Neutex Home Deco

What Neutex Home Deco does

Neutex Home Deco GmbH is a German manufacturer of decorative home textiles headquartered in Münchberg, Germany, operating as the home-decoration business unit of the diversified Hoftex Group AG (which also includes Hoftex Yarns and Tenowo Nonwovens). The company produces ready-made curtains and drapes, decorative fabrics sold by the meter (including flame-retardant options), cushions, and technical textiles, and offers made-to-measure curtain solutions through its 'for you! ᴇxakt' program — a browser-based digital configurator that lets outfitters and end customers specify height, width, and fastening options in real time with fixed all-inclusive pricing. Production is split between the German headquarters and a wholly-owned Romanian manufacturing subsidiary (SC Textor S.A., acquired in 2012), with additional sourcing of throws and blankets via a partnership with FRAAS.

The company operates a sales-led B2B go-to-market, serving wholesale and retail partners — including furniture stores, online retailers (including the Amazon marketplace), and industry customers requiring flame-retardant and technical textiles — through regional field sales, a dedicated B2B online shop, and comprehensive partner support (promotional materials, customized sales space design, and digital content solutions). Its certifications (OEKO-TEX Standard 100 and the Recover recycled-fibers program) and self-described positioning as a leading provider of high-quality interior textiles in Europe anchor a brand-led value proposition emphasizing quality, sustainability, and customization. In 2025 the company completed a comprehensive rebrand reinforcing these themes alongside its digital configurator strategy. Revenue is generated predominantly through one-time product sales across all categories, with no subscription or recurring revenue model indicated.

Name

Neutex Home Deco

Legal name

Neutex Home Deco GmbH

Website

https://neutex.com

Company type

Private

Founded year

1885

Operating status

Operating

Headcount range

51–100 employees

Short description

Neutex Home Deco is a German manufacturer of decorative home textiles (ready-made curtains, fabric by the meter, and made-to-measure solutions) selling B2B to European wholesalers, furniture stores, and online retailers as part of the Hoftex Group.

Ownership category

akta.pro rank

Product category

Home Textiles

NAICS

Curtain and Linen Mills (31412), Textile and Fabric Finishing and Fabric Coating Mills (3133)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Miscellaneous Fabricated Textile Products (2390)

akta.pro primary industry

Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances) (IMAOAKAC)

akta.pro secondary industries

Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts) (IMAOAKAG), Nonwoven & Technical Fabrics (CRAAAMAD)

Keywords

• Decorative fabrics
• Ready-made curtains
• Made-to-measure curtains
• Home textiles manufacturing
• Technical textiles

Headquarters

HQ city

Münchberg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ready-Made Curtains & Drapes: Sale of standard-sized ready-made curtains with various hanging options including multifunctional tape, ruffled tape, eyelets, and sliding panels. Also includes sliding curtains, clip blinds, and Roman blinds.
2. Custom Made-to-Measure Curtains: Tailor-made curtain solutions via the 'for you! ᴇxakt' program, offering precision-fit curtains with fixed pricing covering fabric, sewing, and all applications with no hidden costs. Shipped within approximately 10 business days.
3. Fabric by the Meter: Sale of high-quality decorative fabrics by the meter, including flame-retardant options meeting strict industry safety requirements.
4. B2B Support Services: Professional promotional materials, customized sales space design support, expert consultation, and digital content solutions (product descriptions, image sets) provided to business partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Neutex Home Deco manufactures and supplies home decoration textiles, including ready-made curtains and drapes, decorative fabrics sold by the meter, and made-to-measure custom curtains produced through its browser-based 'for you! ᴇxakt' digital configurator. The company also offers cushions, throws and blankets, and flame-retardant technical textiles and sun protection solutions, distributing these products to wholesale and retail partners across Europe.

Product overview

Neutex Home Deco offers a comprehensive portfolio of home textile products and solutions. The core offerings consist of Ready-made Curtains (standard sizes with multifunctional tape, ruffled tape, eyelets, and sliding panels), Fabric by the Meter (high-quality decorative fabrics including flame-retardant options), and for you! ᴇxakt (a browser-based digital configurator enabling made-to-measure custom curtains). The portfolio is complemented by cushions, throws & blankets (via FRAAS partnership), and technical textiles/sun protection solutions. The company positions itself as a B2B partner serving wholesale, retail, and industry segments with a focus on sustainability using OEKO-TEX® certified textiles and Recover™ fabrics.

Differentiator

Problem solved

Functional benefit

Brands

• for you! ᴇxakt: Digital tailoring tool for made-to-measure curtains. A browser-based configurator that allows customers to customize height, width, and fastening options for precision-fit curtains.
• Neutex for you!

Products and services

• Ready-made Curtains & Drapes Standard-sized finished curtains and drapes with multiple hanging options, sold to wholesale and retail partners for resale to residential consumers.
• Fabric by the Meter Decorative textile fabrics cut and sold by the meter for individual textile solutions, including flame-retardant variants for industrial and commercial use.
• for you! ᴇxakt Made-to-Measure Curtains Custom-made-to-measure curtain solutions configured by height, width, and fastening options through a browser-based digital configurator, with one fixed price covering fabric, sewing, and all applications, shipped within approximately 10 business days.
• Cushions Cushion home textile products offered to retail and wholesale partners as an add-on category to the core curtain and fabric lines.
• Throws and Blankets Premium throws and blankets produced in collaboration with FRAAS, distributed through Neutex's wholesale and retail channels.
• Technical Textiles and Sun Protection Technical textiles and sun protection solutions supplied to manufacturing and processing industries for industrial applications requiring safety and durability specifications.

Quantifiable outcome

• Shipped within approximately 10 business days

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Hoftex GroupcoreStrategic or Co-development Partner · 1 January 1963Neutex Home Deco is a member of the Hoftex Group since 1963, benefiting from over 60 years of textile know-how. The Group includes business divisions Hoftex (Yarns), Tenowo (Nonwovens), and Neutex (Home Decoration), with shared corporate services including compliance, HR, and IT.
• RecovercoreStrategic or Co-development PartnerRecover provides sustainable recycled textile materials to Neutex, enabling production of eco-friendly home decoration products. Recover's cutting-edge technologies produce colored fibers with minimal water and chemical use, supporting circular economy goals.
• OEKO-TEX AssociationcoreOthersOEKO-TEX Standard 100 certification ensures Neutex products meet strict testing criteria for harmful substances, providing safety assurance for people and the environment.
• FRAASminorStrategic or Co-development PartnerCollaboration with FRAAS for throws and blankets, combining FRAAS expertise with Neutex distribution and brand presence in the home textile market.
• SC Textor S.A.coreStrategic or Co-development PartnerRomanian manufacturing company acquired in 2012, expanding Neutex production capacity. Operates as a separate entity (SC Textor S.A.) under Neutex ownership, managed by Aurel Catana as Managing Director TEXTOR.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Nya Nordiska GmbH: German textile design house manufacturing decorative curtain and upholstery fabrics for international interior design and retail customers. Comparable on design-led B2B fabric/curtain portfolio, European heritage, and supplier-to-designer distribution model.
• Christian Fischbacher AG: Swiss premium home textile manufacturer producing decorative fabrics, curtains, and home accessories for upscale retail and hospitality channels. Comparable on fabric-by-the-meter and finished curtain offerings, B2B distribution into European furniture stores, and design-led positioning.
• Gardinia GmbH: German manufacturer of ready-made curtains, blinds, and window decoration products distributed via home improvement and furniture retail channels. Comparable on window-covering focus, B2B retail distribution, and German mid-market home textile positioning.
• JAB Anstoetz Group: German family-owned textile group producing decorative fabrics, curtain collections, upholstery, and carpets for residential and contract markets. Comparable on European B2B home textile focus, fabric-by-the-meter business model, and mid-premium brand portfolio strategy.
• Saum & Viebahn GmbH: German textile manufacturer of decorative curtain, drapery, and upholstery fabrics for residential and contract interiors. Comparable on B2B fabric manufacturing, European wholesale/retail distribution, and mid-market home textile positioning.
• ADO Goldkante GmbH: German manufacturer of ready-made curtains, drapes, and decorative fabrics, sold through furniture stores and home textile retailers. Directly comparable to Neutex on product mix (curtains + fabric by the meter), European B2B distribution model, and mid-market positioning.
• Curt Bauer GmbH: Long-established German textile manufacturer of jacquard-woven home textiles, curtains, and decorative fabrics. Comparable on heritage (over a century old), weaving-led manufacturing, European B2B distribution, and premium positioning in the home textile category.
• Apelt GmbH: German home textiles manufacturer specializing in curtains, cushions, decorative fabrics, and table linen, supplying European retail and wholesale channels. Closely comparable to Neutex's home deco product portfolio, B2B/wholesale GTM, and design-led mid-market brand positioning.
• Création Baumann AG: Swiss textile manufacturer producing decorative and functional fabrics for curtains, drapery, and contract (hospitality/commercial) interiors. Comparable on technical textile capabilities, flame-retardant offerings, European B2B distribution, and design-driven brand identity.

Emerging players

• FR-One (by B&E): Specialist supplier of flame-retardant and technical decorative fabrics for commercial and residential interiors. Comparable on the technical/flame-retardant fabric line and European B2B contract distribution, though FR-One focuses more narrowly on the FR-certified niche while Neutex offers broader decorative product range.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@neutexhomedeco
• Facebookfacebook.com/NeutexHomeDeco
• LinkedInlinkedin.com/company/neutex-home-deco-gmbh
• Instagraminstagram.com/foryou_by_neutex
• Xx.com/neutex_home_dec

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neutex Home Deco