Data Market

What Data Market does

Data Market Bilgi Hizmetleri A.Ş. is a privately held Turkish IT services and system integration firm founded in 1992 and headquartered in Maslak, Istanbul. The company provides end-to-end enterprise IT solutions spanning cloud, virtualization, security, data center, digital transformation, and managed services to large corporations across industries including aviation, banking, defense, energy, automotive, telecommunications, and manufacturing. Its customer base exceeds 1000 corporate accounts, supported by 300+ employees and a portfolio of strategic vendor designations — Microsoft Gold Partner (25+ years), Turkey's first and only Microsoft Azure Expert MSP, VMware/Broadcom Pinnacle Partner, and Hyland Diamond solution provider for OnBase.

The technology stack combines third-party platform resale and integration (Microsoft Azure, Office 365, VMware vCloud Suite, Hyland OnBase, Kofax Kapow, Trend Micro, Zoho, Dell, HPE) with proprietary products including Mobil Yaka (corporate mobile portal), ideal IDM (central identity management integrated with Active Directory), Uppermind AI (enterprise AI assistant for document understanding and process action), i-s.tech (tiered IT support and consulting), and the Compass family (Industry IoT, RTLS, Connected and Smart Industry 4.0 platform, and RPA). The platform integrates with SAP, Oracle, SharePoint, Microsoft HoloLens, Salesforce, Slack, Teams, and Google Workspace across document, identity, and process workflows.

Data Market monetizes through professional services and consulting engagements, managed services via the yonetilenhizmetler.com platform, software resale and distribution (notably OnBase, Zoho), Azure consumption-based cloud services, and subscription or licensing for proprietary products. GTM is enterprise field sales with consultative selling, supported by content marketing (blogs, webinars, case studies), industry event participation, and dedicated contact channels. The company reports 150+ corporate awards, 45% market share in VMware Virtualization projects in Turkey, and has been recognized as #1 in System Integrators–Software and Server categories in the Bilişim 500 research (2021 and 2023).

Name

Data Market

Legal name

Data Market Bilgi Hizmetleri A.Ş.

Website

https://datamarket.com.tr

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

101–250 employees

Short description

Data Market is a privately held Turkish IT services and system integrator founded in 1992, delivering cloud, virtualization, security, managed services, and proprietary enterprise products (Mobil Yaka, ideal IDM, Uppermind AI, Compass IoT/RPA) to 1000+ corporate customers.

Ownership category

akta.pro rank

Product category

Enterprise IT Services & System Integration

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)

akta.pro primary industry

Cloud Data Platforms & Analytics Migration (BPAEACAI)

akta.pro secondary industry

Data Monetization & Data Products Services (BPAEAHAL)

Keywords

• Enterprise IT services
• Cloud solutions
• System integration
• Managed IT services
• Digital transformation consulting

Headquarters

HQ city

Sariyer

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Professional Services and Consulting: End-to-end project management from technology platform layer to application layer. Includes consultancy services, implementation, and support. Revenue generated through service engagements, man-day consulting packages (Single, Small, Medium, Enterprise tiers), and professional services.
2. Managed Services: Ongoing managed services across hardware to application layers. Provided through yonetilenhizmetler.com platform. Includes cloud management, monitoring, and operational support.
3. Software Resale and Distribution: Reseller and distributor relationships for enterprise software including Hyland OnBase (authorized solution provider and distributor in Turkey), Zoho products, and other technology vendor solutions. Revenue from software licenses, subscriptions, and implementation services.
4. Cloud Services: Microsoft Azure Expert MSP services, Office 365, and VMware cloud solutions. Azure consumption-based services plus managed service fees.
5. Proprietary Software Products: Own products including Mobil Yaka, ideal IDM, Uppermind AI, and Compass product family (IoT, RTLS, Connected and Smart, RPA). Potential subscription or licensing model.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Data Market is a Turkish enterprise IT solutions and system integrator that delivers end-to-end consulting, implementation, and managed services in cloud technologies (Microsoft Azure), virtualization (VMware/Broadcom), security, data center, and digital transformation. The company resells and distributes enterprise software from Microsoft, Hyland, Zoho, Dell, HPE, Kofax, and Trend Micro, and develops proprietary products including Mobil Yaka, ideal IDM, Uppermind AI, the Compass family (Industry IoT, RTLS, Connected and Smart, RPA), Digital Reality, and Portal Factory.

Differentiator

Problem solved

Functional benefit

Brands

• Mobil Yaka: Corporate mobile application and intranet portal that brings employees and the company closer and enables interaction anytime, anywhere.
• ideal IDM
• Uppermind AI
• i-s.tech
• Compass
• Portal Factory

Products and services

• i-s.tech (Corporate Support and Consultancy) Tiered annual corporate support and consultancy service for enterprise IT customers, with incident, problem, change management, health checks, and workshops aligned with ISO 20000 and ITIL 4 standards.
• Mobil Yaka (Corporate Mobile Portal) Proprietary corporate mobile portal and intranet application for workforce communication, payroll management, and employee engagement, enabling interaction anywhere.
• ideal IDM (Centralized Identity Management) Proprietary central identity management platform that integrates user accounts across all enterprise applications, with HR-driven provisioning to Active Directory.
• Uppermind AI (Enterprise AI Assistant) Proprietary enterprise AI solution that understands documents, integrates with enterprise applications, and takes action as a corporate AI assistant for business processes.
• Compass RPA (Robotic Process Automation) Robotic Process Automation on the Kofax Kapow platform that creates a digital workforce to automate manual data processes, achieving average 80% cost reduction and 30-35% staff efficiency gains.
• Compass Industry IoT (Real-Time Manufacturing Monitoring) Real-time monitoring solution for manufacturing environments using plug-and-play wireless sensors, deployable in hours, with time-weighted change analysis.
• Compass RTLS (Real-Time Location System) Real-time location tracking for personnel, vehicles, products, and environment data, making production, operations, warehousing and logistics processes traceable.
• Compass Connected and Smart (Industry 4.0 Platform) Cloud-subscription Industry 4.0 platform enabling machinery and device manufacturers to make their machines connected and smart with remote support capabilities.
• Digital Reality (VR / AR / Mixed Reality Solutions) Enterprise VR, AR and Mixed Reality solutions integrating Microsoft HoloLens for IoT monitoring, remote assistance, design visualization, layout planning, and virtual training.
• Portal Solutions / Portal Factory (SharePoint Portals) Ready-made SharePoint portal package with HR, project tracking, e-advance, vehicle request, e-expenses, purchasing, and company intranet components.
• Microsoft Azure Expert MSP Services Azure Expert MSP cloud services covering design, migration, transformation, monitoring, automation, service management, security, governance and cost optimization — Turkey's first and only audited Azure Expert MSP.
• Yönetilen Hizmetler (Managed Services) Ongoing managed services across hardware to application layers, including cloud management, monitoring, and operational support.
• Hyland OnBase (Document & Process Management) — Turkey Distribution & Implementation Authorized distribution and implementation of Hyland OnBase ECM in Turkey, with intelligent document processing (OCR, ICR, OMR, barcode recognition) and enterprise process management.
• Zoho Turkey Partner — Zoho One Business Applications Zoho Turkey partner offering Zoho One integrated business applications — CRM, analytics, projects, desk, campaigns, and other Zoho products.
• IT Consulting Services (Danışmanlık Hizmetleri) End-to-end project and consulting engagement from technology platform layer to application layer, including man-day consulting packages.
• Microsoft Licensing Services (Lisans Yönetim Merkezi / Lime) Microsoft licensing advisory and license management (Lisans Yönetim Merkezi / Lime) for enterprise customers managing Microsoft software assets.
• Field Services (Saha Hizmetleri) On-site IT field services for enterprise customers, providing hands-on deployment and operational support alongside remote delivery.

Quantifiable outcome

• 30% hardware investment cost savings through virtualization
• +7 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability10 records

Feature10 records

Partnerships

Nine partnerships are on record, tiered core and major.

• MicrosoftcoreTechnology or Integration · 26 November 2020Microsoft Gold Partner for over 25 years. Achieved Azure Expert MSP designation - Turkey's first and only. Advanced specializations in WS/SQL Migration, Modernization of Web Apps, and Adoption and Change. Provides Azure cloud solutions, Office 365, and related Microsoft technologies.
• Hyland Software Inc.coreTechnology or Integration · 1 January 2020Only authorized Solution Provider (Diamond status) and distributor of OnBase in Turkey. Provides document and process management (ECM) solutions to Turkish enterprises.
• Broadcom (VMware)coreTechnology or IntegrationHighest level Pinnacle Partner status with VMware by Broadcom. Master Services Competency (MSC) holder. Conducts 45% of VMware Virtualization projects in Turkey. Provides vCloud Suite, VMware Cloud on AWS, and related virtualization solutions.
• Dell TechnologiesmajorImplementation/ SI/ Consulting PartnerServices Partner providing full service in Dell Technologies technologies through expert team and professional service approach.
• HPE (Hewlett Packard Enterprise)majorImplementation/ SI/ Consulting PartnerProfessional Services Business Partner offering full service in HPE technologies with high-level partnerships, expert team, and professional service approach.
• KofaxmajorTechnology or IntegrationPartner for Kofax Kapow RPA Platform for robotic process automation. Provides digital robot production platform for automating manual data processes.
• ZohomajorTechnology or IntegrationZoho Turkey Partner. Provides Zoho One integrated business applications, CRM, analytics, projects, desk, campaigns, and other Zoho products.
• Trend MicromajorTechnology or IntegrationProvides Trend Micro Data Centre Security solutions supported by Smart Protection Network. Includes endpoint security, antivirus, firewall, and web threat protection.
• Broadcom (formerly VMware)coreTechnology or IntegrationVMware Pinnacle Partner with Master Services Competency. Provides NSX for network security virtualization and other VMware solutions.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Accenture Turkey: Global systems integrator with established Turkey presence spanning cloud migration, managed services, and digital transformation. Overlaps with Data Market in enterprise cloud, security, and digital workplace engagements for large Turkish corporates.
• Avanade: Global Microsoft-focused system integrator (Accenture/Microsoft joint venture) specializing in Azure, Microsoft 365, and digital transformation. Highly comparable as it competes for the same Microsoft enterprise workloads that Data Market monetizes through its Azure Expert MSP designation.
• DXC Technology: Global IT services company offering managed cloud, workplace, and security services across multiple geographies including Turkey. Comparable in serving large enterprise customers with multi-year managed services and cloud transformation engagements.
• Capgemini Turkey: Global IT services and consulting firm with Turkey delivery capabilities covering cloud, data, and enterprise application services. Comparable in the managed services and digital transformation domains where Data Market competes for large enterprise contracts.
• Atos (Eviden) Turkey: Global systems integrator with Turkey operations offering managed cloud, security, and digital workplace services. Comparable in scope, particularly competing on large enterprise managed services and hybrid cloud transformation projects.

Direct peers

• KoçSistem: Turkey's largest IT system integrator with comprehensive cloud, managed services, and digital transformation offerings. Directly comparable as a homegrown Turkish SI competing for the same large enterprise customers across cloud, security, and digital workplace deployments.

Regional players

• Softline Turkey: IT solutions and software licensing provider operating across multiple geographies including Turkey with a focus on enterprise software distribution and cloud services. Comparable in software reselling, cloud enablement, and Microsoft/VMware distribution models.

Emerging players

• Bilge Adam Teknoloji: Turkish IT services and training firm providing software development, cloud, and digital transformation services. Comparable as a regional competitor in Turkey enterprise IT services, though smaller and more focused on staffing and training extensions.
• Türk Telekom Teknoloji: Technology arm of Türk Telekom focused on cloud, managed services, and enterprise IT for Turkish customers. Comparable as a domestic player competing in Turkey enterprise cloud and managed services with a carrier-backed advantage.

Others

• GlobalSign / Hyland partner network firms: Hyland's broader authorized partner ecosystem for OnBase ECM, where Data Market holds Diamond status as Turkey's only authorized solution provider. Comparable as ecosystem peers in the document and process management integration layer that is core to Data Market's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/DataMarket1992
• Facebookfacebook.com/DataMarket1992
• LinkedInlinkedin.com/company/datamarket1992

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Data Market