eleRide
eleRide is an Indian B2B full-stack electric two-wheeler subscription company that rents IoT-enabled EVs from Hero, Lectrix and BATTRE on monthly contracts to last-mile delivery operators, including Amazon, Flipkart, Swiggy, Zomato, Dunzo and BigBasket, across five cities in Maharashtra and Gujarat.
- Company typePrivate
- Founded2021
- HeadquartersPune, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What eleRide does
eleRide (legal entity: Eleride Mobility Solutions Private Limited, incorporated 11 May 2022) is an Indian B2B full-stack electric two-wheeler subscription company targeting last-mile delivery operators. The company procures vehicles from three OEMs — Hero MotoCorp (HERO NYX), Lectrix EV / Shriram Group (LECTRIX E-CITY ZIP) and BATTRE (BATTRE LOEV) — and rents them to customers under monthly subscription contracts priced at Rs. 4,499–4,999 plus a refundable Rs. 3,900 security deposit. The subscription is all-inclusive: insurance, scheduled maintenance, detachable-battery home charging support and remote service with TAT-bound assistance are bundled into the recurring fee, with two product tiers (elePrime for commercial-grade performance and eleLite for license-free entry-level use).
The technical layer is the proprietary eleFleet platform, a mobile and web application that ingests IoT and GPS telemetry from each vehicle, supports real-time vehicle health monitoring, integrates with Map My India, Trak N Tell and Fleetx for tracking, and enables remote immobilization for theft or default. Payments are processed via Razorpay. The company claims 100% fleet utilization, 6 million km traveled annually, 450 tonnes of CO2 abated, and a 99% uptime SLA delivered to enterprise customers — metrics consistent with a tightly run, capital-constrained operator rather than a venture-funded scale play.
Commercially, eleRide pursues a dual GTM: a self-serve online booking flow serving individual delivery riders and SMBs, and direct enterprise sales to large e-commerce, q-commerce, logistics and food-and-beverage customers. Named enterprise logos include Amazon, Flipkart, Dunzo, BigBasket, Swiggy, Zomato and PUNERI BHEL (the latter at 150+ deployed EVs). Operations are concentrated in Maharashtra and Gujarat, with active service in Pune, Mumbai, Ahmedabad, Surat and Vadodara. The company appears to be founder/bootstrapped with no disclosed institutional funding, a 11–50-person team led by Founder Niraj Mishra, and no public listing.
eleRide firmographics
Firmographics- Name
- eleRide
- Legal name
- ELERIDE MOBILITY SOLUTIONS PRIVATE LIMITED
- Website
- https://eleride.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- eleRide is an Indian B2B full-stack electric two-wheeler subscription company that rents IoT-enabled EVs from Hero, Lectrix and BATTRE on monthly contracts to last-mile delivery operators, including Amazon, Flipkart, Swiggy, Zomato, Dunzo and BigBasket, across five cities in Maharashtra and Gujarat.
- Ownership category
- akta.pro rank
eleRide industry classification
Industry- Product category
- Electric Vehicle Subscription Services
- NAICS
- Automotive Equipment Rental and Leasing (5321), Consumer Goods Rental (5322)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- EV Fleet Leasing & Fleet Management (EV-Focused) (THADANAI)
- akta.pro secondary industries
- EV Charging-Integrated Rentals (Bundled Charging, Roaming, Home Charger Add-ons) (THADANAJ), EV Subscription (Monthly/Longer-Term Consumer Plans) (THADANAD), Asset Tracking (Non-Powered: Trailers, Containers, Chassis) (TLABAJAC)
Keywords
Where eleRide is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
eleRide business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel
Revenue model
- EV Subscription Fees: Monthly subscription model for electric 2-wheeler rentals. Customers pay recurring subscription fees (Rs. 4,499-4,999/month) plus security deposit. Includes bundled services: insurance, maintenance, and charging support.
- Security Deposits: Refundable security deposits collected at booking (approximately Rs. 3,900), held during subscription period and refunded upon vehicle return with no damage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | BATTRE LOEV - eleLite category |
| Subscription | Monthly | HERO NYX - elePrime category |
| Subscription | Monthly | LECTRIX E-CITY ZIP - elePrime category |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
eleRide product offering
Product offeringCore offering
eleRide offers full-stack monthly subscriptions for electric 2-wheelers targeted at last-mile delivery fleets and individual delivery riders. Subscriptions bundle the vehicle, insurance, maintenance, and detachable-battery charging support for a fixed monthly fee (Rs. 4,499–4,999), complemented by the proprietary eleFleet IoT-enabled platform for real-time fleet management, tracking, and optimization.
Product overview
eleRide is an electric 2-wheeler subscription company operating a full-stack subscription model for last-mile logistics. The core offering centers on eleRide EV Subscription service, which provides monthly rentals of electric 2-wheelers with all-inclusive coverage (insurance, maintenance, charging). The product portfolio includes two vehicle categories: elePrime (premium EVs for commercial operations) and eleLite (entry-level EVs for cost-sensitive users). Specific EV models available include HERO NYX, LECTRIX E-CITY ZIP, and BATTRE LOEV, each with distinct specifications for range, speed, and payload capacity. The eleFleet proprietary technology platform complements the subscription service by providing fleet management and optimization capabilities for enterprise customers.
Differentiator
Problem solved
Functional benefit
Brands
- elePrime: Premium category of electric 2-wheeler subscription offering higher-end EVs with enhanced features.
- eleLite
- eleFleet
Products and services
- eleRide EV Subscription Monthly electric 2-wheeler subscription service offering hassle-free EV rentals with all-inclusive pricing covering insurance, maintenance, and charging, customizable by term and EV model for individual delivery riders, SMBs, and enterprise fleets.
- elePrime (Premium EV Category) Premium subscription category of higher-performance electric 2-wheelers targeted at businesses requiring enhanced range and payload capacity for commercial last-mile delivery operations, starting at Rs. 4,999 per month.
- eleLite (Entry-Level EV Category) Entry-level subscription category of affordable electric 2-wheelers targeted at cost-conscious individual delivery riders and small businesses, featuring vehicles that do not require a driver's license, starting at Rs. 4,499 per month.
- HERO NYX Subscription Electric 2-wheeler subscription based on the HERO NYX (Hero MotoCorp OEM), featuring 70 km range, 50 km/h top speed, 155 kg payload, and detachable portable battery, starting at Rs. 4,999 per month.
- LECTRIX E-CITY ZIP Subscription Electric 2-wheeler subscription based on the LECTRIX E-CITY ZIP (Lectrix EV / Shriram Group OEM), offering 75 km range, 50 km/h top speed, and detachable portable battery for urban delivery, starting at Rs. 4,999 per month.
- BATTRE LOEV Subscription Electric 2-wheeler subscription based on the BATTRE LOEV (BATTRE OEM), featuring detachable home-chargeable battery, 75 km range, 35 km/h top speed, and 150 kg payload, starting at Rs. 4,499 per month and requiring no driver's license.
- eleFleet Fleet Management Platform Proprietary tech-driven mobile application and web platform that delivers real-time vehicle health monitoring, fleet operations management, and tracking capabilities for enterprise fleet customers, with integrations to Map My India, Trak N Tell, and Fleetx.
Quantifiable outcome
- 150+ EVs deployed for single enterprise customer
- +3 more outcomes
Companies that use eleRide
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
eleRide technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature4 records
eleRide partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Hero MotoCorpcoreSource of HERO NYX electric 2-wheeler for subscription fleet. Hero MotoCorp is India's leading 2-wheeler manufacturer providing OEM vehicles.
- Lectrix EV (Shiram Group)coreSource of LECTRIX E-CITY ZIP electric scooter for subscription fleet. Part of Shiram Group, provides OEM electric 2-wheelers.
- BATTREcoreSource of BATTRE LOEV electric 2-wheeler. Provides vehicles for the eleLite category, designed for riders who don't require a driver's license.
- IAMAI (Internet and Mobile Association of India)minorIndustry association membership for internet and mobile companies. Supports networking, policy advocacy, and industry positioning.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
eleRide competitors and assessment
Company assessmentEmerging players
- Lithion Power: Provides EV 2-wheeler subscription and battery-as-a-service offerings for delivery and mobility use cases in India. Comparable subscription-based EV access model, though with a stronger battery-swap angle.
- SUN Mobility: Operates battery swapping infrastructure for electric 2-wheelers and 3-wheelers across India. Adjacent but enabling — its swap network supports subscription-fleet operators like eleRide and competes for the same delivery-fleet economics.
Direct peers
- Yulu: Operates shared electric 2-wheeler mobility and last-mile delivery fleet subscriptions across Indian cities. Closely comparable business model (subscription-based electric mobility) and overlapping enterprise delivery customer base.
- Zypp Electric: India-based EV 2-wheeler subscription and fleet operator focused on last-mile delivery for e-commerce, q-commerce, and food delivery — directly competing with eleRide in the same use case, geography, and customer base.
- Bounce: Indian mobility platform offering scooter rentals and subscriptions, including electric models. Comparable subscription-based 2-wheeler rental model targeting urban riders and delivery use cases.
- Vogo: Subscription-based scooter rental service operating in Indian cities. Comparable rental / subscription model for urban riders and short-duration users, though historically ICE-focused.
- MoEVing: EV fleet operator providing electric vehicles (including 2-wheelers) to delivery riders and enterprises on subscription. Competes directly with eleRide for the same last-mile delivery customer segment.
Broad incumbents
- Ola Electric: Large-scale Indian electric 2-wheeler OEM with ambitious subscription, rental, and B2B fleet programs. Adjacent competitor that could move into eleRide's last-mile delivery niche at scale given capital and brand reach.
- Ather Energy: India's leading premium electric 2-wheeler OEM with growing subscription / lease programs for commercial customers. Competes as a vehicle source and increasingly as a direct subscription provider in the same category.
- Hero Electric: Established Indian electric 2-wheeler manufacturer with B2B and fleet-focused offerings. Competitor as a vehicle supplier and emerging subscription provider in the same commercial EV 2-wheeler category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
eleRide social profiles
Digital presenceeleRide financial estimates
Financial estimateRevenue estimate
Valuation estimate
eleRide leadership team
Management profileNumber of profiles
Profiles4 records
eleRide funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
eleRide M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about eleRide
What does eleRide do?
eleRide offers full-stack monthly subscriptions for electric 2-wheelers targeted at last-mile delivery fleets and individual delivery riders. Subscriptions bundle the vehicle, insurance, maintenance, and detachable-battery charging support for a fixed monthly fee (Rs. 4,499–4,999), complemented by the proprietary eleFleet IoT-enabled platform for real-time fleet management, tracking, and optimization.
Is eleRide a public or private company?
eleRide is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was eleRide founded?
eleRide was founded in 2021. It employs 11 to 50 people.
Where is eleRide based?
eleRide is headquartered in Pune, India, in the Asia region.
How does eleRide make money?
Two revenue lines are on record. EV Subscription Fees are the primary driver. The others are security Deposits.
Who are eleRide's main competitors?
Emerging players on record are Lithion Power and SUN Mobility. Direct peers are Yulu, Zypp Electric, Bounce, Vogo and MoEVing. Broad incumbents are Ola Electric, Ather Energy and Hero Electric.
Does eleRide have an API?
No public API is recorded for eleRide.
What industry is eleRide in?
eleRide's product category is Electric Vehicle Subscription Services. Its primary akta.pro industry code is THADANAI, EV Fleet Leasing & Fleet Management (EV-Focused), with a secondary code of THADANAJ, EV Charging-Integrated Rentals (Bundled Charging, Roaming, Home Charger Add-ons). Its NAICS code is 5321 and its SIC code is 7510.