Heater Sports

What Heater Sports does

Heater Sports, legally World Sports Products, Inc., is a U.S.-based manufacturer and direct-to-consumer retailer of sports training equipment founded in 1996 and headquartered in Saint George, Utah, operating with 11-50 employees. The company designs, builds, and sells mechanical pitching machines, batting cages, golf training systems, and accessories primarily targeting youth baseball and softball players, coaches and league organizers, and home golf enthusiasts. Its core technology is spring-powered pitching mechanics that deliver variable speed control without requiring electricity, positioning products as portable, easy-to-use alternatives to electronic pitching systems; the lineup spans from budget foam golf mats at $19.99 up to the Xtender 24 Ft. batting cage at $299.99, with consumable dimpled pitching-machine baseballs and softballs supporting an aftermarket revenue stream.

Revenue is generated through three channels: direct e-commerce sales on heatersports.com, an authorized dealer network with formal "Become a Dealer" and "Locate A Dealer" programs offering dealers free shipping and no sales tax outside NV/UT, and a social media affiliate program targeting influencers with 5,000+ followers at a 10% commission rate. The company offers free ground shipping within the Continental U.S., a 30-day money-back guarantee (customer pays return shipping), and a 1-year parts and labor warranty (customer pays shipping), and emphasizes 24-hour live-operator, U.S.-based customer service as a deliberate differentiator. The business is privately held with no disclosed funding rounds, no patents or trademarks on record, no AI or API capabilities, and no operating geographies beyond the U.S. domestic market.

Name

Heater Sports

Legal name

World Sports Products, Inc.

Website

https://heatersports.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Heater Sports is a U.S. manufacturer and e-commerce retailer of spring-powered pitching machines, batting cages, and golf training equipment, serving youth baseball/softball players, coaches, and home golf enthusiasts since 1996.

Ownership category

akta.pro rank

Product category

Sports Training Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Team Sports Equipment & Uniforms Retail (CRAMABAE)

akta.pro secondary industries

Golf Balls Retail (CRAMAGAB), Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

Keywords

• Pitching machines
• Batting cages
• Golf training equipment
• Sports training aids
• Baseball softball gear

Headquarters

HQ city

Saint George

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. Direct Product Sales: Heater Sports generates revenue through direct-to-consumer sales of sports training equipment via their e-commerce website and dealer network. Products include pitching machines, batting cages, golf training aids, and replacement parts/accessories. The company offers a 30-day money-back guarantee and 1-year parts and labor warranty on all products.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Heater Sports designs, manufactures, and sells spring-powered pitching machines, portable batting cages, golf training equipment (teeing machines, hitting nets, mats), and consumable balls/bags directly to consumers and through an authorized dealer network. The company is operated as a trade name (Heater Sports / Trend Sports) under the parent World Sports Products, Inc., and emphasizes mechanical (non-electric) equipment designed for home use and youth training.

Product overview

Heater Sports is a sports training equipment manufacturer and e-commerce retailer founded in 1996, operating under World Sports Products, Inc. The company offers a portfolio of mechanical and electronic training aids primarily for baseball, softball, and golf. The product lineup centers on pitching machines (including the Perfect Pitch 50 Mechanical Combo Machine), batting cages (Xtender 24 Ft. Batting Cage), and golf training systems (Perfect Swing Teeing Machine, Perfect Swing Home Driving Range). Golf accessories include hitting mats (foam and rubber variants), practice nets, shag bags, and driving range packages. The company sells direct-to-consumer with free ground shipping, offers a 30-day money-back guarantee, and provides a 1-year parts and labor warranty. No artificial intelligence capabilities or public API are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Perfect Pitch 50 Mechanical Combo Pitching Machine

Quantifiable outcome

• Ages 4-100 supported across product line

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Affiliate PartnersminorGTM or Marketing PartnerSocial media influencers with 5,000+ followers can join the Heater Sports affiliate program. Partners receive unique tracking codes and earn 10% commission on sales generated through their referrals.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• JUGS Sports: JUGS Sports is a direct competitor in pitching machines and sports training equipment, offering both mechanical and electronic machines for baseball, softball, and football practice—the same core category as Heater Sports.
• Franklin Sports: Franklin Sports manufactures and retails baseball, softball, and backyard sports equipment including batting tees and training aids, overlapping with Heater's youth baseball training focus.
• SKLZ: SKLZ sells sport-specific training aids and equipment for baseball, softball, golf, and other sports, competing with Heater in the home practice/training equipment category.
• ATEC Sports: ATEC is a leading pitching machine manufacturer serving professional, college, and youth baseball/softball customers, directly competing with Heater Sports in mechanical and electronic machine categories.

Broad incumbents

• Easton: Easton is a major baseball/softball equipment brand selling bats, protective gear, and accessories; overlaps with Heater on the practice/training side of the consumer purchasing journey.
• Callaway Golf: Callaway is a broad golf equipment incumbent that owns Odyssey and Topgolf-adjacent assets, overlapping with Heater's home golf training practice niche at the consumer level.
• Rawlings: Rawlings is a major baseball/softball brand across gloves, bats, balls, and protective gear, operating as a broad incumbent serving the same youth/family customer base as Heater.
• Louisville Slugger (Wilson Sporting Goods): Wilson (parent of Louisville Slugger, DeMarini, EvoShield) is a broad incumbent in baseball/softball equipment, with overlapping training-aid offerings that compete in the same team/league channels Heater sells into.

Emerging players

• Rapsodo: Rapsodo makes data-driven launch monitors and pitching/ hitting analytics tools that sit in adjacent territory to Heater's training aids, increasingly competing for the same coaching/training budget.
• The Net Return: The Net Return is a specialist in golf practice nets and home golf simulators, directly competing with Heater's Perfect Swing line of golf nets and home driving range packages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/heatersports

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heater Sports