North Shore Child & Family Guidance Center

What North Shore Child & Family Guidance Center does

North Shore Child & Family Guidance Center (NSCFGC) is a not-for-profit children's mental health agency founded in 1953 and headquartered in Roslyn Heights, New York, operating three physical sites across Nassau County on Long Island (Roslyn Heights, Manhasset, and Westbury). The organization serves children from birth through age 24 and their families, delivering a comprehensive portfolio of clinical and supportive services including individual/family/group therapy, psychiatric evaluations and medication management, chemical dependency treatment (Co-Occurring Treatment Program), suicide prevention (Douglas S. Feldman Suicide Prevention Project), bereavement and trauma services (Lucille and Martin E. Kantor Bereavement & Trauma Center), early childhood services (Marks Family Right from the Start 0-3+ Center), maternal mental health programs (Diane Goldberg Maternal Health & Wellness Program), and specialized programs for LGBTQ+ youth, Latina adolescents, and grandparents raising grandchildren. The agency distinguishes itself through its Intensive Support Program with Nassau BOCES — described as the only service of its kind in New York State — embedding clinical staff directly into three BOCES schools serving students ages 5-21 from all 56 Nassau County school districts, plus operation of the Children's Center at Nassau County Family Court.

The organization generates revenue through a hybrid funding model including third-party insurance reimbursement, sliding-scale out-of-pocket fees (with a "no one turned away" policy), New York State and Nassau County government appropriations, foundation and corporate grants (e.g., United Way of Long Island), individual donations, and special-event fundraising (annual Gala, Spring Luncheon, and Jonathan Krevat Memorial Golf Classic collectively generating over $500K in recent years). Its go-to-market is community-led and referral-based, relying on partnerships with healthcare systems (Northwell Health, NYU Langone), schools (Nassau BOCES, 56 Nassau County school districts), and government agencies. The agency is led by Executive Director/CEO Kathy Rivera (appointed 2021) and governed by a Board of Directors, with key directors overseeing Clinical Services at each site, Psychiatry, Outpatient Operations/Regulatory Compliance, Development, and Human Resources. Operational technology is limited to telehealth delivery introduced during COVID-19, with no disclosed AI, proprietary software products, or technology licensing revenue.

Name

North Shore Child & Family Guidance Center

Legal name

North Shore Child & Family Guidance Center

Website

https://northshorechildguidance.org

Company type

Private

Founded year

1953

Operating status

Operating

Short description

North Shore Child & Family Guidance Center is a not-for-profit children's mental health agency on Long Island, serving children birth through age 24 and families across three Nassau County locations plus school-based programs through Nassau BOCES.

Ownership category

akta.pro rank

Product category

Children's Mental Health Services

NAICS

Child and Youth Services (62411), Outpatient Mental Health and Substance Abuse Centers (621420), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL)

akta.pro secondary industries

Family & Parenting Support Services (BPAGAEAC), Family Coaching, Parent-Mediated & Home Visiting EI Services (EDACAFAJ), Family Resource Centers & Wraparound Support Services (EDACALAH)

Keywords

• Children's mental health services
• Family counseling therapy
• Outpatient psychiatric services
• School-based mental health
• Community behavioral health

Headquarters

HQ city

Roslyn Heights

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Insurance Reimbursement: Accepts multiple health insurance plans for outpatient mental health services. Insurance coverage for therapy, psychiatric evaluations, and medication management.
2. Sliding Scale Fees: Out-of-pocket costs based on income determined case-by-case. Proof of income required. No one turned away for inability to pay.
3. Donations and Grants: Financial support from individual donors, corporate sponsors, and foundations. Foundation grants such as $10,000 from The Marilyn Lichtman Foundation.
4. Government Funding: Licensed and supported by Nassau County Department of Mental Health, New York State Office of Mental Health, New York State Office of Alcoholism and Substance Abuse Services. Additional support from state and county health and family services agencies.
5. Special Event Fundraising: Annual events including Jonathan Krevat Memorial Golf Classic ($175,000+), Spring Luncheon ($100,000+), Gala ($230,000 at 70th Anniversary), and other fundraising activities.
6. Jewelry Shop Sales: Partnership with Alison Nagasue and Ruth Fortunoff Cooper for Calendula jewelry collection sales supporting mental health programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels13 records

Core offering

North Shore Child & Family Guidance Center is a not-for-profit children's mental health agency providing outpatient mental health, psychiatric, and chemical dependency services to children from birth through age 24 and their families on Long Island. Services are delivered through three office locations (Roslyn Heights, Manhasset, and Westbury), school-based programs, telehealth, and home/community-based interventions, and include individual/family/group therapy, medication management, crisis intervention, suicide prevention, bereavement/trauma support, maternal mental health, and specialized programs for at-risk youth.

Product overview

North Shore Child & Family Guidance Center is a not-for-profit children's mental health agency offering a comprehensive portfolio of mental health and support services for children (birth through age 24) and their families. The organization operates as a service provider rather than a technology product company, with three physical locations (Roslyn Heights/Main Office, Manhasset at The Marks Family Right from the Start 0-3+ Center, and Westbury at The Leeds Place). Core clinical services include Mental Health Services (individual, family, group therapy with psychiatric medication management), the Co-Occurring Treatment Program for chemical dependency, Diagnostic Services/Learning to Learn Center, Triage and Emergency Services, the Douglas S. Feldman Suicide Prevention Project, and Bereavement and Trauma Services. Specialized programs include the ART STUDIO, Latina Girls Project, LGBTQ+ Issues Program, Wilderness Respite Program, Sensory Room, and Early Childhood Services including the Diane Goldberg Maternal Health & Wellness Program, Children's Center at Nassau Family Court, and Good Beginnings for Babies. Community-based offerings include the Intensive Support Program (school-based), Community and Home-Based Services, grandparent support programs (C-GRASP and GASAK), and professional Training and Consultation. Services are delivered both on-site and via Telehealth.

Differentiator

Problem solved

Functional benefit

Products and services

• Mental Health Services Individual, family, and group therapy services for children from birth through age 24, including comprehensive evaluation and individually tailored treatment plans with psychiatric medication management when indicated.
• Co-Occurring Treatment Program Chemical dependency and mental health services for children, teenagers, and families, including counseling for alcohol/drug users, children of addicted parents, and those with co-occurring disorders, located at The Leeds Place in Westbury.
• Diagnostic Services / Learning to Learn Center

Quantifiable outcome

• Project Access surveyed approximately 650 Long Islanders about their experiences accessing mental health services
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

42 partnerships are on record, tiered minor and core.

• Sesame WorkshopminorStrategic or Co-development Partner · 24 January 2024Partnership through United Way grant to bring Sesame Street resources, tools, and content to the Children's Center at Nassau County Family Court for early learning and emotional well-being.
• Americana ManhassetminorOthersCorporate partner providing support for children's mental health programs.
• The Art Therapy ProjectminorStrategic or Co-development PartnerPartner organization providing art therapy resources and collaboration.
• Birth Justice WarriorsminorOthersCommunity partner addressing birth justice issues.
• Black Bar AssociationminorOthersProfessional association partner.
• Book FairiesminorOthersOrganization providing books for children and families.
• CanonminorOthersCorporate partner providing technology or equipment support.
• Church of the AdventminorOthersCommunity faith-based partner.
• Crisis & Trauma Resource InstituteminorStrategic or Co-development PartnerPartner for crisis and trauma training resources and expertise.
• Columbia UniversitycoreStrategic or Co-development PartnerResearch partnership for child mental health studies. Collaboration established in 2009 with NYU Child Study Center, NYS Psychiatric Institute, Columbia University and NYS Office of Mental Health.
• Community Chest of Port WashingtonminorOthersLocal funding partner supporting community programs.
• Friends AcademyminorOthersEducational institution partner.
• Hicksville Public SchoolsminorStrategic or Co-development PartnerSchool district partner for student mental health services.
• Hofstra UniversityminorOthersEducational institution partner for potential internships and collaborations.
• The Law Office of John M. Zenir, Esq., P.C.minorOthersLegal services partner.
• Long Island Coalition Against BullyingminorStrategic or Co-development PartnerCoalition partner addressing bullying prevention.
• Long Island Crisis CenterminorStrategic or Co-development PartnerCrisis center partner for mental health crisis referrals and collaboration.
• Manhasset CASAminorOthersCourt-appointed special advocate program partner.
• Molloy UniversityminorOthersEducational institution partner for potential internships and collaborations.
• MTO ShahmaghsoudiminorOthersCommunity partner that donated art and early learning supplies in January 2024.
• NAMI New York StateminorStrategic or Co-development PartnerNational Alliance on Mental Illness affiliate partner.
• Nassau BOCEScoreStrategic or Co-development PartnerIntensive Support Program partnership providing school-based mental health services at three Nassau BOCES schools. Only service of its kind in New York State. Serves students ages 5-21 from all 56 Nassau County school districts.
• Nassau County Women's Bar AssociationminorOthersProfessional association partner.
• National GridminorOthersCorporate partner that provided volunteer services to beautify the site in September 2022.
• Newport AcademyminorStrategic or Co-development PartnerPartner organization for adolescent mental health services.
• North Shore Animal LeagueminorOthersAnimal welfare organization partner.
• NYS Council for Community Behavioral HealthcareminorStrategic or Co-development PartnerState council partner for community behavioral healthcare.
• Northwell HealthcoreStrategic or Co-development PartnerMajor healthcare system partner for mental health services collaboration and referrals.
• NYU LangonecoreStrategic or Co-development PartnerHealthcare partner for referrals and clinical collaboration. Research partnership established in 2009.
• Pro Bono PartnershipminorOthersLegal services partner providing pro bono assistance.
• Project HELPminorStrategic or Co-development PartnerCrisis intervention and support partner.
• PSEG Long IslandminorOthersUtility company corporate partner.
• Rivkin RadlerminorOthersLaw firm partner providing legal services.
• Splashes of HopeminorOthersOrganization providing art and environment enhancements.
• Sid Jacobson JCCminorOthersJewish Community Center partner for programming.
• Stop & ShopminorOthersCorporate partner for community support.
• Town of North HempsteadminorStrategic or Co-development PartnerC-GRASP partnership with Project Independence for grandparent caregiver support. Also hosts Yes We Can Community Center.
• The Toy FoundationminorOthersFoundation providing toys for children.
• Unitarian Universalist Congregation at Shelter RockminorOthersFaith-based community partner.
• WalgreensminorOthersCorporate partner for pharmacy services.
• Western Suffolk BOCESminorStrategic or Co-development PartnerBOCES partner for school-based services in Western Suffolk County.
• Yes We Can Community CenterminorOthersTown of North Hempstead community center partner.

Scale indicators8 records

Recent moves15 records

Expansion highlights6 records

Direct peers

• St. Vincent's Services / CAMBA: Brooklyn-based nonprofit providing children's behavioral health, family services, and community programs; comparable mission and youth/family focus, though geographically distinct.
• Jewish Board of Family and Children's Services: Large NYC-area nonprofit delivering children's outpatient behavioral health, school-based, and family services — directly analogous to NSCFGC's clinical model at greater scale.
• MercyFirst: Long Island-based nonprofit offering children's mental health, residential, and family support services; comparable in geographic focus and target population to NSCFGC.
• SCO Family of Services: Long Island-headquartered nonprofit serving children and families through behavioral health, foster care, and education programs, sharing NSCFGC's geography and child welfare orientation.
• Astor Services for Children & Families: New York-based nonprofit providing mental health, residential, and community-based services for children and families, comparable to NSCFGC in mission, population (children/youth), and service breadth.
• Hillside Family of Agencies: New York State nonprofit providing mental health, residential, and community services for children and families; comparable population and service mix on a larger, statewide footprint.

Regional players

• Family Service League: Long Island-based human services nonprofit providing counseling, family support, and youth programs across Suffolk County — overlapping with NSCFGC's family/child behavioral health focus on the same geography.

Emerging players

• Child Mind Institute: Independent nonprofit in NYC focused on children's mental health, learning, and developmental disorders; comparable clinical specialization but with a heavier research/education bent than NSCFGC.

Broad incumbents

• New York-Presbyterian Child & Adolescent Psychiatry: Major NY hospital system's pediatric behavioral health arm — a scaled incumbent with outpatient and crisis services that overlap with NSCFGC's clinical offerings, particularly through Northwell/NYU-Langone referrals.
• Children's Home Society of California / NY Children's Services Equivalents: Established multi-state nonprofit children's services provider; analogous in mission and nonprofit model though broader and serving different geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/NSCFGC
• YouTubeyoutube.com/channel/UCL4rcmbWstsKC_dRp34kWWw/videos
• Facebookfacebook.com/NSCFGC
• LinkedInlinkedin.com/company/north-shore-child-&-family-guidance-center/about
• Instagraminstagram.com/the_guidance_center

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Shore Child & Family Guidance Center