Senalia

What Senalia does

Sénalia is a French agricultural cooperative providing port logistics and storage services for cereals, cocoa, sugar, and bioethanol from the Seine axis (Rouen, Le Grand Quevilly, Petit-Couronne, Grand-Couronne, Lillebonne, Val de la Haye, Bonnières-sur-Seine). The group operates two entities, Sénalia Union and Sénalia SICA, owned by member cooperatives that collectively represent nearly 60% of French cereal collection, and serves external agro-industrial clients including Cargill Cacao, Barry Callebaut, Tereos, Axereal, and Granit.

Core offerings include Entreposage (customized warehousing), Stockage (modular storage), Logistique Portuaire (port logistics with multi-modal river/rail/sea access), Conditionnement (packaging), Organisation des transports, Conseil (advisory), and two proprietary digital tools: Telloo, a collaborative application that digitizes facility inspection rounds, and CEREO, an automated reconciliation platform co-developed with clients. Capital infrastructure includes Panamax-capable ship-loading gantries and a 12-meter-draft quay at Grand-Couronne, the newly inaugurated Hub 3 XXL warehouse in Petit-Couronne (March 2025), and the Le 109 headquarters and innovation hub (2022). In the 2021/2022 campaign, Sénalia loaded 4,125 KT for export and handled nearly 3,000 KT for agro-industry, achieving a 2025 record of 146,000 tonnes loaded in three days across five vessels.

The business model is cooperative-based B2B with quote-based pricing and no publicly disclosed rates. Revenue mix has shifted toward higher-value agro-industrial services (40% to 49% of revenue) and storage (8% of revenue), with member relationships and infrastructure depth acting as primary customer-acquisition drivers. The cooperative ownership structure means profits are reinvested for the benefit of member cooperatives rather than external shareholders, and Sénalia has historically financed growth through instruments such as the approximately $44 million facility from Unigrains in 2014.

Name

Senalia

Legal name

Groupe Sénalia

Website

https://senalia.com

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

101–250 employees

Short description

Sénalia is a French agricultural cooperative providing port logistics, warehousing, and multimodal transport services for cereals, cocoa, sugar, and bioethanol from its Rouen-based Seine axis facilities, serving member cooperatives and agro-industrial clients such as Cargill, Barry Callebaut, and Axereal.

Ownership category

akta.pro rank

Product category

Agro-Logistics and Port Storage Services

NAICS

Farm Product Warehousing and Storage (493130), Marine Cargo Handling (48832), Port and Harbor Operations (48831)

SIC

Agricultural Services (700)

akta.pro industry

PRIMARYAFAOACAE

Inland River/Barge Grain Terminals & Warehousing

Agriculture & Food Production/Post-Harvest Handling & Storage (Grain Elevators, Silos, Cold Storage)/Commercial Grain Storage & Warehousing

SECONDARYTLACAEAH

Intermodal Drayage Coordination & Port/Rail Ramp Transfers

Transportation & Logistics/Freight Forwarding & Customs Brokerage/Multimodal/Intermodal Freight Forwarding

SECONDARYTLAEAOAF

Trade Document Generation & Management (Commercial Invoice, Packing List, COO, Certificates)

Transportation & Logistics/Logistics Technology & Telematics (TMS/WMS, Tracking, ELD/IoT)/Customs, Trade Compliance & eDocumentation for Logistics

Keywords

• Port logistics services
• Cereal warehousing
• Agro-logistics services
• Agricultural storage
• Port terminal operations

Headquarters

HQ city

Rouen

HQ country

France

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Logistics and Warehousing Services: Revenue generated from entreposage (warehousing), port logistics, storage, conditioning/packaging, and transport organization services for agricultural commodities including cereals, cocoa beans, and sugar.
2. Agro-Industrial Logistics: Services for agro-industrial businesses handling product transformation logistics, representing growing share of revenue (from 40% to 49% of revenue).

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Senalia provides port-based warehousing, storage, conditioning, and logistics services for agricultural commodities (cereals, cocoa beans, sugar) from its multi-site facilities along the Seine River near Rouen. Services span reception, conditioning, packaging, multimodal transport organization, and loading onto river barges, rail, and sea vessels, including Panamax-class export ships. Digital tools (Telloo, CEREO) support inspection and client reconciliation workflows.

Product overview

Senalia operates as an agro-logistics company offering a comprehensive suite of services centered around warehousing, port logistics, storage, packaging, and transport organization. The company's core offering includes Entreposage (warehousing and logistics services), Telloo (a digital application for operational control), Logistique Portuaire (port logistics), Stockage (modular storage), Conditionnement (multi-modal packaging), and Conseil (advisory services). These services work together to support the agricultural commodity export and processing supply chain from Rouen, France.

Differentiator

Problem solved

Functional benefit

Brands

• Telloo: Collaborative application that digitizes inspection rounds to simplify control operations of installations

Products and services

• Entreposage (Warehousing & Logistics) Customized warehousing and logistics services for agricultural commodities, designed to meet specific storage and handling requirements as a continuation of clients' supply chain needs.
• Logistique Portuaire (Port Logistics) Port logistics services leveraging diverse access points, berth situations, and approach modes for efficient reception and loading of agricultural commodities onto river, rail, and sea vessels, including Panamax-class ships at Grand-Couronne.
• Stockage (Storage) Modular storage solutions adaptable to the nature of material flows and the specific requirements of different agricultural supply chains, operated from silos and warehouses across Sénalia's sites.
• Conditionnement (Packaging/Conditioning) Multi-modal packaging equipment enabling conditioning formats to be adapted to the nature of material flows and the requirements of different agricultural commodity industries.
• Organisation des transports (Transport Organization) Transport organization services coordinating logistics movements across river (péniche/barge), rail, and maritime transportation modes for agricultural commodities.
• Telloo Collaborative digital application that digitizes facility inspection rounds to simplify control operations monitoring, used by Sénalia and offered to clients for operational and quality control of installations.
• Conseil (Advisory Services) Advisory services providing expertise in logistics, supply chain optimization, and agricultural commodity management for clients in the cereals, cocoa, and sugar sectors.

Quantifiable outcome

• 146,000 tonnes of grain loaded in 3 days across 5 vessels
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core, minor and flagship.

• HAROPA PortcoreStrategic or Co-development Partner · 26 August 2025HAROPA Port collaborated with Sénalia in hosting the 2025 Ghana Cocoa Freight Conference in Rouen. HAROPA is the port authority for the Seine axis (Le Havre, Rouen, Paris).
• SOGETminorStrategic or Co-development Partner · 26 August 2025SOGET provided support for the 2025 Ghana Cocoa Freight Conference. SOGET is a port community systems provider for the Rouen port area.
• Union Portuaire Rouennaise (UPR)minorStrategic or Co-development Partner · 26 August 2025UPR collaborated with Sénalia in hosting the 2025 Ghana Cocoa Freight Conference, representing the collective interests of port operators in Rouen.
• Ghana Cocoa Board (COCOBOD)coreOthers · 26 August 2025The Ghana Cocoa Board regulates the cocoa sector in Ghana, purchasing, storing, and exporting national production. COCOBOD's Cocoa Marketing Company organized the Cocoa Freight Negotiation (CFN) event hosted by Sénalia in Rouen. Ghana is the world's second-largest cocoa producer after Côte d'Ivoire.
• CCI Rouen MétropolecoreStrategic or Co-development Partner · 1 February 2024Partnership signed between CCI Rouen Métropole and Sénalia to support regional economic development and business services in the Rouen metropolitan area.
• NEOMA Business School - Mobility AcceleratorflagshipStrategic or Co-development Partner · 1 January 2022Sénalia and NEOMA Business School co-created 'Le 109', a national innovation hub for responsible mobility launched January 1, 2022. Located at Sénalia's headquarters in Rouen, the hub combines expertise in innovation, mobility, and logistics. This partnership leverages Sénalia's agro-logistics infrastructure with NEOMA's academic research capabilities to support and animate an ecosystem focused on sustainable mobility.

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Socomac: French agricultural cooperative operating grain terminal and port logistics infrastructure. Highly comparable to Sénalia in cooperative ownership structure, cereal export focus and port-based storage model.
• Axereal: Major French cereal cooperative that is both a customer of and structural peer to Sénalia, with its own storage and port logistics operations serving cooperative members.
• Sogestran: French group specialized in river and maritime logistics including bulk and agri-bulk transport. Comparable to Sénalia through Seine-axis inland waterway operations and bulk port handling.

Broad incumbents

• InVivo Group (including Soufflet Agriculture): Leading French agricultural cooperative group with grain collection, storage, port logistics and trading activities. Overlaps with Sénalia's cereal export and storage franchise at a broader national scale.
• Viterra: Global agribusiness with extensive European port and inland grain terminal network. Comparable through its multi-modal grain handling, storage and export logistics activities overlapping with Sénalia's core offering.
• Cargill (Agricultural Supply Chain Europe): Global agribusiness operating port logistics, storage and trading for grains and oilseeds; a customer of Sénalia in cocoa but a broad competitor in port-based commodity logistics.
• ADM (Archer Daniels Midland): Global agribusiness with extensive European port and inland grain handling infrastructure; comparable to Sénalia in cereal export logistics and storage, but at much larger scale.

Regional players

• Cereal Docks: Italian agro-industrial platform operating port terminals, storage and first-stage processing of cereals and oilseeds. Comparable business model in a different but adjacent European geography.
• Nordana (part of UECC / Blue Water Shipping group): European multimodal logistics provider with significant experience in agro-bulk and project cargo handling; comparable to Sénalia through multi-modal European logistics services.

Others

• HAROPA Port: Port authority for the Seine axis (Le Havre, Rouen, Paris). Acts as a partner but also as a competitive ecosystem, channeling investments and trade flows that directly affect Sénalia's throughput.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/_senalia
• Facebookfacebook.com/senalia.union
• LinkedInlinkedin.com/company/senalia

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senalia