SalesTube
SalesTube is a Warsaw-based enterprise MarTech and e-commerce consulting firm that designs, implements, and manages marketing technology and advertising for 250+ e-commerce brands across 25 markets, anchored by its proprietary sMMMart AI platform.
- Company typePrivate
- Founded2016
- HeadquartersWarsaw, Poland
- Headcount51–100
- GTM typeB2B
- OfferingServices
What SalesTube does
SalesTube is a Warsaw-based MarTech and e-commerce solutions provider founded in 2016, operating as part of the Group One / Service Plan Group network. The company combines professional consulting, MarTech architecture design and implementation, managed advertising services, and data engineering to serve enterprise e-commerce brands across 25 markets, with a roster of 250+ clients that includes BMW, GSK, Avon, Orange, TUI, and Media Expert. In 2023 it managed over 200 million EUR in advertising budgets on behalf of clients and claims the largest e-commerce brand portfolio in the CEE region.
The technology stack is built around certified partnerships with 15+ major platforms, including Google Marketing Platform, Google Cloud, Google Analytics 360, Meta, Amazon Ads, Salesforce Commerce Cloud, Shopware (Gold partner), Commercetools, Tealium, Adobe Analytics, Looker Studio, and Tableau. SalesTube's proprietary product is sMMMart AI, an AI-powered marketing automation platform offering generative AI, predictive analytics, and process automation, positioned to unify data silos across the partner ecosystem into a single decisioning layer.
The business model blends professional services (MarTech architecture design, implementation, and consulting) with managed services (media buying, programmatic, paid search, SEO, social, and marketplace marketing). Pricing is custom and not publicly disclosed, consistent with bespoke enterprise engagements. SalesTube generates demand through direct enterprise consulting, technology-platform partnership channels, content marketing (blog, e-books, workshops), and social media presence, with three consecutive Digital Agency of the Year recognitions from Media i Marketing Polska and a Forbes Top 10 fastest-growing e-commerce brands in Poland ranking in 2022.
SalesTube firmographics
Firmographics- Name
- SalesTube
- Legal name
- Salestube
- Website
- https://salestube.pl
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SalesTube is a Warsaw-based enterprise MarTech and e-commerce consulting firm that designs, implements, and manages marketing technology and advertising for 250+ e-commerce brands across 25 markets, anchored by its proprietary sMMMart AI platform.
- Ownership category
- akta.pro rank
SalesTube industry classification
Industry- Product category
- Marketing Technology Consulting
- NAICS
- Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Marketing Automation Platforms & Services (BPAFAFAC)
- akta.pro secondary industries
- Marketing Technology, AdTech & MarTech Services (BPAFAAAN), Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM), Performance Marketing Automation & Bid Management Services (MPAAACAM)
Keywords
Where SalesTube is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
SalesTube business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Consulting and MarTech Implementation Services: Professional consulting services for MarTech architecture design, implementation, and optimization. The company designs and implements MarTech architectures that connect data silos into integrated ecosystems.
- Managed Advertising Budgets: The company manages advertising budgets for clients, handling budget allocation and optimization across multiple platforms including Google Marketing Platform, Meta, Amazon Ads, and programmatic networks.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
SalesTube product offering
Product offeringCore offering
SalesTube is an enterprise MarTech and e-commerce consulting firm that designs and implements marketing technology architectures, manages advertising budgets, and integrates e-commerce platforms for large brands. Its core is sMMMart AI, a proprietary AI-powered marketing automation platform that enables generative AI, predictive analytics, and process automation, complemented by managed services across Google Marketing Platform, Salesforce Commerce Cloud, Shopware, and other major technology stacks.
Product overview
SalesTube operates as a MarTech and e-commerce solutions provider offering a unified platform approach combining proprietary AI technology with extensive third-party platform integrations. The core product is sMMMart AI, their proprietary AI-powered marketing automation platform that enables generative AI, predictive analytics, and process automation. This is complemented by a portfolio of service modules including Marketing Automation, Data Analytics (with sub-services for customer intelligence, omnichannel attribution, data science, and marketing analytics), Data Engineering, Data Visualization (Looker Studio, Tableau), E-commerce Platform Implementation (Shopware, Commercetools, Salesforce Commerce Cloud, Alokai, Shopify, WooCommerce), Google Marketing Platform Services, Cloud Solutions, Consulting Services, and Media Services. The company positions itself as offering end-to-end solutions where their proprietary AI platform integrates with major advertising and e-commerce technology platforms to connect data silos into a unified ecosystem enabling AI-powered business decisions.
Differentiator
Problem solved
Functional benefit
Brands
- sMMMart AI: AI-powered marketing solution platform offered by Salestube as part of their proprietary MarTech solutions.
Products and services
- sMMMart AI Proprietary AI-powered marketing automation platform that enables generative AI content, predictive analytics, process automation, and AI-powered recommendations for e-commerce and MarTech operations. Designed for enterprise brands seeking to automate and optimize marketing at scale.
- MarTech Solutions Platform Proprietary MarTech solutions platform that combines advertising technology and AI capabilities, integrating data silos into a unified ecosystem for enterprise clients.
- Consulting Services Enterprise consulting engagements covering AI technology strategy, cloud solutions, data strategy, digital transformation, MarTech infrastructure, UX/UI advisory, and media mix optimization. Sold to enterprise clients as discrete consulting engagements.
- Media Services End-to-end managed media services including marketing strategy, performance marketing, programmatic advertising, paid search, SEO, social media, influencer marketing, data-driven creative, and marketplace marketing for enterprise clients.
Quantifiable outcome
- Managed over 200 million EUR in advertising budgets in 2023
Companies that use SalesTube
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
SalesTube technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability6 records
Feature1 record
SalesTube partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Google (Marketing Platform, Cloud, Analytics)coreCertified Google partner across multiple products including Google Marketing Platform, Google Cloud, Google Analytics 360. Named largest Google partner globally by individual certifications. Integrations include Display & Video 360, Search Ads 360, and Campaign Manager 360.
- Meta (Facebook)coreMeta Business Partner for advertising solutions and platform integrations
- SalesforcecoreCertified Salesforce partner for Commerce Cloud implementation and integration
- ShopwarecoreGold certified Shopware partner for e-commerce platform implementation
- TealiumcoreCertified Tealium partner for Customer Data Platform (CDP) implementation and data analytics
- CommercetoolscoreCertified partner for Commercetools e-commerce platform implementation
- ShopifycorePartner for Shopify e-commerce platform implementation and integration
- Adobe AnalyticscorePartner for Adobe Analytics integration and data analytics solutions
- Amazon AdscoreCertified Amazon Ads partner for advertising solutions integration
- Looker StudiocorePartner for Google Looker Studio data visualization implementation
- TableaucorePartner for Tableau data visualization and analytics solutions
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
SalesTube competitors and assessment
Company assessmentDirect peers
- Astound Commerce: Global commerce agency implementing platforms like Salesforce Commerce Cloud, commercetools, and Shopify for enterprise brands. Highly comparable to SalesTube's e-commerce platform implementation and integration practice.
- Valtech: Global digital agency specializing in commerce, data, and MarTech implementation for enterprise brands. Closely comparable to SalesTube in combining platform integration, data/AI, and experience services for e-commerce clients.
- Divante: Polish e-commerce and software house delivering headless commerce, MarTech, and integration services. Highly comparable as a Poland-based digital commerce and MarTech services peer.
- Reply: European IT consultancy with a strong digital marketing and MarTech practice serving enterprise customers. Comparable in combining consulting, technology integration, and proprietary digital assets across multiple geographies.
- Dept Agency: European-headquartered digital agency offering creative, technology, and data services to enterprise brands. Comparable in service breadth, e-commerce focus, and use of proprietary platforms alongside third-party partnerships.
- Netguru: Polish-headquartered digital product and software consultancy serving enterprise clients with web, mobile, and AI engineering. Comparable as a Poland-rooted, internationally-scaling digital services firm with similar enterprise client base.
- Emakina: European digital agency network providing strategy, technology, data, and marketing services to enterprise brands. Comparable in targeting enterprise clients with integrated MarTech, commerce, and data offerings across multiple European markets.
- MediaMonks (S4 Capital): Global creative and production agency offering digital advertising, content, and platform services to enterprise brands. Comparable in combining managed media work with technology-driven marketing services for large clients.
Broad incumbents
- Accenture Song: Global experience and marketing services arm of Accenture offering strategy, creative, technology, and platform implementation. Comparable capabilities to SalesTube in MarTech and commerce but as a much larger incumbent with broader portfolio.
- Publicis Sapient: Global digital transformation arm of Publicis focused on consulting, technology, and marketing for large enterprises. Overlaps with SalesTube's MarTech/e-commerce integration work but at significantly larger scale and broader scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SalesTube social profiles
Digital presenceSalesTube compliance and trust
Trust signalCompliance5 records
SalesTube financial estimates
Financial estimateRevenue estimate
Valuation estimate
SalesTube leadership team
Management profileNumber of profiles
SalesTube funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SalesTube M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SalesTube
What does SalesTube do?
SalesTube is an enterprise MarTech and e-commerce consulting firm that designs and implements marketing technology architectures, manages advertising budgets, and integrates e-commerce platforms for large brands. Its core is sMMMart AI, a proprietary AI-powered marketing automation platform that enables generative AI, predictive analytics, and process automation, complemented by managed services across Google Marketing Platform, Salesforce Commerce Cloud, Shopware, and other major technology stacks.
Is SalesTube a public or private company?
SalesTube is a private company. It is classified as corporate owned and is currently operating.
When was SalesTube founded?
SalesTube was founded in 2016. It employs 51 to 100 people.
Where is SalesTube based?
SalesTube is headquartered in Warsaw, Poland, in the Europe region.
How does SalesTube make money?
Two revenue lines are on record. Consulting and MarTech Implementation Services are the primary driver. The others are managed Advertising Budgets.
Who are SalesTube's main competitors?
Direct peers on record are Astound Commerce, Valtech, Divante, Reply, Dept Agency, Netguru, Emakina and MediaMonks (S4 Capital). Broad incumbents are Accenture Song and Publicis Sapient.
Does SalesTube have an API?
No public API is recorded for SalesTube.
What industry is SalesTube in?
SalesTube's product category is Marketing Technology Consulting. Its primary akta.pro industry code is BPAFAFAC, Marketing Automation Platforms & Services, with a secondary code of BPAFAAAN, Marketing Technology, AdTech & MarTech Services. Its NAICS code is 54183 and its SIC code is 7311.