Loomis Insurance Agency

What Loomis Insurance Agency does

Loomis Insurance Agency, Inc. is a privately held, independent insurance agency headquartered in Springfield, Missouri, founded in 1991 to provide business and personal insurance products to small businesses, non-profits, and individuals across the Midwest. The agency operates as a multi-carrier broker, representing insurers including Am Trust Insurance, Auto-Owners Insurance, Brotherhood Mutual Insurance, CNA Business Insurance, Grinnell Mutual Insurance, and Guide One Insurance, and earning revenue through commissions paid by carriers on policies placed and renewed.

The agency's product portfolio is anchored in vertical-specialized coverage lines for schools, churches, daycares, non-profits, camps & retreat centers, and RV parks, supplemented by standard business insurance products including life, liability, business auto, property, workers compensation, and key man insurance. It also offers a business insurance claim filing assistance service. The service territory spans four states — Missouri, Arkansas, Oklahoma, and Kansas — with customer acquisition driven by direct sales via the agency website, a toll-free phone number, and organic content marketing through a blog and social media presence on LinkedIn, Facebook, Instagram, and Yelp.

The business model is commission-based and recurring, with annual billing cadences and quote-driven pricing that varies by coverage type, organization characteristics, location, and risk profile. The agency holds no proprietary technology platform and differentiates through domain specialization, long-tenured client relationships, and educational content tailored to its niche vertical markets rather than through technology or scale advantages.

Name

Loomis Insurance Agency

Legal name

Loomis Insurance Agency, Inc.

Website

https://loomisinsurance.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Loomis Insurance Agency is an independent, multi-carrier insurance broker based in Springfield, Missouri, specializing in coverage for schools, churches, daycares, non-profits, RV parks, and camps across Missouri, Arkansas, Oklahoma, and Kansas.

Ownership category

akta.pro rank

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Commissions: Loomis Insurance Agency generates revenue through commissions paid by insurance carriers for policies placed and renewed. As an independent agency, they represent multiple insurance companies including Am Trust Insurance, Auto-Owners Insurance, Brotherhood Mutual Insurance, CNA Business Insurance, Grinnell Mutual Insurance, and Guide One Insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Loomis Insurance Agency is an independent insurance brokerage that provides custom business and specialty insurance products to small businesses, non-profits, and individuals across Missouri, Arkansas, Oklahoma, and Kansas. The agency places coverage through multiple insurance carriers, with vertical specialization in schools, churches, daycares, camps and retreat centers, and RV parks, alongside standard commercial lines (property, liability, business auto, workers comp, key man) and individual life insurance.

Product overview

Loomis Insurance Agency is a traditional insurance agency offering a portfolio of specialized insurance products primarily focused on niche markets including schools, daycares, non-profits, churches, RV parks, and camps & retreat centers, as well as standard business insurance products (life, liability, business auto, property, workers compensation, key man). The agency serves small businesses and non-profits in Missouri, Arkansas, Oklahoma, and Kansas. The offering consists of multiple distinct insurance product lines rather than a unified software platform. The agency also provides business insurance claim filing assistance as a service to help clients properly document and submit claims.

Differentiator

Problem solved

Functional benefit

Products and services

• School Insurance Insurance coverage designed specifically for educational institutions, covering risks and exposures involved in operating schools including property, liability, and specialized risks.
• Non-Profit Insurance Comprehensive insurance coverage for non-profit organizations, providing protection against various operational risks including property, liability, and event-related exposures.
• Daycare Insurance Insurance protection covering risks involved in operating children's day care facilities, including child daycare and adult day care operations.
• Church Insurance Coverage protecting churches from property damage, bodily injury, and personal and advertising claims.
• RV Park Insurance Specialized insurance coverage for RV parks and recreational vehicle camping facilities.
• Camps & Retreat Centers Insurance Insurance coverage designed for camps and retreat center operations, protecting against facility and activity-related risks.
• Life Insurance Insurance product offering peace of mind and financial protection for dependents during difficult times.
• Liability Insurance Coverage protecting businesses against claims from third parties for bodily injury, property damage, and other liabilities.
• Business Auto Insurance Insurance coverage for business vehicles, including coverage for borrowed, loaned, rented, and non-owned vehicles.
• Property Insurance Coverage protecting business property, buildings, and assets against damage or loss.
• Workers Compensation Insurance coverage providing benefits to employees for work-related injuries or illnesses.
• Key Man Insurance Coverage providing benefits to businesses in the event of an untimely loss of key employees.
• Small Business Insurance Custom business insurance solutions for small businesses in Missouri, Arkansas, Oklahoma, and Kansas.
• Business Insurance Claim Filing Service Claims assistance service where the agency helps ensure initial claims are complete and well-documented to best represent the client's claim event.

Named customers2 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and supporting.

• Brotherhood Mutual Insurance CompanycoreStrategic or Co-development PartnerBrotherhood Mutual is a key insurance carrier partner for Loomis Insurance Agency, specializing in church and ministry insurance. They provide co-branded risk management content including safety articles on church security, VBS safety, inflatable equipment, disruptive individuals in ministry, and other topics that Loomis publishes on their blog. This content partnership positions Loomis as a knowledgeable resource for church and ministry clients.
• Am Trust InsurancesupportingChannel Partner/ Reseller/ DistributorInsurance carrier represented by Loomis Insurance Agency for business insurance products.
• Auto-Owners InsurancesupportingChannel Partner/ Reseller/ DistributorInsurance carrier represented by Loomis Insurance Agency for business insurance products.
• CNA Business InsurancesupportingChannel Partner/ Reseller/ DistributorInsurance carrier represented by Loomis Insurance Agency for business insurance products.
• Grinnell Mutual InsurancesupportingChannel Partner/ Reseller/ DistributorInsurance carrier represented by Loomis Insurance Agency for business insurance products.
• Guide One InsurancesupportingChannel Partner/ Reseller/ DistributorInsurance carrier represented by Loomis Insurance Agency for business insurance products.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Brown & Brown Insurance: Large publicly traded insurance brokerage with diversified P&C and benefits operations across the U.S. Comparable as a multi-line agency/brokerage model serving commercial clients, though at vastly greater scale and without Loomis's vertical specialization.
• Hub International: Large North American insurance brokerage with strong middle-market and specialty practice focus. Comparable as a brokerage placing commercial P&C and specialty lines across multiple carriers, though operating nationally and at significantly larger scale than Loomis.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with deep commercial P&C and specialty practice. Comparable as a multi-carrier brokerage serving commercial and non-profit clients, though operating at much larger scale and broader geographic reach than Loomis.
• Lockton Companies: Largest independent insurance brokerage worldwide, with extensive specialty and middle-market practices. Comparable as an independent brokerage placing commercial coverage across multiple carriers, though Loomis operates at a fraction of Lockton's scale and focuses on smaller non-profit and ministry segments.
• USI Insurance Services: Large commercial insurance brokerage and benefits consulting firm. Comparable as a multi-carrier commercial brokerage serving mid-market and specialty clients across the U.S., though at significantly greater scale than Loomis.
• AssuredPartners: Large PE-backed insurance brokerage platform built through roll-ups of independent agencies. Highly comparable as both a competitor to Loomis in the brokerage space and as a potential acquirer of independent agencies with vertical specialization.
• Marsh & McLennan Agency: Mid-market segment of Marsh McLennan serving commercial clients across the U.S. Comparable as a multi-carrier brokerage placing P&C and specialty coverage for commercial and non-profit organizations, though at significantly larger scale.

Direct peers

• World Insurance Associates: PE-backed insurance brokerage platform that actively acquires independent agencies across the U.S. Most comparable as a direct roll-up peer — both compete in placing commercial and specialty coverage for SMBs and non-profits, and World Insurance is a plausible strategic acquirer of Loomis.
• Foundation Risk Partners: PE-backed insurance agency roll-up platform focused on acquiring independent agencies with commercial and specialty books. Directly comparable as both a competitor in commercial brokerage and as a potential acquirer of a specialty-focused agency like Loomis.
• Alera Group: PE-backed insurance and financial services platform built through acquisitions of independent agencies. Directly comparable as a competitor in commercial brokerage placement and as a likely acquirer of multi-line independent agencies with specialty vertical exposure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Loomis-Insurance-Agency-160099717345449
• LinkedInlinkedin.com/company/loomis-insurance-agency-inc/about
• Instagraminstagram.com/explore/locations/160099717345449/loomis-insurance-agency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Loomis Insurance Agency