Wylde International
Wylde International is a Nairobi-based strategy and entrepreneurship firm founded in 2004 that delivers business consulting, coaching, and training programs to SMEs and entrepreneurs across East Africa, combining fee-for-service offerings with donor- and partner-funded programs delivered via GIZ, Meta, ACELI Africa, and Fairtrade Africa.
- Company typePrivate
- Founded2004
- HeadquartersNairobi, Kenya
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Wylde International does
Wylde International, founded in 2004 and headquartered in Nairobi, Kenya, is a strategy and entrepreneurship development firm that delivers business consulting, coaching, and training services to SMEs, entrepreneurs, and institutions across East Africa. Its core product portfolio includes the Scalerizer Workshop (a three-month paid cohort program priced at KES 12,500), the LAMP leadership and management program delivered with ForwardSurge Consultants, business coaching using a proprietary methodology, and bespoke Strategy Services. The firm also operates adjacent offerings such as SME Clubs, business advisory, and knowledge products including the WYLDE Insurance Report, Pension Report, Access to Finance Report, and a Startup E-book.
Wylde's business model combines fee-for-service consulting with donor- and partner-funded program delivery. Several flagship programs — Meta Digital Training, Women Entrepreneurship for Africa (WE4A) with GIZ, the ACELI Africa Survive and Thrive Programme spanning Kenya, Uganda, Tanzania, and Rwanda, and Fairtrade Africa producer organization support — are offered free to end-users because they are underwritten by institutional partners (GIZ, Meta, ACELI Africa, Fairtrade Africa, Tony Elumelu Foundation, UK-Kenya Tech Hub). Distribution is hybrid: direct enrollment through the company website, virtual and in-person workshops, and channel delivery via partner networks. The company is privately held and founder-led (CEO/Founder Joram Mwinamo), with no disclosed external investment, and complements its core consulting with SNDBX, a one-stop-shop SME support platform positioned by the company as unique globally.
Wylde International firmographics
Firmographics- Name
- Wylde International
- Legal name
- Wylde International
- Website
- https://wyldeinternational.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wylde International is a Nairobi-based strategy and entrepreneurship firm founded in 2004 that delivers business consulting, coaching, and training programs to SMEs and entrepreneurs across East Africa, combining fee-for-service offerings with donor- and partner-funded programs delivered via GIZ, Meta, ACELI Africa, and Fairtrade Africa.
- Ownership category
- akta.pro rank
Wylde International industry classification
Industry- Product category
- Management Consulting
- NAICS
- Administrative Management and General Management Consulting Services (541611), Professional and Management Development Training (611430), Professional and Management Development Training (61143)
- SIC
- Services-Management Consulting Services (8742), Services-Management Services (8741)
- akta.pro primary industry
- Foundational PM & Delivery Methods (Waterfall/Agile/Hybrid) (EDABAHAA)
Keywords
Where Wylde International is headquartered
LocationHeadquarters
- HQ city
- Nairobi
- HQ country
- Kenya
- HQ region
- Africa
Offices1 record
Markets served
Wylde International business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Services - Consulting and Training: WYLDE International generates revenue through fee-for-service consulting, training programs, and workshops. Programs like Scalerizer are priced at KES 12,500, while some programs funded by partners (GIZ, ACELI Africa, Meta) are offered free to participants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One time | Scalerizer Program - Business Strategy Workshop |
| Freemium | Pay-as-you-go | Meta Digital Training Program - Free Digital Skills Training |
| Other | Multi-year contract | LAMP - Leadership and Management Program |
| Freemium | Pay-as-you-go | Women Entrepreneurship for Africa (WE4A) |
| Freemium | Pay-as-you-go | ACELI Africa Survive and Thrive Program |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels12 records
Wylde International product offering
Product offeringCore offering
Wylde International is a strategy and entrepreneurship consulting firm that delivers business coaching, strategy development, leadership and management training, digital skills training, and business development services to SMEs, entrepreneurs, and institutions across East Africa. Its portfolio includes flagship programs such as the Scalerizer three-month workshop, LAMP leadership program, Meta Digital Training, Women Entrepreneurship for Africa (WE4A), ACELI Africa Survive and Thrive, Fairtrade producer support, and bespoke strategy consulting services.
Product overview
Wylde International is a strategy and entrepreneurship firm offering a comprehensive portfolio of business consulting, training, and support services primarily for SMEs and entrepreneurs in Africa. The core offerings include the Scalerizer Workshop (3-month growth program), Strategy Services (bespoke business transformation), LAMP Program (leadership development with ForwardSurge), and Business Coaching. The Meta Digital Training Programs provide free social media training on Facebook, Instagram, and WhatsApp with optional coaching. Specialized programs include WE4A for women entrepreneurs, ACELI Africa Survive and Thrive for agricultural SMEs, Fairtrade support, and Business Development Services. Supporting offerings include SME Clubs, Partnerships with BSOs, Business Advisory, Financial Solutions (via ZEMO), and knowledge products such as the KIKAO video series, industry reports (Insurance, Pension, Access to Finance, COVID), E-books, and the Mrembo Imara debt training. The company also operates SNDBX, an innovative one-stop-shop SME support platform. The overall offering is structured as a platform of interconnected programs and resources rather than a single unified software product.
Differentiator
Problem solved
Functional benefit
Brands
- The Scalerizer Workshop: A three-month business strategy workshop helping entrepreneurs master entrepreneurship basics and unlock sustainable business growth.
- LAMP Program
- Meta Digital Training Program
- Meta Boost Digital Skills Training
- WE4A
- ACELI Africa Survive and Thrive Programme
- SNDBX
Products and services
- Scalerizer Workshop
Quantifiable outcome
- 300+ businesses transformed through Scalerizer program
- +2 more outcomes
Companies that use Wylde International
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Wylde International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Wylde International partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- ACELI AfricacoreACELI Africa (Agricultural Commodity Exchange for Land and Africa) partners with WYLDE to deliver the Survive and Thrive Programme targeting agricultural SMEs in Kenya, Uganda, Tanzania, and Rwanda. WYLDE delivers virtual training programs to strengthen business and financial management capacity of agricultural SMEs.
- GIZcoreGIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit) partners with WYLDE on multiple programs including the Women Entrepreneurship for Africa (WE4A) program and the Bridging Access Program. GIZ provides funding while WYLDE delivers training and capacity building.
- MetacoreMeta (Facebook's parent company) partners with WYLDE to deliver the Meta Boost Digital Skills Training program, providing free training on Facebook, Instagram, and WhatsApp for Business to SMEs in Kenya.
- Fairtrade AfricacoreFairtrade Africa collaborates with WYLDE on a project supporting Fairtrade-certified small producer organizations in Africa to develop and expand their businesses. Focus areas include tea producer organizations in Kenya.
- ForwardSurge ConsultantscoreForwardSurge Consultants collaborates with WYLDE on the LAMP (Leadership and Management Development Program), providing human capital and leadership development expertise.
- Tony Elumelu Foundation (TEF)coreThe Tony Elumelu Foundation is the implementing partner for WE4A program. WYLDE provides training and coaching to TEF Alumni female founders in Kenya.
- Credit BankminorCredit Bank is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- EABL (East African Breweries)minorEABL is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- AAR InsuranceminorAAR Insurance partnered with WYLDE to produce the WYLDE Insurance Report, conducting research on insurance uptake within the SME segment in Nairobi.
- ZEMOcoreWYLDE partnered with ZEMO to offer financial management training and expense management solutions for growing businesses. ZEMO provides an all-in-one expense management platform while WYLDE delivers the training program.
- UK-Kenya Tech HubcoreUK-Kenya Tech Hub partnered with WYLDE (through Edge Three Sixty) to deliver the Mrembo Imara Debt Training Program, an initiative under the UK government to support female entrepreneurs.
- Family BankminorFamily Bank is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- Jubilee InsuranceminorJubilee Insurance is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- Kenya Red CrossminorKenya Red Cross is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- Circular Economy CatalystminorCircular Economy Catalyst is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- UGEFAminorUGEFA is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
- WIREminorWIRE is listed as a partner/client of WYLDE, appearing in the partner logos section on the website.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Wylde International competitors and assessment
Company assessmentDirect peers
- GrowthAfrica: Kenya-based accelerator and growth advisory firm running cohort programs for East African SMEs. Matches WYLDE on SME growth advisory, cohort workshops, and East African geography, and competes for the same entrepreneur and donor-funded program budgets.
- African Management Institute (AMI): Pan-African business and management training provider serving SMEs and entrepreneurs across multiple countries. Closely comparable to WYLDE on target customer (growth-stage African SMEs), program format (cohort-based workshops and coaching), and geographic focus in East Africa.
- Africa Leadership University / Africa Leadership Academy: Pan-African university and entrepreneurship programs (including the Anzisha Prize for young African entrepreneurs). Comparable to WYLDE on targeting African SMEs and entrepreneurs with structured training, mentorship, and capacity-building offerings.
- Stanford Seed (Stanford GSB Initiative): Stanford Graduate School of Business initiative delivering business transformation and leadership programming to African SMEs. Highly comparable to WYLDE's programs (e.g., LAMP, Strategy Services), and references to Stanford Seed on the WYLDE board indicate direct overlap in networks and target customers.
- Tony Elumelu Foundation (TEF) Entrepreneurship Programme: Large-scale African entrepreneurship training, mentoring, and seed-capital program. Overlaps directly with WYLDE because TEF is both a partner in the WE4A program and a parallel provider of entrepreneur training across Africa.
Others
- Enactus: Global organization running student-led entrepreneurship and business development programs with strong African footprint. Comparable to WYLDE in mission (entrepreneurship development) but addresses a different audience (university students) and is not a direct commercial competitor.
Broad incumbents
- Strathmore Business School: Kenya-based executive education and management training institution offering leadership programs, certifications, and corporate training. Competes with WYLDE on leadership/management development (LAMP-like content) and serves a similar Nairobi-based corporate and SME audience, though at a larger institutional scale.
- Africa Business School: Pan-African executive education and management development institution offering leadership and management programs. Comparable to WYLDE on training content (leadership, strategy, management development) but operates as a larger formal academic institution rather than a coaching-led consultancy.
Emerging players
- Kenya Climate Innovation Center (KCIC): Nairobi-based business advisory and SME support hub focused on green and climate-smart enterprises. Comparable to WYLDE in providing BDS and capacity building for Kenyan SMEs, often overlapping in donor-funded programs targeting growth-stage entrepreneurs.
Regional players
- BPN (Business Planning Network) Rwanda / Rwanda Business Network: Regional SME advisory and capacity-building organization based in Rwanda, serving entrepreneurs across East Africa. Comparable to WYLDE on geographic overlap (Rwanda) and SME advisory focus, though smaller and more regionally concentrated.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Wylde International social profiles
Digital presenceWylde International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wylde International leadership team
Management profileNumber of profiles
Profiles8 records
Wylde International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wylde International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wylde International
What does Wylde International do?
Wylde International is a strategy and entrepreneurship consulting firm that delivers business coaching, strategy development, leadership and management training, digital skills training, and business development services to SMEs, entrepreneurs, and institutions across East Africa. Its portfolio includes flagship programs such as the Scalerizer three-month workshop, LAMP leadership program, Meta Digital Training, Women Entrepreneurship for Africa (WE4A), ACELI Africa Survive and Thrive, Fairtrade producer support, and bespoke strategy consulting services.
Is Wylde International a public or private company?
Wylde International is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wylde International founded?
Wylde International was founded in 2004. It employs 11 to 50 people.
Where is Wylde International based?
Wylde International is headquartered in Nairobi, Kenya, in the Africa region.
How does Wylde International make money?
One revenue line is on record: professional Services - Consulting and Training.
Who are Wylde International's main competitors?
Direct peers on record are GrowthAfrica, African Management Institute (AMI), Africa Leadership University / Africa Leadership Academy, Stanford Seed (Stanford GSB Initiative) and Tony Elumelu Foundation (TEF) Entrepreneurship Programme. Enactus is listed as an others. Broad incumbents are Strathmore Business School and Africa Business School. Kenya Climate Innovation Center (KCIC) is listed as an emerging player. BPN (Business Planning Network) Rwanda / Rwanda Business Network is listed as a regional player.
Does Wylde International have an API?
No public API is recorded for Wylde International.
What industry is Wylde International in?
Wylde International's product category is Management Consulting. Its primary akta.pro industry code is EDABAHAA, Foundational PM & Delivery Methods (Waterfall/Agile/Hybrid). Its NAICS code is 541611 and its SIC code is 8742.