Boch Center

What Boch Center does

The Boch Center is a 501(c)(3) nonprofit performing arts organization headquartered at 270 Tremont Street in Boston, operating as the steward and venue manager of two historic theatres: the Wang Theatre (opened 1925, ~2,800 seats) and the Shubert Theatre (opened 1910, under a 40-year lease since 1996). The Center presents more than 200 performances annually to over 400,000 audience members, spanning Broadway touring productions, concerts, dance, comedy, family entertainment, and opera, while also running the Folk Americana Roots Hall of Fame (FARHOF) launched in 2019 and youth-education programs such as City Spotlights Teen Leadership. Operating wholly-owned subsidiaries Wang Theatre, Inc., Tremont Theatre, Inc. (Shubert), and Wang Center Productions, Inc., the organization is governed by a Board of Directors under President & CEO J. Casey Soward.

Revenue is generated through six primary streams: ticket sales (transaction-fee model, prices $35-$374.50 via direct box office and Ticketmaster), corporate sponsorship (including the 2016 Boch Family naming rights and Loge Club memberships), individual giving (annual fund, legacy giving), private event hosting (corporate events, galas, weddings, filming), membership programs (subscription/recurring), and merchandise sales. Ancillary products include group sales, theatre tours, VIP/Loge Club experiences, gift cards, and a Wang Theatre commemorative book. The go-to-market motion is event-driven, supported by email marketing (Constant Contact), social media, public relations, group sales, and a community partnerships network (Boston Ballet, Boston Lyric Opera, Celebrity Series of Boston, World Music/Crasharts, Handel and Haydn Society). Distribution relies on the direct box office, Ticketmaster as primary ticketing partner, a group sales department, and a function sales team for private events. Technology is conventional for live venues (Ticketmaster, Constant Contact, Google Analytics, Facebook and Google/DoubleClick ad networks), with ActivePure air purification and a 2022 Flymachine performance-technology partnership as the principal differentiators.

Name

Boch Center

Legal name

The Wang Center for the Performing Arts, Inc.

Website

https://bochcenter.org

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

The Boch Center is a 501(c)(3) nonprofit performing arts organization that manages Boston's historic Wang and Shubert Theatres, presenting 200+ performances annually to 400,000+ audience members across Broadway, concerts, comedy, dance, and family programming.

Ownership category

akta.pro rank

Product category

Performing Arts Venue and Live Entertainment

NAICS

Other Performing Arts Companies (711190), Theater Companies and Dinner Theaters (711110), Museums, Historical Sites, and Similar Institutions (7121)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)

akta.pro secondary industries

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB)

Keywords

• Performing arts venue
• Live entertainment
• Theater management
• Broadway touring shows
• Arts education programs

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from ticket sales for performances at Wang and Shubert Theatres through box office and Ticketmaster, with prices ranging from $35 to $374.50 for various shows and VIP packages
2. Corporate Sponsorship: Corporate partnerships including naming rights (Boch Family naming sponsorship), Loge Club memberships, and show sponsorships
3. Individual Giving: Donations including annual fund, legacy giving, and general individual donations supporting educational and artistic initiatives
4. Private Event Hosting: Revenue from hosting corporate events, galas, weddings, and filming location rentals at Wang and Shubert Theatres
5. Membership Programs: Individual membership programs providing benefits and exclusive access to events
6. Merchandise Sales: Sale of commemorative merchandise including the Wang Theatre commemorative book ($40) and tour merchandise

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Boch Center is a nonprofit performing arts organization that manages and operates two historic Boston theatres — the Wang Theatre and the Shubert Theatre — hosting more than 200 performances annually across Broadway musicals, concerts, dance, comedy, opera, and family entertainment. It also operates the Folk Americana Roots Hall of Fame, the City Spotlights Teen Leadership youth development program, group sales, theatre tours, private event hosting, and premium Loge Club memberships, while supporting community arts education and partnerships with local nonprofit arts organizations.

Product overview

The Boch Center is a nonprofit performing arts organization serving as guardian of Boston's historic Wang and Shubert Theatres. The core offering centers on presenting over 200+ performances annually across both venues, featuring Broadway musicals, concerts, dance, comedy, and family entertainment. The organization operates the Folk Americana Roots Hall of Fame (FARHOF), an initiative honoring Folk, Americana, and Roots music heritage. Educational programming includes the City Spotlights Teen Leadership Program for youth development. Ancillary offerings encompass private event venue rentals, group sales packages, theatre tours, VIP/Loge Club memberships, gift cards, and a commemorative Wang Theatre book. The Boch Center functions as a unified venue management and programming organization rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Folk Americana Roots Hall of Fame (FARHOF): Hall of fame celebrating folk, Americana, and roots music, launched in 2019 and housed in the Wang Theatre.

Products and services

• Wang Theatre Historic 2,800-seat performing arts theatre at 270 Tremont Street in Boston, hosting Broadway musicals, concerts, dance performances, comedy shows, and family entertainment.
• Shubert Theatre Historic theatre at 265 Tremont Street in Boston, originally opened in 1910, under a 40-year lease managed by the Boch Center since 1996, hosting Broadway previews, dance performances, concerts, and local nonprofit performing arts organizations.
• Folk Americana Roots Hall of Fame (FARHOF) Hall of Fame established in 2019 within the Wang Theatre to honor and celebrate Folk, Americana, and Roots music through exhibits, memorabilia, artifacts, events, lectures, and concerts.
• City Spotlights Teen Leadership Program

Quantifiable outcome

• 400,000+ audience members served annually
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

13 partnerships are on record, tiered core and minor.

• FlymachinecoreTechnology or Integration · 1 January 2022Boch Center's Wang and Shubert Theatres partnered exclusively with Flymachine for演唱会/performance technology integration.
• Oak View Group - National Theater AlliancecoreStrategic or Co-development Partner · 1 January 2019The Boch Center joined the inaugural roster of prestigious performing arts venues in Oak View Group's National Theater Alliance, providing strategic collaboration opportunities with leading venues across the nation.
• Emerson Colonial TheatreminorStrategic or Co-development Partner · 1 January 2012Boch Center managed the historic Emerson Colonial Theatre from 2012-15 as part of its venue stewardship mission.
• Boston Lyric OperacoreStrategic or Co-development Partner · 1 January 1996In 1998, Wang Center bestowed a $1 million grant to Boston Lyric Opera as part of a special partnership. BLO was the home tenant at Shubert Theatre for 18 years.
• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing platform partner for all performances and events at Wang and Shubert Theatres.
• Boston BalletcoreStrategic or Co-development PartnerLong-term nonprofit partner receiving millions in grants and reduced-rent rehearsal and performance space.
• Celebrity Series of BostoncoreStrategic or Co-development PartnerNonprofit arts partner receiving grants and reduced-rent space for programming collaborations.
• World Music/CrashartscoreStrategic or Co-development PartnerNonprofit music organization partner benefiting from grants and venue access programs.
• Handel and Haydn SocietycoreStrategic or Co-development PartnerPeriod instrument orchestra partnered for productions including fully staged Monteverdi's L'Orfeo at Shubert Theatre.
• City Spotlights Teen Leadership PartnersminorStrategic or Co-development PartnerVarious community partners supporting the City Spotlights Teen Leadership Program including Boston teens and educational institutions.
• Legal Sea FoodsminorGTM or Marketing PartnerDining package partner for select performances offering restaurant partnerships for show attendees.
• P.F. Chang'sminorGTM or Marketing PartnerDining package partner for select performances offering restaurant partnerships for show attendees.
• 237 GlobalminorGTM or Marketing PartnerVIP package management partner for artist merchandise and experience packages.

Scale indicators7 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Blumenthal Performing Arts: Nonprofit operator of multiple historic performance venues (Belk Theater, Booth Playhouse, Stage Door Theater) in Charlotte, NC. Closely comparable as a regional multi-venue nonprofit presenter with Broadway tours, education programs, and corporate/private event hosting.
• Carnegie Hall: Iconic nonprofit concert/performance venue in NYC. Comparable as a single-site historic venue operator focused on presenting diverse programming and education/outreach, with revenue from tickets, donations, and venue rentals.
• Ordway Center for the Performing Arts: Nonprofit performing arts center in Saint Paul, MN, presenting Broadway, concerts, and family programming. Comparable as a regional nonprofit venue operator with similar programming mix, education initiatives, and donor-supported operating model.
• Dr. Phillips Center for the Performing Arts: Nonprofit performing arts center in Orlando operating multiple venues (Walt Disney Theater, Alexis & Jim Pugh Theater). Comparable as a multi-venue nonprofit presenter with Broadway, concerts, education, and corporate event hosting.

Broad incumbents

• Lincoln Center for the Performing Arts: Nonprofit operator of a multi-venue performing arts campus in NYC. Directly comparable as a nonprofit presenting organization that books, programs, and operates multiple historic performance venues with broad genre coverage.
• Kennedy Center: National performing arts center operating multiple theaters under one nonprofit umbrella. Comparable as a venue operator/presenter hosting Broadway, concerts, dance, and family programming while running education and community programs.
• Live Nation Entertainment: Largest live entertainment company worldwide, operating/partnering with hundreds of venues. Comparable as a broad incumbent in concert/theater promotion and venue management competing for the same touring acts and audiences.
• AEG Presents: Global live entertainment presenter and venue operator. Comparable as a large-scale venue manager and live-event promoter competing for the same touring talent and Broadway content that Boch Center books.

Others

• Celebrity Series of Boston: Boston-based nonprofit performing arts presenter. Listed as a partner that uses Boch Center venues; comparable as a Boston nonprofit presenter, though it does not operate its own venues and is therefore a partner rather than direct competitor.

Emerging players

• Times Square Arts Center / TSX Broadway: Newer high-profile performing arts/entertainment venue in Times Square. Comparable as a modern, multi-use performance venue hosting concerts, theater, and experiential events with premium pricing tiers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BochCenter
• Facebookfacebook.com/bochcenter
• LinkedInlinkedin.com/company/boch-center

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles25 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boch Center