Oliehoorn

What Oliehoorn does

Oliehoorn is a Dutch family-owned sauce manufacturer founded in 1981 and headquartered in Hoorn (Zwaag), Netherlands. The company produces sauces built on oil-in-water emulsions stabilized by carbohydrates, with rapeseed oil as the primary base ingredient, and operates heritage brands including Brander and Zeedijk.

The company serves three customer segments: (1) retail consumers via supermarket chains, (2) foodservice professionals via distributors and a direct field sales force, and (3) industrial food processing customers buying B2B base sauces and oils. Production runs approximately 1.5 million buckets per year for foodservice, alongside retail and industrial volumes.

Revenue is generated through a multi-channel go-to-market covering foodservice wholesalers, retail chains, e-commerce, and field sales across the Netherlands, Germany, Austria, Switzerland, and the UK. Oliehoorn employs 90+ people and holds a dense compliance portfolio (FSSC 22000, Halal, Kosher, ProTerra, B Corp, SBTi) that supports export to certification-sensitive buyers.

Name

Oliehoorn

Legal name

Oliehoorn B.V.

Website

https://oliehoorn.nl

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Oliehoorn is a Dutch family-owned sauce manufacturer founded in 1981, producing mayonnaise and sauces from rapeseed-oil emulsions for retail chains, foodservice distributors, and industrial B2B customers across the Netherlands, DACH, and the UK.

Ownership category

akta.pro rank

Product category

Sauce and Condiment Manufacturing

NAICS

Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941), Food Manufacturing (311), Starch and Vegetable Fats and Oils Manufacturing (31122)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Food And Kindred Products (2000), Fats & Oils (2070)

akta.pro primary industry

Mayonnaise & Aioli Manufacturing (AFAKADAB)

akta.pro secondary industries

Condiments, Sauces & Dressings (CRADAAAB), Salad Dressings & Vinaigrettes Manufacturing (AFAKADAC)

Keywords

• Sauce manufacturing
• Mayonnaise production
• Foodservice distribution
• Condiment manufacturing
• Vegetable oil supply

Headquarters

HQ city

Zwaag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Consumer Retail: Sale of sauces to retail consumers through supermarket chains including Albert Heijn, Jumbo, Plus, Hoogvliet, Poiesz, and Spar. Products sold in consumer packaging sizes (465ml, 750ml).
2. Foodservice Distribution: Bulk sauce sales to foodservice operators (cafeterias, restaurants, caterers) through distributors (Bidfood, VHC Jongens, Sligro, Hanos, Horesca, Makro, Lekkerland) and direct field sales. Products in foodservice packaging (900ml, 2.5L, 10L, 1000L containers).
3. Industrial Sales: B2B sale of base sauces to food industry for incorporation into other products. Minimum volumes from 50MT/year for existing recipes, 250MT/year for customization. Supplies salad and sandwich producers, foodservice wholesalers.
4. Plant-Based Oils: Sale of vegetable oils (rapeseed, sunflower, high oleic sunflower, non-GMO soybean) to food industry and cosmetics sector. Delivered in IBC (1000L), bag-in-box (10L), or ekobox formats.
5. E-commerce Direct Sales: Direct consumer sales through Oliehoorn webshop (oliehoornshop.nl) for professional equipment like sauce dispensers and accessories.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

Oliehoorn manufactures and distributes a broad range of sauces and condiments (mayonnaises, fritessaus, curry sauces, ketchup, BBQ, garlic, burger, truffle and chili mayonnaises) as well as plant-based oils (rapeseed, sunflower, high oleic sunflower, non-GMO soybean). The portfolio is sold in consumer retail packaging (465ml–750ml), professional foodservice sizes (900ml–1000L) and industrial containers (up to 1000kg), serving retail consumers, foodservice operators and food-industry processors.

Product overview

Oliehoorn is a Dutch family-owned sauce manufacturer founded in 1981, based in Hoorn, producing a comprehensive range of sauces and condiments. The product portfolio centers on classic sauces (Mayonaise 80%, Fritessaus 25%, Currysaus, Tomatenketchup), specialty sauces (Truffel Mayonaise, Barbecuesaus, Knoflooksaus, Hamburgersaus, Sweet Chili Chipotlesaus), and local hero products (Brander Mayonaise from Groningen, Zeedijk Kerrie Mayonaise from Amsterdam). Recent additions include Sweet Pepper Mayo and Crispy Chili Mayo launched in 2026, plus seasonal Fritessaus van Oranje. The company also serves the industrial/foodservice market with plant-based oils (rapeseed, sunflower, high oleic sunflower, non-GMO soybean) and industrial base sauces. Products are available in consumer packaging (270ml-750ml) and professional/foodservice sizes (900ml, 2.5L, 10L, 1000kg containers). The company operates B2B channels through foodservice wholesalers and industrial customers, as well as retail distribution.

Differentiator

Problem solved

Functional benefit

Products and services

• Mayonaise 80% Quality mayonnaise prepared according to an authentic recipe with 78% rapeseed oil, free-range egg yolk, sugar, vinegar and mustard. Creamy, lightly seasoned, fresh-tasting mayonnaise for retail consumers.
• Fritessaus 25% Smooth and supple oil-in-water emulsion with 25% oil content, creamy, fresh and slightly spicy; for retail consumers and foodservice.
• Currysaus Sweet and slightly spicy Dutch-style curry sauce with bright red/brown color and smooth firm texture for snacks, fries and meals.
• Currysaus Extra Pittig Mildly sweet base curry sauce with extra spicy heat to give snacks additional spice.
• Currysaus Zoetzuur Fruity, sweet-and-sour curry sauce variant for chicken snacks and exotic loaded fries.
• Tomatenketchup Lightly seasoned ketchup with high tomato paste content, dark red color and smooth texture.
• Truffel Mayonaise Creamy, savory mayonnaise with real black summer truffle (10%), produced according to traditional recipe.
• Brander Mayonaise Distinctive regional mayonnaise from post-war Groningen with a higher proportion of mustard, visible black pepper bits and unique spice blend.
• Zeedijk Kerrie Mayonaise Creamy and spicy curry mayonnaise inspired by Amsterdam's Zeedijk neighborhood, preserving a regional recipe.
• Barbecuesaus Sweet, spicy barbecue sauce with a slightly smoky flavor for American burgers, spare ribs, chicken, steaks and snacks.
• Knoflooksaus Fresh and sweet garlic sauce.
• Hamburgersaus Spicy and fresh sauce specifically formulated for hamburgers.
• Sweet Chili Chipotlesaus Sweet chili sauce with extra spice from chipotle pepper.
• Sweet Pepper Mayo Sweet, fresh and spicy mayonnaise combined with the full sweet taste and extra bite of cherry peppers, packaged in 270ml consumer format.
• Crispy Chili Mayo Creamy, mildly spicy mayonnaise enriched with chili pieces for extra taste and texture, using gochujang paste and crispy chili oil, packaged in 270ml consumer format.
• Fritessaus van Oranje Seasonal orange-themed french fries sauce with the same fresh and creamy character as the classic fritessaus, marketed for Dutch celebrations.
• Raapolie (Rapeseed Oil) Neutral-tasting refined, bleached and deodorized rapeseed oil for all preparations, supplied to food industry and cosmetics sector.
• Zonnebloemolie (Sunflower Oil) Full-flavored sunflower oil, high in linoleic acid, used as a base for salads and dressings; supplied to food industry.
• High Oleic Zonnebloemolie High-quality vegetable oil with high monounsaturated fatty acid content, extra stable and suitable for frying and baking at high temperatures.
• Non-GMO Sojaolie Non-genetically modified soybean oil suitable for hot and cold preparations, with sustainable and traceable ProTerra-certified sourcing.
• Industrial Base Sauces B2B base sauces supplied to food processors (salad and sandwich producers, foodservice wholesalers) for incorporation into finished products; delivered in 1000kg industrial containers.

Quantifiable outcome

• Approximately 90% of raw materials sourced from Europe, reducing CO2 through shorter transport distances
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Fire Off!minorStrategic or Co-development PartnerPartnership with Fire Off! for closed-loop bucket recycling program. Old buckets are collected and repurposed into new sauce buckets, contributing to circular economy goals.
• BidfoodcoreChannel Partner/ Reseller/ DistributorFoodservice wholesaler distributing Oliehoorn sauces to professional foodservice operators in the Netherlands.
• SligrocoreChannel Partner/ Reseller/ DistributorMajor foodservice wholesaler distributing Oliehoorn sauces to foodservice operators across the Netherlands.
• HanoscoreChannel Partner/ Reseller/ DistributorHoreca specialist wholesaler distributing Oliehoorn sauces to restaurants, cafes, and catering businesses.
• MakrocoreChannel Partner/ Reseller/ DistributorCash and carry wholesaler distributing Oliehoorn sauces to foodservice operators.
• LekkerlandcoreChannel Partner/ Reseller/ DistributorSpecialized horeca wholesaler distributing Oliehoorn sauces to hospitality sector.
• VHC JongensminorChannel Partner/ Reseller/ DistributorFoodservice distributor in the Netherlands carrying Oliehoorn product range.
• VHC ActifoodminorChannel Partner/ Reseller/ DistributorFoodservice distributor in the Netherlands carrying Oliehoorn product range.
• VHC KrekominorChannel Partner/ Reseller/ DistributorFoodservice distributor in the Netherlands carrying Oliehoorn product range.
• HorescaminorChannel Partner/ Reseller/ DistributorHoreca specialist wholesaler carrying Oliehoorn sauces.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Thomy (Nestlé Professional): Nestlé-owned sauce and condiments brand with strong foodservice presence in Europe; comparable product overlap with Oliehoorn's professional range, especially in mayonnaise and dressings.
• Hellmann's (Unilever): Global mayonnaise and condiments brand under Unilever; competes with Oliehoorn in foodservice and increasingly in retail across the UK and DACH, but operates at vastly larger multinational scale.
• French's (McCormick & Company): McCormick-owned condiments brand (mustard, ketchup, sauces) with broad retail and foodservice distribution; comparable to Oliehoorn in foodservice sauce category but as part of a much larger global ingredients group.
• Ardo: Belgian-headquartered frozen vegetables, herbs and prepared food producer including sauce bases; comparable as a Benelux-headquartered family-led food manufacturer with industrial and foodservice channels.
• Calvé (Unilever): Heritage Dutch sauce brand owned by Unilever; directly competes with Oliehoorn in Dutch retail mayonnaise/fritessaus but operates as one brand within Unilever's broader global CPG portfolio.

Direct peers

• Kühne: German family-owned producer of vinegar, mustard, ketchup and sauces with broad European retail distribution; comparable product portfolio and family-business heritage to Oliehoorn.
• Born Foods: Dutch producer of mayonnaise, sauces and dressings serving retail private label and foodservice; directly comparable to Oliehoorn in product mix and Dutch channel coverage.
• Remia: Dutch family-owned sauce manufacturer (mayonnaise, fritessaus, ketchup, dressings) with overlapping retail and foodservice channels in the Netherlands; directly comparable product mix, geography and customer base to Oliehoorn.
• Verstegen Spices & Sauces: Dutch family-owned producer of sauces, marinades and condiments serving retail, foodservice and industrial channels; comparable heritage positioning and multi-channel Dutch distribution.
• Develey Senf & Feinkost: German family-owned sauce and condiment manufacturer (mustards, ketchup, mayonnaise, dressings) with strong DACH foodservice presence; comparable to Oliehoorn's DACH expansion target markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/Oliehoorn
• Facebookfacebook.com/Oliehoorn
• LinkedInlinkedin.com/company/oliehoorn
• Instagraminstagram.com/oliehoorn
• TikToktiktok.com/@oliehoornnl
• Pinterestnl.pinterest.com/Oliehoorn
• Xx.com/oliehoorn

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oliehoorn