Design Source Flooring
Design Source Flooring is a privately held Midwest flooring contractor founded in 1993, selling and installing carpet, vinyl, tile, hardwood, and laminate for multi-family, military, and commercial customers across Kansas, Missouri, and Oklahoma.
- Company typePrivate
- Founded1993
- HeadquartersLenexa, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Design Source Flooring does
Design Source Flooring, Inc. is a privately held, full-service flooring contractor founded in 1993 and headquartered in Lenexa, Kansas. The company sells and installs carpet, sheet vinyl, luxury vinyl tile, ceramic tile, hardwood, and laminate flooring sourced from major manufacturers including Armstrong, Shaw, Mohawk, Tarkett, Mannington, DalTile, Walker Zanger, Wilsonart, and Laufen. Service operations span 11 cities across Kansas, Missouri, and Oklahoma, supported by 125+ employees and an internal computer system that integrates order management with on-site laser measurement and electronic storage of property diagrams. The company is a member of MultiFamily Solutions (FEI Group), the nation's largest multi-family flooring contractor network, which provides access to exclusive national pricing programs with Armstrong, Shaw, and Mohawk.
The business operates a direct, sales-led go-to-market motion through dedicated account managers who serve multi-family housing, military/government (GSA), commercial, senior living, and REIT/property management customers. Revenue is generated through one-time product sales, installation services (with next-day and same-day availability six days per week, including Saturdays at no additional charge), interior painting, and a 15-year-old post-consumer flooring recycling program that includes a waste-to-energy gasification partnership in Dalton, Georgia. Pricing is quote-based and project-specific, with no publicly disclosed tiers. Customer-facing technology includes a 24/7 online portal for ordering and invoice retrieval, and the company offers an industry-leading two-year installation warranty backed by an in-house certified installer training program. Additional differentiators include GSA, OSHA, and EPA Lead Paint certifications, an A+ BBB rating, and seven industry partnership awards in the past ten years.
Design Source Flooring firmographics
Firmographics- Name
- Design Source Flooring
- Legal name
- Design Source Flooring, Inc.
- Website
- https://dsflooring.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Design Source Flooring is a privately held Midwest flooring contractor founded in 1993, selling and installing carpet, vinyl, tile, hardwood, and laminate for multi-family, military, and commercial customers across Kansas, Missouri, and Oklahoma.
- Ownership category
- akta.pro rank
Design Source Flooring industry classification
Industry- Product category
- Commercial Flooring Services
- NAICS
- Flooring Contractors (238330), Flooring Contractors (23833), Floor Covering Retailers (449121)
- akta.pro primary industry
- Flooring Installation & Finishing (Tile, Wood, Carpet, Resin) (IMAFANAH)
- akta.pro secondary industry
- Flooring (Carpet, Tile, Wood, Laminate) Distribution (CRAOAFAE)
Keywords
Where Design Source Flooring is headquartered
LocationHeadquarters
- HQ city
- Lenexa
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Design Source Flooring business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Flooring Products: Sale of carpet, sheet vinyl, luxury vinyl tile, ceramic tile, hardwood, and laminate flooring products from top manufacturers including Armstrong, Shaw, Mohawk, Tarkett, Mannington, Walker Zanger, DalTile, Laufen, and Wilsonart.
- Installation Services: Next-day and same-day flooring installation services available six days a week. Saturday installations at no additional charge. Certified installer crews for all product categories.
- Recycling Services: Post-consumer flooring recycling partnership with top manufacturers. Converts carpet to caprolactam for nylon 6 production and processes carpet pad for furniture and automotive industry. Waste-to-energy program converting carpet and wood waste to steam and energy.
- Painting Services: Interior painting services offered as one-stop service provider for multi-family and commercial properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Quote-based project pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Design Source Flooring product offering
Product offeringCore offering
Design Source Flooring is a full-service commercial flooring contractor that supplies and installs carpet, vinyl composition tile (VCT), ceramic tile, hardwood, and laminate flooring products for new construction and renovation projects. The company complements its core installation work with floor preparation, painting, and flooring recycling services, allowing clients to consolidate multiple trades under a single vendor. Operations are delivered by 125+ employees through a regional network spanning 11 cities across Kansas, Missouri, and Oklahoma.
Product overview
Design Source Flooring is a full-service flooring company offering a comprehensive product portfolio including Carpet, Sheet Vinyl, Ceramic Tile, Hardwood, and Laminate flooring products sourced from global manufacturers including Armstrong, Shaw, Mohawk, Tarkett, Mannington, DalTile, Walker Zanger, Wilsonart, and Laufen. The company operates as a member of MultiFamily Solutions, providing access to exclusive pricing programs. In addition to flooring products, Design Source Flooring offers painting services, next-day installation (six days a week), and post-consumer flooring recycling services. Customers can manage orders and accounts through the online portal at customerportal.dsflooring.com.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Flooring Supply and Installation
Quantifiable outcome
- Next-day installation available 6 days/week
- +4 more outcomes
Companies that use Design Source Flooring
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Design Source Flooring technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Design Source Flooring partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- MultiFamily Solutions (FEI Group)coreInvitation-only membership in nation's largest multi-family flooring contractor network. Provides access to exclusive programs with Armstrong, Shaw, and Mohawk uniquely tailored to multi-family market segment with national pricing and personalized local service.
- Armstrong FlooringcoreExclusive partnership programs through MultiFamily Solutions providing best-performing broadloom products and exclusive warranty programs in the industry.
- Shaw IndustriescoreExclusive partnership programs through MultiFamily Solutions providing best-performing broadloom products in the industry.
- Mohawk IndustriescoreExclusive partnership programs through MultiFamily Solutions providing best-performing broadloom products in the industry.
- Carpet America Recovery Effort (CARE)minorIndustry partnership for post-consumer carpet recycling. Design Source Flooring serves as exclusive recycling partner for many cities, converting carpet to caprolactam for nylon 6 production.
- Waste-to-Energy Facility (Dalton, Georgia)minorFirst-of-its-kind waste-to-energy program converting carpet and wood waste to steam and energy through gasification process, saving 2.5 million gallons of fuel oil per year.
- National Apartment AssociationminorIndustry association membership for multi-family housing sector visibility and networking.
- Apartment Association of Kansas CityminorRegional industry association membership for Kansas City market presence.
- Springfield Apartment Housing AssociationminorRegional industry association membership for Springfield market presence.
- Apartment Association of Central OklahomaminorRegional industry association membership for Oklahoma market presence.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Design Source Flooring competitors and assessment
Company assessmentDirect peers
- Spectra Contract Flooring: National commercial flooring contractor specializing in large-scale multi-family, hospitality, healthcare, and senior living installations. Closely comparable to DSF's multi-family/government/senior living verticals and dedicated account manager GTM.
- Empire Today: National flooring retailer and installation services company offering next-day installation across carpet, hardwood, vinyl, and tile. Most directly comparable to DSF's full-service product-plus-installation model and one-stop turn service.
- Carpet One Floor & Home: Cooperative flooring retailer and installer network offering carpet, hardwood, vinyl, tile, and laminate with in-house installation. Comparable in product breadth and bundled installation model serving residential and light commercial customers.
- Mr. Floor Companies: Midwest-based full-service flooring company selling and installing carpet, hardwood, tile, vinyl, and laminate. Comparable regional Midwest footprint, product portfolio, and residential/commercial mix.
- Commercial Carpets of America (CCI Floors): Commercial flooring contractor focused on multi-family, hospitality, healthcare, and senior living projects. Directly comparable customer mix and installation-led service model.
Broad incumbents
- Floor & Decor Holdings: Large specialty flooring retailer carrying tile, wood, laminate, vinyl, and installation accessories. Comparable product breadth and pro/contractor customer base, though the business model is retail-led rather than installation-led.
- Armstrong Flooring: Major resilient and hardwood flooring manufacturer and a MultiFamily Solutions partner of DSF. Comparable across vinyl composition tile, luxury vinyl, and hardwood product lines sold to multi-family customers.
- Mohawk Industries: Global flooring manufacturer (carpet, hardwood, vinyl, laminate, tile) and one of DSF's core suppliers through the MultiFamily Solutions network. Comparable in product breadth across all DSF categories; broader scale but less installation-led.
- LL Flooring (formerly Lumber Liquidators): Specialty flooring retailer selling hardwood, vinyl, laminate, and tile with optional installation services. Comparable in product range and residential/light commercial customer mix; differs in retail-led model versus DSF's contractor-led model.
- Shaw Industries Group: Largest U.S. carpet manufacturer and a key DSF supplier through the MultiFamily Solutions network. Overlap on broadloom product portfolio and growing direct-to-multi-family commercial programs makes it both a partner and a potential competitor.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Design Source Flooring social profiles
Digital presenceDesign Source Flooring compliance and trust
Trust signalCompliance3 records
Design Source Flooring financial estimates
Financial estimateRevenue estimate
Valuation estimate
Design Source Flooring leadership team
Management profileNumber of profiles
Design Source Flooring funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Design Source Flooring M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Design Source Flooring
What does Design Source Flooring do?
Design Source Flooring is a full-service commercial flooring contractor that supplies and installs carpet, vinyl composition tile (VCT), ceramic tile, hardwood, and laminate flooring products for new construction and renovation projects. The company complements its core installation work with floor preparation, painting, and flooring recycling services, allowing clients to consolidate multiple trades under a single vendor. Operations are delivered by 125+ employees through a regional network spanning 11 cities across Kansas, Missouri, and Oklahoma.
Is Design Source Flooring a public or private company?
Design Source Flooring is a private company. It is classified as unknown and is currently operating.
When was Design Source Flooring founded?
Design Source Flooring was founded in 1993. It employs 101 to 250 people.
Where is Design Source Flooring based?
Design Source Flooring is headquartered in Lenexa, United States, in the North America region.
How does Design Source Flooring make money?
Four revenue lines are on record. Flooring Products are the primary driver. The others are installation Services, recycling Services and painting Services.
Who are Design Source Flooring's main competitors?
Direct peers on record are Spectra Contract Flooring, Empire Today, Carpet One Floor & Home, Mr. Floor Companies and Commercial Carpets of America (CCI Floors). Broad incumbents are Floor & Decor Holdings, Armstrong Flooring, Mohawk Industries, LL Flooring (formerly Lumber Liquidators) and Shaw Industries Group.
Does Design Source Flooring have an API?
No public API is recorded for Design Source Flooring.
What industry is Design Source Flooring in?
Design Source Flooring's product category is Commercial Flooring Services. Its primary akta.pro industry code is IMAFANAH, Flooring Installation & Finishing (Tile, Wood, Carpet, Resin), with a secondary code of CRAOAFAE, Flooring (Carpet, Tile, Wood, Laminate) Distribution. Its NAICS code is 238330.