Phyto Plus CBD

What Phyto Plus CBD does

Phyto Plus CBD is a privately held, Amsterdam-based e-commerce and wholesale company operating under the legal entity Sunshine Trading. Founded in 2015, it sells a full-spectrum hemp-derived product line directly to consumers through phytopluscbd.com and to B2B partners across Europe, shipping to more than 70 countries with multi-currency and multilingual support. The product portfolio spans CBD oil drops in 3%-15% concentrations, CBD capsules (10mg and 50mg), 20% CBD extract paste, 99% CBD isolate crystals, CBG and CBN oils, topical skincare, pet products, and bundled SKUs such as the Triple 5 Power Pack and multipacks. Underlying technology centers on Supercritical CO2 ("Clean Air") extraction of Scandinavian-grown organic hemp, preserving the full cannabinoid and terpene profile for the marketed "entourage effect," with manufacturing under GMP, ISO 9001, and GAP certifications.

The business operates two revenue engines: a direct-to-consumer channel with one-time-pay-as-you-go unit pricing between €9.95 and €149, and a B2B wholesale channel offering branded retail products, bulk CBD extracts, and full distributor partnerships. A 15% commission affiliate program supplements acquisition, while marketing relies on educational content, SEO, email, and organic social. Customer segments include health-conscious individual consumers (primary), B2B retailers and distributors, pet owners, and skincare-focused buyers. The company is bootstrapped with 1-10 employees, holds no disclosed external funding, and shows no M&A, leadership change, or restructuring activity.

Name

Phyto Plus CBD

Legal name

Sunshine Trading | Phyto Plus

Website

https://phytopluscbd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Phyto Plus CBD is an Amsterdam-based, bootstrapped e-commerce and wholesale company founded in 2015 that sells full-spectrum CBD, CBG, and CBN oils, capsules, extracts, and topicals to individual consumers in 70+ countries and to B2B partners across Europe.

Ownership category

akta.pro rank

Product category

Cannabis / Hemp-Derived CBD Wellness Products

NAICS

Medicinal and Botanical Manufacturing (325411), Food (Health) Supplement Retailers (456191), Drugs and Druggists' Sundries Merchant Wholesalers (4242), Drugs and Druggists' Sundries Merchant Wholesalers (42421), Drugs and Druggists' Sundries Merchant Wholesalers (424210)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA)

akta.pro secondary industries

CBD/Hemp Topicals & Beauty Retail (CRANAHAB), CBD/Hemp Pet Products Retail (CRANAHAF), CBD/Hemp Wellness & Supplements Retail (CRANAHAC), Hemp & CBD Product Wholesale Distribution (CRAOAIAG), Herbal & Botanical Supplements (CRADAGAD)

Keywords

• Full-spectrum CBD oil
• Hemp-derived wellness products
• CBD capsules and extracts
• Wholesale CBD supply
• CBD skincare products

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales (B2C): Phyto Plus CBD generates revenue through direct sales of CBD products to individual consumers via their e-commerce website. Products include CBD oil drops, capsules, extracts, skincare, and pet products. Sales are one-time transactions with no subscription model currently visible.
2. Wholesale/Bulk B2B Sales: The company sells bulk CBD concentrates, extracts, and formulations to businesses, as well as branded Phyto Plus products for retailers. They also offer distributor partnerships for B2B customers looking to launch CBD brands in local markets.
3. Affiliate Program: Phyto Plus operates an affiliate marketing program where partners earn 15% commission on sales generated through their referral links. This creates a revenue-sharing model for marketing partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Phyto Plus CBD manufactures and sells full-spectrum hemp-derived CBD wellness products — including CBD oil drops, capsules, concentrated extracts, isolate crystals, CBG and CBN oils, skincare, and pet CBD — produced via Supercritical CO2 extraction from Scandinavian organic hemp. The company primarily serves individual consumers through its own multi-language e-commerce store with worldwide shipping to 70+ countries, and secondarily serves B2B/retail partners through a separate wholesale and distributor partnership channel.

Product overview

Phyto Plus® is an Amsterdam-based CBD company established in 2015 offering a comprehensive portfolio of full-spectrum hemp-derived products. The core product line includes CBD Oil Drops (available in 3%, 5%, 10%, and 15% concentrations), CBD Capsules (10mg and 50mg), CBD Extracts/Paste (20%), CBD Isolate (99% crystals), CBD Skincare (salves and balms), and cannabinoid-specific products including CBG Oil and CBN Oil. The company also offers multipacks, gift boxes, and wholesale/B2B bulk products. All products are manufactured using Supercritical CO2 extraction from Scandinavian-grown organic hemp, produced under GMP standards, and third-party lab tested for purity and cannabinoid profiles.

Differentiator

Problem solved

Functional benefit

Products and services

• CBD Oil Drops Full-spectrum hemp oil drops for individual consumers, available in 3% (300mg), 5% (500mg), 10% (1000mg) and 15% (1500mg) concentrations, containing CBD, CBDa, CBG, CBN, CBC and additional terpenes and flavonoids.
• CBD Capsules Vegan, non-GMO, gluten-free full-spectrum CBD capsules for individual consumers, available in 10mg (300mg total) and 50mg (1500mg total) strengths with a neutral taste.
• CBD Extracts (Paste) Concentrated 20% (2000mg) full-spectrum CBD paste produced via Supercritical CO2 extraction, intended for experienced users and high-dose regimens.
• CBD Isolate (CBD Crystals) 99% pure CBD isolate crystals for consumers who prefer a pure, THC-free format of CBD rather than full-spectrum products.
• CBD Skincare Topical CBD skincare line including a Skin Repair Salve (900mg) and a Repair Balm Stick (60mg), enriched with botanical ingredients such as coconut oil, jojoba and Sea Buckthorn, aimed at anti-inflammatory skin repair and acne-prone skin.
• CBD for Pets CBD oil drops formulated specifically for pets (dogs and cats) to relieve stress, anxiety and physical discomfort for individual pet-owner consumers.
• CBG Oil Drops 5% (500mg) cannabigerol (CBG) oil drops for individual consumers, positioned for overall well-being, skin issues, anxiety relief and muscle relaxation.
• CBN Oil Drops 5% (500mg) cannabinol (CBN) oil drops with 2.5% CBD formulated for individual consumers seeking restful sleep and a healthy sleep routine.
• Triple 5 Power Pack Combination pack that bundles Phyto Plus®'s 5% CBD Oil Drops, 5% CBG Oil Drops and 5% CBN Oil Drops so consumers can take a CBD, CBG and CBN oil together for a combined cannabinoid boost.
• Christmas Gift Boxes Curated, seasonally-themed gift boxes featuring Phyto Plus® CBD products, positioned for wellness-focused holiday gifting to individual consumers.
• Wholesale CBD Products (B2B) B2B/Wholesale offering for retailers, health-food shops, pharmacies and European distributors, including branded Phyto Plus® retail SKUs for resale, raw first-extraction CBD extracts, decarboxylated extracts, and CBD isolate-based concentrates. Available with low minimum order quantities and retail packaging in 7 languages.

Quantifiable outcome

• Products tested for 300+ pesticides to ensure safety and purity
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• HHC/HHCP SuppliersminorOthersPhyto Plus mentions the ability to supply HHC (Hexahydrocannabinol) and HHCP products to interested businesses, positioning as a competitive supplier for these emerging cannabinoid products.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Endoca: Amsterdam-based CBD brand with a comparable full-spectrum product range (oils, capsules, topicals) and similar D2C-plus-wholesale GTM. Most directly comparable European peer given shared Dutch HQ, GMP manufacturing, and global shipping model.
• Nordic Oil: European CBD brand selling tinctures, capsules, cosmetics, and pet products via D2C storefront with multi-country language coverage. Closely mirrors Phyto Plus's product breadth, hemp sourcing story, and cross-border e-commerce footprint.
• Cibdol: Swiss-based CBD manufacturer offering full-spectrum oils, isolates, and raw extracts to D2C and wholesale buyers. Overlaps on CO2-extraction-derived SKUs and B2B/bulk ingredient supply, matching Phyto Plus's wholesale arm.
• Jacob Hooy: Historic Dutch herbal and CBD brand with retail and online presence across Europe. Comparable as a long-tenured Netherlands-based herbal/CBD house targeting the same Dutch and European health-store channels.
• Love Hemp: UK-headquartered CBD brand distributing oils, edibles, and topicals through specialty retail and D2C across Europe. Comparable in product mix and European D2C-plus-retail channel strategy targeting wellness consumers.
• CBDoil.eu: European D2C-focused CBD retailer offering full-spectrum oils, capsules, and cosmetics from multiple brands, with comparable shipping infrastructure and consumer base across EU markets.

Broad incumbents

• Charlotte's Web: Largest US-based full-spectrum hemp CBD brand with tinctures, capsules, topicals, and pet products across mass retail and D2C. Comparable on product breadth and premium quality positioning, but materially larger scale and broader portfolio than Phyto Plus.
• Elixinol: Globally distributed CBD brand selling full-spectrum and broad-spectrum tinctures, capsules, and topicals across multiple regions. Comparable on full-spectrum positioning and international D2C reach, with broader geographic and product spread.

Emerging players

• Hemp Bombs: US-based CBD brand focused on isolate and broad-spectrum gummies, oils, and topicals via D2C. Overlaps on CBD oil and topical SKUs but differentiates through a gummies-forward catalog not present in Phyto Plus's range.

Regional players

• CannabiGold (HemPoland): Polish CBD brand selling full-spectrum oils, capsules, and cosmetics across domestic and select European markets. Comparable product line and premium quality positioning, but primarily regional (Central Europe) rather than globally distributed like Phyto Plus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PhytoPlusCBD
• Facebookfacebook.com/PhytoPlusCBD

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Phyto Plus CBD