What Systems Innovation does

Systems Innovation is a US-headquartered, full-service AV integration firm that designs and deploys integrated audio, video, lighting, control, and digital-media systems for experiential environments across corporate, hospitality, entertainment, education, retail, and worship end markets. Originating in live-event production and operating for over 30 years, the firm differentiates from conventional integrators through a "live events DNA" — multidisciplinary engineering, scenic fabrication, acoustic modeling, and design-build methodology that consolidates concept, activation, and ongoing support into a single contractor relationship. Core technical capabilities span LED video walls and direct-view displays, networked audio (Dante, QSC Q-SYS DSP), AV-over-IP (Crestron NVX), Crestron control, acoustic modeling, rigging, projection mapping, and bespoke solutions such as a custom CRT digital-signage platform, cantilever LED frames, and Transparent LED Lexan-mounted window displays. Integrations into collaboration stacks (Cisco, Zoom, Microsoft Teams), calendar platforms (Outlook, Google Workspace), and content ecosystems (BrightSign, 22 Miles CMS, DAS Audio) position the firm as a multi-vendor system orchestrator.

The firm is a subsidiary of Entertainment Technology Partners (ETP), a holding company formed in 2014 that provides shared back-office services and a multi-brand network (LMG, Premier Event Technology, EventEQ, Pixl Evolution, Audio Evolution, CoiL Learning Center). US operations are run through Systems Innovation by LMG, LLC (Florida-domiciled) with offices in Orlando (HQ), Nashville, San Jose/Milpitas, and Las Vegas; European operations are run through Systems Innovation by Pixl (London), established in 2020 alongside the ETP Europe launch and the October 2019 acquisitions of Pixl and Audio Evolution Ltd.

Revenue is generated primarily through project-based, quote-driven enterprise contracts covering design, engineering, hardware resale, installation, and recurring managed services (preventative maintenance, remote monitoring, 24/7 support). The go-to-market is enterprise field sales — account executives and sales engineers scope multi-year custom projects via RFP — augmented by partner referrals through ETP and Media Powerhouse (a London-based live-event integration partner). Pricing is not publicly disclosed and contracts are multi-year. Named customers span EA (gaming HQ), Royal Caribbean (Cruise Cabin of the Future), Nashville Music City Center (150+ display signage network), Darden/Olive Garden, Gibson Garage, 1 Hotel Nashville, Rollins College, Salvation Army, ClosetMaid, and The Villages Booster Bar.

Name

Systems Innovation

Legal name

Systems Innovation by LMG, LLC

Website

https://systems-innovation.net

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Systems Innovation designs and integrates AV, lighting, control, and digital media systems for experiential environments, serving enterprise customers in hospitality, corporate, entertainment, education, retail, and worship markets across the US and Europe via its ETP subsidiary network.

Ownership category

akta.pro rank

Product category

AV Integration Services

NAICS

Audio and Video Equipment Manufacturing (3343)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Event Production & Technical Services (AV, Lighting, Staging) (BPAFAGAB)

akta.pro secondary industries

Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC), Multiroom Audio/Video & Home Theater Control Integration (HSAHADAE)

Keywords

• AV integration services
• Experiential design
• LED video walls
• Digital signage solutions
• Professional audio systems

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. AV Systems Integration & Installation: Design, engineering, and installation of integrated audio, video, and control systems for corporate, hospitality, entertainment, and institutional clients. Project-based revenue with one-time installation fees.
2. Hardware Sales: Sale of AV equipment including LED walls, displays, audio systems, lighting fixtures, control systems, and related hardware components as part of integrated solutions.
3. Managed Services & Support: Ongoing maintenance, preventative maintenance, remote monitoring, warranty management, and 24/7 technical support services. Recurring revenue through service contracts.
4. Virtual & Hybrid Event Support: Live streaming platforms, multicamera production, remote presenter management, virtual set design, and broadcast studio services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Systems Innovation designs, engineers, and installs integrated audio, video, lighting, and control systems for corporate, hospitality, entertainment, and institutional environments. The company sells and integrates AV hardware including LED walls, displays, audio systems, lighting fixtures, and control systems, and delivers complementary professional services such as acoustic modeling, digital signage content management, custom fabrication, rigging, virtual/hybrid event production, and ongoing managed maintenance with 24/7 technical support.

Product overview

Systems Innovation is an AV integration and digital experience services company that evolved from live events. Rather than a single unified product, it offers a portfolio of interconnected services and solutions. The core offerings include Strategic Planning & Design (consulting, acoustical modeling, CAD renderings) and Integrated AV Solutions, supported by specialized product categories: LED Video Walls & Display Technology, Professional Audio Systems & Acoustic Design, Dynamic Lighting & Scenic Design, Digital Signage & Interactive Media, Corporate Interior & Conference Room Signage, Interactive Technology & Experiences, Rigging & Structural Integration, and Virtual & Hybrid Event Support. Managed Services provides ongoing maintenance and 24/7 support. The European market is served through Systems Innovation by Pixl (sub-brand). The BrainBox innovation group provides rapid prototyping and R&D. The company operates offices in Orlando, Las Vegas, San Jose (North America), and London (Europe), backed by Entertainment Technology Partners (ETP) parent company.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Planning & Design Consulting services covering stakeholder meetings, concept development, acoustical modeling, and CAD renderings using a design-build methodology to reduce change orders and accelerate deployment across concept, activation, and support phases.
• Integrated AV Solutions Integrated audio, video, and control systems enabling collaboration, storytelling, and engagement across conference rooms, lobbies, performance venues, and public spaces.
• LED Video Walls & Display Technology Direct-view LEDs, projection systems, and seamless video walls for corporate lobbies, auditoriums, retail environments, and outdoor signage, including system design, power and data infrastructure, structural support, and content management.
• Professional Audio Systems & Acoustic Design Distributed audio systems, live sound reinforcement, conference room audio, and networked DSP platforms combined with acoustic room analysis, custom absorption and diffusion treatments, room isolation, and noise control.
• Dynamic Lighting & Scenic Design Intelligent fixtures, LED battens, and control systems for theatrical lighting in stages, houses of worship, hotels, and retail environments, plus scenic fabrication including custom stage pieces, branded set backdrops, and modular scenery.
• Digital Signage & Interactive Media Turnkey digital signage networks with content management systems, wayfinding solutions, and interactive kiosks spanning direct-view LED displays, enterprise IPTV, and video walls.
• Corporate Interior & Conference Room Signage Lobby logos, wayfinding signage, and ADA compliant graphics, plus digital room scheduling panels and custom wall signage integrated with Outlook and Google Workspace calendar platforms.
• Interactive Technology & Experiences Interactive touchscreens, gesture-based installations, projection mapping, and RFID-triggered exhibits with custom hardware and software development for experiential lobbies and tradeshow booths.
• Rigging & Structural Integration Truss grids, motorized hoists, and mounting hardware for suspended elements, supported by engineering with load calculations, structural consultant coordination, and permitting for code compliance.
• Virtual & Hybrid Event Support

Quantifiable outcome

• Digital signage at Nashville Music City Center generated 50% increase in attendee engagement and will pay for itself in less than two years

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability15 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Media PowerhousecoreStrategic or Co-development PartnerStrategic partnership for international growth initiative. Based in London, Media Powerhouse provides live event production and special project systems integration solutions. The partnership enables localized support in both North America and Europe, with shared Live Event DNA connecting both companies. They have worked together for over 5 years with complimentary skill sets.
• 22 MilescoreTechnology or IntegrationDigital signage software partner for Nashville Music City Center project. 22 Miles created a user-friendly, dynamic platform for content management. They reconfigured off-the-shelf software to handle unique signage shapes and uncommon aspect ratios required for the project, achieving a new level of dynamic display capability.
• PixlcoreStrategic or Co-development PartnerPixl is part of ETP Europe alongside Audio Evolution Ltd. Systems Innovation by Pixl was formed as the European division of Systems Innovation to leverage AV technology solutions for custom immersive experiences and interactive spaces. Based in London.
• Audio Evolution Ltd.minorStrategic or Co-development PartnerPart of ETP Europe alongside Pixl, acquired in October (prior to Systems Innovation by Pixl formation). Provides audio-visual solutions within the European operations.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Encore Global: Encore Global (formerly PSAV) is the largest event technology and AV services provider globally, offering integrated AV, lighting, staging, and production for corporate, hospitality, and live event clients — directly comparable to Systems Innovation's project-based AV integration and managed services model.
• AVI Systems: AVI Systems is a large US-based AV integrator serving enterprise, education, government, and healthcare clients with design, integration, and managed services — directly comparable in service mix and customer verticals to Systems Innovation.
• Diversified: Diversified is a global AV/media technology integration firm delivering design-build AV, broadcast, and digital media solutions for enterprise, entertainment, and public-sector clients — closely comparable to Systems Innovation's experiential integration work.
• Electrosonic: Electrosonic specializes in AV integration for control rooms, museums, theme parks, and corporate environments — a strong direct peer given Systems Innovation's entertainment, attractions, and immersive experience focus.
• Solotech: Solotech provides AV and entertainment technology solutions including live sound, lighting, video, and rigging across corporate, touring, and venue markets — comparable to Systems Innovation's live events DNA and integrated AV offering.
• Freeman: Freeman is a leading experiential marketing services company with significant AV and event technology capabilities, serving many of the same enterprise and convention center customers as Systems Innovation.
• PRG (Production Resource Group): PRG is a global event production and AV technology services provider covering corporate events, entertainment, and broadcast — directly comparable in live event and large-scale AV integration.

Emerging players

• Mersive Technologies: Mersive provides wireless collaboration and AV-over-IP software platforms that increasingly compete at the technology layer of integrated AV solutions, making it an adjacent emerging player to Systems Innovation's Crestron NVX and Dante-based offerings.

Others

• Crestron Electronics: Crestron is a major AV control, AV-over-IP, and room-scheduling manufacturer whose products Systems Innovation integrates (e.g., NVX at The Villages Booster Bar). It is a key technology vendor/enabler rather than a direct competitor.
• QSC: QSC manufactures professional audio systems, loudspeakers, and Q-SYS networked DSP platforms used by Systems Innovation (e.g., Salvation Army project). It is an enabling technology vendor in Systems Innovation's audio deployments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SystemsInnovationbyLMG
• LinkedInlinkedin.com/company/systemsinnovation

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Systems Innovation