What Interactiv' Technologies does

Interactiv' Technologies is a privately-held French software publisher and integrator headquartered in Limonest, near Lyon, founded in 2008. The company builds and sells a portfolio of SaaS and plugin products aimed at helping businesses — primarily French SMEs — centralize product information, automate catalog production, and publish interactive digital documents. Its three core products are Interactiv' DataBase, a cloud-based PIM/DAM that centralizes and distributes product data across e-commerce, marketplaces, and print channels; EasyCatalog (marketed as Interactiv' Publisher), an Adobe InDesign plugin that automates page layout by connecting Excel, CSV, PIM, or ERP data to InDesign templates; and Interactiv' Doc, an HTML5 flipbook platform with proprietary page-by-page SEO indexing (the RNA/ANI algorithm), embedded video/audio, forms, and optional e-commerce shopping cart functionality. Two service lines — Interactiv' Formations (Qualiopi-certified PAO training) and Interactiv' Prestations (outsourced catalog production using EasyCatalog) — complement the software revenue.

The company operates on a subscription SaaS pricing model with modules priced by data volume, number of channels, languages, and pages hosted, alongside annual license fees for EasyCatalog and per-session fees for training and production services. Distribution is direct, primarily through the corporate website with self-service free trials, online pricing estimators, and personalized demos; the company sells with no disclosed reseller or integrator channel. Native connectors to Sage, Microsoft Dynamics, Odoo, Prestashop, and Shopify, plus certified membership in FAB-DIS Inside and ETIM France, anchor the PIM within the French industrial product-data ecosystem. Interactiv' reports 1,000+ clients since founding and approximately 40 employees, with named enterprise customers including Somfy, RAJA, Trigano, Schmidt, Euromaster, Aubade, Graines Voltz, and Groupe Atlantic across manufacturing, distribution, retail, textiles, and agriculture. Revenue is not publicly disclosed and the company has not raised external funding; ownership remains with founder Christian Rousset under a SAS structure.

Name

Interactiv' Technologies

Legal name

Interactiv' Technologies

Website

https://interactiv-technologies.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Interactiv' Technologies is a French SaaS publisher serving 1,000+ SMEs and enterprises with a PIM/DAM, an InDesign catalog automation plugin (EasyCatalog), and an interactive flipbook platform, complemented by certified training and catalog production services.

Ownership category

akta.pro rank

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscriptions (PIM/DAM, Flipbook): Subscription-based pricing for cloud-based software including Interactiv' DataBase (PIM/DAM) and Interactiv' Doc (flipbook). Pricing adapts to customer needs based on data volume, channels, and modules required.
2. Professional Services: Training services (PAO, InDesign, EasyCatalog) and catalog production services. Training is Qualiopi certified and can be funded. Catalog production uses EasyCatalog automation.
3. Software Licenses: EasyCatalog plugin licensing for Adobe InDesign automation, available for download with free trial period.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Interactiv' Technologies is a French software publisher that develops and sells a multichannel product communication platform comprising three core SaaS products: Interactiv' DataBase (a PIM/DAM for centralizing and distributing product information), EasyCatalog / Interactiv' Publisher (an Adobe InDesign plugin that automates catalog page layout), and Interactiv' Doc (an interactive HTML5 flipbook platform). The company complements these products with Qualiopi-certified PAO training services (Interactiv' Formations) and catalog/document production services (Interactiv' Prestations).

Product overview

Interactiv' Technologies is a French software publisher and integrator founded in 2008, offering a portfolio of three core products centered on multichannel product communication: (1) Interactiv' DataBase — a 100% SaaS PIM/DAM for centralizing, enriching, and distributing product data across all sales channels; (2) EasyCatalog (Interactiv' Publisher) — an InDesign plugin that automates catalog page layout by connecting data from Excel, PIM, or ERP systems directly into InDesign; and (3) Interactiv' Doc — a SaaS flipbook/interactive document platform that transforms PDFs into advanced interactive documents with SEO indexing, e-commerce, and lead capture features. These three core products are complemented by two service offerings: Interactiv' Formations (Qualiopi-certified PAO training) and Interactiv' Prestations (catalog/document production outsourcing). The ecosystem also includes a proprietary SEO algorithm (RNA/ANI) that enables page-by-page indexing of flipbook content on Google. Interactiv' Technologies serves over 1,000 clients, predominantly SMEs, from its Lyon-area headquarters.

Differentiator

Problem solved

Functional benefit

Brands

• Interactiv' DataBase: PIM/DAM solution for centralizing and managing product data
• Interactiv' Publisher
• Interactiv' Doc
• Interactiv' Formations

Products and services

• Interactiv' DataBase (PIM/DAM)

Quantifiable outcome

• 30-50% reduction in catalog production time
• +5 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability8 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• FAB-DIS InsidecoreTechnology or IntegrationFAB-DIS Inside certified partner providing native FAB-DIS format support in Interactiv' DataBase. This partnership enables seamless product data exchange with industry standards for manufacturers and distributors.
• ETIM FrancecoreTechnology or IntegrationETIM France member, providing support for ETIM data exchange format for product classification and information management in the industrial sector.
• ERP Connectors (Sage, Dynamics, Odoo)coreTechnology or IntegrationPre-built connectors for major ERP systems including Sage, Microsoft Dynamics, and Odoo for seamless integration of product data with enterprise resource planning systems.
• CMS Connectors (Prestashop, Shopify)coreTechnology or IntegrationPre-built connectors for major e-commerce platforms including Prestashop and Shopify for direct product data distribution to online stores.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pimcore: Open-source PIM/MDM platform offering product data management, digital asset management, and content management. Comparable in offering breadth (PIM/DAM + CMS) to Interactiv' DataBase, and overlaps in manufacturing/distribution use cases.
• Akeneo: French-headquartered PIM leader serving mid-market and enterprise with SaaS and PaaS PIM solutions. Direct competitor to Interactiv' DataBase, especially in the French and European SME/enterprise segment that both companies target.
• Salsify: US-based PIM and product experience management (PXM) platform serving brands and retailers. Direct competitor to Interactiv' DataBase in PIM and to Interactiv' Doc in digital shelf/catalog syndication.
• Contentserv: Product information management and product experience platform serving mid-market and enterprise manufacturers and retailers. Overlaps with Interactiv' DataBase PIM and Interactiv' Doc multichannel distribution functionality.
• inRiver: PIM platform focused on product marketing and category management for manufacturers and brands. Comparable to Interactiv' DataBase in PIM scope, especially for industrial manufacturers managing complex product hierarchies.
• FlipHTML5: Flipbook and interactive PDF publishing platform competing with Interactiv' Doc in the catalog/flipbook space. Comparable feature set including page-flip, multimedia embedding, and analytics.
• Riversand: Cloud-native PIM and master data management platform serving manufacturers, distributors, and retailers. Competes with Interactiv' DataBase in PIM, with overlap in multichannel product data distribution.
• Issuu: Digital publishing platform that converts PDFs into interactive flipbooks and online publications. Direct competitor to Interactiv' Doc in interactive catalog and digital publishing.

Emerging players

• Censhare: Unified content management and PIM platform with strong Adobe/InDesign integration heritage. Comparable to the combined Interactiv' DataBase + EasyCatalog stack in DAM-to-publish workflows.
• WoodWing: Publishing and content workflow software with Adobe InDesign integration (Studio). Overlaps with EasyCatalog/Interactiv' Publisher in the multi-channel publishing and Adobe-based editorial workflow space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/interactiv_tech
• YouTubeyoutube.com/channel/UCvyZUZNxvEZ77pr7t6iTC3g
• Facebookfacebook.com/InteractivTechnologies
• LinkedInlinkedin.com/company/interactiv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Interactiv' Technologies