Shreveport Bossier Convention and Tourist Bureau
Visit Shreveport-Bossier is the official destination marketing organization for the Shreveport-Bossier, Louisiana metropolitan area, promoting regional tourism assets to leisure visitors, meeting planners, sports organizers, and film production companies through its website, event calendar, and business listings directory.
- Company typePrivate
- Founded-
- HeadquartersShreveport, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Shreveport Bossier Convention and Tourist Bureau does
Shreveport Bossier Convention and Tourist Bureau is the official destination marketing organization for the Shreveport-Bossier metropolitan area in northwest Louisiana, operating under the consumer-facing brand Visit Shreveport-Bossier. The organization promotes the dual-city region's tourism assets—including riverfront casinos, Southern and Cajun/Creole dining, outdoor recreation at Caddo Lake, family attractions, cultural institutions, and events—to leisure visitors, meeting and group planners, sports event organizers, and film/media production companies. It serves as the principal marketing intermediary connecting prospective visitors with local tourism-related businesses across Caddo and Bossier parishes.
Shreveport Bossier Convention and Tourist Bureau firmographics
Firmographics- Name
- Shreveport Bossier Convention and Tourist Bureau
- Legal name
- Visit Shreveport-Bossier
- Website
- https://shreveport-bossier.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Visit Shreveport-Bossier is the official destination marketing organization for the Shreveport-Bossier, Louisiana metropolitan area, promoting regional tourism assets to leisure visitors, meeting planners, sports organizers, and film production companies through its website, event calendar, and business listings directory.
- Ownership category
- akta.pro rank
Shreveport Bossier Convention and Tourist Bureau industry classification
Industry- Product category
- Destination Marketing / Convention and Visitors Bureau Services
- NAICS
- Convention and Visitors Bureaus (561591)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Party Venue Sourcing & Booking Services (HSACACAL)
- akta.pro secondary industry
- Inbound/Local Retail Travel Agencies (Destination Booking Offices) (THAKABAH)
Keywords
Where Shreveport Bossier Convention and Tourist Bureau is headquartered
LocationHeadquarters
- HQ city
- Shreveport
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Shreveport Bossier Convention and Tourist Bureau business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Distribution channels3 records
Marketing channels7 records
Shreveport Bossier Convention and Tourist Bureau product offering
Product offeringCore offering
The Shreveport Bossier Convention and Tourist Bureau, operating as Visit Shreveport-Bossier, is the official destination marketing organization for the Shreveport-Bossier metropolitan area in Louisiana. It markets the region as a leisure, meetings, sports, and film destination through a unified tourism website featuring attractions, restaurants, hotels, casinos, the SBFunGuide event calendar, the Business Listings Directory, a Visitors Guide, and an E-Newsletter. The organization's fundamental service is destination promotion and visitor trip planning for the northwest Louisiana region.
Product overview
The Shreveport Bossier Convention and Tourist Bureau operates a unified tourism marketing platform centered on the Visit Shreveport-Bossier website (visitshreveportbossier.org). The platform's core product is the destination marketing website, supplemented by sub-products including the SBFunGuide event calendar, a Business Listings Directory for local tourism-related enterprises, a Visitors Guide for trip planning, and an E-Newsletter for ongoing visitor engagement. Additional content hubs cover Attractions, Casinos, and Black-Owned Restaurants. This is a destination marketing ecosystem rather than a traditional SaaS product.
Differentiator
Problem solved
Functional benefit
Products and services
- Visit Shreveport-Bossier Destination Marketing Website The primary tourism marketing portal for Shreveport-Bossier, Louisiana, providing visitors with information about attractions, restaurants, hotels, casinos, events, and trip planning resources.
- SBFunGuide Event Calendar An event calendar feature on the Visit Shreveport-Bossier website that aggregates and displays year-round events, festivals, and activities throughout the Shreveport-Bossier area for visitor discovery.
- Business Listings Directory A tourism business directory enabling approved tourism-related businesses in Caddo and Bossier parishes to create and manage listings on the Visit Shreveport-Bossier website, with category and subcategory classifications for accommodations, attractions, dining, nightlife, outdoor recreation, shopping, sports, transportation, and venues.
- Visitors Guide A downloadable or mail-able visitor guide providing comprehensive trip planning information for Shreveport-Bossier, including attraction recommendations, dining options, hotel listings, and event highlights.
- E-Newsletter Subscription An email newsletter subscription service delivering periodic updates about Shreveport-Bossier events, attractions, special offers, and travel inspiration to subscribers.
- Attractions Content Hub A content section showcasing Shreveport-Bossier attractions including Shreveport Aquarium, Sci-Port Discovery Center, R.W. Norton Art Gallery, Meadows Museum of Art, Louisiana State Exhibit Museum, Multicultural Center of the South, Shreveport Railroad Museum, and Shreveport Water Works Museum.
- Casino Listings Page Feature showcasing five riverfront casinos and a thoroughbred racetrack in Shreveport-Bossier, including Bally's, Boomtown, Horseshoe, Live! Louisiana Casino & Hotel, Louisiana Downs, Margaritaville, and Sam's Town, with information on gaming, entertainment, spa, dining, and hotel accommodations.
- Black-Owned Restaurants Directory A curated directory highlighting nearly 80 Black-owned food businesses in Shreveport-Bossier, including restaurants such as Eddie's Restaurant, C & C Café, Orlandeaux's Café, Big D's Bar-B-Que, Anthony's Steak & Seafood, and Us Up North Kitchen, with subcategories for catering, bars, and food trucks.
Companies that use Shreveport Bossier Convention and Tourist Bureau
Customer profileSegments4 records
Ideal customer profiles5 records
Shreveport Bossier Convention and Tourist Bureau technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shreveport Bossier Convention and Tourist Bureau partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Destinations InternationalcoreGlobal trade organization for destination marketing organizations. Provides DM Accreditation program that Visit Shreveport-Bossier participates in.
- SimpleviewcoreWebsite platform provider powering visitshreveportbossier.org. Supplies the CMS, CRM, event calendar, and business listing infrastructure.
- Louisiana TourismminorState tourism organization. Visit Shreveport-Bossier participates in the statewide Louisiana tourism marketing initiative.
- TripAdvisorminorTravel review platform. Visit Shreveport-Bossier maintains presence and certification on TripAdvisor for destination promotion.
- Louisiana Attorney General - Fight Fraud LouisianaminorConsumer protection initiative. Visit Shreveport-Bossier participates in fraud prevention awareness program.
- Tourism-Related Businesses in Caddo and Bossier ParishescoreLocal businesses including accommodations (hotels, B&Bs, campgrounds), attractions, restaurants, casinos, outdoor recreation, sports venues, and transportation services that are eligible for business listings on the platform. Categories include: Bed & Breakfast, Campgrounds/RV Parks, Full Service Hotels, Limited Service Hotels, Casinos, Horse Racing, Family Fun Attractions, Galleries & Museums, Gardens, Historic Places, and various dining categories.
Recent moves6 records
Expansion highlights5 records
Shreveport Bossier Convention and Tourist Bureau competitors and assessment
Company assessmentOthers
- Simpleview: Primary technology platform provider for Visit Shreveport-Bossier's CMS, CRM, event calendar, and business listings. Comparable as an ecosystem peer — powers the majority of US DMOs, including most peers above, and shapes the operating model for destination marketing organizations.
- Destinations International: Global trade association for destination marketing organizations that grants the DM Accreditation held by Visit Shreveport-Bossier. Comparable not as a competitor but as the standards-setting body and peer community for DMOs of this type.
Direct peers
- Experience Columbus: Regional DMO for Columbus, Ohio. Comparable mid-tier city CVB balancing convention business with leisure promotion, operating business listings, an event calendar, and visitors guide under a similar destination marketing structure.
- Visit Austin: Regional DMO for Austin, Texas. Comparable in promoting a destination across music, food, outdoor, and cultural experiences to leisure visitors, meeting planners, and film productions using a Simpleview-style CMS and event calendar.
- Visit Lafayette: Official DMO for the Lafayette area in Acadiana. Comparable Louisiana CVB focused on cultural and culinary tourism, with similar business listing and event calendar operations for visitor engagement.
- Visit Lake Charles: Official CVB for the Lake Charles/Southwest Louisiana region. Comparable as a smaller Louisiana CVB balancing casino gaming, outdoor recreation, and cultural tourism under a similar visitor-services model.
- Louisiana Travel: State-level DMO operated under Louisiana's Office of Tourism. Visit Shreveport-Bossier explicitly partners with Louisiana Travel, making it both a coordinating peer and a stakeholder in state-level destination marketing.
- Visit Baton Rouge: Official DMO for Baton Rouge, Louisiana. Directly comparable as an in-state regional CVB promoting a mid-sized Southern city across leisure, convention, and sports-event segments using the same destination-marketing playbook.
- New Orleans & Company: Official destination marketing organization for New Orleans. Comparable to Visit Shreveport-Bossier as a Louisiana CVB serving leisure visitors, meeting planners, and cultural tourism; operates with DM Accreditation and a comparable Simpleview-style DMO tech stack.
- Visit Dallas: Regional CVB for the Dallas area. Comparable DMO serving a multi-vertical destination (leisure, meetings, sports, film) with a Simpleview-powered platform and DM Accreditation; a useful benchmark for a regional CVB's digital playbook.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Shreveport Bossier Convention and Tourist Bureau social profiles
Digital presenceShreveport Bossier Convention and Tourist Bureau financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shreveport Bossier Convention and Tourist Bureau leadership team
Management profileNumber of profiles
Profiles1 record
Shreveport Bossier Convention and Tourist Bureau funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shreveport Bossier Convention and Tourist Bureau M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shreveport Bossier Convention and Tourist Bureau
What does Shreveport Bossier Convention and Tourist Bureau do?
The Shreveport Bossier Convention and Tourist Bureau, operating as Visit Shreveport-Bossier, is the official destination marketing organization for the Shreveport-Bossier metropolitan area in Louisiana. It markets the region as a leisure, meetings, sports, and film destination through a unified tourism website featuring attractions, restaurants, hotels, casinos, the SBFunGuide event calendar, the Business Listings Directory, a Visitors Guide, and an E-Newsletter. The organization's fundamental service is destination promotion and visitor trip planning for the northwest Louisiana region.
Is Shreveport Bossier Convention and Tourist Bureau a public or private company?
Shreveport Bossier Convention and Tourist Bureau is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Shreveport Bossier Convention and Tourist Bureau founded?
Shreveport Bossier Convention and Tourist Bureau was founded in -1. It employs 11 to 50 people.
Where is Shreveport Bossier Convention and Tourist Bureau based?
Shreveport Bossier Convention and Tourist Bureau is headquartered in Shreveport, United States, in the North America region.
Who are Shreveport Bossier Convention and Tourist Bureau's main competitors?
Others on record are Simpleview and Destinations International. Direct peers are Experience Columbus, Visit Austin, Visit Lafayette, Visit Lake Charles, Louisiana Travel, Visit Baton Rouge, New Orleans & Company and Visit Dallas.
Does Shreveport Bossier Convention and Tourist Bureau have an API?
No public API is recorded for Shreveport Bossier Convention and Tourist Bureau.
What industry is Shreveport Bossier Convention and Tourist Bureau in?
Shreveport Bossier Convention and Tourist Bureau's product category is Destination Marketing / Convention and Visitors Bureau Services. Its primary akta.pro industry code is HSACACAL, Party Venue Sourcing & Booking Services, with a secondary code of THAKABAH, Inbound/Local Retail Travel Agencies (Destination Booking Offices). Its NAICS code is 561591 and its SIC code is 7900.