and Payments Mobile and online ordering and payment platform (TargetNet and foodsupply.pepr.app mobile app) enabling customers to browse catalogs and place orders digitally.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• UniPro FoodservicecoreStrategic or Co-development PartnerFood Supply Inc. is a member of UniPro Foodservice, the largest foodservice distribution cooperative in the United States with over 900 distribution locations serving 800,000 customers. This partnership provides access to national purchasing power, industry-leading national brands, global sourcing from 500+ manufacturers, and the 'Great Menus Start Here' brand program.
• Daytona Cold StoragecoreOthersFood Supply handles storage, cross-docking, and freight forwarding through Daytona operations. SQF certified environment with three power sources (FPL feed, transfer switch, generators) for Florida storm reliability. Located 7 miles from I95/I4 corridor.
• National Branded VendorscoreChannel Partner/ Reseller/ DistributorPartnerships with hundreds of vendors from across the nation including 'premium National branded vendor partners.' Products include USDA inspected beef from select corn fed plants in the Mid-West. Multiple brand logos displayed indicating national brand relationships including McCormick and other major foodservice brands.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Sysco: World's largest broadline foodservice distributor (NYSE: SYY) serving restaurants, healthcare, education, and hospitality across North America. Directly comparable in product breadth and customer base to Food Supply, but at vastly larger national scale.
• Performance Food Group: Public foodservice distributor (NYSE: PFGC) with broadline distribution, vending, and convenience segments. Competes head-to-head with Food Supply in broadline foodservice, though with nationwide scale and a broader portfolio.
• US Foods: Second-largest US broadline foodservice distributor (NYSE: USFD) serving restaurants, healthcare, and hospitality operators. Same broadline distribution model as Food Supply, with overlapping premium meat, produce, and full-line offerings but national footprint.

Direct peers

• Ben E. Keith: Texas-based broadline foodservice and beverage distributor serving restaurants across the South-Central US. Comparable full-line distribution and custom meat cutting capability to Food Supply, focused on a different geographic region.
• Gordon Food Service: Family-owned broadline foodservice distributor serving restaurants, schools, healthcare, and other foodservice operators across North America. Operates the same multi-generational, full-line distribution model as Food Supply, with custom cutting and specialty programs.
• Shamrock Foods: Family-owned broadline foodservice distributor headquartered in Arizona serving restaurants and institutional customers across the Southwest. Closely mirrors Food Supply's ownership structure, full-line model, and value-added specialty programs (coffee, chemical, beverage).
• Lipari Foods: Michigan-based regional broadline foodservice distributor serving restaurants, schools, and other foodservice customers. Operates the same full-line distribution model with specialty programs as Food Supply, although in the Midwest rather than Florida.
• Cheney Brothers: Florida-based family-owned broadline foodservice distributor serving restaurants, healthcare, education, and hospitality across the Southeast. The closest geographic and model peer to Food Supply given shared Florida/Southeast territory and similar full-line, family-owned positioning.
• Nicholas & Company: Utah-based regional broadline foodservice distributor serving restaurants, healthcare, and education in the Mountain West. Mirrors Food Supply's full-line model with fresh meat cutting, produce, and specialty programs across a regional footprint.
• Reinhart Foodservice: Formerly an independent broadline foodservice distributor serving the upper Midwest; now operating under US Foods Holding with the regional brand maintained. Provides directly comparable broadline distribution, center-of-plate protein focus, and institutional serving that mirrors Food Supply's model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Food Supply