Speciality Produce
Speciality Produce Limited is a grower-owned UK horticultural co-operative and recognised Producer Organisation, supplying fresh vegetables, salads, herbs, soft fruits, and legumes to UK supermarkets and food service companies across Kent, Lincolnshire, and Herefordshire, with ~£80m annual turnover.
- Company typePrivate
- Founded1998
- HeadquartersSwineshead, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Speciality Produce does
Speciality Produce Limited (SPL) is a grower-owned horticultural co-operative formed in 1998 by a group of Kent growers, headquartered in Swineshead, Boston, Lincolnshire. The company operates as a recognised Producer Organisation (PO) and functions as a centralised marketing, distribution, and technical services entity for its member growers across three UK production regions — Kent, Lincolnshire, and Herefordshire — with additional foreign growing partnerships supporting year-round supply. SPL's product portfolio spans fresh produce categories including Herbs (Basil, Mint, Rosemary, Thyme, and others), Leaf Salads (Cos, Iceberg, Oak Leaf varieties, Salanova), Leafy vegetables (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn), Organics, and Soft Fruits (Strawberries, Blueberries).
SPL's technical capabilities include state-of-the-art computerised water and irrigation systems, UV treatment for high-care/ready-to-eat produce, and flexible manual and automated packing with customisable pack sizes and packaging materials. The company matches crop selection to production regions based on soil type and microclimate — Lincolnshire's calcareous alluvial gley soil for cooler coastal growing conditions and Kent/Herefordshire's sandy loam for drainage. Members adhere to audited Group Technical and Environmental standards, supported by SPL's access to matched EU Producer Organisation grant funding for capital equipment, technical resources, R&D, and marketing initiatives.
SPL generates revenue through B2B supply of fresh and prepared produce to UK supermarket chains and food service companies on a quote-based pricing model, with an annual turnover of approximately £80m. The company employs approximately 50 permanent staff at its head office and distributes through direct sales channels domestically. Member growers benefit from centralised marketing, technical advisory, market information, and capital project investment facilitated by SPL's PO status.
Speciality Produce firmographics
Firmographics- Name
- Speciality Produce
- Legal name
- Speciality Produce Limited
- Website
- https://specialityproduce.co.uk
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Speciality Produce Limited is a grower-owned UK horticultural co-operative and recognised Producer Organisation, supplying fresh vegetables, salads, herbs, soft fruits, and legumes to UK supermarkets and food service companies across Kent, Lincolnshire, and Herefordshire, with ~£80m annual turnover.
- Ownership category
- akta.pro rank
Speciality Produce industry classification
Industry- Product category
- Fresh Produce and Horticulture
- NAICS
- Fresh Fruit and Vegetable Merchant Wholesalers (42448), Vegetable and Melon Farming (11121), Other Vegetable (except Potato) and Melon Farming (111219), Noncitrus Fruit and Tree Nut Farming (11133)
- SIC
- Wholesale-Groceries, General Line (5141), Agricultural Production-Crops (100)
- akta.pro primary industry
- Fresh Vegetable Wholesale (AFAIACAB)
Keywords
Where Speciality Produce is headquartered
LocationHeadquarters
- HQ city
- Swineshead
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Speciality Produce business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D
Revenue model
- Membership Services and Produce Sales: As a grower-owned horticultural co-operative, Speciality Produce Limited provides central marketing services for members' produce. The company benefits its members by creating profitable markets, providing technical resources, marketing initiatives, and capital equipment access through EU Producer Organisation grant funding.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels2 records
Speciality Produce product offering
Product offeringCore offering
Speciality Produce Limited is a grower-owned horticultural co-operative and recognised Producer Organisation that produces and supplies a portfolio of fresh produce — including herbs, leaf salads, leafy greens, brassicas, cucurbits, legumes, vegetables, organics, and soft fruits — to UK supermarkets and food service companies. It concentrates supply from member growers across Kent, Lincolnshire, and Herefordshire, providing ready-to-eat preparation, UV treatment, and flexible packing services alongside shared marketing, technical, and capital resources for its members.
Product overview
Speciality Produce Limited is a grower-owned horticultural co-operative formed in 1998, offering a unified portfolio of fresh produce across multiple categories including Herbs (Basil, Chervil, Mint, Oregano, etc.), Leaf Salad (Cos, Iceberg, Oak Leaf varieties, Salanova, etc.), Leaf (Spinach, Chard, Kale, Pak Choi), Brassicas (Broccoli, Cabbage, Cauliflower, Kale), Legumes (Peas, Beans), Cucurbits (Courgette, Marrow), Vegetables (Asparagus, Sweetcorn, Pumpkins), Organics (Spinach, Green Beans), and Soft Fruits (Strawberries, Blueberries). The company provides integrated services including Technical Resources, Marketing Initiatives, R&D support, and Capital Projects funding access. Operations encompass Environmental Initiatives leveraging geographical strengths across Lincolnshire, Kent, and Herefordshire, alongside advanced Water and Irrigation Systems, UV Treatment capabilities, and Manual and Automated Packing services. The company operates with approximately £80m turnover and 50 permanent staff, serving supermarkets and food service companies.
Differentiator
Problem solved
Functional benefit
Products and services
- Herbs
- Leaf Salad
- Leaf (Leafy Vegetables)
- Brassicas
- Cucurbits
- Legumes
- Vegetables
- Organics
- Soft Fruits
- Ready-to-Eat Produce Preparation
Companies that use Speciality Produce
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Speciality Produce technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Speciality Produce partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Speciality Produce competitors and assessment
Company assessmentDirect peers
- Barfoots of Botley: UK-based grower and processor of fresh vegetables including sweetcorn, asparagus, and exotic vegetables, supplying UK and European retailers and food-service operators. Comparable in product overlap (asparagus, cucurbits, brassicas), B2B supermarket channel, and value-added processing capabilities.
- Puffin Produce: Welsh potato and fresh-produce supplier to UK retail. Comparable as a regional UK grower-cooperative-style B2B supplier to supermarkets with overlapping product mix (brassicas, root vegetables) and similar scale and customer type.
- REKOLT (formerly Fresh Direct UK): UK supplier of fresh fruit, vegetables, and prepared produce to restaurants, caterers, and food-service operators. Comparable on the food-service segment focus, fresh and prepared-produce offering, and UK B2B distribution model, though more weighted to food service than retail.
- Berry Gardens: UK grower-owned soft-fruit co-operative supplying UK supermarkets with strawberries, raspberries, blackberries, and blueberries. Highly comparable business model (Producer Organisation, member-grower central marketing, supermarket-led B2B), and overlapping product focus in soft fruit.
- Worldwide Fruit: UK-headquartered apple, pear, citrus, and stone-fruit marketing company supplying UK retailers, with a co-operative-style grower-marketing model. Comparable as a UK fresh-produce marketing company operating between growers and supermarkets with similar year-round sourcing arrangements.
- Nationwide Produce: UK-based fresh-produce packer and wholesaler supplying retailers, food service, and processors with potatoes, root vegetables, and other produce. Comparable as a UK fresh-produce wholesaler with supermarket and food-service customers and overlapping vegetable categories.
- Huntapac Produce: UK root-vegetable and fresh-produce grower-packers supplying UK supermarkets with carrots, parsnips, and other root crops. Comparable as a UK-based grower-led B2B supplier to major retailers with similar produce quality and continuity-of-supply requirements.
- G's Fresh: One of the UK's largest vertically integrated fresh-produce growers, supplying salads, celery, onions, radish, and leafy greens to major UK retailers. Directly comparable on product categories (leaf salads, brassicas), customer base (UK supermarkets), and grower-to-retailer B2B model.
Broad incumbents
- Dole plc (formerly Total Produce): Global fresh-produce giant formed from the merger of Total Produce and Dole, supplying retailers and food-service operators worldwide. Comparable as the largest UK-and-global fresh-produce incumbent with overlapping product categories and supermarket channel, but operating at vastly greater scale and geographic breadth.
- Greenyard: Belgian-headquartered global market leader in fresh, frozen, and prepared fruit and vegetables, supplying major European retailers. Comparable as a broad incumbent in fresh and value-added produce with overlapping customer type (large European retailers) and product categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Speciality Produce social profiles
Digital presenceSpeciality Produce financial estimates
Financial estimateRevenue estimate
Valuation estimate
Speciality Produce leadership team
Management profileNumber of profiles
Profiles8 records
Speciality Produce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Speciality Produce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Speciality Produce
What does Speciality Produce do?
Speciality Produce Limited is a grower-owned horticultural co-operative and recognised Producer Organisation that produces and supplies a portfolio of fresh produce — including herbs, leaf salads, leafy greens, brassicas, cucurbits, legumes, vegetables, organics, and soft fruits — to UK supermarkets and food service companies. It concentrates supply from member growers across Kent, Lincolnshire, and Herefordshire, providing ready-to-eat preparation, UV treatment, and flexible packing services alongside shared marketing, technical, and capital resources for its members.
Is Speciality Produce a public or private company?
Speciality Produce is a private company. It is classified as management employee owned and is currently operating.
When was Speciality Produce founded?
Speciality Produce was founded in 1998. It employs 51 to 100 people.
Where is Speciality Produce based?
Speciality Produce is headquartered in Swineshead, United Kingdom, in the Europe region.
How does Speciality Produce make money?
One revenue line is on record: membership Services and Produce Sales.
Who are Speciality Produce's main competitors?
Direct peers on record are Barfoots of Botley, Puffin Produce, REKOLT (formerly Fresh Direct UK), Berry Gardens, Worldwide Fruit, Nationwide Produce, Huntapac Produce and G's Fresh. Broad incumbents are Dole plc (formerly Total Produce) and Greenyard.
Does Speciality Produce have an API?
No public API is recorded for Speciality Produce.
What industry is Speciality Produce in?
Speciality Produce's product category is Fresh Produce and Horticulture. Its primary akta.pro industry code is AFAIACAB, Fresh Vegetable Wholesale. Its NAICS code is 42448 and its SIC code is 5141.