What Allstate Security Industries, Inc. does

Allstate Security Industries, Inc. (ASI) is a privately held, Texas-incorporated life-safety and security services provider headquartered at 3433 Plains Blvd, Amarillo, TX, serving a 400-mile radius across seven states (Texas, New Mexico, Oklahoma, Kansas, Colorado, Arizona, and Missouri). Founded in 1926 and currently owned by Randall Renfroe (President) and Rick Drosselmeyer (VP/CFO), the company sells and services intrusion alarm systems, fire detection, video surveillance, access control, environmental monitoring, medical alert, smart home/business automation, and armed/unarmed guard and patrol services to residential homeowners, commercial businesses, and residential communities (HOAs, neighborhoods, condos).

ASI's technology stack rests on three structural advantages: an in-house UL-listed central monitoring station (one of only 41 in the US and the only one in Texas) with TMA Five Diamond certification; a Video Alarm Verification (VAV) workflow that pairs alarm signals with live video clips to enable law-enforcement dispatch as crimes-in-progress; and a network of platform partnerships with Alarm.com, DMP (Virtual Keypad), Control4, OpenEye, Immix, Rachio, and MobileView that provide the underlying panels, mobile apps, video analytics, and home-automation layers. The company also offers drone surveillance, Smoke Cloak fog systems, structured phone/data cabling, and ASAP-to-PSAP protocol integration for faster emergency dispatch.

ASI generates revenue primarily through recurring monthly monitoring subscriptions (residential packages priced $34.99–$88.99/month, basic monitoring from $19.99/month), one-time installation fees ($99.99–$249.99), and recurring guard and patrol contracts (residential armed patrol from $62.50/month, commercial from $75/month, alarm response $20–$30/month). The go-to-market is direct-to-consumer and direct-to-SMB via a phone-driven sales team (806.354.3200), in-home assessments, an online quote funnel, a customer billing portal, and a "Refer A Friend" program offering three free months of monitoring. Growth has been driven by 26 historical acquisitions of regional security companies rather than external capital.

Name

Allstate Security Industries, Inc.

Legal name

Allstate Security Industries, Inc.

Website

https://allstatesecurity.com

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

101–250 employees

Short description

Allstate Security Industries provides residential and commercial security, fire alarm, monitoring, and armed guard patrol services across seven states from its Amarillo, TX headquarters. It operates the only UL-listed central monitoring station in Texas and offers video alarm verification and smart home automation.

Ownership category

akta.pro rank

Product category

Security Services

NAICS

Security Systems Services (except Locksmiths) (561621), Security Guards and Patrol Services (561612)

SIC

Services-Detective, Guard & Armored Car Services (7381)

akta.pro primary industry

Professional Monitoring (Burglar/Intrusion) (HSAHAAAA)

akta.pro secondary industries

Commercial & Industrial Alarm Monitoring (BPAKAFAB), Fire Alarm Monitoring Services (HSAHAAAI), Fire Alarm Systems (Design/Install/Service/Monitoring) (BPABAHAA), At-Home Medical Alert Sensors & Smart Home Safety Integrations (HSAHAHAJ)

Keywords

• Home security monitoring
• Commercial security systems
• Fire alarm monitoring
• Guard patrol services
• Video alarm verification

Headquarters

HQ city

Amarillo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Monthly Monitoring Services: Recurring monthly monitoring fees for security, fire, and environmental alarm systems. Includes 24/7 UL-listed central station monitoring, police/fire/medical dispatch, and live support. Monitoring rates start at $19.99/month for basic residential monitoring.
2. Equipment Installation: One-time installation fees for security systems, cameras, smart home devices, and fire alarms. Packages range from $99.99 to $249.99 installation cost depending on tier selected.
3. Guard Patrol Services: Monthly recurring fees for armed security guard and patrol services for residential communities and commercial businesses. Residential programs start at $62.50/month, commercial at $75/month, with alarm response add-ons at $20-30/month.
4. Security System Packages: Tiered residential security packages (Essentials, Select, Premium) bundling equipment, installation, and monitoring with promotional free months. Equipment includes door contacts, motion sensors, cameras, smart locks, and thermostats.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Allstate Security Industries (ASI) sells, installs, and monitors integrated security, fire, and life-safety systems for residential homeowners and commercial businesses within a 400-mile radius of Amarillo, TX spanning seven states. The company operates its own in-facility UL-listed central monitoring station (Alarm Response Center) providing 24/7 alarm monitoring with TMA Five Diamond certified operators, and supplements its technology offering with armed/unarmed guard and patrol services. Smart home/business automation, video surveillance, access control, medical alert, drone surveillance, and structured cabling are offered as integrated solutions built on Alarm.com, DMP, Control4, and OpenEye platforms.

Product overview

Allstate Security Industries, Inc. (ASI) is a comprehensive life safety and security services provider offering a unified portfolio of products across residential, commercial, and guard/patrol segments. The core offering is the Smart Security Systems platform — supported by Alarm.com and DMP hardware — which integrates with a broad suite of add-on modules including Camera Systems (residential and commercial), Fire Alarm Systems, Access Control Systems, UL-certified Alarm Response Center (ARC) monitoring, Environmental Services, Smart Home Automation, Smart Business Automation, Audio & Video Systems (via Control4), Medical Alert Systems, and Pet Monitoring. Guard and patrol services (Armed Residential Guard/Patrol, Armed Commercial Guard/Patrol, Armed Alarm Response, Fire Watch, Construction Site Security, Workplace Violence Security) complement the technology portfolio. Specialized offerings include Drone Surveillance, Smoke Cloak fog security, Key Service, Smart Sprinkler integration (Rachio), and structured Phone & Data Cabling. Residential customers can choose from three subscription packages — Essentials ($34.99/mo), Select ($58.99/mo), and Premium ($88.99/mo) — while Video Alarm Verification (VAV) and multiple communication pathways (Cellular, IP, AES Radio) enhance the monitoring platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Security Systems
• Camera Systems (Residential and Commercial)
• Fire Alarm Systems (Residential and Commercial)
• UL Monitoring Station / Alarm Response Center (ARC)
• Armed Residential Guard/Patrol
• Armed Commercial Guard/Patrol
• Armed Alarm Response
• Fire Watch
• Construction Site Security
• Workplace Violence Security
• Smoke Cloak Fog Security System
• Medical Alert Systems
• Access Control Systems
• Drone Surveillance
• Phone & Data Cabling
• Key Service

Quantifiable outcome

• 788 burglars apprehended by ASI patrol officers over 50+ years
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability6 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• ASAP (Automated Secure Alarm Protocol)coreStrategic or Co-development Partner · 1 January 2011National service launched 2011 as public-private partnership between APCO International, The Monitoring Association (TMA), and NLETS. Enables direct electronic transmission of verified alarm signals from monitoring stations to PSAPs via Nlets system, processing critical safety signals in seconds instead of minutes.
• Alarm.comcoreTechnology or IntegrationAuthorized dealer offering Alarm.com powered smart security systems with mobile app control, video monitoring, and automation. ASI installs and services Alarm.com integrated security systems with access to Alarm.com mobile apps on Apple App Store and Google Play.
• DMP (Digital Monitoring Products)coreTechnology or IntegrationAuthorized dealer for DMP security systems with Virtual Keypad app for remote arm/disarm, door lock control, thermostat adjustment, and video viewing. DMP IntelliNet network for alarm communication.
• Control4coreTechnology or IntegrationHome automation control platform enabling unified control of TVs, thermostats, door locks, DVRs, and other connected devices. Uses open architecture allowing flexibility in device selection.

Scale indicators6 records

Recent moves1 record

Direct peers

• Vector Security: Regional U.S. security systems integrator and monitoring provider serving the Eastern U.S. with residential and commercial security, fire, video, and patrol services. Closely analogous to ASI's hybrid installer/monitor/guard model at comparable regional scale.
• Bay Alarm: California-based family-owned regional security systems provider offering residential and commercial monitoring, installation, and patrol services. One of the largest independently owned security companies in the U.S. and the closest analogue to ASI's operating model.
• Security Instrument Corp. Delaware-based regional security integrator offering commercial and residential security, fire alarm, access control, and monitoring services across the Mid-Atlantic. Closely comparable regional integrator/monitor model to ASI.
• Ackerman Security: Atlanta-based regional security provider offering residential and commercial monitored security, fire, access control, and patrol services. Highly comparable to ASI in operating model, customer mix, and reliance on in-house monitoring.
• Guardian Protection: Pittsburgh-based regional security provider offering monitored home security, fire, and smart home services across multiple U.S. states. Comparable hybrid model combining installation, UL-listed monitoring, and home automation — similar in scale and structure to ASI.

Emerging players

• SimpliSafe: Leading DIY home security brand offering self-installed alarm systems with optional professional monitoring. A direct threat to traditional installer-led monitored security in markets like Amarillo, especially among younger, more price-sensitive homeowners.
• Frontpoint Security: DIY home security company offering self-installed, professionally monitored systems with smart home integration. Represents the emerging no-contract, self-install segment competing against traditional installers like ASI for budget-conscious homeowners.

Broad incumbents

• Brinks Home Security: National home security monitoring company (formerly Monitronics) offering professionally monitored security systems through a dealer network. Comparable recurring-revenue monitoring model to ASI but with national scope and authorized-dealer distribution.
• Vivint Smart Home: National smart home security provider offering professionally installed and monitored security systems with home automation. Comparable subscription-based monitoring business to ASI but with significantly larger customer base and national footprint.
• ADT Inc. Largest U.S. residential and commercial monitored security provider with professionally installed systems, in-house monitoring centers, and smart home integrations. Directly comparable business model to ASI but operates at national scale with broader product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/asi_peaceofmind
• YouTubeyoutube.com/@ASI1926
• Facebookfacebook.com/ASIpeaceofmind1926
• LinkedInlinkedin.com/company/allstate-security-industries-inc
• Instagraminstagram.com/allstatesecurity/?hl=en

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allstate Security Industries, Inc.