Shabbies Amsterdam
Shabbies Amsterdam is a Dutch women's fashion brand that designs, produces, and sells handcrafted leather shoes, boots, and bags through its own e-commerce site, three Dutch brand stores, and a B2B dealer network across the Netherlands, Belgium, and Germany.
- Company typePrivate
- Founded2005
- HeadquartersDen Bosch, Netherlands
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Shabbies Amsterdam does
Shabbies Amsterdam is a Dutch women's fashion brand specializing in handcrafted leather footwear and bags, operating under the legal entity FreSh B.V. alongside its sister brand Fred de la Bretoniere. Founded in 2005 by Fred de la Bretonière as a younger, more rugged counterpart to his 1970-established original label, the company was acquired in 2019 by the diversified RnF Group. The product portfolio centers on two categories: shoes (sneakers, loafers, espadrilles, sandals, slingbacks, high boots, ankle boots, and shaft boots) and bags (shoulder, crossbody, handbags, laptop bags, and shoppers), plus Collonil-branded leather care accessories. Manufacturing is described as handcrafted using traditional Dutch shoemaking techniques and premium unfinished leathers intended to develop character over time; product pricing runs from approximately €77 to €240.
Revenue is generated through two channels: direct-to-consumer sales via the owned e-commerce storefront (shabbiesamsterdam.com, with free shipping over €50, same-day dispatch before 22:00, and 30-day returns) and three Dutch brand stores (Amsterdam, Utrecht, Den Haag); and wholesale distribution via an authorized dealer network with showrooms in Drunen (NL) and Brussels (BE), accessed through a dedicated B2B portal. Geographic reach is limited to the Netherlands, Belgium, and Germany, with stated intent to expand further. Payment options include Buckaroo processing, plus Klarna and Riverty (AfterPay) buy-now-pay-later offerings, and fulfillment runs on DHL with Montaplastics-managed returns.
The brand is positioned for 'strong, independent' women who reject fast fashion, supported by content marketing through the brand blog, Instagram, email newsletters, seasonal campaigns, and a media partnership with Libelle magazine. Governance rests with directors Ron Janssen and Ferry Helmer at FreSh B.V., under parent RnF Group; the designer-founder Fred de la Bretonière is no longer in an ownership role. The company is a member of the Leather Working Group for responsible leather sourcing and operates from 51-100 employees headquartered at James Wattlaan 7, Drunen, Netherlands.
Shabbies Amsterdam firmographics
Firmographics- Name
- Shabbies Amsterdam
- Legal name
- FreSh B.V.
- Website
- https://shabbiesamsterdam.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Shabbies Amsterdam is a Dutch women's fashion brand that designs, produces, and sells handcrafted leather shoes, boots, and bags through its own e-commerce site, three Dutch brand stores, and a B2B dealer network across the Netherlands, Belgium, and Germany.
- Ownership category
- akta.pro rank
Shabbies Amsterdam industry classification
Industry- Product category
- Women's Leather Footwear and Bags
- NAICS
- Shoe Retailers (45821), Footwear Manufacturing (3162)
- SIC
- Retail-Shoe Stores (5661), Footwear, (No Rubber) (3140)
- akta.pro primary industry
- Outdoor, Hiking & Trail Footwear Retail (CRAAADAE)
- akta.pro secondary industry
- Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing) (CRAMAMAK)
Keywords
Where Shabbies Amsterdam is headquartered
LocationHeadquarters
- HQ city
- Den Bosch
- HQ country
- Netherlands
- HQ region
- Europe
Offices6 records
Markets served
Shabbies Amsterdam business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct Product Sales: One-time purchase model for leather shoes, boots, sneakers, espadrilles, sandals, and leather bags sold directly to consumers through e-commerce and physical brand stores. Products range from approximately €77 to €240.
- Wholesale/B2B Sales: Wholesale distribution through authorized dealers and retail partners. B2B portal accessible at b2b.rnfcompany.eu for dealer login.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product pricing for leather shoes and bags |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Shabbies Amsterdam product offering
Product offeringCore offering
Shabbies Amsterdam designs, produces, and sells handcrafted women's leather shoes, boots, sneakers, espadrilles, sandals, and leather bags, retailed through its own e-commerce website, three physical brand stores in the Netherlands, and a B2B dealer network. Products are made with traditional shoemaking craftsmanship, priced individually from approximately €77 to €240, and shipped directly to consumers in the Netherlands, Belgium, and Germany.
Product overview
Shabbies Amsterdam is a Dutch women's fashion brand specializing in handcrafted leather footwear and bags. The product portfolio centers on two core categories: shoes (schoenen) including sneakers, loafers, espadrilles, sandals, and slingbacks; and bags (tassen) including handbags, shoulder bags, crossbody bags, laptop bags, and shoppers. The brand is known for its Shabbies Classics line featuring iconic ankle boots like Lieve and Lucie, as well as contemporary models like CHEWY LILY, CHEWY MOCCASIN, DUCK ANKLE, and the Abbey/April sneaker series. Bags include the Belize handbag line and Florine shopper collection. The brand also offers leather care products through Collonil. Founded in 2005 by Fred de la Bretonière, Shabbies operates under parent company FreSh B.V. alongside sister brand Fred de la Bretoniere. Products are designed in the Netherlands and handcrafted with focus on traditional shoemaking craftsmanship using premium leathers.
Differentiator
Problem solved
Functional benefit
Products and services
- Women's Leather Shoes (Schoenen) Women's footwear line including sneakers, loafers, espadrilles, sandals, and slingbacks, handcrafted from premium leather and suede for everyday wear.
- Women's Leather Boots (Laarzen) Women's boots including high boots, ankle boots, and shaft boots, handcrafted from premium leather and suede with traditional shoemaking craftsmanship; includes the Shabbies Classics line.
- Women's Leather Bags (Tassen) Women's leather bags including handbags, shoulder bags, crossbody bags, laptop bags, and shoppers, crafted from premium leathers with attention to detailing.
- Leather Care Products Collonil-branded leather care products including Carbon Pro Spray, Leather Cream, Wax Cream, Supreme Wax Spray, Dry Cleaning Rubber, and Sneaker White cleaner for maintenance of Shabbies Amsterdam leather shoes and bags.
Companies that use Shabbies Amsterdam
Customer profileSegments1 record
Ideal customer profiles2 records
Shabbies Amsterdam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Shabbies Amsterdam partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- DHLcorePrimary logistics partner for order fulfillment and delivery. Offers multiple delivery options including home delivery, evening delivery, and service point pickup in Netherlands.
- BuckaroocorePayment service provider handling payment processing and refunds for e-commerce transactions.
- Fred de la BretonierecoreSister brand under the same parent company FreSh B.V. Fred de la Bretoniere offers more elegant leather goods while Shabbies Amsterdam focuses on tougher, more rugged designs. Both brands share craftsmanship values.
- RnF Group (FreSh B.V.)coreParent company that owns both Fred de la Bretoniere and Shabbies Amsterdam brands since 2019. Directors: Ron Janssen and Ferry Helmer.
- Leather Working GroupminorIndustry organization for environmental compliance in leather industry. Shabbies Amsterdam is a member, demonstrating commitment to responsible leather sourcing.
- CollonilminorLeather care products partner. Shabbies sells Collonil care products (Carbon Pro Spray, Leather Cream, Wax Spray, Sneaker White) for leather shoe and bag maintenance.
- LibelleminorDutch women's magazine collaboration for seasonal marketing campaign and collection promotion.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Shabbies Amsterdam competitors and assessment
Company assessmentDirect peers
- Fred de la Bretoniere: Sister brand under the same parent FreSh B.V., offering handmade leather women's shoes and bags with a more elegant aesthetic. Operates through the same B2B showrooms and parent infrastructure, making it the closest same-portfolio comparable.
- Van Dal Shoes: Dutch women's and men's fashion footwear brand with strong UK and Dutch retail presence; directly comparable in mid-market price positioning (roughly £40–£150) and use of own-brand stores plus wholesale across the same geographies.
- Floris van Bommel: Premium Dutch shoemaker with a strong emphasis on craftsmanship, leather quality, and own-brand stores; competes head-to-head with Shabbies on the 'handmade leather' craft narrative in the same Dutch consumer base.
- Wolky: Dutch comfort-focused women's footwear brand selling leather shoes direct-to-consumer across NL, BE, and DE — the exact same geographic footprint as Shabbies Amsterdam, with comparable price points and own-brand retail/wholesale model.
- Sioux Schoenen: Heritage Dutch leather footwear manufacturer and retailer; similar premium positioning, handmade craft identity, and German Benelux wholesale distribution through authorized dealers.
Broad incumbents
- Clarks: Global mass-premium footwear incumbent with broad women's leather shoe assortment (boots, loafers, sneakers, sandals); competes with Shabbies on price tier and outlet/wholesale channels but at vastly larger scale and brand reach.
- Gabor: German women's leather footwear manufacturer and wholesaler with deep department-store and independent retail distribution across the DACH region; broader incumbent in the same category and overlapping price band as Shabbies.
- Tamaris: Large European women's fashion footwear brand (Wortmann Group) sold through thousands of multi-brand retailers; broader incumbent competing for the same mid-premium female customer and shelf space across NL/BE/DE.
Regional players
- Koelbaas: Dutch online-only footwear retailer with multi-brand assortment of women's leather shoes; comparable DTC-first Dutch business model and pricing, though broader assortment rather than own-brand focus.
- Mexx: Former Dutch heritage fashion brand (now GMA/Studio Class Collective) selling apparel, footwear, and bags including women's leather goods; a regional brand identity comparable to Shabbies' Dutch heritage and DACH-Benelux reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Shabbies Amsterdam social profiles
Digital presenceShabbies Amsterdam compliance and trust
Trust signalCompliance1 record
Shabbies Amsterdam financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shabbies Amsterdam leadership team
Management profileNumber of profiles
Profiles2 records
Shabbies Amsterdam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shabbies Amsterdam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shabbies Amsterdam
What does Shabbies Amsterdam do?
Shabbies Amsterdam designs, produces, and sells handcrafted women's leather shoes, boots, sneakers, espadrilles, sandals, and leather bags, retailed through its own e-commerce website, three physical brand stores in the Netherlands, and a B2B dealer network. Products are made with traditional shoemaking craftsmanship, priced individually from approximately €77 to €240, and shipped directly to consumers in the Netherlands, Belgium, and Germany.
Is Shabbies Amsterdam a public or private company?
Shabbies Amsterdam is a private company. It is classified as corporate owned and is currently operating.
When was Shabbies Amsterdam founded?
Shabbies Amsterdam was founded in 2005. It employs 51 to 100 people.
Where is Shabbies Amsterdam based?
Shabbies Amsterdam is headquartered in Den Bosch, Netherlands, in the Europe region.
How does Shabbies Amsterdam make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are wholesale/B2B Sales.
Who are Shabbies Amsterdam's main competitors?
Direct peers on record are Fred de la Bretoniere, Van Dal Shoes, Floris van Bommel, Wolky and Sioux Schoenen. Broad incumbents are Clarks, Gabor and Tamaris. Regional players are Koelbaas and Mexx.
Does Shabbies Amsterdam have an API?
No public API is recorded for Shabbies Amsterdam.
What industry is Shabbies Amsterdam in?
Shabbies Amsterdam's product category is Women's Leather Footwear and Bags. Its primary akta.pro industry code is CRAAADAE, Outdoor, Hiking & Trail Footwear Retail, with a secondary code of CRAMAMAK, Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing). Its NAICS code is 45821 and its SIC code is 5661.