Machinery Oy

What Machinery Oy does

Machinery Oy is a Finnish industrial equipment distributor and service provider established in 1911, headquartered in Vantaa, Finland. The company operates two main business areas: construction equipment (scaffolding, pumps, personnel lifts, soil compactors, air compressors) and power generation (diesel engines, generators, automatic transmissions, emergency power solutions). Machinery serves as the official Finnish representative and distributor for globally recognized brands including Cummins (60+ years as official importer), Kubota, Allison Transmission, Bobcat, Skyjack, AMO, Altrax, Tsurumi, BBA Pumps, Grindex, and Fleetguard, among others.

The company generates revenue through a combination of one-time equipment sales, professional maintenance services, spare parts supply, contract maintenance, and equipment rental. Its go-to-market is primarily sales-led, with dedicated sales representatives organized by product category, supplemented by a direct e-commerce online store. The business model is anchored by long-term exclusive distribution agreements with major OEMs and a nationwide maintenance and spare parts service network spanning Vantaa, Pirkkala, and Kajaani. Customers span construction, industrial, marine, agriculture, and waste processing sectors, with named enterprise clients including Wasaline (maritime), Tana (waste processing), and Puutarha Tahvoset (agriculture).

Machinery Oy has been a wholly-owned subsidiary of Boreo Oyj (formerly Yleiselektroniikka Group), a publicly listed Finnish conglomerate on NASDAQ Helsinki, since 2021. Machinery operates as part of Boreo's Technical Trading business area. The company has 101-250 employees and operates exclusively in the Finnish market, with a wholly-owned subsidiary, Machinery MT Oy, focused on metalworking machinery.

Name

Machinery Oy

Legal name

Machinery Oy

Website

https://machinery.fi

Company type

Private

Founded year

1911

Operating status

Operating

Headcount range

101–250 employees

Short description

Machinery Oy is a Finnish industrial equipment distributor and service provider founded in 1911, serving construction, industrial, marine, and agricultural sectors with exclusive representation of major brands including Cummins, Kubota, Allison, and Skyjack across Finland.

Ownership category

akta.pro rank

Product category

Industrial Equipment Distribution and Services

NAICS

Construction and Mining (except Oil Well) Machinery and Equipment Merchant Wholesalers (423810), Machinery Manufacturing (333), Engine, Turbine, and Power Transmission Equipment Manufacturing (3336)

SIC

Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Machinery, Equipment & Supplies (5080), General Industrial Machinery & Equipment, Nec (3569), Wholesale-Motor Vehicle Supplies & New Parts (5013), Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Workshop Tools, Equipment & Lift Systems Distribution (TLAKAOAM)

akta.pro secondary industries

Commercial Vehicle Parts Distribution (Heavy-Duty Truck/Bus) (TLAKAOAB), Aftermarket Parts, Service & Remanufacturing (Pumps/Compressors) (IMAHANAJ), Industrial Cleaning & Environmental Equipment Rental/Leasing (Vacuum Trucks, Dust Control, Dehumidifiers) (TLABAFAK)

Keywords

• Industrial equipment distribution
• Construction equipment supply
• Power generation solutions
• Diesel engine services
• Spare parts supply

Headquarters

HQ city

Vantaa

HQ country

Finland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Sales - Construction Equipment: Sale of construction equipment including personnel lifts (Skyjack SJ3219 micro and others), scaffolding (AMO aluminium scaffolding, Altrax Rotex steel scaffolding), soil compactors, pumps (Tsurumi, BBA, Grindex), air compressors (Bobcat), and drying/heating equipment.
2. Product Sales - Engines and Power Generation: Sale of Cummins diesel engines for industry, vehicles, and marine use; Kubota industrial engines; Allison automatic transmissions; generators and emergency power systems; fire pumps; Fleetguard products. Products sold both through direct sales and online store.
3. Maintenance and Spare Parts Services: Comprehensive maintenance services for all sold equipment throughout its lifecycle, including contract maintenance, emergency power maintenance, Cummins engine service, Kubota engine service, and spare parts supply.
4. Equipment Rental: Rental of generators and power generation equipment, including backup power units, to Finnish customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Machinery Oy markets, installs, repairs, and services industrial machinery and equipment in Finland as the official Finnish representative for brands including Cummins, Kubota, Allison Transmission, Bobcat, Skyjack, and others. The offering spans sales of new equipment, installation, preventive and corrective maintenance, spare-parts logistics from a centralized warehouse, and short-term equipment rental. Customers are primarily Finnish businesses in construction, marine, agriculture, and general industry requiring power-generation, propulsion, or heavy equipment solutions.

Product overview

Machinery Oy is an industrial equipment distributor established in 1911, offering a comprehensive portfolio of construction equipment and power generation solutions. The product offering consists of distributed international brands (Cummins, Kubota, Bobcat, Allison, Skyjack, Tsurumi, BBA Pumps, Grindex, AMO, Altrax Rotex, Swepac, Fleetguard, Valvoline) alongside maintenance, spare parts, rental, and contract maintenance services. The portfolio is organized into two main business areas: construction equipment (scaffolding, pumps, personnel lifts, soil compactors, air compressors) and power generation (diesel engines, generators, automatic transmissions, emergency power solutions). The company also operates an online store for product sales and provides nationwide service coverage through locations in Vantaa, Tampere, and Kajaani.

Differentiator

Problem solved

Functional benefit

Products and services

• Industrial diesel engines and generators (Cummins, Kubota) Sale, installation, and servicing of Cummins and Kubota diesel engines and generator sets for industrial, marine, and infrastructure customers in Finland. Includes product specification, commissioning, and lifecycle maintenance.
• Automatic transmissions (Allison Transmission, John Deere) Sales and servicing of Allison Transmission and John Deere automatic transmissions for commercial and industrial vehicle and equipment applications in Finland.
• Construction equipment (Bobcat, Skyjack) Sale of Bobcat compact equipment and Skyjack access platforms, accompanied by operator training and ongoing maintenance services for Finnish construction contractors.
• Industrial pumps and compressors Supply and servicing of industrial pumps and compressor equipment for Finnish industrial, construction, and infrastructure customers.
• Maintenance and repair services Nationwide preventive maintenance, repair, installation, and field service for engines, generators, transmissions, and construction equipment, delivered by Machinery Oy's mobile service organization.
• Spare parts supply OEM spare parts for all represented brands, supplied from a 2,500 m² central warehouse with same-day dispatch across Finland and via the online parts store at kauppa.machinery.fi.
• Thermal imaging services Diagnostic thermal imaging inspections used to assess equipment condition and identify maintenance needs for engine, generator, and electrical assets.
• Equipment rental Short-term rental of construction equipment such as Bobcat and Skyjack machines to Finnish contractors and industrial users.
• Operator training (Bobcat) Training programs for operators of Bobcat construction equipment, delivered by Machinery Oy as the Finnish brand representative.

Quantifiable outcome

• Wasaline's Cummins emergency generator has performed flawlessly for three years without issues.
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and supporting.

• CumminscoreChannel Partner/ Reseller/ DistributorMachinery Oy is the official Cummins diesel engine importer in Finland, having served in this role for 60 years. The company is described as a 'full-service Cummins house' offering new engine sales, installation, maintenance, spare parts, technical support, and training. Cummins engines power Tana waste processing machines and are used in Machinery's emergency generators and marine gensets.
• KubotacoreChannel Partner/ Reseller/ DistributorMachinery Oy is the Finnish importer of Kubota diesel and spark-ignition engines. Kubota engines are used in construction equipment, agricultural machines, and industrial applications. Machinery offers factory-reconditioned replacement engines, engine sales, installation, and maintenance through its nationwide service network.
• Allison TransmissioncoreChannel Partner/ Reseller/ DistributorMachinery Oy represents Allison automatic transmissions in Finland, providing sales, installation, and maintenance services for Allison automatic transmissions for various industrial and mobile applications.
• Bobcat (Doosan)coreChannel Partner/ Reseller/ DistributorMachinery Oy distributes Bobcat portable air compressors (previously marketed as Doosan compressors) in Finland. The product range includes compact (2.5-5.0 m3/min), medium (5.3-20.0 m3/min), and large (21.0-45.9 m3/min) air compressors for various construction and industrial applications. Bobcat compressors are diesel-powered and meet EU Stage V emission standards.
• SkyjackcoreChannel Partner/ Reseller/ DistributorMachinery Oy is a distributor of Skyjack personnel lifts in Finland. Products include micro personnel lifts (e.g., SJ3219 micro), towable lifts, articulated boom lifts, straight boom lifts, indoor and outdoor lifts, battery-powered scissor lifts, and diesel-powered scissor lifts.
• AMO ScaffoldingcoreChannel Partner/ Reseller/ DistributorMachinery Oy distributes AMO aluminium scaffolding systems, which now come with a 10-year quality guarantee. Also distributes Altrax Rotex steel scaffolding systems.
• Tsurumi, BBA Pumps, GrindexsupportingChannel Partner/ Reseller/ DistributorMachinery Oy distributes pump equipment from Tsurumi, BBA Pumps, and Grindex brands for drainage, sludge, and dewatering applications in construction and industrial settings.
• FleetguardsupportingChannel Partner/ Reseller/ DistributorFleetguard products including filters (air, oil, fuel, hydraulic, coolant, water separators) are distributed by Machinery Oy and available through its online store and sales team.
• Onan (Cummins subsidiary)supportingChannel Partner/ Reseller/ DistributorMachinery Oy is the Finnish distributor for Onan marine generators as part of the Cummins product ecosystem.

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Broad incumbents

• Wihuri Oy: Finnish family-owned conglomerate with technical trade and industrial equipment divisions, comparable as a diversified Finnish B2B industrial distribution and equipment trading platform serving similar construction and industrial customers.
• Atlas Copco Finland: Swedish-founded global industrial equipment manufacturer and distributor of compressors, power tools, and construction equipment with direct Finnish operations - comparable in product overlap (compressors, power tools) but as a much broader OEM.
• Konecranes Oyj: Finland-headquartered global lifting equipment manufacturer and service provider - comparable as a Finnish industrial equipment company with a similar mix of equipment sales plus lifecycle service revenue.
• Linde Material Handling Finland: European industrial forklift and material handling equipment manufacturer/distributor with Finnish presence - comparable in selling, servicing, and distributing industrial equipment with technical sales expertise and nationwide service networks.
• Caterpillar Finland (Maaskant Oy dealer): Direct OEM channel for construction and engine equipment in Finland via authorized dealer network - competes with Machinery Oy's construction equipment and engine portfolio with stronger global brand but typically narrower product breadth per distributor.
• Sandvik Finland: Swedish-founded global industrial and mining equipment manufacturer with direct Finnish operations - comparable as a Nordic industrial equipment provider with full-service sales, spare parts, and maintenance offerings.

Direct peers

• Etra Oy: Finnish industrial supplies, tools, and equipment distributor serving construction and industrial customers with sales, technical expertise, and maintenance services - directly comparable business model and customer segments to Machinery Oy.
• Boels Rental Finland (former Cramo and Ramirent): Major European equipment rental company with strong Nordic/Finnish presence (formed from Ramirent/Cramo) - directly comparable for the equipment rental segment of Machinery Oy's business, particularly for generators and power generation rental.
• Tecalemit (Teca-Print / Tecnord Group): Nordic industrial fluid handling and equipment distributor with service network - comparable as a regional technical trading and MRO business distributing industrial equipment with installation and maintenance services.

Others

• Cummins Scandinavia (direct OEM presence): Direct OEM presence of Machinery Oy's most important brand partner Cummins in the Nordic region - represents the principal counterparty risk and a potential channel alternative for end customers, illustrating OEM-distributor economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/machineryoy
• Facebookfacebook.com/machineryoy
• LinkedInlinkedin.com/company/machineryoy

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Machinery Oy