What Skinly Aesthetics does

Skinly Aesthetics is a single-location medical spa and cosmetic dermatology practice operating from 157 East 64th Street on Manhattan's Upper East Side, co-owned by Dr. Dmitriy Schwarzburg, an Ivy League-educated, board-certified physician, and Irina Schwarzburg. The clinic delivers a broad portfolio of non-surgical aesthetic and wellness services, with all medical procedures personally performed by Dr. Schwarzburg rather than delegated to mid-level providers. Its service mix spans facial injectables (Botox, Dysport, and the full Juvederm, Restylane, Radiesse, RHA, and Sculptra filler families), energy-based devices (CO2 laser, Fraxel, PurePlasma, Carbon laser, CoolSculpting, Ultherapy, RF microneedling systems including Morpheus8, Secret RF, and Agnes RF, Endolift, Ellacor, and EMSculpt/Cooltone), biostimulators and skin treatments (Exosomes, Skin Boosters, HydraFacial, QWO, Avéli), weight-loss pharmacotherapy (Semaglutide, Tirzepatide, Ozempic, Mounjaro), hormone and IV wellness (NAD+, BHRT, Biopro, IV therapy), and intimate wellness including the proprietary PrimeFill™ penile filler and HydraSculpt butt augmentation protocols developed by Dr. Schwarzburg.

The business runs on a direct-to-consumer model in which patients discover services through the Skinly website (skinlyaesthetics.com), an active blog, an extensive tag and category SEO architecture, social channels (Instagram, TikTok, YouTube, X/Twitter, Facebook, Yelp), and earned-media placements in Forbes, Glamour, Haute Living, Good Morning America, Harper's Bazaar, and other outlets. Revenue is generated through per-treatment fees with transparent flat-rate Botox pricing ($199–$999) and per-applicator CoolSculpting pricing ($600–$900), supplemented by retail skincare product sales and enabled by third-party patient financing (CareCredit, Cherry) plus HSA/FSA acceptance. Patient segments are horizontal: adults seeking non-surgical facial rejuvenation and anti-aging, adults seeking non-surgical body contouring and weight management, men seeking non-surgical enhancement and male wellness, and wellness-focused patients pursuing hormone therapy and IV/longevity services. The practice has been featured as a "Rated #1 Medical Spa in New York" in self-promotional materials, with the earliest dated governance artifact (Privacy Policy) effective January 1, 2019.

Name

Skinly Aesthetics

Legal name

Skinly Aesthetics

Website

https://skinlyaesthetics.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Skinly Aesthetics is a single Manhattan Upper East Side medical spa where Dr. Dmitriy Schwarzburg personally performs non-surgical aesthetic, body-contouring, weight-loss, and wellness procedures for individual consumer patients.

Ownership category

akta.pro rank

Product category

Medical Spa / Cosmetic Dermatology

NAICS

Beauty Salons (812112)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Cosmetic Dermatology (Aesthetic Injectables) (HLAKACAE)

akta.pro secondary industries

Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN), Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Cosmetic dermatology services
• Non-surgical aesthetic treatments
• Medical spa procedures
• Injectable treatments
• Body contouring services

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Per-treatment service fees: Skinly Aesthetics generates revenue primarily through one-time per-procedure fees paid at the point of service for each cosmetic treatment performed (Botox, fillers, CoolSculpting, laser, RF microneedling, weight-loss injections, penile fillers, etc.). Pricing is typically per-applicator (e.g., CoolSculpting), per-area, per-session, or flat-rate (e.g., Botox). Patients pay at each visit with no subscription requirement, although maintenance treatments (Botox every 3-4 months) produce recurring visits.
2. Skincare product sales: The Skinly Aesthetics website includes a 'SHOP' section pointing to 'all-products', indicating revenue from retail sale of professional skincare products alongside treatment services.
3. Financed procedure revenue (third-party financing): Skinly partners with CareCredit and Cherry Financing to offer flexible monthly payment plans for treatments, broadening access to higher-priced procedures (e.g., CoolSculpting packages, Avéli, surgical vs. non-surgical packages). Also accepts HSA/FSA funds. The clinic's underlying revenue is per-treatment, but financing partners enable larger package purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Skinly Aesthetics is a single-location medical spa in Manhattan's Upper East Side that delivers non-surgical cosmetic dermatology services, including neuromodulator and dermal filler injections, laser skin resurfacing, RF microneedling, body contouring, weight-loss pharmacotherapy, and proprietary techniques like PrimeFill™ penile filler and HydraSculpt butt augmentation. All medical procedures are personally performed by Dr. Dmitriy Schwarzburg using FDA-cleared devices and pharmaceutical products, with the website serving as the primary booking, education, and storefront channel.

Differentiator

Problem solved

Functional benefit

Brands

• PrimeFill: A proprietary injectable penile filler technique designed and developed by Dr. Schwarzburg using controlled cannula placement and circumferential filler distribution for non-surgical penile girth enhancement.
• HydraSculpt

Products and services

• Botox and Neuromodulator Injections Injectable neuromodulator treatments using Botox and Dysport for cosmetic and therapeutic indications, including frown lines, forehead, crow's feet, masseters (jaw slimming/TMJ), trapezius (TrapTox), hyperhidrosis, lip flip, chin dimpling, and DAO. Flat-rate transparent pricing by treatment area is offered regardless of units used.
• Dermal Filler Treatments Hyaluronic acid and biostimulator filler treatments for facial rejuvenation, including liquid facelift, forehead filler, under eye filler, liquid rhinoplasty, cheek filler, nasolabial fold, lip filler (including Russian lip technique), jawline filler, and chin filler, using Juvederm (Voluma, Ultra, Volbella, Volux), Restylane, Radiesse, RHA, and Sculptra.
• CoolSculpting Body Contouring Non-invasive cryolipolysis fat reduction treatments for abdomen, love handles, double chin (CoolMini), bra/back fat, and thighs using CoolAdvantage, CoolAdvantage Petite, and CoolAdvantage Plus applicators at per-applicator pricing.
• Laser Skin Treatments Energy-based laser skin resurfacing and rejuvenation treatments using CO2 laser, Fraxel, PurePlasma laser, Carbon laser facial, and Endolift laser for skin texture, tone, and tightening concerns.
• RF Microneedling Treatments Radiofrequency-assisted microneedling procedures for skin remodeling and tightening using Morpheus8, Secret RF, and Agnes RF devices, plus mechanical microneedling with DermaPen and AquaGold.
• Injectable Butt Lift (Sculptra / HydraSculpt) Non-surgical buttock augmentation using Sculptra, hyaluronic acid fillers, and Radiesse, including the proprietary HydraSculpt protocol combining immediate volume, collagen stimulation, and long-term firmness. Also covers hip dip correction and liquid butt lift.
• PrimeFill™ Penile Filler Proprietary non-surgical penile girth enhancement technique developed by Dr. Schwarzburg using controlled cannula placement and circumferential hyaluronic acid (Juvederm/RHA) filler distribution. Results last up to 2 years and are adjustable and reversible with hyaluronidase.
• Weight Loss Injection Programs Medically supervised GLP-1 weight loss therapy using Semaglutide (Ozempic) and Tirzepatide (Mounjaro) injections for adult patients seeking pharmacological weight management.
• Avéli Cellulite Treatment Minimally invasive cellulite reduction treatment using the Avéli device for targeting structural causes of cellulite dimpling on the buttocks and thighs, often combined with HydraSculpt butt augmentation.
• Kybella Double Chin Treatment
• Non-Surgical Facelift and PDO Thread Lift Non-invasive facial lifting and skin tightening procedures including PDO thread lift, Ultherapy microfocused ultrasound, Endolift laser, Ellacor micro-coring, and Upneeq eye lifting drops.
• Biostimulator and HydraFacial Treatments Collagen-stimulating and skin quality treatments including exosome therapy, skin boosters (Profhilo, polynucleotide), and HydraFacial for hydration, glow, and skin health.
• Wellness and Hormone Therapy Longevity and hormonal wellness services including NAD+ IV therapy, bioidentical hormone replacement therapy (BHRT), Biopro natural growth hormone supplementation, IV vitamin therapy, and Addyi for hypoactive sexual desire in women.
• Professional Skincare Product Sales Retail sale of professional skincare products through the website's 'SHOP' section, complementing in-clinic treatment services.

Quantifiable outcome

• Each CoolSculpting session reduces fat in the treated area by approximately 25%
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Four partnerships are on record, tiered minor.

• American Academy of Cosmetic SurgeryminorOthersDr. Schwarzburg is a member of the American Academy of Cosmetic Surgery, a professional membership body referenced on the Skinly Aesthetics homepage and across treatment pages as a credential signal.
• American Society for Laser Medicine and SurgeryminorOthersDr. Schwarzburg is a member of the American Society for Laser Medicine and Surgery, a professional membership body referenced as a credential signal on the Skinly Aesthetics homepage and treatment pages.
• Haute Living / Haute Leaders Dinner at Alessa NYCminorGTM or Marketing PartnerDr. Dmitriy Schwarzburg and Irina Schwarzburg (Skinly co-owners) attended the exclusive Haute Leaders Dinner at Alessa NYC (September 2025), an Haute Living industry networking event. Dr. Schwarzburg was also quoted in Haute Living on future beauty/wellness trends.
• Chron (Houston Chronicle)minorGTM or Marketing PartnerSkinly Aesthetics was included in a Chron article titled 'The Best Places For Non-Surgical Facial Treatments Near Houston' (published 2026-03-18), which describes various clinics offering non-surgical facial treatments. The article covers specialized services and personalized care, with mention of local awards for facial rejuvenation.

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Ideal Image: Large U.S. med spa chain offering Botox, fillers, CoolSculpting, laser skin treatments, and body contouring — directly comparable service mix to Skinly at the chain/single-brand level.
• LaserAway: National med spa chain providing laser hair removal, CoolSculpting, Botox, fillers, and skin rejuvenation — comparable on consumer-facing aesthetic device services, though operates at larger scale.
• Union Square Laser Dermatology: NYC board-certified dermatology practice offering injectables, lasers, body contouring, and medical-grade skincare — directly comparable physician-led Manhattan practice serving aesthetic patients.
• Ever/Body: NYC-based modern med spa offering Botox, dermal fillers, laser treatments, and body contouring directly to consumers with a physician-led clinical model — directly comparable to Skinly's core service stack and target Manhattan patient base.
• SkinSpirit: Multi-location medical spa chain offering Botox, fillers, lasers, microneedling, and body contouring with physician involvement — overlaps Skinly on essentially the full menu of non-surgical aesthetic services.
• Tribeca MedSpa: NYC medical spa offering Botox, fillers, CoolSculpting, laser treatments, and skincare services — directly comparable on service mix and Manhattan patient demographic.
• JUVA Skin & Laser Center: NYC dermatology and laser practice providing injectables, body contouring, and laser treatments in a physician-led setting — closely comparable on physician-led model and Manhattan location.

Broad incumbents

• Allergan Aesthetics (AbbVie): Manufacturer of Botox, Juvederm, and the CoolSculpting device that Skinly administers — not a direct competitor but a key supplier/ecosystem participant whose products and protocols shape what Skinly can offer.

Emerging players

• Skin Laundry: Multi-location aesthetic clinic brand focused on facials, laser, and injectables with a membership/pricing-driven consumer model — comparable on consumer-aesthetic service stack and transparent pricing strategy.
• Glowbar: Membership-based skincare studio offering facials and light aesthetic treatments — adjacent consumer-facing aesthetics brand with a streamlined, brand-led model similar in spirit to Skinly's direct-to-consumer positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/@SkinlyA
• YouTubeyoutube.com/@SkinlyAesthetics
• Facebookfacebook.com/profile.php?id=61552845415692
• Instagraminstagram.com/skinlyaesthetics
• TikToktiktok.com/@skinlyaesthetics
• LinkedInlinkedin.com/company/skinlyaesthetics

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skinly Aesthetics