Decision Point Center

What Decision Point Center does

Decision Point Center is a privately held, for-profit addiction treatment facility headquartered at 505 Whipple Street in Prescott, Arizona, founded in 2004 and operating for over 20 years. The organization runs a full American Society of Addiction Medicine (ASAM)-style continuum of care spanning medical detoxification, residential inpatient treatment (30–90+ days), partial hospitalization (PHP), intensive outpatient programming (IOP), and dual-diagnosis treatment for co-occurring mental health conditions. Specialized tracks include a Veterans Addiction Program addressing PTSD and combat trauma, alongside dedicated alcohol and drug addiction treatment programs. The clinical model relies on evidence-based modalities — cognitive behavioral therapy (CBT), dialectical behavior therapy (DBT), EMDR, contingency management, the Matrix Model, and motivational interviewing — delivered by a licensed team under a UCLA-trained Medical Director (Dr. Mark C. Carter).

The business operates as a fee-for-service healthcare provider reimbursed primarily through major commercial insurance plans (Cigna, Multi, Tricare, Anthem) and government programs, supplemented by self-pay arrangements. Patient acquisition flows through a 24/7 admissions call center, clinical assessment, insurance verification, healthcare provider referrals, emergency-room referrals, and family intervention logistics, supported by an in-house transportation-to-treatment service. Marketing is content-led via an educational blog, SEO, and social channels (Facebook, X, LinkedIn, YouTube) positioning the organization as a clinical authority.

The unit economics reflect typical residential behavioral health: inpatient medical detox is priced at roughly $250–$800 per day, 30-day residential programs at $6,000–$30,000, and IOP at $1,500–$10,000 for a 90-day course, with most major insurance coverage flowing under the Mental Health Parity and Addiction Equity Act. The company employs 101–250 staff and holds Joint Commission (JCAO) accreditation, SAMHSA affiliation, and LegitScript certification — credentials that act as both regulatory compliance and competitive gating assets within the payer and patient selection process.

Name

Decision Point Center

Legal name

Decision Point Center

Website

https://decisionpointcenter.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

101–250 employees

Short description

Decision Point Center is a private, Joint Commission–accredited addiction treatment facility in Prescott, Arizona, providing a full continuum of care — medical detox, residential, PHP, IOP, and dual-diagnosis treatment — for adults with substance use and co-occurring mental health disorders, reimbursed primarily through major commercial insurance and Tricare.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Substance Use Detoxification Centers (Medical Detox) (HLAFACAD), Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF)

Keywords

• Addiction treatment services
• Medical detox programs
• Residential inpatient rehab
• Dual diagnosis treatment
• Intensive outpatient programs

Headquarters

HQ city

Prescott

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Healthcare Services Revenue: Decision Point Center generates revenue through healthcare service delivery including medical detox, residential inpatient treatment, partial hospitalization (PHP), and intensive outpatient programs (IOP). Revenue is derived from insurance reimbursements from major commercial payers and government programs, as well as self-pay arrangements for uninsured or underinsured patients. The facility accepts most major insurance plans including Cigna, Multi, Tricare, Anthem, and works with patients to verify coverage and establish payment plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Decision Point Center is an addiction treatment facility providing a full continuum of care spanning medical detox, residential inpatient treatment (30-90+ days), partial hospitalization (PHP), and intensive outpatient programs (IOP). Services include specialized tracks for dual diagnosis (co-occurring mental health and substance use disorders), veterans, and tailored alcohol and drug addiction programs, all delivered using evidence-based therapies such as CBT, DBT, EMDR, the Matrix Model, and motivational interviewing.

Product overview

Decision Point Center is an addiction treatment facility offering a full continuum of care centered around a co-occurring disorders approach. The portfolio consists of a tiered service ladder: Medical Detox (medically supervised withdrawal management) as the entry point, followed by Residential Inpatient Program (30–90+ days of 24/7 structured care), Partial Hospitalization Program (day treatment with overnight return home), Intensive Outpatient Program (3–5 hours/day, 3–5 days/week maintaining daily obligations), and Dual Diagnosis Treatment (integrated mental health and addiction treatment running parallel across all levels). Specialized tracks include Veterans Addiction, Alcohol Addiction, and Drug Addiction programs. All programs are backed by evidence-based techniques including cognitive behavioral therapy, dialectical behavior therapy, EMDR, contingency management, and motivational interviewing. The facility also provides family therapy and education as a supporting service throughout the continuum.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Detox Medically supervised detoxification program that safely manages withdrawal symptoms from drugs and alcohol under 24/7 clinical oversight.
• Residential Inpatient Program Live-in treatment program providing 30 to 90 or more days of 24/7 clinical support, intensive therapy, and behavioral stabilization in a structured environment.
• Partial Hospitalization Program (PHP) Day treatment program running approximately five to six hours per day, five days a week, bridging the gap between residential care and IOP with structured therapy while patients return home at night.
• Intensive Outpatient Program (IOP) Structured outpatient program typically meeting three to four hours per day, three to five days a week, for eight to twelve weeks, allowing patients to maintain daily obligations while receiving clinical support and relapse prevention therapy.
• Dual Diagnosis Treatment Program Integrated treatment program addressing co-occurring mental health conditions (anxiety, depression, trauma/PTSD, bipolar disorder, borderline personality disorder) alongside substance use disorders simultaneously.
• Veterans Addiction Program Specialized addiction treatment program tailored to address the unique needs of military veterans struggling with substance abuse and co-occurring disorders.
• Alcohol Addiction Treatment Comprehensive alcohol rehab program staffed by licensed therapists combining traditional therapies and holistic wellness activities to address the root cause of alcohol addiction.
• Drug Addiction Treatment Custom-tailored drug addiction treatment program providing a safe healing environment with individualized treatment plans addressing each patient's unique needs and recovery goals.
• Addiction Detox Detoxification program tailored to each patient's unique needs, evaluating the most suitable process upon arrival to safely eliminate chemical influence from drugs or alcohol.
• Family Therapy and Education Family involvement program including therapy and education designed to rebuild relationships and support the recovery process for both the individual and their family members.

Quantifiable outcome

• Residential inpatient programs show approximately 64% treatment completion rates vs 52% for outpatient settings according to national treatment episode datasets
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• The Joint Commission (JCAO)coreOthersThe Joint Commission provides accreditation certification that Decision Point Center meets global quality and safety standards for healthcare organizations. This accreditation is a recognized marker of clinical quality and operational excellence that insurance companies and patients use to evaluate treatment providers.
• SAMHSA (Substance Abuse & Mental Health Services Administration)coreOthersSAMHSA is a nationally run agency that helps advance the behavioral health of the U.S. nation. Decision Point Center is a respected member organization affiliated with SAMHSA, indicating alignment with national behavioral health standards and best practices.
• LegitScriptminorOthersLegitScript is an industry-leading certification organization that verifies healthcare and addiction treatment businesses are legitimate and credible. Certification demonstrates compliance with industry standards for advertising and business practices.
• Insurance Providers (Cigna, Multi, Tricare, Anthem, and others)coreChannel Partner/ Reseller/ DistributorMajor insurance providers including Cigna, Multi, Tricare, and Anthem contract with or reimburse Decision Point Center for covered treatment services. Insurance acceptance is critical for patient access and revenue cycle management. The facility performs insurance verification as part of the admissions process.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Bradford Health Services: Regional addiction treatment provider operating residential and outpatient facilities across the Southeast U.S. Comparable in continuum of care (detox, residential, IOP), evidence-based therapy approach, and adult-focused dual diagnosis capability.
• American Addiction Centers: Largest publicly traded addiction treatment provider operating multiple residential and outpatient facilities nationwide. Directly comparable to Decision Point Center in service offering (medical detox, residential, PHP, IOP, dual diagnosis) but with materially greater scale and a multi-state footprint.
• Promises Behavioral Health: Addiction and mental health treatment operator offering residential, PHP, and IOP programs nationally. Comparable in dual diagnosis focus, individualized treatment plans, and luxury-positioned residential care, though typically at higher price points.
• Recovery Centers of America: Multi-site residential and outpatient addiction treatment operator with facilities across the Mid-Atlantic, Northeast, and Midwest. Directly comparable in service lines (medical detox, residential inpatient, IOP) and in-network commercial insurance contracting approach, but operates at substantially larger scale.
• Summit Behavioral Health: Multi-state addiction and mental health treatment operator offering residential, PHP, and IOP programs. Comparable in service mix and dual diagnosis focus, with similar in-network commercial payer contracting strategy.

Broad incumbents

• Phoenix House: Long-standing nonprofit addiction treatment provider with residential and outpatient programs across multiple states. Comparable in continuum of care and dual diagnosis capability, though primarily publicly funded rather than commercial insurance driven.
• Caron Treatment Centers: Long-established nonprofit addiction treatment provider operating a flagship residential campus in Wernersville, Pennsylvania with regional outpatient locations. Comparable in continuum of care, dual diagnosis programming, and family therapy offerings, with a similar 20+ year operating heritage.
• Hazelden Betty Ford Foundation: The largest nonprofit addiction treatment provider in the U.S., operating a residential campus in Center City, Minnesota and multiple outpatient sites. Comparable continuum of care, dual diagnosis capability, and evidence-based treatment philosophy, but with significantly larger scale, philanthropic funding, and brand recognition.

Regional players

• Cottonwood Tucson: Arizona-based residential addiction and mental health treatment provider. Directly comparable in geographic market, continuum of care (detox, residential, IOP), dual diagnosis capability, and Arizona-specific payer relationships.

Emerging players

• CleanSlate Centers: Outpatient-focused addiction treatment provider specializing in medication-assisted treatment (MAT) for opioid and alcohol use disorders. Comparable in evidence-based clinical approach and commercial payer contracting, but offers primarily office-based treatment rather than residential care.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/decisionpointcn
• YouTubeyoutube.com/channel/UCC3DI0IwINiiEAVdWunTybQ
• Facebookfacebook.com/DecisionPointCenter
• LinkedInlinkedin.com/company/decision-point-center

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Decision Point Center