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Speciality Produce

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uuid000joj3

Namestring
Speciality Produce
Legal namestring
Speciality Produce Limited
Company typeenum
Private
Founded yearint
1998
Descriptiontext

Speciality Produce Limited (SPL) is a grower-owned horticultural co-operative formed in 1998 by a group of Kent growers, headquartered in Swineshead, Boston, Lincolnshire. The company operates as a recognised Producer Organisation (PO) and functions as a centralised marketing, distribution, and technical services entity for its member growers across three UK production regions — Kent, Lincolnshire, and Herefordshire — with additional foreign growing partnerships supporting year-round supply. SPL's product portfolio spans fresh produce categories including Herbs (Basil, Mint, Rosemary, Thyme, and others), Leaf Salads (Cos, Iceberg, Oak Leaf varieties, Salanova), Leafy vegetables (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn), Organics, and Soft Fruits (Strawberries, Blueberries).

SPL's technical capabilities include state-of-the-art computerised water and irrigation systems, UV treatment for high-care/ready-to-eat produce, and flexible manual and automated packing with customisable pack sizes and packaging materials. The company matches crop selection to production regions based on soil type and microclimate — Lincolnshire's calcareous alluvial gley soil for cooler coastal growing conditions and Kent/Herefordshire's sandy loam for drainage. Members adhere to audited Group Technical and Environmental standards, supported by SPL's access to matched EU Producer Organisation grant funding for capital equipment, technical resources, R&D, and marketing initiatives.

SPL generates revenue through B2B supply of fresh and prepared produce to UK supermarket chains and food service companies on a quote-based pricing model, with an annual turnover of approximately £80m. The company employs approximately 50 permanent staff at its head office and distributes through direct sales channels domestically. Member growers benefit from centralised marketing, technical advisory, market information, and capital project investment facilitated by SPL's PO status.

Short descriptiontext

Speciality Produce Limited is a grower-owned UK horticultural co-operative and recognised Producer Organisation, supplying fresh vegetables, salads, herbs, soft fruits, and legumes to UK supermarkets and food service companies across Kent, Lincolnshire, and Herefordshire, with ~£80m annual turnover.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSwineshead, United Kingdom
HQ citystring
Swineshead
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
fresh produce supply, horticultural cooperative, soft fruit production, leafy greens supply, ready to eat produce
Industry1 code
1Fresh Vegetable Wholesale
CodeAFAIACABPrimaryYes
NAICS code4 codes
  • Fresh Fruit and Vegetable Merchant Wholesalers42448
  • Vegetable and Melon Farming11121
  • Other Vegetable (except Potato) and Melon Farming111219
  • Noncitrus Fruit and Tree Nut Farming11133
SIC code2 codes
  • Wholesale-Groceries, General Line5141
  • Agricultural Production-Crops100
Product category
Fresh Produce and Horticulture
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Membership Services and Produce Sales
TypeSubscription Recurring
Description

As a grower-owned horticultural co-operative, Speciality Produce Limited provides central marketing services for members' produce. The company benefits its members by creating profitable markets, providing technical resources, marketing initiatives, and capital equipment access through EU Producer Organisation grant funding.

specialityproduce.co.uk
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Speciality Produce Limited is a grower-owned horticultural co-operative and recognised Producer Organisation that produces and supplies a portfolio of fresh produce — including herbs, leaf salads, leafy greens, brassicas, cucurbits, legumes, vegetables, organics, and soft fruits — to UK supermarkets and food service companies. It concentrates supply from member growers across Kent, Lincolnshire, and Herefordshire, providing ready-to-eat preparation, UV treatment, and flexible packing services alongside shared marketing, technical, and capital resources for its members.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Speciality Produce Limited is a grower-owned horticultural co-operative formed in 1998, offering a unified portfolio of fresh produce across multiple categories including Herbs (Basil, Chervil, Mint, Oregano, etc.), Leaf Salad (Cos, Iceberg, Oak Leaf varieties, Salanova, etc.), Leaf (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower, Kale), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn, Pumpkins), Organics (Spinach, Green Beans), and Soft Fruits (Strawberries, Blueberries). The company provides integrated services including Technical Resources, Marketing Initiatives, R&D support, and Capital Projects funding access. Operations encompass Environmental Initiatives leveraging geographical strengths across Lincolnshire, Kent, and Herefordshire, alongside advanced Water and Irrigation Systems, UV Treatment capabilities, and Manual and Automated Packing services. The company operates with approximately £80m turnover and 50 permanent staff, serving supermarkets and food service companies.

Product and service10 records
1Herbs
2Leaf Salad
3Leaf (Leafy Vegetables)
4Brassicas
5Cucurbits
6Legumes
7Vegetables
8Organics
9Soft Fruits
10Ready-to-Eat Produce Preparation
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK-based grower and processor of fresh vegetables including sweetcorn, asparagus, and exotic vegetables, supplying UK and European retailers and food-service operators. Comparable in product overlap (asparagus, cucurbits, brassicas), B2B supermarket channel, and value-added processing capabilities.

TypeDirect peer
Description

Welsh potato and fresh-produce supplier to UK retail. Comparable as a regional UK grower-cooperative-style B2B supplier to supermarkets with overlapping product mix (brassicas, root vegetables) and similar scale and customer type.

TypeBroad incumbent
Description

Global fresh-produce giant formed from the merger of Total Produce and Dole, supplying retailers and food-service operators worldwide. Comparable as the largest UK-and-global fresh-produce incumbent with overlapping product categories and supermarket channel, but operating at vastly greater scale and geographic breadth.

4REKOLT (formerly Fresh Direct UK)
TypeDirect peer
Description

UK supplier of fresh fruit, vegetables, and prepared produce to restaurants, caterers, and food-service operators. Comparable on the food-service segment focus, fresh and prepared-produce offering, and UK B2B distribution model, though more weighted to food service than retail.

TypeBroad incumbent
Description

Belgian-headquartered global market leader in fresh, frozen, and prepared fruit and vegetables, supplying major European retailers. Comparable as a broad incumbent in fresh and value-added produce with overlapping customer type (large European retailers) and product categories.

TypeDirect peer
Description

UK grower-owned soft-fruit co-operative supplying UK supermarkets with strawberries, raspberries, blackberries, and blueberries. Highly comparable business model (Producer Organisation, member-grower central marketing, supermarket-led B2B), and overlapping product focus in soft fruit.

TypeDirect peer
Description

UK-headquartered apple, pear, citrus, and stone-fruit marketing company supplying UK retailers, with a co-operative-style grower-marketing model. Comparable as a UK fresh-produce marketing company operating between growers and supermarkets with similar year-round sourcing arrangements.

TypeDirect peer
Description

UK-based fresh-produce packer and wholesaler supplying retailers, food service, and processors with potatoes, root vegetables, and other produce. Comparable as a UK fresh-produce wholesaler with supermarket and food-service customers and overlapping vegetable categories.

TypeDirect peer
Description

UK root-vegetable and fresh-produce grower-packers supplying UK supermarkets with carrots, parsnips, and other root crops. Comparable as a UK-based grower-led B2B supplier to major retailers with similar produce quality and continuity-of-supply requirements.

TypeDirect peer
Description

One of the UK's largest vertically integrated fresh-produce growers, supplying salads, celery, onions, radish, and leafy greens to major UK retailers. Directly comparable on product categories (leaf salads, brassicas), customer base (UK supermarkets), and grower-to-retailer B2B model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Speciality Produce

Fresh Produce and Horticulturespecialityproduce.co.uk

Speciality Produce Limited is a grower-owned UK horticultural co-operative and recognised Producer Organisation, supplying fresh vegetables, salads, herbs, soft fruits, and legumes to UK supermarkets and food service companies across Kent, Lincolnshire, and Herefordshire, with ~£80m annual turnover.

What Speciality Produce does

Speciality Produce Limited (SPL) is a grower-owned horticultural co-operative formed in 1998 by a group of Kent growers, headquartered in Swineshead, Boston, Lincolnshire. The company operates as a recognised Producer Organisation (PO) and functions as a centralised marketing, distribution, and technical services entity for its member growers across three UK production regions — Kent, Lincolnshire, and Herefordshire — with additional foreign growing partnerships supporting year-round supply. SPL's product portfolio spans fresh produce categories including Herbs (Basil, Mint, Rosemary, Thyme, and others), Leaf Salads (Cos, Iceberg, Oak Leaf varieties, Salanova), Leafy vegetables (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn), Organics, and Soft Fruits (Strawberries, Blueberries).

SPL's technical capabilities include state-of-the-art computerised water and irrigation systems, UV treatment for high-care/ready-to-eat produce, and flexible manual and automated packing with customisable pack sizes and packaging materials. The company matches crop selection to production regions based on soil type and microclimate — Lincolnshire's calcareous alluvial gley soil for cooler coastal growing conditions and Kent/Herefordshire's sandy loam for drainage. Members adhere to audited Group Technical and Environmental standards, supported by SPL's access to matched EU Producer Organisation grant funding for capital equipment, technical resources, R&D, and marketing initiatives.

SPL generates revenue through B2B supply of fresh and prepared produce to UK supermarket chains and food service companies on a quote-based pricing model, with an annual turnover of approximately £80m. The company employs approximately 50 permanent staff at its head office and distributes through direct sales channels domestically. Member growers benefit from centralised marketing, technical advisory, market information, and capital project investment facilitated by SPL's PO status.

Speciality Produce firmographics

Firmographics
Name
Speciality Produce
Legal name
Speciality Produce Limited
Website
https://specialityproduce.co.uk
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
51–100 employees
Short description
Speciality Produce Limited is a grower-owned UK horticultural co-operative and recognised Producer Organisation, supplying fresh vegetables, salads, herbs, soft fruits, and legumes to UK supermarkets and food service companies across Kent, Lincolnshire, and Herefordshire, with ~£80m annual turnover.
Ownership category
akta.pro rank

Speciality Produce industry classification

Industry
Product category
Fresh Produce and Horticulture
NAICS
Fresh Fruit and Vegetable Merchant Wholesalers (42448), Vegetable and Melon Farming (11121), Other Vegetable (except Potato) and Melon Farming (111219), Noncitrus Fruit and Tree Nut Farming (11133)
SIC
Wholesale-Groceries, General Line (5141), Agricultural Production-Crops (100)
akta.pro primary industry
Fresh Vegetable Wholesale (AFAIACAB)

Keywords

  • Fresh produce supply
  • Horticultural cooperative
  • Soft fruit production
  • Leafy greens supply
  • Ready to eat produce

Where Speciality Produce is headquartered

Location

Headquarters

HQ city
Swineshead
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Speciality Produce business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D

Revenue model

  1. Membership Services and Produce Sales: As a grower-owned horticultural co-operative, Speciality Produce Limited provides central marketing services for members' produce. The company benefits its members by creating profitable markets, providing technical resources, marketing initiatives, and capital equipment access through EU Producer Organisation grant funding.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Speciality Produce product offering

Product offering

Core offering

Speciality Produce Limited is a grower-owned horticultural co-operative and recognised Producer Organisation that produces and supplies a portfolio of fresh produce — including herbs, leaf salads, leafy greens, brassicas, cucurbits, legumes, vegetables, organics, and soft fruits — to UK supermarkets and food service companies. It concentrates supply from member growers across Kent, Lincolnshire, and Herefordshire, providing ready-to-eat preparation, UV treatment, and flexible packing services alongside shared marketing, technical, and capital resources for its members.

Product overview

Speciality Produce Limited is a grower-owned horticultural co-operative formed in 1998, offering a unified portfolio of fresh produce across multiple categories including Herbs (Basil, Chervil, Mint, Oregano, etc.), Leaf Salad (Cos, Iceberg, Oak Leaf varieties, Salanova, etc.), Leaf (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower, Kale), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn, Pumpkins), Organics (Spinach, Green Beans), and Soft Fruits (Strawberries, Blueberries). The company provides integrated services including Technical Resources, Marketing Initiatives, R&D support, and Capital Projects funding access. Operations encompass Environmental Initiatives leveraging geographical strengths across Lincolnshire, Kent, and Herefordshire, alongside advanced Water and Irrigation Systems, UV Treatment capabilities, and Manual and Automated Packing services. The company operates with approximately £80m turnover and 50 permanent staff, serving supermarkets and food service companies.

Differentiator

Problem solved

Functional benefit

Products and services

  • Herbs
  • Leaf Salad
  • Leaf (Leafy Vegetables)
  • Brassicas
  • Cucurbits
  • Legumes
  • Vegetables
  • Organics
  • Soft Fruits
  • Ready-to-Eat Produce Preparation

Companies that use Speciality Produce

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Speciality Produce technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Speciality Produce partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Speciality Produce competitors and assessment

Company assessment

Direct peers

  • Barfoots of Botley: UK-based grower and processor of fresh vegetables including sweetcorn, asparagus, and exotic vegetables, supplying UK and European retailers and food-service operators. Comparable in product overlap (asparagus, cucurbits, brassicas), B2B supermarket channel, and value-added processing capabilities.
  • Puffin Produce: Welsh potato and fresh-produce supplier to UK retail. Comparable as a regional UK grower-cooperative-style B2B supplier to supermarkets with overlapping product mix (brassicas, root vegetables) and similar scale and customer type.
  • REKOLT (formerly Fresh Direct UK): UK supplier of fresh fruit, vegetables, and prepared produce to restaurants, caterers, and food-service operators. Comparable on the food-service segment focus, fresh and prepared-produce offering, and UK B2B distribution model, though more weighted to food service than retail.
  • Berry Gardens: UK grower-owned soft-fruit co-operative supplying UK supermarkets with strawberries, raspberries, blackberries, and blueberries. Highly comparable business model (Producer Organisation, member-grower central marketing, supermarket-led B2B), and overlapping product focus in soft fruit.
  • Worldwide Fruit: UK-headquartered apple, pear, citrus, and stone-fruit marketing company supplying UK retailers, with a co-operative-style grower-marketing model. Comparable as a UK fresh-produce marketing company operating between growers and supermarkets with similar year-round sourcing arrangements.
  • Nationwide Produce: UK-based fresh-produce packer and wholesaler supplying retailers, food service, and processors with potatoes, root vegetables, and other produce. Comparable as a UK fresh-produce wholesaler with supermarket and food-service customers and overlapping vegetable categories.
  • Huntapac Produce: UK root-vegetable and fresh-produce grower-packers supplying UK supermarkets with carrots, parsnips, and other root crops. Comparable as a UK-based grower-led B2B supplier to major retailers with similar produce quality and continuity-of-supply requirements.
  • G's Fresh: One of the UK's largest vertically integrated fresh-produce growers, supplying salads, celery, onions, radish, and leafy greens to major UK retailers. Directly comparable on product categories (leaf salads, brassicas), customer base (UK supermarkets), and grower-to-retailer B2B model.

Broad incumbents

  • Dole plc (formerly Total Produce): Global fresh-produce giant formed from the merger of Total Produce and Dole, supplying retailers and food-service operators worldwide. Comparable as the largest UK-and-global fresh-produce incumbent with overlapping product categories and supermarket channel, but operating at vastly greater scale and geographic breadth.
  • Greenyard: Belgian-headquartered global market leader in fresh, frozen, and prepared fruit and vegetables, supplying major European retailers. Comparable as a broad incumbent in fresh and value-added produce with overlapping customer type (large European retailers) and product categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Speciality Produce social profiles

Digital presence

Speciality Produce financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Speciality Produce leadership team

Management profile

Number of profiles

Profiles8 records

Speciality Produce funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Speciality Produce M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speciality Produce

What does Speciality Produce do?

Speciality Produce Limited is a grower-owned horticultural co-operative and recognised Producer Organisation that produces and supplies a portfolio of fresh produce — including herbs, leaf salads, leafy greens, brassicas, cucurbits, legumes, vegetables, organics, and soft fruits — to UK supermarkets and food service companies. It concentrates supply from member growers across Kent, Lincolnshire, and Herefordshire, providing ready-to-eat preparation, UV treatment, and flexible packing services alongside shared marketing, technical, and capital resources for its members.

Is Speciality Produce a public or private company?

Speciality Produce is a private company. It is classified as management employee owned and is currently operating.

When was Speciality Produce founded?

Speciality Produce was founded in 1998. It employs 51 to 100 people.

Where is Speciality Produce based?

Speciality Produce is headquartered in Swineshead, United Kingdom, in the Europe region.

How does Speciality Produce make money?

One revenue line is on record: membership Services and Produce Sales.

Who are Speciality Produce's main competitors?

Direct peers on record are Barfoots of Botley, Puffin Produce, REKOLT (formerly Fresh Direct UK), Berry Gardens, Worldwide Fruit, Nationwide Produce, Huntapac Produce and G's Fresh. Broad incumbents are Dole plc (formerly Total Produce) and Greenyard.

Does Speciality Produce have an API?

No public API is recorded for Speciality Produce.

What industry is Speciality Produce in?

Speciality Produce's product category is Fresh Produce and Horticulture. Its primary akta.pro industry code is AFAIACAB, Fresh Vegetable Wholesale. Its NAICS code is 42448 and its SIC code is 5141.

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