Odd Side Ales

Odd Side Ales is a privately held craft brewery operating two Michigan taprooms in Grand Haven and Fruitport (Social Brews), serving craft beer, specialty coffee, cocktails, food, and private event space rentals to local consumers and visitors.

Company typePrivate
Founded2010
HeadquartersGrand Haven, United States
Headcount1–10
GTM typeB2C
OfferingServices

What Odd Side Ales does

Odd Side Ales is a privately held craft brewery and taproom operator founded in 2010 and headquartered in Grand Haven, Michigan, with a second location, Social Brews, in nearby Fruitport. The company produces and serves craft beer across both venues, alongside an expanded beverage program that includes specialty coffee, espresso, cocktails, fruit smoothies, and hot chocolate. Both taprooms operate across extended dayparts — from early-morning coffee service through late-evening bar service — with Social Brews Fruitport additionally operating a full kitchen and the original Grand Haven taproom announcing a kitchen launch. The business generates revenue through direct-to-consumer on-premise beverage and food sales at both venues, plus a formalized private event space rental program: the Vault at Social Brews Fruitport (capacity 20) and a larger event space at the Grand Haven taproom (capacity 40), with hourly tiered pricing ranging from $75 to $500.

The go-to-market is purely physical retail and event-based, with no disclosed wholesale distribution, e-commerce, or delivery. Marketing is executed primarily through the company's Wix-hosted website (oddsideales.com), which serves as a central hub for taplists, menus, event calendars, directions, and online event bookings. There is no mobile app, no disclosed API or SDK, no third-party technology integrations, and no documented AI/ML capabilities. The company is independently operated with no disclosed parent, institutional investors, PE/VC backing, partnerships, patents, trademarks, or regulatory actions on file. Employee count is reported at 1-10, consistent with a small founder-led hospitality operator.

Odd Side Ales firmographics

Firmographics

Name: Odd Side Ales
Legal name: Odd Side Ales
Website: https://oddsideales.com
Company type: Private
Founded year: 2010
Operating status: Operating
Headcount range: 1–10 employees
Short description: Odd Side Ales is a privately held craft brewery operating two Michigan taprooms in Grand Haven and Fruitport (Social Brews), serving craft beer, specialty coffee, cocktails, food, and private event space rentals to local consumers and visitors.
Ownership category
akta.pro rank

Odd Side Ales industry classification

Industry

Product category: Craft Brewery Taproom
NAICS: Breweries (31212), Drinking Places (Alcoholic Beverages) (72241), Breweries (312120)
SIC: Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
akta.pro primary industry: Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
akta.pro secondary industries: Craft Beer Bars & Taprooms (THAFAEAG), Spirits/Cocktail Bars Operated by Producers (THAFALAJ)

Keywords

Craft brewery
Taproom beverages
Craft beer production
Specialty coffee service
Private event venue

Where Odd Side Ales is headquartered

Location

Headquarters

HQ city: Grand Haven
HQ country: United States
HQ region: North America

Offices2 records

Markets served

Odd Side Ales business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

Beer and Beverage Sales: Direct sales of craft beer, cocktails, coffee, and other beverages to consumers at taproom locations
Food Sales: Food menu items sold at Social Brews location which has an operational kitchen
Event Space Rental: Private event space rentals at both Grand Haven (capacity 40) and Social Brews Fruitport locations (Vault capacity 20)

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Vault Rental - 1 Hour at Social Brews (Fruitport)
Unit Pricing	Pay-as-you-go	Vault Rental - 2 Hours at Social Brews (Fruitport)
Unit Pricing	Pay-as-you-go	Vault Rental - 3 Hours at Social Brews (Fruitport)
Unit Pricing	Pay-as-you-go	Event Space - 1 Hour at Grand Haven
Unit Pricing	Pay-as-you-go	Event Space - 2 Hours at Grand Haven
Unit Pricing	Pay-as-you-go	Event Space - 3 Hours at Grand Haven
Unit Pricing	Pay-as-you-go	Event Space - 4 Hours at Grand Haven

Distribution channels4 records

Marketing channels2 records

Odd Side Ales product offering

Product offering

Core offering

Odd Side Ales operates a craft brewery and taproom business across two Michigan locations. The company produces and serves craft beer alongside specialty coffee, cocktails, and food, and rents private event spaces at both venues. Its Grand Haven taproom is beer-forward, while Social Brews in Fruitport offers a fuller cocktail and kitchen experience.

Product overview

Odd Side Ales is a craft brewery and taproom business operating two distinct locations in Michigan: the original Grand Haven taproom and the Social Brews location in Fruitport. The company offers a unified experience combining beer service, coffee service, food options, and event space rentals. Grand Haven features a taplist, Side Bar coffee service, and rentable event space with a roll-up garage door option. Social Brews provides a darker, looser atmosphere with cocktails, a full kitchen, Social Brews Cafe coffee service, and private Vault space for rentals. Both locations offer beverage taplists showcasing their beer-forward offerings.

Differentiator

Problem solved

Functional benefit

Brands

Social Brews: Second taproom location in Fruitport, MI offering cocktails, coffee, and a darker, looser vibe compared to the original Grand Haven location.

Products and services

Craft Beer Taplist

Companies that use Odd Side Ales

Customer profile

Segments1 record

Ideal customer profiles1 record

Odd Side Ales technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Odd Side Ales partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights4 records

Odd Side Ales competitors and assessment

Company assessment

Direct peers

Founders Brewing Co. Grand Rapids, MI-based craft brewery operating a flagship taproom with beer, food, and event space — the most direct Michigan craft brewery + taproom comparable to Odd Side Ales.
Brewery Vivant: Grand Rapids, MI craft brewery operating a taproom with European-style food and event use — comparable small-format Michigan brewery with food-led taproom experience.
Short's Brewing Company: Northern Michigan craft brewery operating a taproom and pub with food service in Bellaire — closely comparable craft brewery with on-premise hospitality.
Bell's Brewery: Iconic Michigan craft brewery with on-site taproom and food service in Kalamazoo/Comstock, sharing the same craft-beer-plus-hospitality model in the Michigan market.
Perrin Brewing Company: Comstock Park, MI craft brewery with taproom and event space — similar Michigan craft brewery + on-premise hospitality profile.
New Holland Brewing: Holland, MI craft brewery and distillery operating taprooms with beer, spirits, cocktails, and food — directly comparable multi-beverage hospitality model in the Michigan market.
HopCat: Michigan-originated craft beer bar chain offering extensive taplist and food; a direct comparator on the craft-beer-bar side of Odd Side Ales' taproom model.
The Mitten Brewing Company: Grand Rapids-area Michigan craft brewery operating a taproom with pizza kitchen and event hosting — comparable craft beer + food + events venue format.
Dark Horse Brewing Co. Marshall, MI craft brewery with taproom — comparable Michigan craft brewery with on-premise consumption and events.
Cedar Springs Brewing Company: Cedar Springs, MI craft brewery with German-style food and taproom — comparable Michigan craft brewery combining beer with full kitchen and event-friendly venue.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks1 record

Key highlights5 records

Customer concentration

Odd Side Ales financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Odd Side Ales leadership team

Management profile

Number of profiles

Odd Side Ales funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Odd Side Ales M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Odd Side Ales

What does Odd Side Ales do?

Is Odd Side Ales a public or private company?

Odd Side Ales is a private company. It is classified as unknown and is currently operating.

When was Odd Side Ales founded?

Odd Side Ales was founded in 2010. It employs 1 to 10 people.

Where is Odd Side Ales based?

Odd Side Ales is headquartered in Grand Haven, United States, in the North America region.

How does Odd Side Ales make money?

Three revenue lines are on record. Beer and Beverage Sales are the primary driver. The others are food Sales and event Space Rental.

Who are Odd Side Ales's main competitors?

Direct peers on record are Founders Brewing Co., Brewery Vivant, Short's Brewing Company, Bell's Brewery, Perrin Brewing Company, New Holland Brewing, HopCat, The Mitten Brewing Company, Dark Horse Brewing Co. and Cedar Springs Brewing Company.

Does Odd Side Ales have an API?

No public API is recorded for Odd Side Ales.

What industry is Odd Side Ales in?

Odd Side Ales's product category is Craft Brewery Taproom. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFAEAG, Craft Beer Bars & Taprooms. Its NAICS code is 31212 and its SIC code is 2082.