Elcore
Elcore is a privately held international value-added IT distributor (founded 2006) operating 14 offices across 11 countries in Eastern Europe, Central Asia and Western Europe, distributing hardware, software, cloud and cybersecurity solutions from 70+ vendors to 1,500+ channel partners.
- Company typePrivate
- Founded2006
- HeadquartersZug, Switzerland
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Elcore does
Elcore is a privately held international value-added distributor (VAD) of IT equipment, software, cloud services and cybersecurity solutions, headquartered in Zug, Switzerland, with its primary legal entity (Elcore Group BV) domiciled in Amsterdam, Netherlands. Founded in 2006 and operating for 19 years as of 2025, the company runs 8 local subsidiaries across 11 countries spanning Eastern Europe, Central Asia, Turkey, the Caucasus and Western Europe, with 100+ employees and offices in Switzerland, the Netherlands, Moldova, Turkey, Georgia, Uzbekistan, Turkmenistan, Mongolia, Tajikistan, Azerbaijan, Kyrgyzstan, Armenia, Poland and Kazakhstan, plus vendor-driven coverage in Romania, Czech Republic, Lithuania, Latvia and Estonia.
The company's product portfolio covers seven categories — Mobile Devices, Value Added Distribution (telecommunications equipment, storage, servers, video surveillance), Consumer Appliances, Computers, Software Solutions, Cybersecurity & Services, and Cloud Products & Services — sourced from 70+ global vendors including Cisco, HPE, Dell, Huawei, Nokia, Fortinet, Palo Alto Networks, Check Point, Trend Micro, OpenText, Supermicro, Hitachi, AWS and Google Cloud. Elcore Cloud operates as a dedicated cloud services marketplace (elcorecloud.com). Technical pre-sales engineering, certification programs, marketing development funds (MDF), rebate/retro programs and project registration are provided as value-added services alongside physical distribution.
Elcore makes money through four revenue streams: hardware distribution margins on IT equipment and consumer electronics sourced from vendors and sold to channel partners; software distribution via reseller agreements and licensing; cloud services revenue through AWS and Google Cloud partnerships and the Elcore Cloud marketplace on a recurring basis; and value-added services including pre-sales engineering, technical consulting, training, certification support and marketing promotion, billed as service fees and project margins. The company operates a B2B channel-first GTM, serving 1,500+ active partners including system integrators, corporate resellers, retail chains, e-commerce platforms, service providers and software developers across 19 markets. Pricing is quote-based with personalized commercial terms including discounts, installment options, MDF, rebates and loyalty programs; financial figures are not publicly disclosed.
Elcore firmographics
Firmographics- Name
- Elcore
- Legal name
- Elcore Group BV
- Website
- https://elcoregroup.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Elcore is a privately held international value-added IT distributor (founded 2006) operating 14 offices across 11 countries in Eastern Europe, Central Asia and Western Europe, distributing hardware, software, cloud and cybersecurity solutions from 70+ vendors to 1,500+ channel partners.
- Ownership category
- akta.pro rank
Where Elcore is headquartered
LocationHeadquarters
- HQ city
- Zug
- HQ country
- Switzerland
- HQ region
- Europe
Offices14 records
Markets served
Elcore business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Distribution: Distribution of IT equipment including servers, storage systems, networking equipment, mobile devices, computers, monitors, printers, and consumer appliances. Revenue generated through mark-up on products sourced from vendors and sold to channel partners and end customers.
- Software Distribution: Distribution of software solutions including cybersecurity, productivity software, and cloud-based applications. Revenue generated through reseller agreements with software vendors.
- Cloud Services: Elcore Cloud offerings including cloud products and services distribution, working with AWS and Google Cloud partners. Revenue from cloud solution reselling and related professional services.
- Value Added Services: Pre-sales engineering, technical consulting, training, certification support, marketing promotion, and partner enablement programs. Revenue from service fees and margin on supported projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B Distribution - Personalized commercial terms |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Elcore product offering
Product offeringCore offering
Elcore is an international value-added IT distributor that sources and distributes IT equipment, consumer electronics, software, cloud services, and cybersecurity solutions through channel partners across Eastern Europe and Central Asia. It adds pre-sales engineering, technical consulting, training, certification support, logistics, and partner enablement around its multi-vendor portfolio.
Product overview
Elcore is an international IT distributor operating as a single unified distribution platform across Eastern Europe and Central Asia. The company offers seven core product categories: Mobile Devices (smartphones, laptops, tablets, accessories), Value Added Distribution/VAD (telecommunications equipment, data storage systems, servers, video surveillance), Consumer Appliances (televisions, home appliances, smart home solutions), Computers (monitors, commercial laptops, printers), Software Solutions, CyberSecurity & Services, and Cloud Products & Services through the Elcore Cloud platform. The company distributes products from over 70 vendor partners including Dell, HPE, Huawei, Cisco, Nokia, Fortinet, Supermicro, and others, serving 1500+ active partners across 11 countries.
Differentiator
Problem solved
Functional benefit
Brands
- Elcore Cloud: Cloud services platform offering cloud products and services as part of the company's IT distribution portfolio.
Products and services
- Mobile Devices Distribution of smartphones, personal laptops, tablets, and accessories across Elcore's regional markets.
- Value Added Distribution (VAD) Distribution of telecommunications and electrical equipment, data storage systems, servers, and video surveillance solutions through value-added channel partners.
- Consumer Appliances Distribution of televisions, home appliances, and smart home solutions to retail and B2B channels.
- Computers Distribution of computers, monitors, commercial laptops, and printers to channel partners.
- Software Solutions Software distribution covering productivity, enterprise, and specialized software solutions supplied through reseller agreements.
- CyberSecurity & Services Cybersecurity solutions and associated services for enterprise IT protection, including next-generation firewalls, threat detection, secure networking, and Web/email security.
- Elcore Cloud Cloud services platform providing cloud products and solutions, including distribution of cloud services and solutions through Elcore's cloud business, accessible at elcorecloud.com.
- Value Added Services Value-added services including pre-sales engineering, technical consulting, training, certification support, marketing promotion, and partner enablement, with revenue from service fees and margin on supported projects.
Quantifiable outcome
- 1500+ active partners rely on Elcore's distribution services
- +2 more outcomes
Companies that use Elcore
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles7 records
Elcore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Elcore partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and major.
- CiscocoreMajor networking vendor partnership. Products include routers, switches, wireless, security, and collaboration solutions distributed across Elcore markets.
- HPE (Hewlett Packard Enterprise)coreServer, storage, and networking solutions vendor. Elcore has dedicated Brand Manager VAD role for HPE/Hitachi/Supermicro covering Uzbekistan, Tajikistan, and Kyrgyzstan.
- Dell TechnologiescoreServer, storage, networking, and client devices vendor. Dedicated Pre-sale Engineer Dell role in Armenia.
- HuaweicoreNetworking equipment, servers, and enterprise solutions. Dedicated Pre-Sales Engineer Huawei role in Armenia.
- NokiamajorNetworking products including enterprise switches, routers, and optical networking.
- FortinetmajorCybersecurity solutions including firewalls, VPN, and network security.
- Palo Alto NetworksmajorNext-generation firewall and cybersecurity platform vendor.
- Check PointmajorCybersecurity solutions vendor in the cybersecurity portfolio alongside Trend Micro, OpenText, Sangfor, DPTech, GTB, and Siemens.
- Trend MicromajorCybersecurity solutions vendor. Elcore has Brand Manager roles for Trend Micro across Kazakhstan, Kyrgyzstan, Uzbekistan, Mongolia, Turkmenistan, and Tajikistan.
- OpenTextmajorEnterprise information management and cybersecurity solutions.
- AWS (Amazon Web Services)coreCloud platform partnership. Elcore has Business Development Manager (AWS) roles in Kazakhstan to develop cloud solutions business.
- Google CloudcoreCloud platform partnership. Elcore has Business Development Manager (Google Cloud) roles in Kazakhstan. Company participates in Google Cloud Days events.
- SupermicromajorServer and storage solutions vendor. Part of VAD portfolio with HPE and Hitachi.
- HitachimajorEnterprise storage and data center solutions vendor.
- Aruba NetworksmajorNetworking products including wireless and switching solutions (HPE subsidiary).
- Juniper NetworksmajorNetworking solutions including routing, switching, and security.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Elcore competitors and assessment
Company assessmentBroad incumbents
- Ingram Micro: World's largest IT distributor with global reach and broad vendor portfolio. Competes with Elcore for vendor authorizations and channel partners, though at vastly larger scale.
- Arrow Electronics: Global value-added IT distributor with a broad enterprise solutions portfolio. Overlaps with Elcore's networking, server, and cybersecurity vendor lineup.
- ALSO Group: Swiss-headquartered pan-European IT distributor with a broader portfolio of vendors, services, and cloud platforms. Also is a much larger VAD and a direct competitor in European IT distribution.
- Computacenter: European-headquartered IT infrastructure provider and distributor serving enterprise customers. While more services-led, it competes for the same enterprise IT spend that flows through Elcore.
- TD SYNNEX: Global IT distributor formed by the merger of Tech Data and SYNNEX. Represents the same Tier-1 vendors as Elcore and competes for the same enterprise and channel customers.
Direct peers
- RRC Group: Russian/CIS-focused IT distributor with deep relationships across Eastern Europe and Central Asia. Direct competitor for vendor authorizations and channel partners in overlapping markets.
- Westcon-Comstor: Specialty VAD focused on networking, security, and collaboration technologies across EMEA. Distributes many of the same vendors (Cisco, Fortinet, Palo Alto) as Elcore.
- ASBISc Enterprises: ASBISc is a value-added IT distributor operating across CEE, CIS, and emerging markets, distributing hardware, software, and mobile products from similar Tier-1 vendors. Highly comparable regional footprint and product portfolio to Elcore.
- Softline (Noventiq): IT services and distribution group with strong presence in Eastern Europe, Russia, and Central Asia. Distributes software, cloud, and cybersecurity solutions similar to Elcore's portfolio.
- Exclusive Networks: Global cybersecurity-focused VAD distributing Fortinet, Palo Alto Networks, and Check Point — overlapping directly with Elcore's cybersecurity portfolio. Operates with a similar value-added partner enablement model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Elcore social profiles
Digital presenceElcore compliance and trust
Trust signalCompliance1 record
Elcore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elcore leadership team
Management profileNumber of profiles
Elcore subsidiaries and ownership
Company hierarchySubsidiaries13 records
Elcore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elcore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elcore
What does Elcore do?
Elcore is an international value-added IT distributor that sources and distributes IT equipment, consumer electronics, software, cloud services, and cybersecurity solutions through channel partners across Eastern Europe and Central Asia. It adds pre-sales engineering, technical consulting, training, certification support, logistics, and partner enablement around its multi-vendor portfolio.
Is Elcore a public or private company?
Elcore is a private company. It is classified as unknown and is currently operating.
When was Elcore founded?
Elcore was founded in 2006. It employs 101 to 250 people.
Where is Elcore based?
Elcore is headquartered in Zug, Switzerland, in the Europe region.
How does Elcore make money?
Four revenue lines are on record. Hardware Distribution is the primary driver. The others are software Distribution, cloud Services and value Added Services.
Who are Elcore's main competitors?
Broad incumbents on record are Ingram Micro, Arrow Electronics, ALSO Group, Computacenter and TD SYNNEX. Direct peers are RRC Group, Westcon-Comstor, ASBISc Enterprises, Softline (Noventiq) and Exclusive Networks.
Does Elcore have an API?
No public API is recorded for Elcore.