What Global Press does

Global Press — operating commercially as "GLOBAL." and legally as GLOBAL PRESS – COMMUNICATION & CONSULTING, LDA. — is a Lisbon-based, founder-led communication agency founded circa 2000 by Isabel Jorge de Carvalho. The firm delivers integrated communication services across six defined offerings: Public Relations & Press Advisory (media relations, public affairs, crisis management, media training), Events & Brand Activations (event creation, logistics, hospitality), Influencer Marketing (strategy, campaign management, and a managed portfolio of content creators and public figures), Social Media Management (content strategy, digital campaigns, paid media), Communication Consulting (strategic planning), and Creative (branding, design, video editing). The agency serves enterprise clients primarily in three verticals: Corporate & Reputation (real estate, culture, technology, education), Indulge & Lifestyle (consumer goods, F&B, hospitality, tourism), and Luxury, Fashion & Beauty (fashion, cosmetics, jewelry, watches). Named clients include Netflix, Veuve Clicquot, NOS, Red Bull, Breitling, Dom Pérignon, Cartier, and Moët Hennessy.

The business runs on professional-services economics: project-based engagements and retainer fees billed in EUR, with no public pricing, no disclosed revenue, and no productised software offering. Distribution is direct enterprise sales via website inquiry, phone, and email ([email protected]; +351 213 944 020), augmented by referrals through two institutional memberships: PRGN (Public Relations Global Network) for international cross-border work and APECOM for Portuguese industry participation. Global Press claims 400+ cumulative client relationships, 25+ years of operating history, and strategic connections across six continents — the geographic reach is delivered through PRGN partner agencies rather than owned overseas offices. The firm maintains an active award record (M&P Comunicação, Lusófonos da Criatividade, PRGN Best Practice Awards, PME LÍDER 2024), reinforcing its credentialing position in the Iberian and Lusophone markets.

Operating posture: private, founder-controlled, single headquarters at Av. António Augusto de Aguiar 148, Lisbon, with no subsidiaries, no funding rounds, no M&A activity, and no public listing. Headcount is reported at 18 multidisciplinary professionals. There is no disclosed proprietary technology, no AI/ML capability, no mobile app, and no published API — the product is the agency's senior practitioner capacity and brand reputation. The defensible position rests on intangible brand equity, network-internalised reach, and senior talent; the principal growth constraint is the absence of external capital and limited exposure to technology-enabled margin expansion.

Name

Global Press

Legal name

GLOBAL PRESS – COMMUNICATION & CONSULTING, LDA.

Website

https://global-press.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Global Press is a Lisbon-based, founder-led communication agency offering integrated PR, events, influencer marketing, social media management, and creative services to enterprise brands in luxury, lifestyle, hospitality, and media sectors across Portugal and global markets reached via its PRGN network membership.

Ownership category

akta.pro rank

Product category

Public Relations & Communication Services

NAICS

Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Media Relations & Press Office Services (MPAAADAI)

akta.pro secondary industries

Event PR & Communications Support (BPAFADAO), Social Media & Community Management (PR-led) (BPAFADAM)

Keywords

• Public relations services
• Brand activation events
• Influencer marketing strategy
• Social media management
• Strategic communication consulting

Headquarters

HQ city

Lisboa

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Professional Communication Services: Fees for integrated communication services including public relations, media relations, press advisory, event management, brand activations, digital marketing, influencer marketing, and strategic consulting. Revenue generated through project-based engagements and retainer arrangements for ongoing communication support.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Global Press is a Lisbon-based communication agency providing integrated public relations, media advisory, event management, brand activations, influencer marketing, social media management, and strategic communication consulting services for enterprise brands. With over 25 years of experience, the firm delivers 360-degree communication campaigns combining creativity with rigorous planning to enhance brand reputation and create meaningful audience experiences across corporate, hospitality, luxury, and lifestyle sectors.

Product overview

Global Press is a communication agency with over 25 years of experience offering integrated marketing services. Rather than a unified software product, the company provides a portfolio of specialized service offerings: Eventos & Ativações de Marca (event creation and brand activations), Marketing de Influência (influencer marketing strategy and talent management), Gestão de Redes Sociais (social media management and digital campaigns), Relações Públicas & Assessoria de Imprensa (media relations, crisis management, public affairs), Consultoria em Comunicação (strategic communication consulting), and Criatividade (branding, design, video editing). The agency operates as a service-based firm rather than a software product company.

Differentiator

Problem solved

Functional benefit

Products and services

• Eventos & Ativações de Marca (Events & Brand Activations)

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• APECOMminorOthersNational communication and public relations association in Portugal. Global Press is a proud member, providing access to industry resources, professional development, and networking opportunities within the Portuguese communication sector.
• PRGN (Public Relations Global Network)coreOthersInternational network of independent public relations agencies with presence across multiple continents. Global Press participates in knowledge sharing, best practice awards, and collaborative projects with member agencies worldwide, enabling global reach with local expertise.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Edelman: Global public relations firm with deep luxury, corporate and public affairs practices — sets the competitive ceiling in Portugal for enterprise brand and reputation work that Global Press also targets.
• BCW (Burson Cohn & Wolfe): Large global communications agency with strong public affairs and corporate reputation practices — competes with Global Press for enterprise reputation, public affairs and luxury work, especially through PRGN-served accounts.
• Havas PR: Global communications network combining creative, media and PR capabilities — competes for integrated brand activation and influencer marketing budgets similar to those served by Global Press.
• FleishmanHillard: Large global PR network with significant European operations and a strong corporate reputation and public affairs offering — competes for the same multinational clients that Global Press serves locally.
• Weber Shandwick: Top-tier global public relations firm offering corporate, consumer, healthcare and technology communications — competes for the same multinational brand mandates that Global Press supports via its PRGN membership.
• Ketchum: Global communications consultancy within the Omnicom group with comparable integrated PR, brand marketing and influencer capabilities serving large enterprise clients worldwide.

Direct peers

• Lift Consulting: Portuguese communications and public relations consultancy based in Lisbon, comparable in scale and offering integrated PR, events and digital communication services to enterprise clients.
• Loba: Lisbon-headquartered communications and luxury/lifestyle agency offering PR, events and influencer services — direct competitor in the same Portuguese market with a closely overlapping client profile.

Regional players

• Apple Tree Communications: Madrid-based independent communications agency with strong lifestyle, luxury and consumer practice — directly comparable in service mix and client vertical focus across Iberia.
• Atrevia: Iberian communications and PR firm headquartered in Spain with strong presence across Spanish and Portuguese-speaking markets — comparable integrated corporate, consumer and digital communications offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/global-press
• Instagraminstagram.com/globalpress

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Press