McGrail Vineyards
McGrail Vineyards is a family-owned Livermore Valley winery founded in 2005, specializing in cabernet sauvignon and serving wine consumers via direct-to-consumer, tasting room, and wholesale channels at boutique scale.
- Company typePrivate
- Founded1999
- HeadquartersLivermore, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What McGrail Vineyards does
McGrail Vineyards is a family-owned winery founded in 2005 and based in Livermore, California, within the Livermore Valley American Viticultural Area. The company's stated specialization is cabernet sauvignon, indicating a focused varietal strategy within the broader premium California wine market. It operates at a small scale, with headcount in the 11-50 employee band, consistent with a boutique production profile that typically combines estate-grown fruit, limited production runs, and reliance on direct-to-consumer (DTC), tasting room/hospitality, wine club, and traditional wholesale channels for revenue.
The business model follows the standard small premium winery template: revenue is generated primarily through bottle sales (estate and tasting room), wine club subscriptions, and event/hospitality revenue, supplemented by distribution to restaurants and retailers. Pricing is not publicly disclosed, but cabernet-focused Livermore Valley producers typically occupy mid-premium price tiers, below Napa benchmarks but above bulk producers. As a private, family-controlled entity, the company does not disclose financials, funding history, or detailed ownership data.
Public information is materially incomplete: the company website content could not be retrieved beyond a loading/verification screen, leaving gaps in management details, product catalog, distribution footprint, customer mix, financials, awards, partnerships, and any AI/technology capabilities. What can be stated with confidence is limited to firmographic facts — name, founding year, location, ownership type, size band, and varietal focus — with all deeper operational and financial dimensions representing data gaps rather than verified information.
McGrail Vineyards firmographics
Firmographics- Name
- McGrail Vineyards
- Website
- https://mcgrailvineyards.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- McGrail Vineyards is a family-owned Livermore Valley winery founded in 2005, specializing in cabernet sauvignon and serving wine consumers via direct-to-consumer, tasting room, and wholesale channels at boutique scale.
- Ownership category
- akta.pro rank
McGrail Vineyards industry classification
Industry- Product category
- Wine Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Organic Vineyard & Wine Grape Farming (AFAGAKAI)
Keywords
Where McGrail Vineyards is headquartered
LocationHeadquarters
- HQ city
- Livermore
- HQ country
- United States
- HQ region
- North America
Markets served
McGrail Vineyards business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
McGrail Vineyards product offering
Product offeringCore offering
McGrail Vineyards produces and sells estate-grown wines from its Livermore Valley vineyards, with a specialization in cabernet sauvignon. The winery operates as a boutique family producer, offering its wines through the estate and direct channels to consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Estate-Grown Cabernet Sauvignon Wines Estate-grown cabernet sauvignon wines produced by McGrail Vineyards from its Livermore Valley, California vineyards, sold to wine consumers seeking boutique California reds.
- Livermore Valley Red Wine Portfolio Additional red wines produced alongside cabernet sauvignon from the McGrail estate vineyards in Livermore Valley, offered to consumers through the winery's direct channels.
Companies that use McGrail Vineyards
Customer profileIdeal customer profiles1 record
McGrail Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
McGrail Vineyards partnerships and signals
Strategic signalRecent moves1 record
McGrail Vineyards competitors and assessment
Company assessmentDirect peers
- Wente Vineyards: Family-owned Livermore Valley winery with estate vineyards, tasting room, and wine club; the closest geographic and operational peer to McGrail and a direct local competitor for tasting-room traffic and DTC wine club members.
- Cuda Ridge Wines: Small-production Livermore Valley winery focused on estate Cabernet and Bordeaux varietals with a tasting room; directly comparable in size, varietal mix, and DTC model.
- Concannon Vineyard: Historic Livermore Valley winery founded on estate vineyard and tasting room operations, directly comparable in geography, varietal mix, and DTC hospitality model.
- Las Positas Vineyards: Livermore Valley estate winery with on-site tasting room and small-production portfolio; comparable as a same-AVA boutique peer competing for similar DTC visitors.
- Steven Kent Winery: Boutique Livermore Valley producer specializing in Cabernet and Bordeaux-style wines with a tasting room; nearly identical positioning to McGrail in scale, varietal focus, and DTC reliance.
- Nottingham Cellars: Livermore Valley small-lot winery with tasting room; comparable as a nearby boutique producer targeting the same DTC consumer and tasting-room visitors as McGrail.
- Page Mill Winery: Livermore Valley boutique producer with estate vineyard and tasting room; comparable in scale, varietal portfolio, and family-style DTC hospitality model.
- Retzlaff Vineyards: Family-owned boutique Livermore Valley estate vineyard and winery offering tastings; directly comparable in family ownership, estate-grown model, and small-scale operations.
Broad incumbents
- Caymus Vineyards: Iconic Napa Valley Cabernet Sauvignon producer with broad distribution and DTC channels; comparable as a premium Cabernet specialist that defines the price ceiling for varietal-focused boutique wineries.
- Silver Oak Cellars: Established Napa-based Cabernet Sauvignon specialist with national DTC distribution; comparable as a larger, scaled Cabernet-focused brand benchmark for premium varietal positioning.
Market position
Strengths1 record
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
McGrail Vineyards social profiles
Digital presenceMcGrail Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
McGrail Vineyards leadership team
Management profileNumber of profiles
McGrail Vineyards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McGrail Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McGrail Vineyards
What does McGrail Vineyards do?
McGrail Vineyards produces and sells estate-grown wines from its Livermore Valley vineyards, with a specialization in cabernet sauvignon. The winery operates as a boutique family producer, offering its wines through the estate and direct channels to consumers.
Is McGrail Vineyards a public or private company?
McGrail Vineyards is a private company. It is classified as family owned and is currently operating.
When was McGrail Vineyards founded?
McGrail Vineyards was founded in 1999. It employs 11 to 50 people.
Where is McGrail Vineyards based?
McGrail Vineyards is headquartered in Livermore, United States, in the North America region.
Who are McGrail Vineyards's main competitors?
Direct peers on record are Wente Vineyards, Cuda Ridge Wines, Concannon Vineyard, Las Positas Vineyards, Steven Kent Winery, Nottingham Cellars, Page Mill Winery and Retzlaff Vineyards. Broad incumbents are Caymus Vineyards and Silver Oak Cellars.
Does McGrail Vineyards have an API?
No public API is recorded for McGrail Vineyards.
What industry is McGrail Vineyards in?
McGrail Vineyards's product category is Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 5180.