Ars Futura

What Ars Futura does

Ars Futura d.o.o. is a privately held Croatian design and development agency headquartered in Zagreb (Savska cesta 102 / registered at Zlatarska 14) that has operated for 8+ years with a team of approximately 55 people. It delivers end-to-end digital product services — UX/UI design, web development, mobile development for iOS and Android, DevOps, quality assurance, and staff augmentation — to enterprise clients including Activision Blizzard (5+ year multi-project partnership spanning CDL Pick'em and the World Series of Warzone platform handling millions of viewers), Elemental Machines (IoT dashboards, APIs, and a 20x loading-speed improvement), Twitch, Noom, and Bevi.

The agency's technology stack centers on React, Node.js, Next.js, React Native, Swift, Kotlin, SwiftUI, UIKit, Go, and Java/Kotlin, and it has invested in ecosystem credentials including AWS Partner Network membership (one of ~10 Croatian firms) and ISO 27001 certification. Beyond services, Ars Futura operates two own products: Pincone, a freemium team bookmarking tool launched in August 2020 with a $5/month/team tier, and PontaHR (formerly Along), an all-in-one HR management SaaS workspace launched in November 2022.

The business model is predominantly project-based professional services billed on a quote basis, supplemented by a small but recurring SaaS contribution from Pincone. Clients are acquired primarily through a 'Let's Talk' inbound inquiry form, with supporting demand generation via a technical blog, newsletter, conference presence (Web Summit, React Summit, DO iOS), and case-study content. The company is bootstrapped with no disclosed equity funding, serves global markets (Croatia, Europe, and the United States), and has been recognized by the Financial Times among Europe's 1000 Fastest-Growing Companies in both 2022 and 2024, ranked #2 on Clutch's Top B2B Companies in Croatia, and won the MojPosao Best Employer award four consecutive years (2020-2023).

Name

Ars Futura

Legal name

Ars Futura d.o.o.

Website

https://arsfutura.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Ars Futura is a Zagreb-based design and development agency offering end-to-end UX/UI, web, mobile, DevOps, QA, and staff augmentation services to global enterprise clients such as Activision Blizzard, Elemental Machines, and Twitch, while also operating two SaaS products, Pincone and PontaHR.

Ownership category

akta.pro rank

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Design Services: UX/UI design services creating eye-catching and user-friendly interfaces tailored to client needs
2. Web Development Services: Custom web application development using diverse technologies and extensive experience
3. Mobile Development Services: Native and cross-platform mobile app development for iOS and Android
4. DevOps Services: Automation and optimization of development processes with cost-effective infrastructure
5. Quality Assurance Services: Software testing practices including unit testing, integration testing, and automated testing
6. Staff Augmentation: Providing skilled contractors/freelancers to augment client teams on B2B contracts
7. Pincone SaaS: Bookmarking tool with free tier for individuals, free for small teams, $5/month/team for larger teams

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Ars Futura is a design and development agency that designs, builds, and ships custom digital products for enterprise clients across web, mobile, DevOps, QA, and staff augmentation. It also operates two self-developed SaaS products — Pincone (a team bookmarking tool) and PontaHR (an HR management workspace) — which demonstrate its product capabilities and serve as standalone offerings.

Product overview

Ars Futura is a design and development agency that also builds its own software products. Their product portfolio consists of two main offerings: Pincone, a bookmarking tool for teams and individuals, and PontaHR (formerly Along), an all-in-one HR management platform. The company also provides client services including design, web development, mobile development, DevOps, quality assurance, and staff augmentation.

Differentiator

Problem solved

Functional benefit

Brands

• Along: An all-in-one HR tool (now renamed to PontaHR) created by Ars Futura for fast-growing companies to manage employee lifecycle from onboarding to offboarding.
• Pincone
• PontaHR

Products and services

• Design (UX/UI) Services Tailor-made UX and UI design services creating eye-catching and user-friendly interfaces for client digital products.
• Web Development Services Custom web application development using React, Node.js, Next.js, and other modern web technologies for enterprise clients.
• Mobile Development Services Native and cross-platform mobile app development for iOS and Android using Swift, SwiftUI, UIKit, Kotlin, and React Native.
• DevOps Services Automation and optimization of development processes, including cost-effective cloud infrastructure management and CI/CD practices.
• Quality Assurance Services Software testing services including unit testing, integration testing, and automated testing for client web and mobile applications.
• Staff Augmentation Providing skilled contractors and freelancers to augment client teams on B2B projects across design, development, and QA roles.
• Pincone Pincone is a team bookmarking tool with personal space for private bookmarks and shared spaces to exchange links with teams, featuring better scraping algorithms and sharing capabilities.
• PontaHR (formerly Along) PontaHR is an all-in-one HR management workspace for fast-growing companies that includes a dashboard for availability tracking, handbook for internal documents, careers section for job listings and applicant management, and team profiles.

Quantifiable outcome

• 20x faster dashboard loading speed
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Amazon Web Services (AWS)coreTechnology or Integration · 1 March 2023Ars Futura became one of only 10 companies from Croatia to join Amazon's Partner Network. They help clients create innovative cloud solutions using AWS. Team members underwent rigorous certification process with 3-hour exams requiring 75% accuracy. At least 3 team members certified (5 Foundational, 3 Associate, 1 Professional certificate).
• Web SummitminorGTM or Marketing Partner · 1 January 2022Presented Along (now PontaHR) at Web Summit 2022 as ALPHA Startup program participant. Used conference for market validation, feedback collection, and waitlist building.
• ISO 27001coreOthersObtained ISO 27001 information security certification, demonstrating commitment to information security best practices. Certification shows company follows international information security standards.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Infinum: Croatian-based digital product development agency with similar full-stack design, web, and mobile capabilities. Closest geographic and service-overlap peer to Ars Futura, competing for similar enterprise clients and talent in the Zagreb market.
• Undabot: Croatian software engineering and design agency specializing in custom digital products for enterprise clients. Highly comparable in geography, scale, and service offering to Ars Futura.
• Q agency: Croatian-originated digital agency providing design, web, and mobile development services. Direct competitor in the regional custom product development market.
• Croatia-based agency (Span): European software engineering consultancy with similar full-stack, design, and DevOps capabilities, working with enterprise clients across similar verticals including media and gaming.
• Thoughtbot: US-based design and development consultancy offering product design, web, and mobile development with a strong employer brand. Comparable in services, culture emphasis, and product-development methodology.
• Dockyard: US-based custom software consultancy providing full-stack web and mobile development services with similar long-term partnership model and enterprise client focus.

Regional players

• Netgen: Croatia-based software development agency with full-stack web and mobile expertise. Comparable in service offering and vertical capabilities, though with broader geographic focus.
• Studio Present: Croatian design and development agency with comparable bespoke product offering and European client base.

Broad incumbents

• Pivotal Labs: Long-established enterprise software consultancy with comparable paired-programming, design, and product development offering; a larger incumbent in the same space.
• DEPT: Global digital agency providing end-to-end design, engineering, and marketing services. A larger incumbent that competes with Ars Futura for enterprise digital product engagements at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/arsfutura_com
• Facebookfacebook.com/arsfuturacom

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ars Futura