Vecta Software

What Vecta Software does

Vecta Software, now rebranded to Klipboard, is a UK-based vertical SaaS provider that combines Business Intelligence with CRM functionality into a cloud-based Sales Intelligence platform targeted at manufacturers, distributors, wholesalers, and merchants. Founded in 1996 and headquartered in Hungerford, Berkshire, the company operates as a product brand under Kerridge Commercial Systems (KCS) Group, with additional offices in Milton Keynes and Johannesburg. The platform ingests customers' existing ERP transactional data (invoices, orders, margins) and transforms it into personalized dashboards, predictive sales alerts, gap analyses, cross-sell/up-sell recommendations, and pipeline management — surfaced to field and office-based sales teams via desktop and mobile interfaces.

The product architecture is fully cloud-hosted, browser-based (Chrome/Edge), GDPR-compliant, and modular: the core Vecta platform is extended by add-on modules including Vecta Mobile, Task Management, Sales Management Dashboards, Project Management, and Sales Pipeline Management. It integrates with Office 365 and Exchange Server for two-way calendar sync, connects to MailChimp for marketing automation, and exposes a RESTful API for ERP and third-party integrations. Customers consistently report 15-60% improvements in sales, productivity, or territory performance.

Vecta monetizes primarily through SaaS subscription (priced opaquely at "a few £'s per week"), supplemented by professional services for implementation and training. Distribution is exclusively direct sales — "Book a Demo" and "Request a Demo" CTAs drive all customer acquisition, with no reseller or channel partner motion. The customer base spans 17+ documented enterprise and mid-market logos (Screwfix, Sealey Group, FPS Distribution, Fisher & Paykel Healthcare, Lindab UK, Lynas Food Service, Hama, Gardman, Trilanco, and others) across UK and South Africa. The company is privately held with no disclosed revenue, funding history, or leadership team information.

Name

Vecta Software

Legal name

Kerridge Commercial Systems Limited

Website

https://vecta.net

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Vecta Software (now Klipboard) is a UK-based vertical SaaS provider that combines Business Intelligence with CRM to deliver cloud-based Sales Intelligence for manufacturers, distributors, wholesalers, and merchants across the UK and South Africa.

Ownership category

akta.pro rank

Product category

Sales Intelligence & CRM Software

NAICS

Software Publishers (513210), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Sales Force Automation (SFA) CRM (HDAEAFAA)

akta.pro secondary industries

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ), Marketing Automation & Campaign Management CRM (HDAEAFAB)

Keywords

• Sales intelligence software
• CRM platform
• Field sales management
• Business intelligence CRM
• Distribution sales software

Headquarters

HQ city

Hungerford

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscription: Cloud-based subscription model delivered as a service. Pricing is described as 'deliverable for just a few £'s per week'. The hosted service includes data security, 24/7 access, and cloud infrastructure management. Implementation can be completed within days of ordering.
2. Implementation & Training Services: Customized training services provided during onboarding - whether in-house, at customer site, online, or a combination. Services team guides customers through setup, implementation, and data provision.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Vecta (now Klipboard) is a cloud-based Sales Intelligence & CRM platform that combines Business Intelligence with CRM functionality for manufacturers, distributors, merchants and wholesalers. It ingests existing ERP transactional data and turns it into personalised dashboards, predictive sales alerts, gap analysis, pipeline management and mobile access, enabling field sales teams to act proactively rather than reactively. The platform is delivered as a fully hosted SaaS service requiring no installation and integrates with Office 365, Exchange Server and marketing tools via RESTful API.

Product overview

Vecta (now rebranded to Klipboard) is a unified Sales Intelligence & CRM platform that combines Business Intelligence with CRM capabilities for manufacturers, distributors, and wholesalers. The core Vecta platform provides sales analytics, opportunity management, and customer relationship management as an integrated cloud-based solution. The product suite includes the core Vecta platform with Vecta Mobile for mobile access, Vecta Task Management for sales productivity and diary planning, Vecta Sales Management Dashboards for performance tracking, Vecta Project Management for multi-company/project coordination, and Vecta Sales Pipeline Management for opportunity tracking. The platform integrates with Office 365, Exchange Server, and MailChimp via RESTful API, and helps organizations increase sales by up to 60% through actionable insights, automated alerts, and predictive analytics derived from transactional data.

Differentiator

Problem solved

Functional benefit

Products and services

• Vecta (Klipboard) Sales Intelligence & CRM Platform Cloud-based Sales Intelligence & CRM platform that combines Business Intelligence with CRM functionality. It analyses existing ERP transactional data to deliver personalised dashboards, predictive sales alerts, gap analysis, pipeline management and customer relationship tools for manufacturers, distributors, merchants and wholesalers operating field sales teams.
• Vecta Implementation & Training Services Professional services covering onboarding, data provisioning, configuration and customised training for Vecta customers, delivered by the KCS/Vecta services team to support go-live and ongoing product adoption.

Quantifiable outcome

• Helps manufacturers, distributors and wholesalers increase sales by up to 60%
• +7 more outcomes

Named customers17 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability5 records

Feature8 records

Scale indicators10 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Copper: CRM platform that natively integrates with Google Workspace and offers pipeline, lead, and contact management for SMB and mid-market. Comparable positioning as a lightweight, integration-first sales CRM alternative to Vecta.
• Freshsales (Freshworks): Sales CRM with built-in phone, email, AI lead scoring, and pipeline management. Directly comparable to Vecta's SFA + sales intelligence offering at similar mid-market price points.
• Insightly: CRM and pipeline management platform for SMB and mid-market B2B organizations. Directly competes with Vecta on opportunity management, dashboards, and sales productivity for smaller sales teams.
• Pipedrive: Pure-play sales force automation/CRM tool designed for SMB and mid-market sales teams. Directly comparable to Vecta's pipeline management, opportunity tracking, and activity-based selling workflows.
• SugarCRM: Sales force automation and CRM platform with sales intelligence features. Closely comparable to Vecta in targeting B2B sales teams with customizable dashboards and pipeline tools.
• Pipeliner CRM: Visual sales pipeline and CRM tool focused on sales execution and sales process management. Comparable to Vecta's pipeline-centric, process-driven sales approach for mid-market B2B organizations.

Broad incumbents

• HubSpot: Leading CRM platform combining marketing, sales, and service hubs. Competes for the same mid-market B2B sales software wallet as Vecta but addresses horizontal needs across many industries.
• Salesforce: Global CRM/SFA cloud incumbent with Sales Cloud. Overlaps broadly with Vecta's sales force automation and CRM capability but serves all industries and verticals rather than specializing in distribution.
• Microsoft Dynamics 365 Sales: Enterprise sales automation module within the Dynamics 365 suite, deeply integrated with Outlook/Office 365. Competes head-on with Vecta in mid-market and enterprise B2B sales productivity, especially where Microsoft 365 is the productivity standard.
• Zoho CRM: Long-standing cloud CRM with broad functionality including pipeline, forecasting, and BI. Overlaps with Vecta's SFA + analytics positioning at a comparable price point for SMB and mid-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vectacrm

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vecta Software